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With our launch on America Online, The Knot pioneered the online wedding category. Our fresh editorial voice, innovative online services, and aggressive business strategy have attracted a loyal following of millions of to-be-weds, hundreds of top-notch advertisers, and high-impact investors. As a result, The Knot has grown exponentially.

We have received much recognition for our unique business model, including Upside Magazine's Hot 100 Award, Deloitte & Touche's Fast 50 Technology Award, two Webby Award nominations, an Ask Jeeves Silver Platter Award, and "Best Wedding Site" honors from such media outlets as U.S. News & World Report, Yahoo! Internet Life, Money, Kiplinger's Personal Finance Magazine, and CBS Marketwatch.

industry giants: millions of dollars in investments from heavyweights AOL, Hummer Winblad, and QVC.
an active audience: millions of brides and grooms who cannot live without—or stop talking about—the hip information and superior planning tools at The Knot.
a rock-solid business model: high-margin e-commerce gift registry sales, and millions in advertising revenue - from category leaders like Lenox, Wamsutta, Disney, and NextCard.

$45 billion is spent on weddings per year.

2.4 million couples marry annually in the U.S.

$17 billion is spent on wedding gift registries per year.

$4.5 billion is spent on honeymoons per year.

$3,657 is the average spent on a honeymoon.

99% of newlyweds take a honeymoon trip.

26 is the average age of a bride; 28 of a groom.

$51,591 is the average household income of married couples.

86.5% of brides and 79.7% of grooms are college educated.


percentage of weddings in:


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