Lela Rose’s aesthetic of adding whimsy to elegance through brilliant color and hand crafted details has brought a fresh point of view to modern American fashion. Lela was raised in Texas and went to school in Colorado where nature, its surrounding landscapes, and the sublime colors it offers have long been an inspiration. Today, Lela continues to draw from these early influences as she designs clothes for the modern sophisticated women who embodies a spirit of effortless elegance.
After graduating from Parson’s School of Design in 1993, she went to work with two esteemed designers, Richard Tyler and Christian Francis Roth. There she honed her love of couture fabric as well as fanatic attention to detail. In 1998, Lela’s vision and passion compelled her to create her signature collection, Lela Rose. Through intricately designed and finely detailed separates, dresses and jackets, Lela has established herself as a renowned designer.
The Lela Rose collection is built on a design philosophy of creating hand finished clothes that exude a casual luxury and refinement. The beautiful embellished fabrics are the foundation of this innovative collection and speak to the elegance of its personality with a nod to the era of glamour.
Lela Rose’s collection has garnered her a following of trendsetters across the country. Lela’s ready-to-wear apparel under the Lela Rose label is sold in more than 75 specialty stores nationwide, as well as Bergdorf Goodman, Neiman Marcus, Nordstrom, Bloomingdales and internationally in Canada, Europe, Russia, the Middle East, and Japan.
In Fall 2006, Lela Rose launched the Lela Rose Wedding collection. The collection is a pairing of unconventional fabrics and techniques that are trademarks of the designer. The impeccable quality and couture sensibility of these gowns make them one of a kind. The Lela Rose Wedding collection can be found in bridal boutiques nationwide as well as internationally.
With the success of both collections, the Lela Rose brand expanded into footwear in the Fall of 2007. Rose partnered with Payless Shoesource to create the Lela Rose for Payless brand of fashion forward shoes at an extremely affordable price. This collection was followed up by Unforgettable Moments by Lela Rose, a collection of dyeable special occasion shoes that launched late in 2008.
In 2009, Lela Rose announced she was launching Lela Rose Bridesmaid, a partnership with the Dessy Group. The Lela Rose Bridesmaid collection can be found in over 200 bridesmaid stores nationwide as well as in Canada and in the United Kingdom.
In 2012, Lela Rose opened a flagship retail store in her hometown of Dallas. The full ready-to-wear collection including evening, accessories, and an assortment of homegoods can be found at the Highland Park Village location.
As the Lela Rose brand continues to grow, one thing remains true – Rose’s vision and passion to stay true to her aesthetic.