Hagerty Conference Center

Traverse City, MI

Capacity: 251-300 | WEBSITE | PHONE

Book Your Wedding with Hagerty Conference Center


About Us

Hagerty Conference Center in Traverse City, Michigan, is located on the Great Lakes Campus of Northwestern Michigan College. Since the facility hosts just one event at a time, to-be-weds find it an ideal location for their special day. This state-of-the-art venue also sits on the waterfront, providing the views about which you've always dreamed. There are indoor and outdoor spaces to take advantage of, which are listed below for your consideration.

The Ballroom. The main event space within Hagerty Conference Center is the Ballroom. It measures 5,810 square feet and can accommodate as many as 300 of your closest friends and relatives for a reception. The room may also be divided into three smaller spaces for a more intimate affair. Since the room is neutral in color, couples won't have any trouble transforming it to fit their theme or color scheme.

The Courtyard. When it comes to the ceremony, the bride and groom love the outdoor Courtyard. A decorative arch can be erected for the couple to say their vows under while a total of 110 guests watch. The Grand Traverse Bay provides the ideal backdrop to this space, as well as a chance to take stunning photos. Should you wish to invite more than 110, you need to rent a canopy.

Rotary Hall. When bad weather threatens your outdoor event, the staff moves the wedding ceremony into Rotary Hall. There are floor-to-ceiling windows on two sides of the room and 110 people fit comfortably in the space. The hall is also neutral in color to make decorating a cinch.


What You Should Know

With each rental comes use of the facility until midnight with all food and entertainment ceasing 30 minutes prior to that. When choosing to serve alcohol to more than 100 guests, the bride and groom need to pay a fee to have a security officer present for the duration of the reception. Bartenders are supplied to serve the liquor, which is included with the room rental. Couples are welcome to decorate the ceremony and reception sites as long as they do not use any nails, staples or tape. Confetti and glitter are prohibited and all flyers or signs for the event must be first approved by the manager.

A tasting is held each year for brides and grooms and up to four guests of their choosing. This is the opportunity couples need to narrow down the available hors d'oeuvre and entree choices to just those they want on their reception menu. With the catering package comes the use of six-foot round dinner tables, eight cocktail tables, all the necessary chairs and standard white or ivory linens. Also included are colored napkins, the tableware and choice of 13-inch beveled mirror tiles or votive candles as the centerpiece. Wedding cakes may be purchased by a licensed bakery and then brought to the on-site servers who cut it and pass it out among your guests at no additional cost.


Extra Perks

The Hagerty Conference Center does not have a separate bridal suite or groom's room, but it is equipped with large restrooms that allow for the wedding party to get ready on site. Another perk is the nearby resorts, which just happen to be within walking distance of the center, which means out-of-town guests won't have any trouble locating a place to stay that is convenient to your ceremony and reception. Additional bonus features are listed below.

  • Plenty of free parking
  • Handicap accessible
  • Wireless Internet access
  • Liability insurance
  • Use of audiovisual equipment

From the Vendor

Waterfront Weddings

Our faciltiy is located within NMC's Great Lakes Campus and is steps away from downtown Traverse City. Our 300 seat ballroom and outdoor courtyard offer breath-taking views of Grand Traverse Bay. Our Culinary team and professional staff are eager to help you create the Wedding of your dreams!

Amenities + Details

  • Handicap Accessible

  • Liability Insurance

  • Indoor

  • Reception Area

  • Wireless Internet

For more details about amenities, please message the Venue.

Price Range

$$ – Affordable

Venue Capacity



Ballroom, Waterfront

Wedding Categories

Bar + Drinks, Food + Catering, Rentals + Equipment, Service Staff


Contact Info

715 E. Front St., Traverse City, MI (231) 995-3151

Excellent Service!

Reviewed on 2/03/2015 Valerie H

I cannot express how thankful I was to be able to work with the team at Hagerty. They were so helpful, knowledgeable, and accommodating about every last detail, it made planning our wedding so much easier! i loved every second of my reception!

Reviewed on 9/14/2017 Jennifer B

The Hagerty Conference Center was fantastic. The staff were so accommodating. We had a big wedding with some last minute changes, but everything was perfect. The ceremony outdoors gave to a perfect backdrop for our wedding photos. Everything was awesome!

Reviewed on 8/09/2017 Bethany W

The food was INCREDIBLE. The planning process was incredibly smooth and easy to work through. It was a great price for an AMAZING venue with lots of room for our guests to roam. The only issue was the staff for the night seeming a little under-prepared and eager to leave early.... Read More This has been addressed and should no longer be an issue!

Reviewed on 7/15/2017 Anna L

We had an incredible wedding reception at the Hagerty Center. The food was great and Ashlyn was a joy to work with. My husband and I highly recommend the Hagerty center for an amazing Traverse City wedding.

Reviewed on 10/10/2015 Sara E

I had a wonderful experience working with the Hagerty Center at the end of Septeber. It was a pleasure to work with the Hagerty staff. Our guests raved about the beautiful bay views and ability to enjoy cocktail hour outside. Our guests were then brought into the beautiful... Read More ballroom, with breathtaking decor. The staff was friendly, food was great, and the Hagerty was within walking distance for many guests staying at nearby resorts. Our reception was just as we imagined, and the night unfolded without a flaw. Would definitely recommend to any bride looking for a northern Michigan wedding reception venue!

Loved our wedding at the Hagerty Center

Reviewed on 10/11/2012 Katy B

The Hagerty Center was a breeze to work with, super accommodating, and helped us pull off a fantastic wedding and reception. The food = amazing. We couldn't be happier with our experience. We worked primarily with Carla - she was always quick to respond to calls and e-mail,... Read More and always very helpful. We didn't always have tons of contact, but when we reached out to her we never felt like she found us to be a burden or something like that. We found the pricing to be very competitive for the quality of food and the setting. It should also be noted that they were willing to get whatever we wanted booze-wise, and as long as it was something they could use at future events. Hard alcohol is charged by the 10th of a bottle, so you don't get stuck paying for a whole bottle when it's only opened to make one drink. I'll admit, it did feel a little dicey not having a set price per person for booze (since they charge for what you drink, not a flat per-head charge), but it worked out perfectly, and our party actually drank less than the center's pre-event estimate, which meant less money out of our pocket.

A foodie must!

Reviewed on 7/04/2012 Emily M

The Hagerty Vented was a great choice for our in-state destination wedding. It's right on the beautiful bay and has floor to ceiling windows so you can see the gorgeous view. The staff was very helpful and accommodating. But the most amazing part is that the food is unbelievably... Read More delicious and we have received countless complements on it since our wedding. Worth every penny just for the food!

The Hagerty Center - Perfect for a Wedding

Reviewed on 11/02/2011 Megan W

The Hagerty Center did a phenominal job at coordinating our wedding. They are willing to listen to what you want and are available to talk to you about the details in a very professional manner. We had a stunning reception and the view of the bay from the front of the octagonal... Read More bar room and main "ballroom" were something to remember - especially during sunset. The staff was amazing at cleaning up when we were finished and they are able to take care of all the beverages and have in-house chef to prepare the meals. Everyone said it was THE BEST food they've EVER been served at a wedding by far! Even at some of the "well-to-do" establishments in Northern Michigan - Hagerty's menu blew it out of the water! I'd suggest them for ANY bride wanting a Traverse City reception.


Reviewed on 9/21/2011 Suzie T

This venue was great! They make you feel your wedding is just as important to them as it is you. The food and service is fantastic and the venue is right on the water...what more could you ask for!?!


Reviewed on 9/11/2011 Andrea D

The food was spectacular!

Great Wedding Reception Location!

Reviewed on 8/30/2011 Ashley G

Wonderful atmosphere from the location to the staff. The room was very easy to work with for any decor, very spacious and cost overall was very reasonable. Outside view and grounds are unmatched. All of our guests were very impressed by the location. The Food was exceptional!

Hagerty Review

Reviewed on 7/19/2011 Nicole H

I loved this location! I wanted a beach feel for the wedding, and the first time I walked into the Hagerty building, I knew I wanted it to be my location! The view is amazing, and the windows opening to the water in the banquet center adds so much to the room! The only issue we... Read More had was that the linens were seperate and we found out later so it wasn't in our budget. Food was great!! Service could be improved as there were some staff changes along the way and some confusion in the planning, but overall things turned out great!

Review for Hagerty Center at Northwestern Michigan College

Reviewed on 5/10/2010 Erica B

It is right on the Grand Traverse Bay, which is our favorite thing about Traverse City. The saff was very friendly. It was a magical evening! :)