Sun Studio is known worldwide as “The Birthplace of Rock’n’roll”. It is the discovery location of musical legends and genres of the 50’s from B.B. King and Elvis Presley to Johnny Cash and Jerry Lee Lewis; from Blues and Gospel to Country and Rock’n'roll. Stand in the very same spot that Elvis first recorded and see the priceless memorabilia from the musical legends that blended blues and country music to explode in the "big bang" of Rock'n'roll.

Looking for a place to grab a drink and hang out with friends? This is the perfect place. You can order a drink (and/or some of the tasty food) and grab a seat inside or out.

The National Civil Rights is steadfast in its mission to share the culture and lessons from the American Civil Rights Movement and explore how this significant era continues to shape equality and freedom globally. Established in 1991, the National Civil Rights Museum is located at the former Lorraine Motel, where civil rights leader Dr. Martin Luther King Jr. was assassinated on April 4, 1968. Through interactive exhibits, historic collections, dynamic speakers and special events, the museum offers visitors a chance to walk through history and learn more about a tumultuous and inspiring period of change.

The Bass Pro Shops at the Pyramid is one of the most dynamic and immersive retail experiences in the world. It’s more than a store; it’s an adventure! In addition to an incredible assortment of fishing, boating, hunting and outdoor gear, the mega store includes a hotel with treehouse cabins, 600,000 gallons of water teeming with over 1,800 fish; a cypress swamp with alligator pools and duck aviaries; and a breathtaking observation deck at the top of the 32-story steel pyramid.

You’ve heard the music, now see the place Elvis called home. Explore the beautiful mansion, made fit for The King, walk the gardens where he found peace, tour the aircraft that he traveled on from show to show, and encounter Elvis Presley’s Memphis entertainment complex for an unforgettable experience featuring legendary costumes, artifacts, and personal momentos from Elvis and his family.

The Stax Museum of American Soul Music is the world’s only museum dedicated to preserving and promoting the legacy of American soul music. Located on the original site of the Stax Records studio in Memphis, Tenn., the Stax Museum pays special tribute to the artists who recorded there, as well as other American soul legends, with a rare and amazing collection of more than 2,000 artifacts, interactive exhibits, films and galleries.