Designer Gowns for the Savvy Bride
AWARD WINNER (2X)
Thanks to recommendations from couples on The Knot
Aisle Chic is a luxury wedding dress boutique located in Chicago, IL. Providing a wide selection of affordable designer gowns, this salon ensures that clients can find the dress of their wildest dreams.
The stylists at Aisle Chic believe that you should be able to avail yourself of the finest couture without breaking the bank. That is why they supply sample gowns from top designers that are marked down from their retail price by 30- to 70-percent. These ensembles are ideal for you if you desire a bargain posh outfit or don't have time to wait for a custom order.
Aisle Chic's charming showroom is located in Lincoln Park and features gowns curated directly from Hayley Paige, Lazaro, Ines Di Santo, Galia Lahav, Pronovias, and many more. Here, you and your guests will be showered with attention by the experienced and knowledgeable stylists. This team strives to create a shopping experience that is magical, memorable, and helps you say yes to the perfect dress.
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4.9
out of 5.048 reviews
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Review Summary
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Aisle Chic is highly praised for providing a wonderful wedding dress shopping experience. Reviewers highlighted the attentive service and expertise of the staff in helping them find their dream dresses within their budgets. The store's off-the-rack selection, affordable prices, and partnership with a local tailor for alterations were particularly appreciated. Additionally, the store's range of styles, accommodating private appointments, and well-maintained sample dresses left brides feeling excited and grateful for their experience at Aisle Chic.Review photos
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Stacie B
5.0
4/07/2024
Amazing experience, Ellie was wonderful and picked out the prefect dresses for me to try on.
Danielle S
5.0
3/11/2024
Great service! True professionals that go above and beyond to help you find a dress. I wasn't 100% sure what I wanted and I left with a dress that I truly loved. They even helped me find a place for high quality alterations. Ashley was amazing to work with, but the whole team goes above and beyond. They only have sample dresses, but I was still impressed with the breadth of styles they had available. Definitely put this place on your list for dressing shopping!
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Miriam L
5.0
11/02/2023
I absolutely loved my experience at Aisle Chic - I found my dream dress AND it was on sale AND they have a partnership with a local tailor so I got discounted alterations. Everyone there was so nice and helpful, I couldn't recommend them more for the bride on a budget :)
Noelle W
5.0
10/24/2023
I was having no luck finding a dress they felt like “me”. I had almost given up and resigned myself to spending the money on a custom dress. But Aisle Chic helped me find a dress I loved! They didn’t have exactly what I described, but they really listened and helped me pick out a gorgeous gown. It needs a little work to make it perfect for me, but with the great price I got for my sample dress, I can get the alterations done and still be within my budget. I highly recommend Aisle Chic!
Hannah C
4.0
10/05/2023
I bought my dress from Aisle Chic! I had a dream vision in my head and because I bought an off the rack sample dress I was able to take it to a seamstress to alter it into my vision. My experience at Aisle Chic was very fun! Ashley helped me find the dress and suggested changes- she also helped reach my price point. I will say, after working with my seamstress, I do think I over paid for the dress. You obviously take a risk buying sample but the longer she worked on it the more issues she found- buttons on the dress had been replaced with mismatch buttons etc.
Over all would recommend Aisle Chic! They had a beautiful selection, ranging many budgets.
Madison S
5.0
9/18/2023
Wedding dress shopping at Aisle Chic was such a great experience. The young woman helping me out during my appointment really listened to the details of what type of dress I was looking for. I also appreciated getting to take home my dress the same day! I highly recommend Aisle Chic if you’re looking for a quality wedding dress for a fair price!
Nicole L
5.0
8/29/2023
Aisle Chic made my dreams come true! Full stop.
After a full day of going to multiple places to try on wedding dresses that ranged from $3k-$5k, it was the most rewarding moment in the world to fall in love with a (sample) dress....and have that dress be only $1000. And that was all due to the care and expertise of the knowledgeable staff at Aisle Chic.
Not only did I feel like I was talking to someone that really cared, they found the dresses that fit the style I liked and the price I needed. And they helped me accessorize to really bring the whole look together. Just that moment of, "Oh....I can afford THIS?!" allowed me to actually get fully excited about my wedding look for the first time. I burst into tears on the spot.
I can't put into words how grateful I was/am. I am now dreaming about the wedding and my look and its all thanks to the Aisle Chic team.
For those curious, here is the dress I got:
https://www.jlmcouture.com/blush-francesca-avila/bridal/fall/2019/style-1959
Thank you, thank you, thank you, Aisle Chic team!!!
If you're talking yourself down from the dress of your dreams, before you give up, head to Aisle Chic and see if you can make that dream come true.
Kristen K
5.0
7/10/2023
This store does off the rack dresses and they are all gorgeous! Super affordable dresses and you take it home that day.
Caroline R
5.0
11/06/2022
I bought my wedding dress from Aisle Chic and had a great experience! My stylist was incredibly helpful in helping me find a dress that was just my style. The whole experience was relaxed and fun, and I couldn't be happier with my dress!
Katie U
5.0
2/10/2022
My experience at Aisle Chic was excellent. My small crew and I had a fun time perusing the gowns and there were plenty of options for me and my mid-size body. Jenna, our bridal consultant, was very helpful and a great listener. She was able to help me realize my ideas for my gown, including using some veiling to help mock up a sleeve that I wanted added. The gown I purchased had some slight wear and tear and was a bit stained on the inside, however it was nothing that couldn't be fixed with alterations. The gowns are all a great value as they are former sample sizes and you feel good about purchasing something beautiful that won't break your budget. I would highly recommend Aisle Chic to any bride looking for a designer gown at a discount.
Nicole F
5.0
2/09/2022
I could not have asked for a better experience for finding my wedding dress. From start to finish, Maya was incredibly professional while being friendly and accommodating. I bought my dress in early February (2021) for my October 2021 wedding. This was the first (and last) store I went to for wedding dress shopping. I am someone who hates shopping for clothing in general and am also indecisive with most large decisions (even small ones). I was extremely nervous going into this appointment considering the above statements on top of the fact that this was the first time I was ever going dress shopping for anyone and it was my own wedding. We were able to schedule a private appointment on a Sunday morning. This may have been specifically due to Covid, but I was so thankful to have it this way. I did not need to worry about being overwhelmed or stressed out with the store being packed with people or have to share the associate with another group. I was able to bring my mom and my two maids of honor (sister and best friend). At that time, there was a limited number of guests you could bring due to Covid, however, that may have changed by now (I recommended asking). Immediately walking in to the boutique I started to get excited and my anxiety slowly melted away. Maya was amazing at making me feel comfortable and helping me into all of the dresses. She pulled a variety of styles since I was not completely decided on what I wanted. The store had a beautiful selection of dresses ranging in sizes, styles and designers. The dresses have been worn before (it is a sample boutique), but they are well taken care of. When I scheduled my appointment over the phone, I was asked some questions such as wedding date and dress size so that they could prepare and have dresses ready for when I arrived. I didn’t have to wait or go through that while there, which expedited the process. With the store being a designer sample boutique, the boutique is able to provide affordable prices and some discounted rates for the dresses. I ended up choosing an Alyne Fit and Flare style wedding dress, but also tried on Lazaro, Hayley Paige and others. We had a two hour appointment and by the end I was still undecided, torn between two beautiful dresses. Maya had availability later in the day and allowed me to come back for a second appointment that day to try on the two dresses again. As mentioned above, I did end up deciding and was so thankful for Maya’s understanding and willingness to work with me and allow me to come back the same day. Thank you so much to Maya for such a wonderful, painless experience. I was dreading it but she made it so enjoyable and made me excited to be there and even more excited for my wedding day. My best friend (and maid of honor) also really enjoyed the experience, and actually now has an upcoming appointment at Aisle Chic for her wedding dress. I highly recommend considering Aisle Chic - they are so professional yet affordable. Would recommend them over and over.
Lynice D
5.0
10/25/2021
Aisle Chic is such a cute and posh boutique and Lauryn was super helpful. Lauryn was attentive and listened to what I wanted. Current and future brides do be mindful that this is an off the rack store :) Overall, I would recommend this boutique to other brides.
Linda I
5.0
3/27/2021
Aisle Chic is an absolutely beautiful store and have the most amazing dresses. I have to admit I was overwhelmed by the process of finding a dress as I am very indecisive but Rebecca made me feel comfortable, she was very patient and helped me find my dream dress. Had the best experience at Aisle Chic and would recommend going there to any bride looking for their dream dress.
Amy K
5.0
1/30/2021
I had an amazing experience at Aisle Chic! I had Maya as my bridal stylist, and she was awesome! She made me feel so comfortable during the appointment, and selected some of the most beautiful gowns! I fell in love with the second dress she put me in! The space is so pretty an inviting as well. Couldn't have asked for a better place to search for wedding gowns!
Abbie S
5.0
1/03/2021
I had the best day at Aisle Chic with Maya! She was so helpful in helping me really find what I wanted!! She was creative and had only great advice for me. The salon was clean and so beautiful, I had such a fun time finding the one!!
Veronica L
5.0
9/05/2020
Sarah was so nice and patient and helped me feel like a princess!
Isabel M
5.0
8/29/2020
I decided to get married in 6 weeks and this shop was great! The dresses are gorgeous and the shop was clean and well kept. My stylist was Sarah and she was absolutely fantastic. She picked dresses that i would have never considered and they were wonderful. Cannot say enough good things about this place.
Brenda E
5.0
8/26/2020
My stylist, Sarah, was so lovely and did a phenomenal job when I visited the shop for my first time appointment. She had a clear vision and understanding of the style, silhouette and color that I was going for in order to find THE dress. The first 20-30 minutes are spent finalizing details and pulling some options, then the rest was spent on me trying on the carefully curated selection of gowns! All of the dresses (and even the ones I saw that were displayed) are GORGEOUS and they also keep up with the wedding trends! Sarah was beyond helpful and patient with my needs and questions about everything- and she was extremely kind and generous when working with my budget. The prices for these renowned designers also can't be beat! I've already spread the word about their selection, affordable prices and top notch customer service! Thanks so much Sarah and Aisle Chic! <3
sarah r
5.0
7/16/2020
The women here were so helpful, kind and in these times they were so safe. Everyone wore a mask, they didn't have any other brides in the salon, they steamed the dresses after I tried them on, they did such a great job of making me, and my mom who is 70 feel comfortable. Plus all of the gowns they pulled were better than any of the gowns I tried on anywhere else, and this was my 4th salon.
Jordan B
5.0
5/18/2020
Aisle Chic was great to work with and so accommodating during the covid restrictions. I was able to take a few dresses to try on at home which was actually a really sweet experience at my parents house with my mom - no pressure! My stylist, Jenna, even let us come back later that day to walk around the showroom (with our masks) and grab a few more dresses to take home. They sent us home with clips and accessories to complete the look so you still got that bridal moment when trying on. Their dress selection at the prices they are offering is amazing and their stylist, Jenna, is wonderful! I highly recommend trying them out to any future brides in the area.
Araceli O
5.0
1/16/2020
I had a seamless experience (in my first-ever bridal fitting) finding the perfect dress for my wedding day. They had plenty of beautiful options, were able to help me picture exactly what I was looking for and recommended a trusted tailor to perfect it. The salespeople were helpful and supportive, stayed within my budget and were genuinely friendly and seemed to care about me finding the right dress.
emma b
5.0
12/20/2019
My bridal party and I loved our experience at Aisle Chic, and I found "the dress" here! We were greeted warmly by Jenna, who walked us through the racks and allowed us to pick a variety of options to try. From there, Jenna picked a couple that she thought I'd like, and we found the one! I can't recommend this store highly enough. Beautiful store in a great location, and being able to take the dress home that day is much more reassuring than ordering and hoping it arrives in time. Thank you, Jenna!
Sara G
5.0
11/12/2019
I had the best experience at Aisle Chic! I felt totally comfortable there and loved all of the dresses. I was so excited to say yes to my dress there and happy that it was easy to make it happen within my budget. The staff there felt like my friends during my big moment!
Karli E
5.0
6/18/2019
Jenna Rillie was amazing! She was so helpful, listened to exactly what I wanted, and made the process SO FUN. She was so sweet, accommodating, and really cared about helping me find the right dress. The fitting rooms and layout of the store was very nice, roomy, and made the overall experience wonderful.
Leah H
5.0
6/15/2019
Everybody who works there is incredibly nice. You get the entire store to yourself while trying on dresses! Thank you ladies for making my experience so memorable!
Elle G
5.0
4/01/2019
After looking at a number of other Chicago-area sample stores, I found my wedding dress at Aisle Chic!
The store has a wide variety of styles and sizes available at various price points, and my stylist, Arlette, did a great job of finding options that fit within my budget and that matched the look I was going for. She actually pulled down the dress I ended up buying - my mom and I had both passed it over during our walk through the store, but she encouraged me to try it on, and as soon as I did, I loved it!
I’ve been at some stores where the stylist really puts pressure on you to not leave the store without buying a dress, but Arlette was so sweet and low-pressure throughout the appointment, which I really appreciated.
All in all, it was a great experience, I absolutely love my dress, and I can’t recommend this shop, or Arlette, more!
Aricela M
5.0
2/13/2019
Ladies, if you are looking for an affordable gown and a genuine experience look no further!
I work in customer service so the way I'm treated during any shopping experience is important to me. Lauren at Aisle Chic blew me away. The entire staff truly made me feel flawless and valued from start to finish.
When we first walked into the shop, I immediately felt welcomed. I had previously done some dress shopping but this experience was different right from the start. I explained to Lauren what I thought I wanted and she excitedly said, "I've got the perfect dress for you!" which of course I was skeptical. I have done pageants my whole life and dress shopping, while exciting has always just felt routine. I was not anticipating to have "the moment" every bride talks about. She had me try on the dress she was so confident about first and it blew. me. away. I was completely speechless and just sobbed tears of joy.
Lauren took the time to make me feel comfortable throughout the trying on process, she truly listened to me, and she felt like someone I had known my whole life. She had full disclosure about a slight flaw in the dress (which is expected, these are sample dresses) which affirmed my trust in her even more.
I am SO glad I decided to try out Aisle Chic, all of my other experiences felt insincere and rushed. Thank you Lauren for making me feel SO beautiful and valued! You are truly an asset to Aisle Chic and every bride is so lucky to get to work with you!
response 02/13/2019
Aricela, thank you for your incredibly kind feeback! We absolutely loved being a part of y...
our gown search, and you truly could not look more beautiful!
Diana B
5.0
1/11/2019
Go see Lauren at aisle chic and she will help you find your dream dress. This girl helped me in every way I could have imagined. I went to 2 other shops before aisle chic, and was consistently being put in dresses way out of my price point. At aisle chic they sell you sample gowns from all over the country, so they have a great variety of stunning designers at a discount. I fell in love with 5 dresses that day and Lauren helped me narrow it down to one based on my vision and her expertise. Thank you again Girl you rock!
Allison E
5.0
12/30/2018
I ventured to seven bridal salons without finding a dress before I found the perfect dress at Aisle Chic. I am petite (5’3” and usually a size 4 dress), and most bridal salons in the city only had sample sizes in 10-14 (which not only are larger in width, but usually intended for women over 6 inches taller than me). Needless to say, even after pinning these dresses, the waist often fell below my hips, and ⅓ of the dress or more was not visible because of being pinned back, making it difficult to imagine what it would look like if it were the correct size. Aisle Chic is great for anyone having similar trouble (either petite or larger women) because they stock a variety of dresses that had been samples at other stores, as well as dresses that brides had misordered from other salons. I was able to find a brand new dress that had been misordered and never worn. When I put it on, it was almost a perfect fit. I actually found 3 dresses at Aisle Chic that I liked, and the staff let me retry on the dresses a few times to help make a decision. The staff was very friendly and helpful, and unlike many other bridal salons where you are limited to trying on 5-6 dresses, brides-to-be are allowed to pick out as many dresses to try on as they would like. Additionally, when you buy a dress, you can take it away that day and do not need to wait weeks for it to be ordered. As an added bonus, the dresses are usually marked down from the original price because they are ‘as is’ (mine was about 50% off). Aisle Chic does not tailor the dresses, but recommends a number of tailors in the city and suburbs (I used The Dress Doctor). I would strongly recommend visiting Aisle Chic.
response 01/02/2019
Thank you very much for the kind words, Allison! You were a joy to have in the store! Cong...
ratulations on your big day.
Love,
The Team at Aisle Chic
Audrey W
5.0
11/13/2018
Such a great experience and such kind service. I found THE dress here as well as other contenders and with the intimate set up, felt like my personal episode of Say Yes to the Dress. The dresses were all stunning and sales women were so helpful and never made you feel uncomfortable as you're trying on so many gowns, even if they didn't fit perfect. So happy with my dress and the experience I had finding it!
Kate G
5.0
10/24/2018
I walked by this shop a million times (before I was engaged), gazing at the dresses in the window and thought I'd never be able to afford it. Once engaged, I took a chance and signed up to receive emails. That's when I heard about the sale they were running. I booked an appointment and LOVED shopping at Aisle Chic. Not only do they have beautiful gowns, but they offer discounts to make designer gowns affordable. Talk about a dream come true!
Molly G
5.0
10/22/2018
I had an amazing experience shopping at Aisle Chic! Their dresses were unique and gorgeous! I wasn't expecting to find my dress so quickly but after trying it on, I knew that I could not leave the store without it! It made me feel so special and incredible for my wedding day! Everyone there was so helpful and really listened to what I was looking for before bringing me multiple stunning dresses to try. I could not have been happier with this dress buying experience.
Sandi K
5.0
10/15/2018
This boutique is amazing! It’s a small, adorable place with an awesome selection of gorgeous dresses. When I went in, the staff were incredibly friendly and helpful. They made me feel comfortable and helped look for the style dress I was looking for. Not only this, they weren’t there just to make a sale, they wanted to ensure I walked out feeling confident, beautiful, and like a bride, which is exactly how I felt when I tried on and bought my wedding dress. I live nearby and every time I walk by I smile thinking about the wonderful experience I had there. I love this place and highly recommend!
Camille K
5.0
10/04/2018
Aisle Chic provided my mother and I such excellent service, even though we were a little late to our appointment. The stylist was patient and complementary in a genuine way. I was really specific in hoping for a designer whose gowns and fabrics were done in the USA but I was on a budget. Due to Aisle Chic, I was able to get exactly what I had hoped for! Excellent selection !
alice s
5.0
8/18/2018
This is long overdue considering my wedding was almost a year ago, but I wanted to say how wonderful this store is! I was so indecisive when it came to finding my dress that I tried on probably over 100 dresses! It took me so long that I ran out of time to order a dress from a regular bridal store. I tried a few other sample shops, but they all felt like "sale" shops. Aisle Chic has the quaint feel of a small bridal boutique with the pricing of a discount store. Best of both worlds! Thank you Aisle Chic for helping me find an amazing dress at a great price and most importantly in my timeframe!
Agnieszka K
5.0
7/18/2018
Lovely place with amazing service!
Emily B
5.0
6/29/2018
I found my dream dress at Aisle Chic! I emailed asking about one specific dress and Kelsey was so responsive and helpful. They have designer dresses at a great price and work with your budget. I would recommend anyone who wants a personal experience and great customer service to shop for their wedding dress here!
Mallory B
5.0
6/27/2018
Very beautiful store! Such an amazing experience, we got the place to ourselves and we took our time. The best thing is you get to take home the dress the same day! Highly recommend looking here first for your big day!
Amanda R
5.0
6/24/2018
I had a wonderful experience shopping at Aisle Chic for my wedding dress! I got married this month and purchased my dress in November. I loved my dress, it was so unique and I had so much fun shopping at Aisle Chic. They have such beautiful gowns and the staff (Jessica worked with me) was wonderful and accommodating. Highly recommend!
Autumn K
5.0
6/03/2018
Shopping at Aisle Chic was a great experience! You have the entire store to yourself during your appointment which make trying on dresses so stress-free and more personal. They have beautiful (usually very expensive) designer dresses for low prices. I definitely recommend shopping here for your wedding dress!
Dean A
5.0
6/01/2018
I had a great experience while dress shopping with my consultant, Kelsey. I had called a couple weeks earlier about a dress that I fell in love with and luckily it was still there. It was over my price point so I was a bit reluctant to try it on but Kelsey was so amazing and got me a great discount so that I was able to afford it.
Denisa J
5.0
5/31/2018
I was lucky enough to find my wedding gown in basically a hour. It happened to be the first dress I put on. I was also lucky enough to be the only girl in the shop (I don’t know if that’s always the case)which was pretty cool. My consultant let me try the dress back on 3 times before I decided I wanted to purchase it. She helped me stay under budget which was important and that included the dress and veil. If you want to purchase a designer gown for an awesome price, check out aisle chic because they have just that.
Randi A
1.0
5/24/2018
I did find my dream dress at Aisle Chic, however my experience was not ideal. My consultant did not seem interested nor enthused in helping me find a dress. She was unwelcoming and unhelpful. Had I not began my dress search prior to this location, I WOULD HAVE NOT BOUGHT FROM THIS STORE. I would never recommend a bride that is excited about this important step of wedding planning to have that special experience ruined.
Allie B
5.0
1/01/2018
The best experience I had dress shopping by far. Not only did I find my dress here (yay!), it was a lovely little shop with incredibly kind employees. Jess was an amazing bridal consultant. She gave me all of her attention, asked all of the right questions to help me confirm I had found my dress, and was super sweet and engaging the whole time. Can't recommend Aisle Chic highly enough!
Rebecca O
5.0
10/31/2017
I had a wonderful experience here finding my dress. Jess was so helpful! They have a very unique selection, and it's great to find something that you aren't going to see at other stores!
Also the staff is so helpful and kind!
Michelle R
5.0
8/20/2017
I had a wonderful experience working with Jess from Aisle Chic. The space is very welcoming with large dressing rooms, and a layout designed to make you feel comfortable. Jess was extremely helpful and also took the time to ask questions about me and my fiancé beyond just our wedding plans - reminding me of what is really the important part of the wedding. As she said, the perfect dress is just the icing on the cake and I am so in love with the dress I selected for the icing on my cake. Great selection, such a wide variety of styles, and a warm and welcoming experience overall!
Lauren F
4.0
6/23/2017
I came here with my sister, soon to be mother-in-law, and 2 best friends. It was such a fun experience-- and this is where I found the dress! I went one place the day before, came here the next morning- was pretty sure I found the dress, but had one more appt elsewhere so I went to that to make sure. After that 3rd appt, I came back here, tried the dress back on and knew it was the one! Only thing I would suggest is that they offer champagne to the brides! The others places I went did this and they did not, but it's a really fun touch. Also, know that you buy it off the rack you have to pay it in full, so be prepared!
Maggie S
5.0
5/19/2017
I went here looking for my dress and although I didn't find one there (I had a very specific non-traditional style in mind), I had a wonderful experience there. Jess, the consultant/stylist, was phenomenal. Aisle Chic was the first bridal salon I went to, and Jess helped me to articulate the design and style I wanted without pressuring me to buy. Aisle Chic has a beautiful selection. They are samples so a limited number of sizes, but plenty of style selections. Highly recommend!
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