Allegria Bridal

I had an awesome experience getting my wedding gown from Allegria Bridal! It was the first bridal boutique I went to and I went there with the intention of just trying on some different styles to see what I liked. I even told my mom to make sure I didn't get pressured into buying a dress that day. But I ended up falling in love with one of the dresses I tried on and decided to say YES! We worked with Kristin and she was lovely. She let me try on as many dresses as I wanted and didn't pressure me into buying one that day. She was also really helpful suggesting accessories / customizations to the dress (I ended up adding a custom bow to the back of my dress, as well as a belt). We also had the whole place to ourselves during our time slot on a Saturday. The dress came in earlier than anticipated and it was perfect! I also worked with a seamstress associated with Allegria Bridal for my alterations - Luciane of Boston. She was WONDERFUL! We had 4 separate appointments to make sure my dress fit perfectly for the big day. She explained a lot to us throughout the process and did a full tutorial for my matron of honor about how to bustle the dress (quite complicated)! She's not inexpensive, but I think it's totally worth it! Feeling like the most beautiful bride is priceless! I would highly recommend Allegria if you want a personalized experience where you're made to feel as special as you should be when you're the bride!

I had the best experience with Allegria Bridal in choosing my wedding gown. The service was impeccable from the second I entered the store, all the way through the weeks leading up to my wedding. Barb and her team are highly knowledgeable, thoughtful, friendly, and accommodating. They provide a space with zero pressure, which makes it all the more exciting and fun when trying on wedding dresses. I couldn't recommend this place more highly for a bride-to-be!

Allegria was a wonderful experience to find my wedding gown a few days ago! Compared to other stores, it was so much easier to focus here as we were the only party in the store at the time of my appointment. The staff let me try on as many dresses as I could find in the store, and were so knowledgeable about adjustments that could be made to each style. My one piece of constructive feedback is that the inventory here is on the smaller side. For me, it was incredible because I knew what I was looking for, but for a bride who wants a very wide selection of styles and designers, this could be a drawback. All in all, I'd suggest this to anyone who wants an attentive, quiet experience while shopping (and already have suggested this store to multiple people in the 2 days since going)

Allegria Bridal was a lovely place to find a wedding dress. They were so helpful in suggesting dresses, in ensuring that the trying-on showed each dress to its best ability, and in providing information and updates on the order! My dress was absolutely stunning, and I very much appreciate their help in finding it. The seamstress, Luciane, was efficient, honest, and extremely good at her work; I looked and felt like a princess in my perfectly-fitted wedding gown! Thank you so much for all of your efforts!

The staff at Allegria, including Barb, Gigi, and especially Luciane, were so wonderful to work with. I had been to several Boston bridal boutiques before our appointment at Allegria, but was actually enchanted with several of their dresses during the visit! They have a wonderful selection of timeless style dresses. The one I selected I am so pleased with, and wish I could wear it again! The fabric quality, the selection of the accessories they had to style it with, the top quality of the alteration services available on-site, and the service of all who worked with us make this a boutique I strongly recommend to brides in the Boston area. Had we not had two west coast bridesmaids who would not be able to travel to try on dresses, we would have also likely chosen bridesmaid dresses there, as they had a beautiful selection as well! Thank you so much again, Allegria!

Review for seamstress Luciane: 5 stars! Before my first appointment, I actually rescheduled it for a month earlier because I was so nervous that the alterations I would need would not be possible. I was even considering buying a new dress! My dress straps were too tight, and with the bodice sitting at my waist where it should be with longer straps, the neckline was too low. Plus the dress was made for a smaller bust than I had, so many changes were needed to get it to properly fit me. However, at the appointment, my nerves were immediately eased by how professional Luciane is and how smoothly the appointment went! She reassured me that the dress could be made to fit me, no problem. Ultimately, she raised the neckline of my dress, lengthened straps, added boning, took the skirt in as much as she could to accent my booty (even though the dress wasn't structurally a mermaid fit), and did the rest of the normal fittings plus hemming and bustle. She also worked with me to make a cape and attached puff sleeves out of a veil I purchased separately. Luciane saw my vision for the dress and the cape and made them come to life beautifully. She was so kind and helpful and reassuring and professional. You could not go wrong with having her do your wedding dress alterations! Review for Allegra Bridal: 4 stars I first went to Allegria Bridal to try on crepe dresses by Madi Lane, but I wasn't 100% sure about buying by the end of the appointment. Later, I told them I was interested in trying a specific dress by Madi Lane that they didn't carry, and they offered to ask the designer to ship a sample just for me to try! They also had trunk show for the designer that coming weekend, so they worked with us to rush ship the sample so I could get the trunk show discount if I ended up ordering the dress (shipping costs would go toward the cost of ordering too). Well, it was the one! I didn't even know that shipping a specific dress was even an option and I'm so glad that Allegria Bridal offered it. One complaint is that the boutique did not notify me when my dress arrived at the shop. I had to inquire on my own and I could have used the extra month or two to try on the dress with accessories. I also happened to buy extra fabric for custom accessories, but the alterations I ended up needing 100% required the extra fabric. I wish the stylist had recommended buying the fabric specifically for alterations, especially since I would not have had much time to order the fabric once alterations began.

Had an absolutely phenomenal experience with Allegria. Julie helped me pick my dream dress (she was so patient and truly helped me to pick the one that was perfect for me) and she also assisted in selecting our bridesmaids dresses. She made the whole process fun and stress-free! Luciane did my alterations and she is also just wonderful - such a sweet woman and ensured that my dress fit perfectly and that I was happy! It fit like a glove and felt confident in it!

This review is for Luciane, one of the seamstresses that works out of Allegria. While I didn't get my dress at the shop, I decided to go to Luciane because I had read such great reviews about her, and those reviews didn't disappoint. She's not only incredibly talented and has an excellent eye for what needs to be done, she's also so kind and patient. I felt a little nervous and dizzy at one of my visits after asking Luciane to remove some of my dress' petticoat (there was no reason to be nervous, to be clear, it all looked perfect. Just a combo of nerves and not eating breakfast before the appointment). Still, Luciane was so kind and waited with me as I sat down until I felt better, and even brought me water and (very good) chocolate. At my other appointments, my two friends came with me and we all truly had such a good time as Luciane made us feel welcomed and at ease. And most importantly, I couldn't be happier with how my dress turned out. Luciane had to squeeze me in for one additional alteration to take the dress in a little more after losing some weight right before the wedding and she made it so the dress fit perfectly. She really was amazing and I would so highly recommend her!!!

I had a great experience at Allegria. The atmosphere was calm and sophisticated, in contrast to 2 other salons that I went to in Boston that were more hectic and felt less personal. At Allegria, I was able to take my time trying (and re-trying) dresses, and I found the perfect one! I also used Ling for alterations, and although she originally fitted my dress too low on my chest for my preferences, she was so accommodating when I looked at the photos and realized I would like it changed (she let me come in the next day, on her lunch break!). My dress turned out beautifully and I am so happy I found it :)

I unfortunately had a terrible experience getting my dress altered with Ling at Allegria Bridal. I normally don’t spend time writing bad reviews, but this added such an unnecessary stressor to wedding planning - I don’t want someone else to go through it! Note that I *did not* buy my dress at Allegria, so I don’t know what that experience is like - this review is only for the alterations process through Allegria. At my first appointment, Ling pinned my dress according to where she would alter it, but consistently made comments about my body size compared to the size of the dress. I think for most women, this would be pretty discouraging, regardless of having a generally positive self-image. At the end of the appointment, the dress was still not pinned to fit me as I would like, but Ling assured me that with the right sticky bra, it would feel fitted. I believed her and went home to buy practically every sticky bra on the market. At my second appointment, I overheard Ling telling the previous customer that she needed to buy a sticky bra. Spoiler alert: YOU DO NOT NEED TO BUY A STICKY BRA. Your seamstress should be able to fit your dress to you so that there are not gaps. When I tried my dress on, it was still too big, even with every version of sticky bra. I stayed for an hour trying to get Ling to make more adjustments, but she said it was not possible. I went home distressed that my wedding was 2 weeks away with a dress that did not fit. I did end up finding an amazing seamstress (Juliette’s Alterations in Hyde Park/Mattapan area) that was *amazing* and worked with me to make the dress fit me as it should, without a sticky bra, with so much more professionalism and even a much more reasonable cost. Do not waste your money on alterations at Allegria Bridal.

Julie from Allegria was extremely helpful throughout from the initial email exchange, first fitting, to the extended dress/veil storage during COVID times. She is knowledgeable, friendly and not overly pushy - allowing me time as long as needed. Allegria carries a wide range of elegant wedding dresses. (I had visited several bridal salons before this one, I definitely recommend Allegria.) As soon as I put on Legends Romona Kevena, I knew I found my dress (I couldn’t stop smiling). Julie also helped me pick a perfect veil. The veil arrived well before the wedding dress so Allegria held it for me. Then COVID was upon us and I had to try on my dress with a mask - I confessed a blue surgical mask just didn’t go with a wedding dress and a veil!! We decided to postpone so the entire ensemble went into long term preservation for a couple of years. Julie was very responsive to my questions regarding timing to re-try the dress for alteration, etc. She was also very accommodating when I wanted to try on the dress a few months ahead of the schedule - I was afraid it would not fit. Thank Goodness that was not the case and with the help of the local wedding alternation (Lucianne) - the dress and veil were perfect for our wedding. I would highly recommend Allegria and their entire staff. Be guided by them but let them know if you have specific preferences.

I worked with Julie at Allegria and had an awesome experience! She was so patient with me and truly listened to what I was looking for. After trying on a few dresses that I had chosen within the store, she kindly suggested I try on a dress that I likely would not have chosen for myself. I ultimately ended up getting that one! She has tons of experience knew exactly what I was envisioning without me even truly being able to articulate it. Additionally, my fiance and I got married in a short timeframe and they helped me get my dream dress in less than 6 months. I worked with Ling for alterations and she was also incredible! She altered my dress perfectly and was so accommodating.

I came to the salon to buy another dress when I fell out of love with my original one. I was 2 months out and was able to buy one off the rack and snag a 10% discount since it was the sample size. They were very accommodating, communicative and helpful. Their in-house seamstress, Maria, was also on point with the alterations and also very helpful!

Since I was getting married within 6 months, I quickly researched multiple bridal salons. I knew I had a short time frame to find a dress, so it would be ready on time. I asked a couple of friends for their suggestions/tips, and as they recommended, I went to no more than 5 places. Most of the dresses either did not fit my body type or where not my style, which was very frustrating. I reached out to Allegria based on reviews I found. Within a few hours of contacting them, they booked an appointment that worked with my schedule. They were the 5th and final place! Once I was there, Barb made me feel so welcome and at ease. There was no pressure to find a specific style, but rather she listened when I mentioned what I did and did not like. I tried on 4 dresses and the second dress turned out to be the ONE! The minute I tried it on I felt so comfortable and so much like myself in the dress. It was a simple silhouette, off-the-shoulder, with beautiful beading down the back. I wanted just a touch of embellishment/embroidery and Barb help me select the perfect belt that accented the dress. I also really enjoyed working with Lucia, the seamstress recommended by Allegria. I had three different fittings and she was able to make tailor the shoulders, neckline and an easy-to-assemble, beautiful bustle. Whenever I had a questions, whether by email or phone, they responded within a day or two. I appreciate their professionalism, great communication, and most of all helping me select my wedding dress.

I owe my life and sanity to Julie, one of the senior bridal consultants and Ling, the seamstress. My wedding was in Sept 2021, and I originally purchased my wedding gown elsewhere in Sept 2020. Original boutique kept pushing back my fitting because they didn't have my dress ... all of a sudden it's 2 weeks from my wedding and still no dress. You can only imagine the sheer horror and panic I went into. Being a size 2 in wedding gowns, there was very little chance of me finding a last minute sample. Julie let me know they had a size 6 Madi Lane sample. She let me come in immediately to try it on, take a few pics, and think about it. I ended up purchasing it, and Julie / Ling had me in for my fitting less than 48 hours later. Ling spent almost 2 hours with me, making sure it was cut down enough, even adding in a custom edit to the back of the gown. I was so emotional after being scammed - I couldn't believe how well she treated me. Even though it was a last minute sample dress, she made me feel like a princess - not to mention she is a MASTER at her job. She even added boning to the gown so that it laid flat and didn't crease. I also kept losing weight (stress!!) and had to have it taken in a few more times which I felt bad about it, but Ling was a true professional and didn't complain even with the tight timeline. My only regret is not buying from Allegria to begin with. This place deserves more than 5 stars. They really care about their brides, and I am so thankful they saved the day.

Allegria Bridal is the best! Barb was so sweet and accommodating from the start. She helped me to find the perfect dress! I was supposed to be married in 2020 so she helped me to preserve my dress as well for a full year. I was a bit nervous but it all went very smoothly and my dress was still stunning in 2021! The color was the exact same a year later. Barb even answered my mom's call on her personal cell one Saturday because we had an urgent question related to altering my wedding dress - she is the BEST! I also worked with Luciane, the seamstress Barb recommended, and she is AMAZING! The dress fit me so perfectly! Many people said the top of the dress looked painted on my body - that is how well it fit me :). I loved everyone I worked with here!! They will not disappoint.

I bought my dress yesterday at Allegria and Julie was great and so patient. I was rebounding from a terrible dress experience. They were very empathetic and so helpful. They really know their dresses and know what they are doing!

Barbara is the best!!! She made shopping for my wedding dress an absolute dream. Prior to going to Allegria, I had been to 5 bridal shops without any luck (I'll admit, I am picky haha) and was actually feeling very discouraged. Then I walked into Allegria and met Barbara and everything changed! She was able to understand what I was envisioning while providing advice and she picked out the most beautiful dress!!! It had the perfect amount of detail, it was lightweight and easy to walk/dance in, it hit me in all the right places, it was just magical. Allegria has the best and most elegant dress selection and I am so grateful for them!! This is the place to go!!

Julie was fantastic and so patient with me! I am very indecisive …I came to Allegria first, but want ready to commit yet…after many many more shops and even more dresses I found myself coming back to Allegria weeks later to pull the trigger on the first dress I ended up liking. Julie was great at helping me through the process and envision what the dress could look like with some alterations. The seamstress they work with Luciane is also amazing and worked wonders with my dress going above and beyond - she is so talented! Highly recommend!

As soon as someone I know gets engaged I immediately recommend Allegria Bridal! I attended my initial appointment with my mom and worked with Julie, who is absolutely amazing. I didn't really know what I wanted so Julie had me try a bunch of different styles, and really listened to what I liked and disliked about each one. Based on the feedback I was giving, she pulled a dress for me that ended up being THE ONE (yes there were tears!). The alteration process was great too- I worked with Ling who really helped me understand how to bustle the dress (it was kind of complicated-the dress had 2), which was a good thing because I ended up needing a completely random person to do it on my wedding day and I knew exactly what directions to give! Thank you so much for the wonderful experience, Allegria Bridal!

I came home to Boston to shop for a wedding dress for my April 2021 wedding in Los Angeles. I had an image in my mind of exactly how I wanted to look on my wedding day, but I couldn’t quite find it at any of the three salons I visited. Allegria was my last stop, I described to Barb what I wanted, and she nailed it! I was looking for a long-sleeved, lace A-line, and had previously refused to put on a strapless gown. Barb had the vision and creativity to put me in a strapless dress and then show me how the designer could make a long-sleeved bolero to go on top. The gown and bolero ended up absolutely seamless, including the buttons we had added on, and I never could have come up with this piece on my own. Barb went out of her way to make sure I was 100% satisfied and I’m so grateful that I trusted her with my dress. The pictures speak for themselves! I also can’t write this review without mentioning Luciane, the alterations expert! She worked around my schedule (I flew back to the East coast for the alterations process) and accommodated me by having my fittings and completing the alterations all in one week. She is friendly, detail-oriented, and masterful at her craft. Lastly, I’ll note that Barb and the whole Allegria team made the cross-country shipping process so easy—my dress arrived in perfect condition and in plenty of time for my wedding. I’m glad I went to multiple salons because I got to enjoy the experience of trying on dresses, but if I had to recommend one salon to anyone in New England, I’d send them to Allegria!

Allegria Bridal was a superb choice for my daughter’s wedding gown. It was the first place we visited and within 2 weeks, we returned to say “Yes” to the dress. Julie was our consultant and she was exceptional in helping us with the dress as well as a veil and shoulder sleeves. Julie also assisted us with MOB and MOH dresses. We then knew this was the place for the Bridesmaids’ dresses. Barb and a few other assistants helped us with all the details when it came to selection, sizing, and ordering. Luciane was our seamstress, and she was very impressive with her detailed alterations, making our fitting appointments an enjoyable event. We couldn’t have been more pleased with the entire staff from beginning to end. They always made us feel welcomed, and the salon created a great atmosphere for anything bridal. Since we only had a micro wedding in August 2020, we look forward to returning for another fitting prior to the larger celebration in October 2021. I would highly recommend Allegria Bridal for any future bride. --Mother of the Bride

Barb was so knowledgeable about bridal gowns that she picked out my dress for me - and it was the second one I tried on. It wasn’t something I had originally thought I’d want, but I trusted her and ended up with the wedding dress of my dreams! She was phenomenal.

I had a wonderful experience at Allegria bridal! They were completely professional, very sweet/kind, didn't make me feel rushed and weren't impatient with me when I was changing back and forth between the same few dresses trying to make my final decision! They were not pushy at all and completely respectful of my budget (even when I ASKED if there was anything a little over they thought I should see, they stayed within my budget). The first dress I tried ended up being my dress and I had overall just a completely wonderful experience. I can be really hard to fit and not a single dress made me feel bad about my body. 10/10 would recommend, cannot say enough good things!

I had a bit of an unusual experience with my dress. I actually found it at a separate salon in a different state but was able to purchase it at Allegria during a trunk show. When the dress came, in the lining was incorrect and the intricate beading was all wrong. Pretty much every bride’s worst nightmare :) Allegria was WONDERFUL. Barb worked directly with the designer to ensure that it was completely remade, and that it was delivered in plenty of time for adjustments and alterations. She also kept in close contact with me while the dress was being remade to give me updates and to help put my mind at ease. Their alterations department was also wonderful. Luciane is a sweetheart and SO talented. My dress turned out amazing!

Ok this review is long overdue but Allegria is hands-down AMAZING! I worked with Julie and from day 1 she helped my vision come to life. When I went into my first appointment I didn't have any intention of buying a dress, however that all changed once I got to the store and saw a dress from the Eve of Milady trunk show. I absolutely loved it but was on the fence as I hadn't tried on many dresses prior to that, and had always thought I'd end up in a different style gown. After several rounds of trying it on, and comparing it to other styles, Julie's honest feedback helped me realize that this indeed was the dress for me! I ended up getting it and am so glad I did, as it really helped but the rest of my wedding "style" into perspective (old world/fine arts). In addition, Julie also helped me pick out my bridesmaids dresses which was not an easy task as I had 4 different styles in 3 different colors and wanted everything to look cohesive cohesive but not too matchy matchy. Julie again knocked it out of the park with her feedback. She paid extreme attention to detail and delivered everything as expected. All ordering and shipping processes all went smoothly. I also did alterations for my gown here and everything came out perfectly tailored as expected. If you're the type of bride that wants honest feedback on style, fit and aesthetic I'd strongly recommend Allegria!

I love Allegria because they are such a stress-free environment. Wedding dress shopping was a really overwhelming thought to me and I honestly ended up feeling calm the whole time I was there and found the perfect dress. They have a great number of dresses that give you tons of options but not so many that your head is spinning from indecision. The salon is really beautiful inside and helps you to feel like a bride. And I love their alterations woman who made my dress fit like a glove!

I went to about 8 different bridal dress stores and continued to strike out. When I stepped foot in Allegria, I knew I would find my dress. It was the second one I tried on and even though it was 2 sizes too small, it felt so right. I wish I remembered the name of the woman who helped me because she was STELLAR. Highly recommend Allegria. Huge selection.

Barb made my time at Allegria amazing! After falling in love with an unexpected dress at an out-of-town trunk show, I found Allegria as one of the area vendors for my desired dress. Not only was Barb able to fit me in shortly after, but she was willing to call the designer and have the dress delivered to Allegria. Keeping me in the loop with this put me at such ease, and Barb was willing to answer all of my questions. When the appointment came along, Barb made my mom and I feel so special with her attention to detail and extensive knowledge on silhouettes and fabrics. We bought the dream dress right then and there. I am so grateful for Barb and Allegria for their fantastic support!

I went to Allegria to purchase my wedding dress and could not have been happier with the process, my dress came in on time and we used Luciane of Boston for our alternations, which was conveniently right under Allegria's salon. Thank you to the Allegria staff for making this such an easy/seamless process!

I have lived in Belmont for the past 25 years I walked by Allegria Bridal almost every day admiring the beautiful dresses displayed in the windows. After browsing in other stores that had nothing appropriate for an older bride, I made an appointment at Allegria. Barb who helped me that day was gracious and lovely. She knew just what I wanted. She led me to the perfect dress that was beautiful and elegant. She has an eye for style and knew what would fit me well. I am so amazingly pleased by my dress and experiences at Allegria. Luciane the seamstress that altered my dress was wonderful, warm and talented. She made me an exquisite shawl out of my excess fabric. My only problem now is how to alter my beautiful dress so I can continue to wear it!

My experience with Allegria bridal far exceeded my expectations. The service I received specifically from Julie and their master seamstress Luciane of Boston was spectacular. Julie helped me find my dress which was a stunning simple fit and flare style with no embellishments. I really wanted to add a touch of lace to my dress and I found an similar dress online from the same dress designer with a lace overlay that looked amazing. Julie reached out to the dress designer every week for over a month requesting to purchase the lace to make a topper for my dress. The designer didn’t want to sell me the lace but Julie was so persistent that the designer eventually agreed. Luciane took the image of the designer dress with the lace overlay and made me an identical topper. The topper looked amazing! I am so grateful these two professionals went above and beyond to create the dress I was seeking. Thank you Julie and Luciane!

As an out-of-town bride living and getting married in California, I visited Allegria Bridal when back 'home' in Boston with my family and a couple bridesmaids. It was the 2nd bridal shop we went to that day, and I have to say the experience was absolutely wonderful. I of course found the dress of my dreams here when my bridesmaids convinced me to try one on that was a bit out of my set budget (tisk tisk - I know not to do that!). Allegria found a way to make it work for me, however, and also shipped the gown out to me in California where I live creating an easy, seamless experience. Because of my great experience getting my gown here, I also returned to select my bridesmaid dresses. The salon has a wide selection from which to choose and did a great job managing communication and shipping to my girls who are also spread across the country. I highly recommend Allegria Bridal!

Allegria was my first Bridal shop for wedding dress shopping and I walked out with my wedding dress that day!! Their collection of dresses is gorgeous with every style you could want! Although I knew I wanted to buy the first dress I tried on, Julie was so accommodating in helping me try on an additional 7 dresses just in case there was something else I may like! My dress came in and it fit like a glove! I couldn’t have been happier with it! Thank you Allegria!

I went to Allegria Bridal in April to try on a specific Eve of Milady wedding dress that I had been dreaming of wearing for around 3 years. Allegria ordered the dress in for me, all I paid for was the shipping, and were SO helpful through that whole process. I tried on the dress I ordered first (of course) and I could not get it OFF fast enough. I absolutely hated how it looked on me and it was sooo heavy. At this point I was silently panicking because I had been dreaming about wearing this dress for years, now what!? My bridal consultant Barb was absolutely fantastic. She knew as soon as I walked out I didn't like it, she remained calm and pulled some more Eve of Milady dresses for me. The second dress I tried on (Barb's pick) was my dress. I loved it but was unsure seeing as where it was only the second dress I tried, so we kept trying more Eve of Milady dresses on. It came down to two Eve of Milady dresses and the second dress I tried on is the one that I bought. It was fate. I brought my mom's headpiece she wore at her wedding and it matches perfectly, then I bought a veil. It was an amazing experience. My advice is be open to try anything! Because you won't know what you do and don't like until it is on your body.

I made 4 appointments at bridal salons all over Boston to begin the search for my wedding dress- Allegria was stop #2. When I showed up for my appointment I showed Julie some pictures of dresses I liked, explained the vision of our big day and she sent me into the room to pick out some dresses with my sister, saying that she just had one she really wanted me to try on given the conversation we had. I tried on her dress first and as soon as I walked out of the dressing room, I could tell by the look on my moms face that it was THE dress. Still, Julie was very kind, helpful and let me make the decision on my own. I cancelled my other 2 appointments because I knew I had found my dress and couldn’t be more thankful for Allegria & Julie for helping me find the dress of my dreams!

I found my dream wedding dress here in Aleegria bridal after looking couple of stores. I could say all the dresses there are so elegant. The lady there, I think her name was Barb, was so nice and helpful. She helped me to find the style that I wanted. They didn't put you in rush to choose a dress. My dress deliver even earlier than the time they told me and they called me right away and ask for pick up. This is the best place I think every bride should check before buy her wedding dress!

Allegria is the BEST! Make sure to go to their trunk shows, especially Matthew Christoper's! :) Thank you Allegria!!

My experience with Allegria was fantastic. I actually chose the first dress I tried on and they picked out a veil to go with it that matched perfectly. It was so easy and they were so helpful. They also did an amazing job with alterations! My bridesmaids also had a great time trying on and choosing their dress at Allegria. They have a huge selection of gorgeous dresses but make the process painless and fun!

What an amazing experience at a beautiful salon! Julie helped me try in umpteen dresses and accessories, was patient, helpful, and honest. She also practically worked magic with the dress clips to help give me a sense of what the dress would look like after alterations. I went to two other salons as well, but ended up coming back to Allegria for my dress.

I bought the most beautiful, classy, and elegant dress at Allegria. And working with them with lovely. I even added sleeves to a strapless dress and one of their seamstresses (Ling) did a most amazing job. This is probably not the shop for a bride on a super tight budget but the quality and the service is wonderful if you can afford a little more.

Had a great experience at Allegria! They were so helpful in finding me a beautiful dress!! I went in with a pretty open mind, a few key criteria, and they presented so many gorgeous options and made the whole thing a ton of fun! Highly recommend : )

Allegria was incredible to work with. They have a beautiful but not too overwhelming collection, and were able to listen to what I liked and also provide recommendations based on what they thought would look good on me. I ended up going with the first recommendation they made! They were flexible with storing my dress since I live out of state, and helped all of my bridesmaids with their orders as well. Highly recommend!!

Great selection of dresses and offered a good discount on bridesmaids dresses. Thank you Allegria!

I found my dress, veil, belt, and hair piece at Allegria Bridal and can't say enough good things! This was the first place I tried on dresses and the last place! Erica picked out awesome dresses for me to try on, and after about 5, I found the dress! The process was so easy! I also can't say enough good things about Luciane, the seamstress! She fit my dress exactly to me and made sure everything was perfect, and guess what, on the wedding day, it was! The dress fit me like a glove and I felt absolutely beautiful in it. Thank you Allegria!

This is the place to go in the Boston area for wedding dresses! They didn't have a huge selection but a quality one, definitely not bargain prices but not too expensive either. The customer service is fantastic. My attendant, Julie, was such a huge help. She picked out my belt and veil on the first try. Everything looked amazing together. I also got my bridesmaid dresses here. Like the wedding dresses, they have a smaller but good selection downstairs. You are missing out if you don't at least check out this place in your search!! Or if you're like me, go there first and get everything in one try!

I am by far the pickiest bride when it comes to wedding gowns! I must have tried on 100 wedding dresses and went to at least 6 different bridal shops in Boston. I was very concerned I would never find "the" wedding dress, and then I discovered Allegria Bridal! Allegria has a large variety of beautiful designer dresses, and I had no trouble finding the dress I had envisioned wearing on my wedding day. I worked with Erica, who was extremely helpful, attentive, and patient. I had bad experiences at other bridal shops as the staff were pushy at times; however, Erica was extremely respectful and understanding that selecting a wedding dress was a huge decision for me. I was pretty sure I had found the dress, but I wanted my sister to be there for the decision. Erica encouraged me to bring my sister the next time I came to the shop to be part of the decision. I also purchased my bridesmaids gowns from Allegria. They have such a large selection of high quality dresses and provide a discount if you purchased your wedding dress from the shop. My bridesmaids were very happy with their gowns and they looked beautiful!

If you are a bride on the search for a wedding dress, please book an appointment at Allegria! Their dresses are GORGEOUS and the service was top-notch. Erica was amazing! Through the process she listened to what I wanted, saw my vision, and pulled a dress I never would have picked (I thought I didn’t want lace!) but the dress was so flattering and perfect for a spring wedding in the city. Allegria is not just for brides. Downstairs they have a room full of bridesmaids and flower girl dresses. My bridal party made a night of trying on dresses which made the process so much more special.

The experience of buying my dess was 4/5. Erica was great and helped me choose my dress. The reason I wouldn't rate it 5/5 is the actual purchasing of the dress was a little dicey. Erica gave me my size and when I got to purchase it the lady who rang me up told me to go down a size, had me try on another dress again and then changed the size. I received an email from Erica on Tuesday asking about my size. There seemed to be a lack of communication between the two. When I ordered my head piece the wrong one was ordered (gold vs silver) and lucky my mom caught the difference as my dress has silver beading. The customer service in fixing the issue was good. Lastly Luciana was a 10/10! She was the seamstress provided by Allegria. She was expensive but fabulous! She altered my dress perfectly and I was so impressed with her skill and customer service. The bustle for my train was extremely unique and was more than I envisioned! VERY happy with her and the dress!!

I had an amazing experience at Allegria Bridal. Every dress I tried on I was in LOVE with, I remember thinking I'm getting my dress here 100%. They were all THAT good. This was the third salon that I went to and I didn't feel this way anywhere else. I found THE ONE that I was the most GOO GOO for. It was so lightweight, amazing to dance in, great train, great details on the back, it everything that I was looking for. Maria who did the dress alterations was absolutely incredible, I loved her and I felt like I truly was in the best of hands. I HOPE that I get to see some of my friends go to Allegria, try on dresses, and fall in love like I did. I'm so glad I found this dress shop, I will recommend this salon for life. #allegria4life

Erika at Allegria was very friendly and helpful in selecting my dress. I would recommend her to anyone!

My experience at Allegria was amazing from start to finish. I went to 10 salons before finally picking a gown from Allegria. When I went back to purchase it, I had second thoughts and Barb helped me start from square one, and find the dress of my dreams. Barb really concentrated on what made me happy and confident. I also can't say enough good things about Maria in alterations. I'm still shocked she made the dress fit me so perfectly, without it looking or feeling tight. Not easy to do with a strapless gown. She's a real pro!

I was a bridesmaid in my friends wedding and we ordered our dresses from Allegria. The experience was great! Those of us that did not live in the Boston area were able to call with measurements, the staff was very accommodating. Would highly recommend!

I bought my gown here and had a wonderful experience. Julie helped me find a stunning Augusta Jones gown that was perfect. Maria did my alterations and made the dress look and feel like it was created just for me. I went to a number of other bridal salons when searching for my dress, and this was by far the warmest, most welcoming, no-pressure experience of any. Can't say enough great things about it!

I got my dress and veil from Allegria bridal and they were great! They give you 1:1 attention and help you find the best style for you body, preference, and budget. I would highly recommend getting a dress from this shop! I gave the studio 4/5 stars because of the alterations. They were very expensive (over $600!) and my bustle loop ended up ripping so I missed cocktail hour trying to figure out an alternative to hold up the dress. Overall, it's a great place to find your perfect dress!

Loved shopping at Allegria Bridal! They make you feel very special with the 1:1 attention. And I liked the intimate setting; there was only 1 other bride during my visit. Erica was fantastic to work with and they have a great selection of dresses. Highly recommend it.

Allegria was my very first experience wedding dress shopping. I was very excited as my Mom and Aunt both purchased their gowns here and they carried the two designers I was most excited about. However, when I got there, the associate who helped me immediately made me feel rushed about finding the right dress (even though it was 10 months before my wedding). We kept trying dresses on, but nothing was really clicking for me and the associate was visibly frustrated and unhappy. I would not recommend going here unless you knew they had the exact dress you were looking for.

I can't say enough positive things about Allegria and the ladies who helped me find my dress. Top notch quality and service all-around. This Boston-area gem was recommended to me by a good friend, and I in turn have recommended to other brides-to-be.

Allegria was wonderful! Barb, whom I believe is one of the owners, helped me find the perfect dress. She was so sweet and made it such an easy joyful experience. Also, she was honest (in a very polite way) about how the dresses looked on me which I appreciated since she's the expert and knows how wedding dresses should fit, etc. far better than I do. Her and her sister (the other owner) were so warm and welcoming. Additionally, the seamstress they send you to, Rosa, was the sweetest woman and she wanted my dress to fit exactly how I wanted. I'd definitely recommend going to Allegria to find your wedding dress!

I got my wedding dress from Allegria Bridal and to say that it was perfect is an understatement. Allegria was my fifth, yes FIFTH salon that I visited and I had tried on about 20 dresses already. I knew I wouldn't be easy for me but I definitely thought I would have my dress picked faster than that! Anyway, I was about to go to some shops in New York when I decided I would try just one more place in MA - Allegria. I found my dress there and it was absolute perfection (Eve of Milady Style 1564). I made a few alterations (Ivory, no beading, added lining), and it was great. It came in a month early and they were so professional - keeping me updated the whole time. I also got my accessories at Allegria and my bridal sash was truly one of a kind - it felt like it was just made for my dress. Next, I went to alterations. The seamstress in their alterations department (the shop literally below them) is AMAZING. That's where the magic all happened - Fumi fit the dress to me perfectly, and we added off the shoulder sleeves that were detachable that I absolutely loved. In the end, my dress was everything I could have ever hoped for and more. I'm just sad I only get to wear it once!

I had a wonderful experience at Allegria salon! My mom and I had been to a number of salons in the Boston area and finally found the perfect dress at Allegria. We worked with Julie who helped us from the moment we set up our appointment. She immediately asked for my style and what types of dresses I may be interested in. While she let me pick out dresses to try on, she was also able to bring in her own picks to help guide my decision making. Unlike other salons we had been too, we did not feel pressured to make an instant decision or rushed through the appointment. It helped make saying 'yes' to the dress very easy! I also ordered my bridesmaid dresses from the salon which was a very easy process. With all of the planning involved for a wedding it was nice to know that I didn't have to worry about a thing with the bridesmaids. The store was able to ship the dress to all of the girls and helped keep the order on track! Finally, I also utilized the alteration services at Allegria. My dress fit like a glove the day of the wedding and everyone in the alterations department was beyond helpful. Overall a great experience at Allegria!

I had an amazing experience finding and purchasing my wedding dress here. From the moment I walked in I felt very special as I had the ENTIRE place to myself (no other place does that that I am aware of). The people helping were as nice as could be and not pushy at all. I felt like I had all the time in the world to make a decision. I also had my alterations done here and while it is a little pricey, you are paying for perfection. It shows. I LOVED MY DRESS and the service was flawless. THANK YOU!!!

Allegria is a fantastic bridal salon. I had scheduled an appointment there but messed up the date and showed up 1 week before my appointment, and they were so kind and accommodating and squeezed me right in, and I ended up finding the most incredible wedding gown. At that point, my now husband and I hadn't completely conceptualized our wedding (I'm Indian and he's not, and we hadn't decided about 2 ceremonies or 1, etc). I had an idea of "Indianizing" my white dress and wearing it for the ceremony, which Barb at Allegria totally understood and helped me envision. In the end, I wore the white dress for the reception and an Indian dress for the wedding. However, what made this salon and Barb so wonderful was that while I wasn't sure of what I wanted in terms of the big picture, I felt like they really listened and understood what I liked and didn't like, and when I tried on the dress I eventually loved and bought, they were so genuinely positive and excited. I didn't feel like I was being sold something- I felt like they really wanted me to be happy with my dress. All of my experiences with them since- including picking up the dress and alterations- have been similarly positive. I would highly recommend Allegria to any bride out there.

Wow-- Where do I even begin....I got married on April 22nd, 2017 at the Seaport Hotel and I got my dress from Allegria Bridal. When I first when into their boutique in June 2016 I had no idea I'd find my dream dress! (It was only my second stop at a bridal shop). My dress was part of a "Sample Sale", but trust me you'd never know it was a sample at all! Not only were the main boutique employees accommodating and supportive, the alteration team downstairs was also incredible. I had the privilege of working with a seamstress named Fumi, and she worked magic on my dress!!!!! (It had to be taken down a few sizes). I felt like a true princess on the big day and had compliments galore! Thank you, Thank you, THANK YOU!!! :)

This was the first and only place I went for my dress! I had a vague idea on what I wanted when I went but ended up leaving with a dress I would never imagine I'd love so much! They did a great job of listening to my wants but also pushing me outside my comfort zone. They really know their stuff and were wonderful to work with.

I bought my wedding gown and bridesmaids at Allegria Bridal. My experience with them was great from start to finish. They have a beautiful selection of gowns and are highly professional and organized. In addition, they have a spacious shop and you truly get that bridal experience when trying on dresses. Their tailors really know their stuff as well. I never had one worry when it came to my gown and the bridesmaids dresses. I have friends who've had similar experiences with Allegria as well. Definitely check them out!

Buying my dress at Allegria was an amazing experience from before I even walked in the door, through my wedding day. I knew I wanted the Judd Waddell Grace gown, and they no longer carried the sample in store- so they called New York and had it shipped in. My dad was sick with cancer when .I purchased my dress and actually landed in the ER that same morning, so they let us take photos and video so he could have some part in the day- this mean so much to us. After my father passed, it was time to get my alterations done- and they sewed a piece of my dad's handkerchief in a heart into my gown. It was very hard planning a wedding and knowing my dad would not be there- but Allegria helped us make it as special as possible. Thank you!

Great selection of beautiful dresses at various price ranges. My consultant was Darlene - She was great too work with. She made me feel comfortable and gave honest opinions. She was not pushy at all like some other places. I absolutely loved my dress and would highly recommend Allegria!

Allegria was amazing!! Everything about the shop is perfect - the atmosphere, the staff, the dress selection (both bridal and bridesmaid). I was nervous going in to pick out a dress, but the staff made it enjoyable, relaxed and fun and helped me find my dream dress (the first one I tried on!). They were conscious of my budget and the styles I was going for. I love that it's never crowded and that you get assigned a stylist so you really feel like you have one-on-one attention. They were always very friendly and extremely patient and professional with my decision making process. I'd absolutely recommend Allegria to anyone looking for a wedding or bridesmaid dress!!

THE BEST EXPERIENCE! I am an out of state bride and planned a full weekend of dress shopping with my girls. Allegria was my first and only stop! The team was incredible, I worked with Julie and she was so kind, patient and took the time to really understand what I was looking for. I ended up getting my gown and my bridesmaid dresses at Allegria and I am so glad that I did! Thank you for all your help!

I had a wonderful experience going through Allegria for my wedding dress! One of my sisters had previously bought her wedding dress here, so once I got engaged I knew I wanted to come back to look myself. I worked with Julie for my appointment, and she was great in helping me refine my search while still allowing myself, my mom, and my sisters to pull out dress suggestions. The salon happened to have a Judd Waddell trunk show the day of my appointment, and it was one of his dresses that I ended up falling in love with. There were a couple tweaks that I wanted to make to the dress though, and it was such a unique experience to have not only the staff there to help walk me through the changes, but also the designer himself, as he was there at the salon for the trunk show! I walked out that day so thrilled to know I was getting a dress I absolutely loved that was going to be customized just for me! I also used the in-house alterations team to fit my dress once it arrived, and all of the alterations came out excellent so that on the day of my wedding, I looked and felt amazing in the dress! I can't thank the whole Allegria team enough for giving me such a great bridal experience!

Huge thank you to the staff at Allegria Bridal for all of their help for our Boston wedding. I initially went to Allegria about 9 months before the wedding, my second stop of the day, and found my dream dress within 15 minutes. The ladies who were helping us really listened to what I was looking for and my style and immediately knew what dress would be perfect. I tried it on last (smart move!) and couldn't be happier. I picked a gorgeous Judd Waddell dress and was so thrilled to hear that Allegria is the only store in MA to carry his designs. Even better than that, when I went back with my bridesmaids a few weeks later to look for their dresses Judd was there at the salon! It was so wonderful to get the opportunity to meet him - he even hand drew a picture of my dress for me to keep. My bridesmaids had such a blast trying on dresses and Allegria was able to order the exact style and color we wanted even though it wasn't in the store. They made the ordering process extremely simple, even with 8 girls, and we received a nice discount since I purchased my dress there. They also recommended a wonderful seamstress (Rosa's in Watertown) who did wonderful work. I'm so happy we decided to go to Allegria!

I can't say enough great things about Allegria. Erica was my consultant and she was amazing. She immediately understood the vision I was attempting to accomplish and provided her opinion on my choices in accordance. She was so patient and kind and truly made this experience as great as it was. I had two other appointments with bridal salons that day and canceled because I found the ONE! Thank you, Allegria!

I can't say enough about Allegria - the staff in the salon and the alterations team! I was a bride who was anxious about dress shopping but after reading reviews I decided to try Allegria first and I'm so glad I did. I found my dress on my first visit and it was perfect. Being a cross country bride (living in Seattle and getting married on Cape Cod!) the whole team at Allegria helped me to have a seamless experience with both dress shopping and fittings. And it only took ONE fitting for Maria in the alterations department to get my dress to fit me perfectly - and that was with adding custom straps! She did amazing work and I am so grateful that I didn't have to make another trip from Seattle for a second fitting. On top of that, my bridesmaids wore Amsale dresses from the Bridesmaids Department and they were beautiful. Allegria made it so easy, even with 8 girls, and you get a discount on bridesmaids dresses if you purchase your dress from Allegria which was helpful to everyone! Thank you Allegria for a great experience, beginning to end!

Allegria was the first and only place I looked for my wedding dress! I went during a Judd Waddell trunk show and immediately fell in love with a few of his dresses. I ultimately went with the second dress I tried on. The staff is awesome - they let me look around at my leisure and also pulled a few gowns they though would look good on me. I never felt pressured to try on or even buy anything. I ended up getting my bridesmaid dresses at Allegria (they give discounts when you buy your gown there) and they were very accommodating in making different appointments to meet all the girls schedules. Everything is by appointment which is great as well because you are never in a crowded shop and it all feels very personalized and low pressure, low stress. I'd definitely recommend starting and ending your shopping with Allegria!

Allegria Bridal is by far my favorite bridal shop! I had a great experience there multiple times (my maid of honor also bought her wedding dress there and our bridesmaids dresses). I too got my wedding dress and bridesmaids dresses at Allegria. Their dresses are gorgeous and they have the best selection of gowns I have seen in bridal stores. Everyone at Allegria is so helpful and friendly. They are not pushy at all, and you can't go wrong with any of their dresses! Their alterations department is also amazing! If available I would definitely recommend having your dress altered with them. I tell everyone to go to Allegria for their wedding gown and bridesmaids dresses!

I got my bridesmaid dresses here and the service plus options there were great. All of bridesmaids that called in for help said everyone was so nice and helpful. The dresses were beautiful too!

Allegria Bridal really made finding my dress a magical experience. They were kind, helpful, supportive, and had tissues at the ready. Throughout the process, they remained professional, and I had the utmost confidence that my dress would be safe until the wedding day. The tailors at Allegria Bridal were even nicer- it honestly felt like I was surrounded by fairy godmothers, and the finished product was perfect. I would recommend them to anyone!