Allure Bridal Boutique

Beautiful shop, friendly staff. Who this store is good for: women who have a large dress budget and have time to wait 6 months for a bespoke dress. OR women who aren't terribly picky and can buy off the rack in sizes smaller than 16 and a budget exceeding $2500. Who should give this shop a miss: women larger than size 16 who do not have time to wait 6 months, no matter how big your budget is. I have a pretty much unlimited budget but I am short on time, so I struck out.

DO NOT SHOP HERE IF YOU ARE LARGER THAN A SIZE 6. Horrible experience for a plus-size bride. I called ahead tp ask specifically how many dresses they had in my size in order to avoid the humiliation that comes with plus size wedding dress shopping. They confirmed 2 different times that they had over 30 dresses in my size (24W) and many in the brand I was specifically inquiring about. When I arrived, they pulled size 12-16 dresses for me without my knowledge and proceeded to let me attempt to get into these dresses and be humiliated when they wouldn't come above my knees or go over my head. My family drove nearly 2 hours for this appointment. Only after I INSISTED they hand me a dress in my actual size did they proceed to admit there was only 1 (ONE) dress in the entire store that was my size and it was a hideous and dated prom dress looking gown. I can not say enough bad things about this store and this experience. The fact that I called ahead and was very candid about my size and style interests and they allowed me to still drive the 2 hours to be humiliated and only able to try on a single dress that did not even resemble a wedding dress was insensitive, embarrassing and just bad business. I truly wish I could give 0 stars. This was my first time trying on a wedding dress and it could not have been more of a horrible experience. NO bride should have to feel this way during what is supposed to be a fun and special moment to share with friends and family. Not to mention they made me pay $40 for this appointment, did not offer to refund or accommodate after I was there for all of 30 minutes. I will be sure to share this review across every site that will allow me so that NO plus-size bride goes to this horrific establishment.

Unlike most brides to be, I was dreading this appointment. I have had terrible experience's in the past while dress shopping that left me feeling horrible about myself and unworrhy of beautiful clothing. Chelsee put me at ease from the moment I walked in the door, I felt special and beautiful and shockingly enough had an absolute blast of an appointment working with her. She really knows exactly what shes doing and how to flatter your figure. I'm definitely a curvier girl and they had a large selection of plus sized dresses. I found several that looked amazing.and found the most beautiful dress that I CAN NOT WAIT to marry my future husband in! I can not recommend Allure and Chelsee enough!

This was the most wonderful experience. Alisha was so friendly, sweet, and helpful. She made me feel comfortable right away, and walked me and my fiance through the whole experience from start to finish. I would recommend her to anyone looking for a dress in the Gainesville area.

WHAT A DREAM! The bridal team at Allure was so sweet and thoughtful from beginning to end - from toasting my engagement when I walked in the door, giving me a coffee mug to help with the planning caffeine needs, to even sending me a congratulatory note after my wedding. They let me stay in my dress as long as I wanted (all you married ladies know you don't want to take it off when you find your dress!). They also held the phone so I could FaceTime my mama, and one sweet soul event took the ponytail holder out of her hair to give to me when mine broke. I can't recommend Allure enough. They carry beautiful gowns that fit your budget and the team will make you truly feel like a bride.

Super helpful and gave lots of one on one attention!

I made an appointment at Allure after seeing the beautiful selection of dresses online and loving the fact that they were upfront with pricing. I knew that most of the dresses fell in my price bracket. I came to the appointment (my first trying on wedding gowns) with my bridesmaids and mom and was so happy to have the store to ourselves. From the moment I walked in, everyone was so incredibly sweet. The girls walked us through dress types and never once pushed me to try on a dress that was outside of my budget. I ended up falling in love with the first dress I saw in the store! I had an amazing experience with this wonderful store and would absolutely recommend it to anyone. They made shopping and buying my dream dress so easy!

Such a wonderful experience at Allure. From walking in, Alex and Roshelle were the sweetest girls who greeted me and made me feel so welcomed and so comfortable. They go above and beyond to make the process feel very personalized and I especially enjoyed our celebration at the end of our time together. They felt like girlfriends of mine and less like consultants, but were incredibly professional and made sure every dress I tried on was clipped perfectly to help give me the most realistic vision of what it would look like at my wedding. Happy to say I walked out with the dress of my dreams! Thanks ladies for making it an afternoon to remember. You will be a cherished part of my wedding when I wear that dress. Thank you for everything! Definitely recommend to anyone in Gainesville/North Florida looking for a bridal boutique.

Where do I even begin. The ladies at Allure Bridal Boutique are seriously beyond comparison. They are so sweet, love what they do, and actually care about their brides. They made my wedding dress shopping day absolutely perfect. Not only do they have amazing dresses and great designers, but they made me feel like I was part of their family before I even found my dress. The store is beautiful and very inviting as well. I cannot say enough good things about this boutique or the ladies that work there. I am a wedding planner in central Florida, and I will refer all of my brides to them first before going anywhere else. If you are recently engaged or wedding dress shopping, I sincerely suggest checking them out first, you will not regret it! Side note: They also carry a very diverse selection of bridesmaids dresses and we got all of ours their too!

Chelsee and the staff at Allure are amazing! They helped me find the perfect wedding dress and made the entire experience feel like a fairytale.

Allure is the place to go if you want to look and feel like a Queen. I was able to get my beautiful wedding dress, bridesmaids dresses, and even the tuxs from them. The staff was helpful and polite. They worked with me every step of the way.