About this Vendor

Beautiful Gowns and Amazing Service

At Bellissima we love working with brides! Our goal is to find you your dream gown while providing you a luxurious fun experience. Call today and make your appointment to view our exclusive collection of gowns. We want to be apart of your special day! We carry fabulous designers including: Anne Barge, Allison Webb, Amsale Nouvelle, Augusta Jones, Amy Kuschel, Robert Bullock, Steven Birnbaum, Truvelle, Alyssa Kristin and Tia Adora.


Wedding Categories

Flower Girl Dresses, Wedding Dresses, Dresses, Alterations, Bridal Stylists, Custom Designs, Dry Cleaning + Preservation, Plus Size Available, Private Appointments Available, Fashion

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Contact Info

839 Reynolda Road, Winston-Salem, NC (336) 602-1900

Reviewed on 11/06/2016 Brianna

I first discovered Bellissima while searching for bridal salons online. As a plus-sized bride, I wasn't sure what to expect at my appointment. Monica, the owner, reassured me they had samples in my size that I could try on. Upon arrival, the staff was so welcoming and friendly!... Read More The boutique is absolutely gorgeous and had several gowns I was able to try on. I never felt out of place due to my size. While shopping, I found a satin dress I really liked. Monica helped me customize the dress with lace sleeves, a belt, and the perfect veil. Just by adding these few extra details, she helped transform a simple dress into the elegant and glamorous look I was going for. Another thing I loved about Bellissima is that they offer in-house alterations. The seamstress did an incredible job. After alterations, the dress fit perfectly, and no further alterations were needed. I cannot wait to wear my gown on our wedding day! For those searching for a great bridal boutique, look no further. My experience at Bellissima was wonderful.

Reviewed on 11/14/2016

I can't say enough good things about Bellissima and Monica, the owner. I ended up buying the first dress I tried on my second visit. The only mistake that I made during the process was thinking that I needed to visit other shops before purchasing from Monica to "compare." Monica... Read More was so nice and helpful during the process. We ended up purchasing both my bridesmaid dresses and bridal gown from Bellisima. Not only does she have dresses for your big day but she also has a lot of wonderful accessories. I will definitely be back to order some more Yosi Samra flats! Thank you again for making my day so wonderful!

Reviewed on 10/31/2016 Morgan M

I cannot say enough good things about Monica and all the ladies at Bellissima! I tried gowns on at a few other boutiques and the experience I had at Bellissima surpasses them all by FAR. To start, they opened the salon on a Sunday during their summer hours when they typically... Read More close just because that was the day that worked best for my mother and I to come in! (We're from out of town and them doing that was really sweet.) Monica is SO knowledgeable about the designers, the timeframe for ordering, and the different customizable aspect of each gown. I tried on several gowns from Truvelle and really liked the skirt on one but the bodice on another. Monica was so patient and took the time to explain how we could mix and match different skirts and bodices and even switch the corset ties in the back for a zipper. They were super easy to communicate with via email and phone and kept me informed on every step of the process so that I was never concerned about the gown arriving. I also got my dress tailored through them and the price was very reasonable and the tailor that they use was super talented and easy to communicate with, as well. I also got my veil from Bellisima. The veil was an elbow length veil that I loved but I really wanted a cathedral length veil. Monica calmly said we could of course turn that one into a cathedral length! Everything was perfect at Bellisima and I would highly highly recommend them to all brides. They are smart, trustworthy and patient which is exactly what a bride needs when picking out the dress of all dresses. :)

Reviewed on 1/17/2018 Rebecca K

Bellissima is wonderful! Monica is very helpful, attentive, professional, and knowledgeable about the gowns. I felt special during my appointment, and I am very happy with my experience and the gown I chose. I highly recommend Bellissima for choosing your bridal gown!

Reviewed on 1/09/2018 Hope C

My experience with Bellissima was wonderful from start to finish. From welcoming my family into the most darling salon and listening to my concerns throughout the appointment, I felt important. Being a curvy figure always makes you unsure if you'll feel confident or if the salon... Read More will even carry something that accents your body figure, but Bellissima did! Monica and Natalie we're there for my desires, not to just sell a wedding dress. We are moving our wedding day up from when I specified during the appointment and I was assured that my dress and alterations would be done in a timely manner. Monica always gives a quick response to emails which as a bride, makes me feel like a priority. Not to mention she is best friends with Jennifer at GreenBeeFloralDesigns which has helped tremendously. If you are wondering where to go dress shopping with a fashion forward team, I hands down, without a doubt, recommend Bellissima!

Reviewed on 10/09/2017 Meg M

Bellissima was my first choice when choosing a gown for my wedding on October 7, 2017. I'd had several friends tell me about their wonderful experiences with Monica, and they were right! My first appointment was with Brittany, who walked me through the store, selecting the... Read More dresses that fit my preferences perfectly. I found the best dress for me, a sleek Robert Bullock gown with tulle skirt and fell in love! Monica and Brittany were amazing through the entire process, from each fitting through the final pick up before my big day. They made sure my dress was in pristine shape and I felt beautiful as I put it on for my wedding. Each time I walked in the store through the process I saw something so beautiful I wished I could get married each weekend! I highly recommend Bellissima to each bride looking for the perfect dress. They really are the best! Thank you so much!

Reviewed on 9/13/2017 Brook E

I wish I could give Bellissima and the lovely ladies that work there 100 stars. When I visited Bellissima I had already purchased a gown from a nearby boutique. I felt pressured and unsure of my purchase and I didn't love my gown. I was a bit embarrassed to tell my story but I... Read More was immediately put at ease. I worked with the owner, Monica. She listened to what I wanted and helped me find my dream gown. After I found the gown she had me try on a smilier style to my 1st dress to make sure I didn't want to keep the 1st gown. I knew that the gown I found at Bellissima was "the one". Monica encouraged me to go home and think about it, she wanted to make sure I was sure. She let me take my time. She gave thoughtful honest feedback. I was absolutely 100% sure when I bought my gown at Bellissima! I really feel like Monica and the other ladies at Bellissima really cared about me and my wedding. It's an amazing feeling and the experience every bride deserves. I encourage every bride to visit Bellissima. The gowns and selection is gorgeous, the shop is beyond charming and beautiful but the ladies who work there are just outstanding. I am so excited to wear my gown. Thank you Bellissima!

Reviewed on 9/08/2017 Jessica M

I had an amazing time, from the time I looked for a dress, to the alterations with Ann whom was very kind and by the time I picked up my dress. I had my appointment by myself so I was tended to very well when I looked for dresses. I got married on August 19th, 2017 and received... Read More many compliments on my dress, veil and headpiece. I would highly recommend coming here for your dress!

Reviewed on 8/29/2017 Kimberly H

I could not be happier that I chose Bellissima to buy my wedding dress. It was the only place I looked, partially because I found my dress while I was there and I knew I wanted to be a Bellissima bride once I walked in the door. Monica and the staff are the kindest people you... Read More will meet and go out of their way to help you find a gown for your special day. They were so patient with me and offered great advice. I bought my gown almost a year before the wedding and Monica was so kind to put it in the back for me until it was time for alterations. They really focus on you and have a great selection for budgets! Highly recommend this southern boutique to any future bride. -Kimberly

Reviewed on 7/13/2017 Hilary D

Bellissima was such a lovely place to shop! I worked with Brittany and she was so helpful! To say I am a hesitant decision maker is an understatement; Brittany was kind and supportive when it came to helping me make this choice. She knew what I wanted, even when I didn't. The... Read More variety of options was amazing and the quality was stunning. I am so glad I visited!

Reviewed on 2/25/2017 Madison L

Monica was amazing! I had gone to multiple bridal salons before finding Bellissima and hated trying on dresses. When I got to Bellissima, Monica knew exactly what would look good on me and helped me find the perfect dress. They were also so wonderful in making sure my dress was... Read More perfect for my wedding day!

Reviewed on 2/10/2017 Rachel M

I am from Winston-Salem, but currently live in Alabama and was shopping for my wedding dress during my Christmas vacation in NC. Brittney was my bridal consultant and I cannot express how helpful and pleasant she was to work with! I came to Bellissima with a few general styles... Read More that I was interested in and Brittney helped me consider a different/unique option while still incorporating my overall aesthetic that I completely fell in love with. I never once felt that the experience was stressful or overwhelming and the gowns were exponentially more beautiful and comfortable than dresses I had tried on previously. I give Bellissima my highest recommendation and am looking forward to working more with them this year for my fittings and alterations!

Reviewed on 11/26/2016 Bethany F

I couldn't have asked for a better experience selecting a wedding gown. I was so anxious about finding a dress and as soon as I stepped into the salon and met Monica, my worries went away. My dress was perfect and I thank these ladies from the bottom of my heart. My maid of... Read More honor already said she wouldn't want to find her dress anywhere else.

Reviewed on 11/21/2016 Kaitlyn V

I did not find my dress at Bellissima but had a great experience. The private appointments are really nice - you are not competing with other brides looking for dresses and the staff can focus on you. They have a medium sized selection and a number of sale dresses. The boutique... Read More is beautiful and comfortable.

Reviewed on 11/17/2016 Amanda W

This was hands-down the best experience I had while trying on wedding dresses. Monica and her staff have created the most welcoming environment for a bride and her family and friends. When I had to move to CT from NC a day after my dress arriving, Monica offered to find me a... Read More tailor in the CT for me. She continued to meet my dress needs even after I moved by helping me select a veil and having it directly shipped to my home. Stunning dresses, outstanding staff, and a gorgeous store. Bravo Bellissima!

Reviewed on 10/30/2016 Helen M

Love! I loved every second of my experience at Bellissima. I highly recommend to all brides.

Reviewed on 10/28/2016 Erica K

Wonderful staff, wonderful service, beautiful dresses!

Reviewed on 10/27/2016 Susan K

Monica at Bellissima was amazing! She was one our our top vendors and I cannot say enough incredible things about her! From the moment we walked in, we felt at home, and she made me feel confident and beautiful in every dress I tried on. She listened to what I wanted (or at... Read More least what I thought I wanted!) and she would show me dresses similar and even totally different. She has a gifted eye for style and what looks good on every body type. I ended up with a dress I never would have thought, but loved it immensely. I have recommended her to so many friends, even tried to get a newly engaged friend to drive all the way from Nashville- she is worth it! She had a local person do all my alterations, and that went really smoothly, and I even used Bellissma to have my dress preserved. I would use Monica every step of the way! Did I mention I bought a sample dress at an incredible price?! It was one of the best vendor experiences, and you have a lot as a bride! Go check her out :)

Reviewed on 10/26/2016 Katie Y

Honestly loved every dress that I tried on at Bellissima but even better than the selection was the experience. I loved working with Danielle and Monica. Bought both my bridesmaid dresses and bridal gown from them.

Reviewed on 9/15/2016 Engin C

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Reviewed on 6/14/2016 Hally S

Monica was very helpful in finding the perfect dress for me as well as giving me a referral for alterations. They were always very pleasant and I highly recommend Bellissima!

Reviewed on 5/22/2016 Katie D

Best bridal dress shop ever! There are no words I could use to describe how much I loved everything about my experience with Monica and Bellissima. I had gone to David's Bridal and another boutique in Charlotte, NC before landing myself at Belliissima. Monica made me feel... Read More wonderful and beautiful and so comfortable in everything I tried on. She let me pick out dresses on my own and then picked out dresses herself for me to try on based on what I liked and didn't like in prior dresses. I ultimately ended up picking the dress that Monica picked out for me. It was wonderful, beautiful, perfect in every way. I loved the one-on-one attention I got at her store and throughout the entire process. I loved working with Monica so much that I made my sister go see her first when she was looking for her wedding dress. Monica struck again and my sister ended up choosing the first dress she tried on at Bellissima. I would recommend anyone and everyone looking for the perfect wedding dress to go visit Bellissima. It would be well-worth any drive. Best. Shop. Ever.

Reviewed on 5/09/2016

Love love love Bellissima! I got my debutante dress a few weeks ago, and Monica made my shopping experience so fun! She truly made me feel like a princess each time I tried on a new gown. I can't wait to go back one day for my wedding dress! Thank you Monica, and the rest of... Read More the Bellissima team for making me feel so special!!!

Reviewed on 4/30/2016 Sally T

Beautiful selection.

Reviewed on 2/28/2016 Shelby D

Monica and her team were so incredibly helpful. They have the most adorable new location in Winston-Salem filled with QUALITY dresses at an affordable price. They had such a great array of styles which was hard to find at other shops in the area. They catered and listened to my... Read More feedback after each dress and even had room for my mom and 4 sisters. Thank you!!


Meet The Owner

Monica Cameron

I love helping brides find their dream gown. I'd love to meet you! Schedule your appointment today!