Caroline LaRocca Event Design

All-Inclusive Wedding Planning
4.7 out of 5 stars and 6 reviews
·
Roanoke, VA

About this vendor

Vendor
Caroline
FOUNDER AND EVENT PLANNER
Caroline LaRocca Event Design is a wedding planning and design business in Roanoke, VA that offers all-inclusive services for couples planning their big day. This creative team is passionate about styling events and specializes in creating bespoke experiences. Founder Caroline began her journey in the event industry with an internship under a notable NYC wedding planner in 1988. After finishing college, getting married herself, and starting a family, she had the opportunity to start her own planning business. Over the years, Caroline LaRocca Event Design has blossomed into a full-service event production company. Caroline and her team of designers, managers, and visionaries work together to craft remarkably bespoke weddings and other celebrations. Caroline LaRocca Event Design offers a unique approach to wedding planning by providing couples with coordination, floristry, and decoration services. The business's team believes that no celebration should look the same and will work with you to understand your unique style. Whether you envision a simple gathering or a luxurious celebration, they will work to bring your dreams to life. From logistics to final decor touches, Caroline and her team will handle every aspect of your big day.
+28 years in business
Speaks English
15 team members

Prices & packages

Weding Planning
$5,000 starting price
Weding Planning
$5,000 starting price
Contact for hours
Contact for hours
Collaborate wedding vision, culture, and style
Collaborate wedding vision, culture, and style
Curate dream team
Curate dream team
Manage all logistics during planning
Manage all logistics during planning
Compose master timelime
Compose master timelime
RSVP management
RSVP management
Guest accommodations
Guest accommodations
Wedding weekend concierge
Wedding weekend concierge
Liaison throughout planing process
Liaison throughout planing process
Design and Decor
$5,000 starting price
Contact for hours
Contact for hours
Create a custom wedding style
Create a custom wedding style
Provide and style florals and rentals
Provide and style florals and rentals
  • Weding Planning
    $5,000 starting price
    Weding Planning
    $5,000 starting price
    Contact for hours
    Contact for hours
    Collaborate wedding vision, culture, and style
    Collaborate wedding vision, culture, and style
    Curate dream team
    Curate dream team
    Manage all logistics during planning
    Manage all logistics during planning
    Compose master timelime
    Compose master timelime
    RSVP management
    RSVP management
    Guest accommodations
    Guest accommodations
    Wedding weekend concierge
    Wedding weekend concierge
    Liaison throughout planing process
    Liaison throughout planing process
  • Design and Decor
    $5,000 starting price
    Design and Decor
    $5,000 starting price
    Contact for hours
    Contact for hours
    Create a custom wedding style
    Create a custom wedding style
    Provide and style florals and rentals
    Provide and style florals and rentals
Starting prices may not include all fees a vendor may charge. Contact the undefined for customized services and quotes.

Details

Destination Weddings
Destination Wedding Packages
Planning
Budgeting
Full Service Wedding Planning
Wedding Activities
Rehearsals & Parties
Wedding
Circle Message
Any questions?

Meet the team

Vendor
Caroline
Founder and Event Planner
Caroline is the founder and lead planner of Caroline LaRocca Event Design. She has 30 years of experience in event planning and strives to make every wedding she styles and plans seamless, beautiful and a complete reflection of the couple being celebrated.

Availability

Reviews

4.7

out of 5.0
6 reviews
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AvatarR
Highlighted review.
2/02/2022
Just hire Caroline - that's the best advice I can give, and made all the difference in our wedding. She was easy to work with, extremely responsive and supportive of (and executed) our vision for the wedding, and we were really impressed by her preparedness and sense of style. On the weekend of our wedding, she was 100% in control and we were able to just glide through and enjoy our wedding without the stress of having to manage vendors, decorations, etc. And the flowers an decor - WOW. So beautiful!! I will try to post photos once we get them back from the photographer. We will miss working with Caroline now that the wedding is over.
AvatarL
3/24/2025
I was very particular with what I wanted for our wedding! Like many brides, I had a vision in my head of what I had always wanted. Walking in to my reception the day of, I was blown away! It was even better than I had imagined it could be. I was very particular about wanting a specific color palette but wanted the flowers to be a pop of color to add to it. Caroline exceeded all expectations here! The flowers were STUNNING! She even went above and beyond and had my flowers stored after the wedding so they could be preserved. I also was so impressed that her team handled the set up and clean up of everything at the venue— even the extra detail DIYs I did. She also returned everything to me in mint condition. When I say Caroline thought of everything, she truly did! My bridesmaids commented about how calm I seemed the day of and that was because I had Caroline and her team handling every detail so that I didn’t have to worry. Caroline truly made the process so easy, handling last minute hiccups on the venue side with ease and not stressing me out with the details of it all! We are so grateful to have had Caroline and team make our wedding so special!
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AvatarS
6/17/2019
2 weeks later and everyone is still talking about how gorgeous the flowers were. I told Caroline which of her previous arrangements I liked and what flowers I had to have and she gave us more than we could have ever imagined. Do not hesitate, she will not let you down.
AvatarK
6/24/2016
We were so fortunate to have gotten Caroline as our day-of coordinator and our florist! She was so easy to work with and has an amazing eye for design. While I knew I wanted to do our ceremony in my home church, I was worried that it would be difficult to get the elegant look I was going for…I was so wrong! Caroline did amazing things with our wooden cross centerpiece and it was absolutely breathtaking! She was willing to work with us to repurpose our ceremony flowers to be used at our reception, which saved us money! Also, we had a last minute switch to have Caroline as our day-of coordinator and I'm so glad we did! Her coordination made things go so smoothly. After our rehearsal, our pastor, who had done countless weddings before, commented that it was the smoothest a rehearsal has ever gone!
AvatarC
1/07/2016
Caroline and her team are beyond amazing at creating the perfect environment! Their ability to transform a room into a dream wedding paradise is unbelievable. I would highly recommend you use Cariline Larocca Event Design for your next event.
AvatarA
5/21/2013
Caroline is very nice and energetic, but it seems as if she may be taking on more than she can handle. She took several weeks to finalize a quote. Also, because of the fact that you can rent plates, tables, flowers, etc. through her, she seemed at times a bit pushy and annoyed when I wanted to go with another vendor. While I am sure she would have been able to organize the wedding and pull it off, at less than 3 weeks before the wedding, we still did not have many of the details hashed out. We ultimately ended up switching wedding planners because of these issues, and I was so relieved/ happy that I did.

Service area

5848 Brilewood Dr, Roanoke, VA
5848 Brilewood Dr, Roanoke, VA
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Travels up to 1000 miles
Additional charges may apply

Contact

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Caroline LaRocca Event Design
Caroline
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Founder and Event Planner
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Caroline LaRocca Event Design
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