About this vendor
CEOBEAUTY NYC hair and makeup company is all about refined, modern and elegant makeup and hair experience. We take bridal makeup and hair experience to the next level and design full looks for our brides: one team, that does it all. Our talented stylists are masters in enhancing and elevating your natural beauty, making you look and feel your absolute best on the wedding day.
Trusted by brides all over NYC for creating effortlesly chic & sophisticated looks.
Located in New York, servicing NYC, Long Island, New Jersey and Beyond
Details
Beauty
- Hair Stylists
- Hair Trials Available
- Makeup
- Airbrushed Makeup
- Eyelash Extensions
- Makeup Artists
Business Attributes
- Woman-owned Business
Awards and Affiliations
Reviews
Your trust is our goal. Our community relies on honest reviews to help you make those big decisions with ease.
5
out of 5.027 reviews
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Alena and the CEO Beauty Team were so attentive and kind throughout the entire process, from the time I first reached out to my trial to the day of the wedding! Alena took the time to understand the looks I was hoping for, and made sure every aspect was to my liking - she was also so friendly and warm which made the wedding day prep that much more lovely! And of course, I was overjoyed with my final look on the wedding day. I would highly recommend working with Alena, it was one of the best decisions I made!
I'm not a makeup girlie, my skin is too sensitive and my skin tone can be difficult to match. Alena was INCREDIBLE. We didn't have a trial, but she got the makeup and hair right on the first try. She also did my mom's makeup and hair (stunning) and my sisters (gorgeous). I walked into my wedding feeling so beautiful and confident, it really set the tone for the entire day. Fast forward through a ceremony, a party, an after party, and an after-after party in hot, humid NYC - everything held up. I looked as good at 3:00 am as I did at 3:00 pm. Thank you, Alena! You're incredible! I'm obsessed!
Choosing CEO BEAUTY for my hair and makeup was the best decision I could’ve made for my wedding! They were responsive when booking with them, super flexible when it came to any changes, they allowed me to have as many trials I wanted, and they’re just overall sweet people who truly care about their clients and love what they do. Even with all the dancing, my makeup didn’t budge! My curls stayed bouncy, and my hair didn’t frizz up, which my hair is prone to!
Alena, Julia, and Yujing was my bridal team and they did such an amazing job! They were so patient and attentive to all of us. Alena followed me every step of the way throughout to day to make sure my hair was picture perfect and my makeup stayed fresh. She really listened to what I was looking for and made me feel more beautiful than I’ve ever felt in my entire life! I couldn’t have asked for anything more— I’m so grateful and appreciative of the entire team.
They truly made me feel like a princess on the most important day of my life. I’d recommend them for brides to be over and over again!
I cannot recommend Alena and her team enough! From start to finish, they were incredibly organized, professional, and a joy to work with. Every single person looked absolutely stunning, and I’m so grateful I chose Alena for my bridal hair and makeup. She brought my exact vision to life—making me feel not only beautiful, but truly like myself. Her calm presence and attention to detail made the entire experience relaxing and fun. She even provided a touch-up kit for the day (though I barely needed it!). My hair and makeup held up flawlessly through strong winds and lots of happy tears. Alena is truly the best at what she does. I would hire her again in a heartbeat!
The team at CEO Beauty is amazing. We hired HMU services for our wedding party and Maggie and Julia were excellent! They arrived early to set up, were friendly, polite, professional and very efficient! Everyone was ready on time and looked absolutely stunning. The ladies loved their looks and they lasted all night long, despite dancing and jumping up and down. Everyone had different skin complexion and hair texture and length, I was amazed at how Maggie and Julia navigated all effortlessly. Kate also was easy to communicate, quick to reply to my messages and super helpful when we had to rearrange the services. You will not regret hiring CEO Beauty!
The CEO Beauty team was a joy to work with for my wedding in February! They were so communicative from the start. I was emailing with Kate and she was so helpful throughout the planning process. Alena was incredible. She did hair for myself and my wedding party and everything turned out absolutely beautifully and held up all night. From my first trial, I knew I was in good hands - Alena is so warm and kind, and I adored both options she styled. On the wedding day, she was such a sweet and calming presence in the dressing room and I was so happy to have her there with us! I heard nothing but glowing reviews from my wedding party after and I couldn’t agree more. Thank you Alena for helping me and the wedding party feel so beautiful!
Alena and the CEO beauty team were absolutely spectacular to work with for my wedding in April, and I would highly recommend to anyone looking for clean, elegant and elevated natural hair and makeup looks.
From the start, Alena was super responsive, accommodating and provided a lot of helpful prep information. At the trial, we worked through different hair options (I didn’t know if I wanted half up or half down) but she pretty much nailed everything on the first try.
On the wedding day it was my four bridesmaids, mom and MIL doing hair and makeup done and everyone was super happy with how it came out. Not to mention, it stayed really well even after 10+ hours.
I did “two hair style” package, but it was so much more than that and one of the best decisions I made – it meant Alena stayed with me throughout the whole wedding (walking to central park for pictures, etc.) and was always ready with any touchups to make sure my hair and makeup looked perfect. I literally felt like she was my fairy godmother and have never felt prettier!
Overall, it was such a wonderful experience and Alena and the team are very skilled at what they do - you won't regret it!
From initial contact, through hair and makeup trials (yes, trials!), and of course, on the wedding day, Alena and her team at CEO Beauty were absolutely fantastic. My mom, MIL, sister, and I all wanted hair and makeup trials, and CEO Beauty's team made it happen for everyone at times that worked for us. Alena invited me back, unprompted, for a second hair trial when I had some second thoughts about my look. On wedding day, Alena's full team was early and knocked hair and makeup out of the park for 15 ladies. Everyone looked incredible and many bridesmaids said they'd never had such wonderful HMU as a bridesmaid. Last but not least, Alena was INCREDIBLE to have as a bride. She stayed by my side right up until the ceremony -- making sure my hair (including veil) and makeup looked perfect throughout the bridal portraits, first looks, and photos with my husband, family, and wedding party. She was an extremely calming, pleasant presence and just wonderful to have around. My wedding was over a month ago and my mom is still raving about Alena :) I cannot recommend this team enough!
I cannot recommend Alena B. of CEO Beauty enough! She was not only incredibly talented but also the calm, reassuring presence I needed during my busy wedding weekend. From the first consultation to the final touch-up, she made the entire experience seamless and enjoyable.
Alena masterfully brought my vision to life, creating stunning looks that perfectly suited each event. Whether it was the bold, traditional makeup for my Hindu ceremony or the elegant glam for my Western reception, every detail was flawless and exactly what I had imagined.
Beyond her artistry, Alena’s professionalism and warm demeanor truly set her apart. She was punctual, organized, and made me feel completely at ease during even the most hectic moments.
If you’re looking for a skilled, calming, and exceptional makeup artist, Alena B. of CEO Beauty is the one. Thank you, Alena, for making me feel so beautiful on my special weekend!
CEO Beauty was easy to work with, responding quickly to messages and incorporating feedback from the hair and makeup trial. Barbara did an incredible job for both the hair and makeup trial and on my wedding day. She made me feel relaxed on the day of the wedding, and I love how everything turned out. She used hair extensions I purchased and made them blend in well with my hair. My hair and makeup stayed all night. Each of the artists we worked with did a wonderful job with hair and makeup for my 10 bridesmaids, my mom, and my mother-in-law. They were also on time and finished on schedule. I’m so happy we were able to work with them!
i used CEO Beauty for my wedding day hair & makeup on october 11, 2024 and i can't say enough amazing things about the experience from start to finish! kate, who handles all email inquiries was SO responsive and helpful throughout the entire process. i had 13 girls besides myself needing h&mu done, so it was important that we had a solid schedule in place to keep things moving on my wedding morning. everything went perfectly, everyone looked and felt BEAUTIFUL, and the artists even finished up early. i used Tatiana for my h&mu which held up flawlessly and was everything i wanted and more. she carefully listened to the tweaks i had wanted after my trial with her and executed the adjustments perfectly. i cannot recommend CEO Beauty and Tatiana enough!
Alena was amazing, full stop. She executed FLAWLESSLY on a chic, classic bridal look. It held up for 10+ hours, even in the rain and an extended dance party. She was also a great thought partner for my hair - helping to guide me to an updo that was just so beautiful, classic, and complimented my hair well (wearing it down would not have worked and she helped me see that). I would HIGHLY recommend her!
Alena is simply the best! We had booked her and a few other hair & makeup artists from CEOBeauty for our wedding in September. It was an incredible experience and they executed on exactly what I was envisioning. Working with Alena was an awesome experience - she’s so talented, kind, patient, and just so much fun to have around you on the wedding weekend. Alena was with me starting from the rehearsal dinner on Friday through the entire day on Saturday evening (9 pm) and it was the best decision ever. She went above and beyond the entire time, not only touching up my hair & makeup, but also helping to touch up the groom’s and other male family members who needed some help with their hair. She also took plenty of photos and videos for us throughout the entire weekend to make sure we had something to look back on while we waited on our photographer’s sneak peeks and would do thoughtful things like sneak a tissue into my bridal bouquet for ceremony tears. She was always there if I needed a dress floof or someone to hold my bouquet for 2 seconds. If you are looking to hire someone for hair & makeup, you simply must hire Alena, she blew us away all wedding weekend!!
Absolutely the best! All of my bridesmaids looked fantastic. I had Alena and she is truly amazing. She understood exactly what I wanted and kept my very natural. My hair and makeup lasted all night!
I booked CEO Beauty NYC for my wedding in July 2024 and I’m so happy I did! There are many artists in their portfolio, but I ended up booking Barbara and it was the best decision ever! Barbara is kind, patient, and most importantly, she’s very passionate and excellent at her craft. She really takes the time to listen and understand your vision. I could not be happier with how my hair and makeup turned out on the wedding day - it was stunning! HIGHLY RECOMMEND!
I was so happy with the look Tatiana did for me—everything held up well and I felt like a glammed-up pretty version of myself. And it was fun to hang out with Tatiana and Alena on the day of. They brought such a light-hearted and fun vibe that I will think about when I remember the day! Communication for the trial and the wedding was smooth and easy. I highly recommend them!
Alena and her team are incredible! From the trial to the wedding day I felt so comfortable with Alena. She goes above and beyond and even helped fix my hair and touch up my make up during photos. Even the photographer was impressed with how attentive Alena was! She pays such close attention to detail and remembered everything from the trial to the wedding day. Alena is so sweet and fun to work with! So grateful to have had Alena there on my big day
Alena did my hair and makeup, she's incredible! She captured exactly what I wanted and was so fun to work with! Her attention to detail is amazing. I wanted a natural look and typically don't like wearing a full face a makeup but Alena captured my vision perfectly, it felt light and lasted all night! Same with my hair, she placed my curls to perfection. My bridal party all also loved their H&MU! I had 12 people total getting H&MU and the team finished on schedule which set us up to be on time the rest of the day!
My hair looked like a dream. It was everything i wanted it to be for my big day. And all of my bridesmaids loved their hair too and looked stunning! I worked with Alena and i could not be happier with the result. She is an incredibly talented professional but also such a wonderful person and so fun to be around! She listened to what was important to me. When i saw how great my hair looked after we did a trial i had no hesitations and knew she was the right person. I felt like a celebrity! The comfort you feel about trusting your hair will look gorgeous on your wedding day is priceless. I will definitely recommend CEO team to all of my friends who will be getting married. CEO team admin Kate was super responsive which was so helpful.
It was the best choice!
I worked with the co-founder Alena for both my trial and day-of makeup. She was so sweet and easy to talk to, and did a wonderful job of replicating the hairstyle and makeup look I had requested. She also made my Maid of Honor feel relaxed and look stunning. Everyone who saw her work was blown away by how beautiful the results were - I don't think I could have looked any better! I felt so comfortable and confident on the big day, thanks in no small part to her work. Kate, the company's coordinator, was also very responsive and easy to work with. I very much recommend CEO Beauty as a hair/makeup vendor!
Alena is so sweet and really made sure to work with me on my look!! It was such a fun and relaxing experience
Alena did my hair and makeup for my wedding day she was very friendly and welcoming.
On the run up to the day she had great communication through emails as I am from the UK organising to meet her in New York. She did both mine and my mum make up exactly how we asked and made up both feel at ease. I also loved my hair it gave me lots of confidence for the day! Would recommend to anyone looking for a reliable and welcoming bridal MUA and hairstylist.
Alena is the absolute best!! I could not have been happier with my choice to work with her for my wedding. She understood my vision from the moment we first spoke and at my trial. My hair was perfect all day on my wedding despite a windy and partially rainy day. All my bridesmaids looked beautiful as well! I highly recommend her. She is professional, kind and makes sure you feel special!
I feel SO lucky to have found Alena to do my hair for my wedding! She is so insanely talented and did an amazing job on myself, my mom, and my bridesmaids. Alena was so wonderful to work with from day one where she did a trial on me and my mom, which turned out so good. Then she was very supportive and understanding as we had to navigate postponing our wedding several times. On my wedding day, she and her assistant showed up right on time (even a little early!) and quickly got set up. They moved so fast through the morning and finished up early, spent time on touchups and she was so sweet teaching my sister how to maneuver the veil. Our hair turned out STUNNING! I was literally blown away, I thought it couldn’t get any better following the trial but wow. She can recreate any pinterest style, and my updo lasted all night long. I would HIGHLY recommend you hire Alena for your wedding or event, she was literally the best.
Alena was a PLEASURE to work with, from start to finish! I saw a review from another bride who had used her in a FB group, and fell in love, and reached out. She was so sweet and personable, even through email, and quick to respond. I booked with her in 2018, and had to postpone twice, and through the postponements, she was so accommodating and kind. Booking a trial with her was quick and easy, and even though I elected to go to her studio in Jersey, she would have traveled to me for it had I wanted (for a fee of course). After, she asked for feedback, she was open to any criticism, and took notes on what I wanted changed. She is a true master of hair - I showed her a picture of what I wanted and she nailed it the first time. My hair has never looked better, and I knew I was in excellent hands for my wedding day. All of my bridesmaids and both of my mother-in-laws LOVED their hair, and she did it all herself; it didn't matter if she was doing an up-do, braid, half-up/down - it all came out stunning! She showed up on time on the day of the wedding at 7:15am, set up, and set to work, working straight through until 2pm, doing everyone's hair and then touch-ups. She even waited for me to do the first look with my dad and then put my veil in for me after (even though it was well past the time when she was scheduled to be done). She gave me a hair spray to keep for touch-ups throughout the night, and taught my mom how to take my veil out without causing any disruption to my hair. My cathedral length veil was heavy, and went up a mountain and down a long concrete aisle, and never once budged because she installed it so perfectly. I would recommend Alena to anyone, without hesitation!!! She is kind, patient, talented, and reasonably priced!!
How do I even begin to review how wonderful and talented Alena is?! First, she was very responsive and accommodating. She was also so friendly, but professional! I was so happy to have come across Alena as she is so gifted with both hair and makeup. She really knew what she was doing and made me look and feel like royalty, thanks to her hair and makeup skills. I would hire her again and would highly recommend her to others!
I was so lucky to have found Alena through my photographer. She is so accommodating and did an AMAZING job for my wedding (I even referred her to my friend that was getting married a couple months after me). She is just the sweetest person ever, she makes you feel at ease. Very professional, punctual, and is able to do both hair and make up extremely well, which I felt was hard to find in the price range I was looking for. She's also really good at braids, I didn't get one but my maid of honor got a Rapunzel long braid which was absolutely stunning. Bring a Pinterest picture to her and she'll actually be able to recreate it. Highly recommend!
Contact
118 East 28th Street, suite 504, New York, NY | NY, NJ
CEOBEAUTY NYC
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