Diamonds Direct

5037 France Avenue S., Minneapolis, MN

About This Vendor

Let us be your personal jewelers for life.

Diamonds Direct prides itself on being a "customer first" jeweler. We reduce our overhead by choosing not to advertise and buying diamonds direct from the dealer, allowing us to give our customers wholesale pricing. We offer custom design service- if we can't find it, we can create it.

Details

Rings

Engagement Rings, Ring Services, Appraisals, Jewelry Cleaning, Wedding Rings

Diamonds Direct Reviews

Reviewed On 6/16/2022 by Miranda M

My daughter and son-in-law got their wedding rings from Diamond Directs. Hilda is amazing and helped them select beautiful settings that are timeless and stunning. My daughter absolutely loves staring at her gorgeous ring! *Photography by Wild...

Rose Photo Studio

Reviewed On 8/04/2020 by Chad M

I had made several visits to the store looking for the perfect diamond for my girlfriend. Each visit I made, I never felt pressured to buy from them . Everyone of the store staff members were extremely patient , kind and knowledgeable . Dana ...

Windem had a few beautiful gems sent in to the store. In that , she had found the perfect pear diamond . Together we put together the most breathe taking engagement ring. It later traveled with me to Aruba, to end up on the finger of my now fiancee. I would highly recommend this store to purchase jewelry from .

Reviewed On 9/05/2017 by Ellen T

We worked with Maria from start to finish (over a year!) from creating my engagement ring to picking the perfect wedding band, and some keepsake jewelry in between. She and my fiancé Sean worked together to create a custom ring that included t...

he diamond from my late mother's wedding ring. She also, for almost no charge, put a ruby (my father's birth stone) in my mother's band to replace the diamond we removed. Both pieces of jewelry mean so much to us. On top of that, she was able to expedite the engagement ring's creation at my fiancé's request when we received news about his father and a terminal illness diagnosis, which pushed up the proposal. I had no idea, and she got the ring to Sean in a matter of days. We were able to have his father present at the proposal before he passed, and it meant the world to Sean and to me. Maria was also incredibly helpful when it came to finding a simple but beautiful wedding band that wouldn't take away from an already-perfect engagement ring. Had it ready for me (even after one resizing!) in such a short amount of time! I highly recommend Maria and Diamonds Direct - a wonderful family business that makes you feel like family, too!

Reviewed On 6/15/2016 by Amanda W

We had such an amazing experience shopping at Diamonds Direct, the girls were so helpful and fun! I absolutely love my ring and would HIGHLY recommend them to anyone! The cherry on top was the great price that matched the awesome quality of the...

ring!!

Reviewed On 4/04/2015 by a member

From picking out my engagement ring to our wedding bands, Diamonds Direct has been AMAZING! Naomi was wonderful with every step. My ring was made custom for me, flawless and could not be happier with the results! When my ring catches the li...

ght, it sparkles like you would not believe! We have recommended Diamonds Direct to anyone we know who is shopping for engagement/wedding rings.

Reviewed On 8/08/2012 by Nikki N

Love my wedding band, but not the service from one of the salespeople, Naomi, she was rude, but another salesperson, Kristina was great. Only bad thing is we had my engagement ring and wedding band soldered before the wedding and it broke on ou...

r wedding night. Not very good quality on the soldering :(

Reviewed On 10/06/2011 by Katie M

We worked with Kristina for both my engagement ring and band and my husband's band. Not only was it a pleasure to work with her, but she had great ideas and was very knowledgeable. I learned a lot and I absolutely love our rings!

Reviewed On 8/09/2011 by katie w

Diamonds Direct truly gives you the best deal for the biggest diamonds! They have been our family jewler for over 20 years and were wonderful to work with from the engagement ring to pieces of jewlery for the wedding.