On-Location Bridal Hair and Makeup Styling
Based in NM but will travel anywhere
Service area
Genica Lee
OWNER
Typically responds within 24h
AWARD WINNER (7X)
Thanks to recommendations from couples on The Knot
Genica Lee - Makeup & Hair Artist is a professional wedding makeup artist based in Tijeras, NM. The services are available throughout Albuquerque, Santa Fe, and Genica and are also available for destination weddings.
This makeup artist's work spans TV, Bridal, Film, Print, and more! Genica has over fifteen years of experience in hair and makeup. With extensive training and certifications with Aveda, Fred Segal Beauty, and MAC, Genica will travel to any destination worldwide to provide services for your special day.
Services include full hair and makeup options, including lashes, and the makeup artist also proposes trials. Genica's passion for love, natural beauty, and joy shines through their creativity. The artist's genuine love for the art means that the packages provide hair and makeup services that are more than just a technicality for your big day.
Details
Beauty
Beauty Group Bookings
Hair Stylists
Hair Trials Available
Makeup
Airbrushed Makeup
Makeup Artists
Makeup Trials Available
On-Site Hair & Makeup
Awards and Affiliations
Any questions?
Meet the team
Genica Lee
Owner
I have managed to find myself in a job that combines my passions - love, people and beauty. I began this journey in 2001 and have been fortunate enough to work with Aveda, MAC, and now on my own. I am inspired by authenticity, natural beauty and kind and happy hearts, and I am so grateful for every human being that crosses my path.
Reviews
4.9
out of 5.0122 reviews
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Review Summary
This AI-generated summary is a snapshot of this vendor's ratings and feedback.
Genica is an exceptionally talented, professional, and warm hair and makeup artist who creates a calm, personalized experience. Her looks are creative, long-lasting, and earned countless compliments from brides, mothers, and bridal parties. She’s responsive, flexible, detail-oriented, and highly recommended.Review photos
Showing slide number 1 out of 9
Lucia S
Highlighted review.
5.0
2/10/2025
Working with Genica was an amazing experience! She is the sweetest and communication was excellent from the start. She provided great ideas and suggestions when I wasn’t sure what ...
I wanted. On wedding day, she created a calm, relaxing environment, giving me some quiet time to unwind while getting ready.
Her work was flawless—my makeup was smooth and natural while enhancing my features, with just the right colors. My hair was beautifully styled and lasted all day. She even followed up the next day to see how everything went, which was such a thoughtful touch!
All my bridesmaids were thrilled with their hair and lashes as well. I have no doubt she can create any look, from soft and natural to bold and dramatic. Highly recommend!
Lisa C
5.0
5/23/2026
Genica is such an amazing soul and talented hair and makeup up artist! She was wonderful to work with and made everything so easy. We had a trial a few months before where she took...
her time and was open to any changes I may have wanted. The day of she came to my house and brought her adorable little doggy too! My makeup stayed all day/night as did my hair. I was very happy with her work, her demeanor and her professionalism. Highly recommend!
Any questions?
Beverly P
5.0
5/11/2026
Such a wonderful experience. She did an amazing job on my hair and make-up. She is truly gifted. It turned out better than I had hoped.
Elaine U
5.0
4/10/2026
First of all Genica is the most sweet and lovely woman ever! Her personality makes you so comfortable while she is doing her magic. She did my hair and makeup for my wedding day,...
and I have never looked or felt more beautiful in my whole life. She is very creative, I gave her very little direction on what my hair and makeup should look like on my big day. All of the bridesmaids and wedding party were also so very happy with how beautiful they were as well. Some of the bridesmaids even got her card so they can start using her services on a consistent basis. I would HIGHLY recommend.
Hannah L
5.0
12/01/2025
Genica Lee is the most incredible piece to your wedding you didn’t know you needed. Beyond being an incredible artist, true lover of beauty and incredible human- she truly wants to...
know you.
The first question I got when I met with Genica was “tell me your love story” and not just because it’s important for what she’s doing, but she truly cares. One of my most heartfelt, endearing moments of getting ready for my wedding, was when she asked this of my father. My parents have been married for 45 years, and yet I had never thought to ask. My gratitude to her for that question, and the follow up “what keeps you married this long” and the answers will be what I love by for the next 45 years (plus!).
Her attention to detail, both in make and person, are unequivocal. I could not have been more blessed on my make-up artist for such an important day- and even more so because of her astute attention to the reason for being there.
Eleanor K
5.0
8/15/2025
Genica is truly a gem - she was professional, kind, and so warm. She put me at ease during my trial and on the wedding day and did a really beautiful job with both my and my mom’s ...
hair and makeup. I can’t recommend her highly enough!
Ami P
5.0
8/06/2025
Absolutely loved working with Genica Lee and her amazing team, Misha, for our event reception in ABQ! They truly created hair magic. From the moment we arrived, their warmth and si...
ncerity set the tone for a relaxed and fun experience. Not only did they bring our vision to life beautifully, but the hairstyles they crafted held up flawlessly--through hours of celebration, choreographed Bollywood dancing, and a full 6+ hour evening. That's no small feat! Their professionalism, creativity, and genuinely kind energy made it such a joy. I'll absolutely be working with them again and recommending them to everyone I know.
Megan P
5.0
1/20/2025
Genica is amazing! She was so thoughtful and kind and did an amazing job on my hair and makeup for my wedding! I would highly recommend using her for both hair and makeup as she is...
super talented and dedicated to ensuring you get the perfect look you are looking for! I enjoyed working with her she is amazing and so kind!!!
Sam P
2.0
10/04/2024
Genica did a nice job on my makeup. However, she put way too much product in my hair. It looked beautiful for about 5 minutes, and quickly melted almost immediately in the summer h...
eat into disgusting mash of hairspray tangles. For some reason, Genica was also eager to leave as quickly as possible when she was done, even though I booked her thousands of dollars of worth of work for me and my wedding party. So I wound up abandoned with no HMA person before I needed to walk down the aisle, with my planner and my wedding party scrambling to fix the melted mess. My hair responds wonderfully to curls in the dry New Mexico weather, so I wish I had just curled it myself. Because of all the product in my hair, it basically became a tangled dreadlock the next day that took an army of people to fix and undo. I can't stop cringing at how bad it looks in the photos.
Response from Genica Lee - Makeup & Hair Artist on 10/05/2024
Since I do not have any brides under this name, I cannot respond directly to the day, but ...
I can figure out who this is according to the hair type. I apologize you had this experience as I never want any client of mine to be unhappy. I never leave unless my client is 100% happy, so I wish I knew of this prior. Unfortunately, I was not contracted to stay until ceremony time, and if we had agreed to that prior, I would have stayed. I also cannot control the outcome after I leave in regards to the weather, effects of changing multiple outfits, sweating and very fine hair. I do apologize for the less than satisfactory experience, and I am happy to refund you the $120 you paid me for your hair. Feel free to send me an email!
Naomi P
5.0
6/04/2024
Genica is an absolute dream! From our very first hair and makeup trial run, I knew I had found my wedding day hair and makeup dream weaver. She is not only incredibly talented but ...
also extremely personable, kind, and genuinely interested in getting to know you. Genica tailors her work to achieve the exact look you desire, always encouraging constructive feedback to ensure you are completely satisfied. She handles pressure with ease and remains unflappable, delivering a finished product that exceeded all my expectations. I received countless compliments on my hair and makeup, with guests raving about how stunning it was and how perfectly it stayed in place all night. Genica truly made my wedding day unforgettable - book her if you can!
Jennifer G
5.0
5/19/2024
I could not have asked for a better hair and makeup artist for my wedding!! Genica was so kind, funny, patient, helpful and knowledgeable and she even supplied me with a touch up k...
it the day of the wedding! I felt absolutely beautiful once she was done with my hair/makeup and I got TONS of compliments! She also took the time to get to know me and my now husband. I highly, HIGHLY recommend!!
Isabella G
5.0
12/20/2023
Genica is an absolute goddess of a human!
Her first interactions are kind, friendly, professional, and most importantly caring! She puts her clients first and foremost! With out ...
a doubt I trusted her to make my big day my ultimate dream!
I scheduled a bridal trial and wedding hair and make up. She was extremely flexible and blew my expectations away!
When it came to my wedding day, she arrived prompt and with little instructions. Genica is very capable and was able to navigate to my venue seamlessly!
I had expressed my comfortability with the foundation she had first used and she was adaptable and again capable with out hesitation to make sure it was exactly how I wanted it!
Not only did she out perform on my hair and make up, she was very hospitable and went above and beyond to make me feel special!
My hair and makeup lasted ALL DAY, and I mean ALL day! From 7am-2am I never once had to touch up my make up! It was an all day party in the summer heat and it everything held up great!
Genica should be your first choice when it comes to your wedding day! With out a doubt you will love her and her amazing hard work and talent!
First photos are from early morning and the last photo is after 10 hours of wear (including a pool party)!
Sam P
5.0
11/12/2023
She was very sweet and professional, made me very at ease on that hetic day. Loved my hair and makeup and got a lot of compliments on both.
Linda S
5.0
11/12/2023
Genica did my hair and make up for my daughter's wedding in Oct and she was wonderful. I felt so beautiful and glamorous. She is a joy and a true professional.
Maria M
5.0
11/12/2023
I have known Genica for 10 years (I worked in the wedding industry as a planner and also owned a venue) and she was always top of my list for my clients as a preferred vendor. I kn...
ew when I got engaged that she would be my glam girl on my wedding day- it was a no brainer. She did my hair and make up as well as my mom's and mother in laws and everyone loved their looks. Genica was very patient with me in the planning stages because I have super sensitive skin and we did 2 trials to make sure I didn't have a negative reaction to any of the products. I got so many compliments on my hair and make up the day of and could not have been happier with her professionalism, responsiveness, attention to detail and overall experience. I would not hesitate to recommend Genica for hair and make up services for a wedding or any other special event :)
Ashley J
5.0
11/11/2023
I have worked with Genica for over 5 years as she has been my chosen hair and makeup artist for the boudoir sessions I photograph. She always does an absolutely amazing job with my...
client’s needs and truly knows how to provide intentional, professional, and simply amazing service. This year, I had the utmost pleasure of hiring her & her team for my wedding and she provided us with such incredible hair and makeup services. The moms, sisters, and myself were just blown away by their talent. Genica was certainly one of the best vendors we booked for my wedding and I would recommend her forever! She’s truly such an incredibly talented hair and makeup artist!
Rebecca D
5.0
10/24/2023
Genica is an angel from heaven you cannot tell me otherwise. She jumped in to save my butt, helping me with my wedding makeup and hair on just a month or so notice. She does beauti...
ful work that stays on all night long. She made me feel like a princess inside and out. Her work and her energy are absolutely worth it on your wedding day. Would rate a million stars if I could!!
Rachael K
5.0
9/14/2023
Where to even begin about this gem of a human and her amazing skills? I know I am one of so many that has gushed about Genica, but I’m here to add to the heap of love. The hype is ...
real, y’all. Genica immediately put my mind at ease with her calm vibes and easy conversation. I felt like I made a new friend! Her dog Mabel tagged along and is seriously the cutest thing I’ve ever seen. Genica was so patient with my mom who’s super finicky about her hair, and made her look like a goddess. She listened to what I wanted and executed my vision flawlessly. I told her I didn’t want to wear foundation and she was able to buff concealer here and there to perfect the look. I am so picky about makeup and hair, and had seriously considered doing it myself, especially after I wasn’t crazy about my hometown trial. I’m so glad I didn’t, this woman knows her industry! I felt so beautiful, and more importantly, I felt like myself. Amazingly, the makeup held all day. Genica, you are an absolute doll and your skill set is top notch. Thank you a thousand times for your role in such an important day!
Danielle R
5.0
8/12/2023
Genica is so talented and easy to work with! She made me and my guests feel so comfortable and listened to my feedback for what turned out to be a perfect look. I really felt like ...
me after my hair and makeup. Thank you, Genica!
Camille W
5.0
6/16/2023
Genica is sooo kind and professional! She was responsive and flexible in the planning process and her work is impeccable. She quickly understood the vibe/look we were each going fo...
r and truly gave me the wedding hair and makeup of my dreams. She made everyone feel so welcome and comfortable as we were getting ready with her warmth and her thoughtful conversation. I highly recommend her!
Christina C
5.0
6/13/2023
I’m so happy I picked Genica to do my hair and makeup for my wedding! She is such a kind and happy person and she’s so talented! My hair and makeup were even better than I hoped! I...
felt she really listened to what I wanted and offered great suggestions. Everything lasted all night and felt so comfortable!
Madeline A
5.0
3/23/2023
If I could give Genica 20 stars I would!! She was so helpful and communicative during the whole process. I had trouble with vendors not emailing me back or blowing me off but Genic...
a was the complete opposite. She made sure we were on the same page during the process from hire to the date of my wedding. She has reasonable pricing as well!!! My hair and makeup looked amazing. HIRE GENICA for any event you need hair and makeup you wont regret it.
Sarah S
5.0
12/13/2022
I cannot recommend Genica enough! She did a phenomenal job making me look and feel beautiful for my wedding day, and was just a pleasure to spend time with while we were getting r...
eady.
Kayla B
5.0
12/11/2022
If I could give more stars I would!! First off I love her! She made me feel so pretty! I don’t use a lot of make up to start off with. I told her very natural and light I don’t lik...
e to use “cake” make up and she was spot on! Not only was she very professional and on time she brought her cute dog Mabel!!!! I loved her and so did my bridesmaids. Thank you so much for making me feel like the most beautiful bride and for helping me call my nerves by bringing Mabel! You both will have a very special place in my heart! 🫶🏽
Lorena D
5.0
10/27/2022
A gem of a person! She made me look amazing and I just loved how my hair and makeup looked! I cannot recommend enough!
Lauren B
5.0
10/13/2022
Genica is incredibly talented AND a beautiful soul! I highly recommend working with her!
Katherine K
5.0
8/19/2022
Genica is phenomenal! She was so easy to work with and such a calm presence on my wedding day. I couldn’t have been happier with my hair and makeup — I highly recommend her to all ...
the brides out there!
Julia S
5.0
6/14/2022
Genica was fantastic to work with. I couldn’t ask for better. She was easy to communicate with, responsive, and really seemed to understand my trepidation about makeup, since I h...
ardly ever wear any. I felt so very at ease with her! I opted to pay a little extra for a trial run, and it was well worth it. I was so excited and confident about what would happen for the big day - there was not a moments hesitation or trepidation! I absolutely loved what she did for my hair. With my fine wimpy locks, I felt like a regal princess without feeling overdone. It was so nice to feel so good!!!
Mallory F
5.0
5/31/2022
Genica Lee did a FANTASTIC job with my hair and makeup. I loved it so so much! It lasted all day and I felt so beautiful on my wedding day. Not only is she great at what she does,...
but she is genuinely a very sweet, loving person. Highly recommend her! You will not regret it!
Kayla J
5.0
5/20/2022
I cannot recommend Genica more. Book her. Always. First Choice. She was so easy to get a hold of it made scheduling a breeze. Her personality is so amazing. She's so sweet. Her ski...
lls, though, are beyond amazing. I've never felt so beautiful in my life.
For my wedding, I was looking for a reasonably priced hair and makeup artist to make me beautiful. I had kind of high expectations because I was spending money on this service that everyone told me to just do myself. Not only did Genica ease all of my doubts and worries, she exceeded my expectations. My mom who was the loudest argument for doing my makeup myself full on said "I was wrong. She made you look amazing. She was perfect." I remember that during the time she was doing my makeup she was asking my mom and my bridesmaid what they loved about me. It was a really precious moment and it meant the world to me. I could write for hours how much I love her. 10,000/10
Tiffany G
5.0
5/12/2022
Genica was amazing for my wedding! She did exactly what I described and even better! Her work is amazing. She’s very easy going and has a calming effect on everyone. She felt more ...
like a friend. I highly recommend her for weddings or special events.
Amanda R
5.0
12/27/2021
Loved. Loved. Loved working with Genica for my wedding day. She’s just wonderful. My hair and make up was phenomenal and I felt wonderful. My sister and mother looked great as well...
. She is so flexible even with last minute changes and working in times of COVID. I highly recommend working with her for your event.
Sabrina S
5.0
12/21/2021
Genica is lovely! I felt so beautiful on my wedding day. She was flexible with me when we changed the date of our wedding. She was patient with me when I was indecisive about my ey...
elashes. I can’t thank her enough for making me look and feel gorgeous on my best day ever!
Maggie N
5.0
11/18/2021
Genica is amazing! She's extremely responsive and professional, and checked in ahead of the wedding day to make sure she had all of the details needed. I reached out to Genica afte...
r a scheduling mishap with another vendor, and am so happy I did. She was able to do 4 updo styles in about an hour and 45 minutes, which was amazing. She also kept the mood in the room light, asked fun questions and made everyone feel great about themselves. My mom said her curls lasted 4 days after the party! Although we didn't book her for makeup, I have friends who have booked Genica for their makeup and hair, who were extremely happy with their service. I can't recommend her enough - thank you so much, Genica!
Crystal P
5.0
11/16/2021
I had to have Genica for hair and make up when I found out she was available. She did the hair and make up for two of my other cousin's weddings and my hair (as I was a bridesmaid)...
at one of them. She arrive early, but made sure that gave her enough time to get everyone taken care of. My hair and make up turned out beautifully. She made me feel like a Princess. I highly recommend her if you are looking for an affordable makeup and hair artist.
Casey S
3.0
11/05/2021
Pretty good! Just make sure you’re very clear on time with this vendor. The plan was to have my hair done maybe around 2pm after everyone else was done. The day before, time was pu...
shed and hour earlier and my hair was done at 11am. With the ceremony starting at 5:30, it wasn’t my ideal scenario. Also didn’t have time to wash it since it was a sudden time crunch, so I had 4 day unwashed hair on my wedding day, which wasn’t awesome.. it turned out beautiful, but I definitely wish I had cleaner hair and the timeline was kept so I looked fresher!
Felicia S
5.0
9/08/2021
Genica is such a joy to work with! She's calm, gentle, and amazingly talented. She was responsive and professional during booking and made sure to check in with me as my big day ap...
proached. We had a blast hanging out with her and her assistant all afternoon! We looked GORGEOUS and our hair and make-up held up all night. I'm not used to wearing much make-up and was nervous to look overdone, but Genica made sure to accentuate my natural features while still making sure I was photograph-ready. I can't recommend her enough! Thank you, Genica! :)
Erica L
5.0
8/22/2021
Genica is so sweet and amazing at what she does. I loved working with her and she always made me feel so beautiful. My bridal party also loved her and her assistant. They did an am...
azing job! Thank you so much again!
Loren M
5.0
7/05/2021
Genica did an absolutely amazing job with my hair and makeup. Day to day I wear very minimal makeup so when I explained that for my wedding look I wanted to look dolled up but not ...
overdone, Genica did exactly that. I felt so comfortable and confident with the final look. The makeup lasted all day and through sweat and tears. My hair also held up very well. I had a low bun type style which stayed in place through all my dancing and jumping around. Genica is very professional, skilled, bubbly and makes you feel relaxed and comfortable. She was very easy to communicate with and even followed up with me the next day to make sure everything worked out.
Michelle B
5.0
5/19/2021
I love Genica so much!!! She is overall an amazing person. I had so much fun talking with her as she did my hair and makeup. She has a calming presence and made me feel like a supe...
rmodel! My hair and makeup were just ridiculously perfect!!! I wish I could just have her around me all the time!
Jean T
5.0
1/10/2021
Genica did such an amazing job with my hair and makeup for my wedding! She was so easy to communicate with and flexible with doing my maid of honors hair last minute! She genuinely...
loves her brides and loves hearing about their love stories! Such a sweetheart!!!
Lisa B
5.0
12/26/2020
Highly recommend! Genica is top notch! She styled my hair for my wedding day this December. With covid affecting our wedding plans more than once, Genica was so accommodating to en...
sure my hair was perfect for my special day! Not only is she fantastic, she is efficient and quick too! Punctual, talented and very sweet! Thanks again Genica!
Marcia E
5.0
8/06/2020
Genica did an amazing job for my daughters wedding and bridal party.
Sharayah N
5.0
7/30/2020
Genica is amazing!!! She's incredible at what she does (she did both my hair and makeup - I loved it!), and she's just a beautiful person. She was a total joy to work with, and ...
helped take the stress out on the wedding day because she's so competent. You will be in good hands.
Julie C
5.0
7/07/2020
Genica was AMAZING- and that doesn’t even give justice to the what she did on my elopement day.
With all the craziness due to coronavirus, my original wedding was canceled, and m...
y husband and I just couldn’t wait any longer. We decided to have the most last minute elopement ever so we were a little anxious to find the essentials. But Genica worked with us and made our wedding day that much more special. She catered to all my hair and make up needs, and truly made me feel like a princess on my special day. I loved how much effort she put into the small details, things I wouldn’t have caught myself.
Go for it and make Genica your girl for special events- you won’t regret it one bit!!
Diana T
5.0
6/23/2020
Genica is a super talented and sweet artist. She made me look beautiful on my wedding day and I would recommend her to any bride who is looking for the perfect make-up artist and ...
hair stylist. Love her!
Caitlyn R
5.0
3/30/2020
If you want to feel (and look) like a princess on your wedding day, hire Genica. She is truly in love with love and will make you feel beautiful, pampered, and gorgeous.
I had 4 t...
otal in my wedding party (myself, mother of the bride, and 2 bridesmaids). Both of my girls looked gorgeous and could not stop looking at themselves after Genica was done. My mama looked beautiful and, most of all, I wanted to cry at how lovely my makeup came out.
I worked in makeup for some time and am usually picky about how my makeup looked but Genica is true artist and made sure I looked how I wanted to. I cannot recommend Genica enough. Do yourself a huge favor and hire her now! She is worth every penny and more!!
Meghan M
5.0
11/23/2019
Oh man, I can't recommend Genica enough!!!! Let me start by saying that I am not one to let people touch my hair or make up- I have truly hated every prom, homecoming, or special e...
vent hair/make up I've had done, so I was worried about hiring a HMUA for the wedding. If this is you, please know that Genica is a totally different story- she made me feel so comfortable, confident, and beautiful, and is SO skilled at what she does. She is truly a joy to be around. She makes you feel like a literal celebrity, and truly cares about getting to know her clients. Her work is incredible! She perfectly highlights features without looking cakey, clumpy, or overdone. My mom and I both felt so beautiful on my wedding day, and the ease of not having to worry about doing your own hair and make up is priceless. For my hair, she did beautiful braids, and she artfully arranged flower pins and a crystal accessory. Seriously, stunning. She listens to what you want and then executes it in a way that's better than you could imagine! If you are a nervous bride like I was, just hire Genica- you will look and feel like an absolute princess.
Amanda B
5.0
11/16/2019
She did an amazing job on my hair and makeup! She was able to fit me into her busy schedule to make sure my special day was perfect. In addition, Genica has the kindest heart and ...
makes sure you are satisfied with her work. I would definitely recommend this lady for any event you need to look your best.
Kristen L
5.0
11/12/2019
Genica did a wonderful job! Would definitely recommend her to anyone getting married
Service area & Contact info
Based in NM but will travel anywhere
Typically included in the starting cost
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Genica Lee - Makeup & Hair Artist
Genica Lee
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Wedding vendors in Albuquerque
Genica Lee - Makeup & Hair Artist
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