Specializing in bespoke floral design + installs!
Recently updated
This vendor updated their storefront within the last 15 days.
TN
Travel area: Within 100 miles See details
Natasha Larson
OWNER
Typically responds within 24h
AWARD WINNER (5X)
Thanks to recommendations from couples on The Knot
At Larson Floral, we design custom floral arrangements that bring natural beauty and intention to every celebration. From large-scale installations to intimate gatherings, we provide full-service floral design for clients who care about thoughtful details and timeless style. As one of Nashville’s leading floral studios, we’re trusted by top venues, planners, and brands to deliver polished, creative designs that elevate every event.
Led by owner Natasha Larson, our team takes pride in thoughtful design, attention to detail, and delivering flowers that make every moment magical. We’re here to celebrate your love story with blooms that are as unique as your journey.
We can’t wait to be part of your big day—let’s make your floral dreams a reality!
Details
Decorations & Accents
Aisle Decorations
Centerpieces
Flower Girl Baskets
Pedestals
Plants
Vases
Wedding Arch
Chuppah
Wedding Decoration Delivery
Wedding Decoration Setup
Flower Arrangements
Bouquets
Boutonnieres
Centerpieces
Corsages
Flower Crowns
Flower Delivery & Setup
Flower Girl Baskets
Plants
Vases
Awards and Affiliations
Any questions?
Meet the team
Natasha Larson
Owner
Natasha Larson has been creating stunning floral designs since 2009, turning her passion for flowers into a thriving boutique studio. After honing her skills through a two-year internship, she founded Larson Floral to craft bespoke arrangements that bring her clients’ visions to life. With hundreds of weddings and events in her portfolio, Natasha’s expertise lies in designing artistic, detail-driven florals that spark joy and elevate every occasion. Her love for flowers shines through in every creation, making Larson Floral a trusted partner for unforgettable events!
Reviews
4.9
out of 5.067 reviews
Your trust is our goal. Our community relies on honest reviews to help you make those big decisions with ease.
Review Summary
This AI-generated summary is a snapshot of this vendor's ratings and feedback.
Larson Floral Co. receives overwhelmingly positive reviews from multiple satisfied customers for their exceptional service and stunning floral arrangements, making them a highly recommended vendor for weddings. Reviewers praise Destiny and Natasha for their professionalism, creativity, and ability to bring visions to life. Customers appreciate the detailed quotes, beautiful bouquets, responsive and accommodating staff, and seamless execution of the floral decor, highlighting Larson Floral Co. as a vendor they would use again and recommend to others without hesitation.Review photos
Showing slide number 1 out of 9
Haley F
5.0
12/13/2025
They totally understood our vision for florals and did an amazing job. Would absolutely recommend!
Jeremy D
5.0
11/12/2025
Incredibly talented team! So helpful, experienced, organized, and efficient! A dream to work with and knew exactly how to execute what we wanted. 100% recommend working with them.
Any questions?
Christina L
5.0
10/20/2025
I got married on 10/11/2025 and used Larson Floral Co for my florals! They completely exceeded my expectations and I was thrilled with how everything turned out! We worked closely ...
with Destiny who was so extremely professional and talented! Mine and my bridesmaid bouquets were just stunning and held up so beautifully the entire day! We wanted to add in lots of candles and they took care of all of this as well! Their quote is so detailed and easy to navigate, they did all of the set up at the venue, and they even installed greenery in the chandeliers of the venue adding perfect touches all around! They are so incredible to work with, and a vendor I will be raving about for years! This is definitely a vendor I would use again and recommend to anyone looking for wedding florals!!
Victoria M
5.0
10/06/2025
Destiny was absolutely fantastic to work with for our wedding this past weekend.
When I first started planning, I wasn’t even sure what my vision was—but Destiny guided me through ...
everything. She offered inspiration, shared creative ideas, and helped bring my dream floral arrangements to life. I truly couldn’t have done it without her.
On the day of the wedding, everything came together beautifully. From my bouquet to the bridesmaids’ flowers and the dinner table arrangements, her team did an incredible job. My bouquet, in particular, was even more beautiful than I had imagined.
On top of everything, their pricing was very reasonable. I highly recommend Destiny and her team—they made our wedding day so special!
Madison R
5.0
9/17/2025
Our flowers were absolutely beautiful on our wedding day. They were exactly what I had asked for, and I could not have been happy with how they turned out.
Mallory D
5.0
8/14/2025
I sent a very detailed picture of what I wanted my bridal bouquet to look like, and they delivered!! They definitely did NOT disappoint!! The staff are super friendly and truly ama...
zing!! They went above and beyond for me!
Taylor R
5.0
7/21/2025
Larson did an absolutely amazing job with our flowers! I love flowers and the florals were really important to us on our wedding day! They were so accommodating and responsive thro...
ughout the whole process too which made our lives easy! We would recommend Larson to anyone looking for a great florist!!
Madison H
5.0
6/09/2025
We had the absolute best experience working with Larson Floral Co. for our wedding! From the very beginning, Natasha went above and beyond to make sure our vision came to life. She...
personally called us early on to help brainstorm ideas and was so patient and thoughtful in answering all of our questions. Planning a wedding from out of state can be overwhelming, but Natasha made the process feel so easy and stress-free.
Not only did she create the most beautiful floral arrangements — truly even better than we had imagined — but she also saved us so much time and effort by offering rental options for hurricane vases and candles. Being able to rent those directly through her made a huge difference in our planning process and helped everything come together seamlessly.
Every detail, from the bouquets to the ceremony florals to the reception centerpieces, was stunning and exactly what we had hoped for. Natasha’s creativity, professionalism, and care for her clients truly set Larson Floral Co. apart. We are so grateful we found her and would recommend Larson Floral Co. to any couple looking for breathtaking flowers and an incredible experience from start to finish!
Alisha B
5.0
5/31/2025
Larson Floral was an absolute pleasure to work with. They made my wedding vision come to life with the most gorgeous flowers and candles. It gave the perfect romantic vibe we were ...
looking for. They listened to everything I wanted and helped guide me when choosing the right flowers. They helped us save money by repurposing our ceremony flowers at the reception. I LOVED my wedding bouquet (they made it exactly like the inspo picture I showed them), the bridesmaids micro bouquets, and the boutonnieres they did for my Husband and his groomsmen. Thank you to the Larson Floral team for everything!
Megan S
5.0
3/22/2025
I was blown away well how beautiful our florals were for our wedding. It was wonderful to see our vision come to life. We focused on blue hydrangeas and white roses and everything ...
came together so well because of Larson Florals. My bouquet was everything I wanted and our tables and arch we got married under were just stunning. Highly recommend them!
Haley S
5.0
12/11/2023
I cannot recommend Larson Floral Co. enough and am so glad we went with them for our elopement florals! I had a wonderful experience from the very beginning - Destiny was responsi...
ve, so kind and easy to work with. She brought my vision to life and I could not have dreamed up a more beautiful bridal bouquet (included the photos to prove it :) ). My bouquet was stunning and exactly what I was hoping for - the flowers were fresh, vibrant and so, so gorgeous! It was pouring rain and they still looked great at the end of our day. Thank you Destiny & Larson Floral Co.!!
Elizabeth A
5.0
10/13/2023
Larson Floral Co really knocked it out of the park! The colors of our florals were stunning, and the presentation was gorgeous. Many of our guests remarked on the florals and how n...
ice everything looked. I am so happy with how all of the arrangements looked, and how nice they look in our photos! I would highly recommend Larson Floral to any bride.
Ashley H
5.0
9/15/2023
Larson Floral Co. was lovely to work with for my wedding! They captured my vision perfectly and all of the florals turned out so beautiful! They were very responsive and happy to ...
make as many changes as needed throughout the planning process!
PAULINE B
5.0
9/11/2023
Larson Floral Co did an amazing job at bringing my wedding vision to life. From the initial design process in the beginning to the final delivery and set-up on our wedding day, the...
y made everything easy and everything turned out beautifully. They will work with you and your budget too which was important to me. I especially appreciate Destiny for being so flexible with some last minute changes I requested to my design. Highly recommend the team at Larson Floral Co! You won’t have to worry about a thing!
Alyssa J
5.0
9/01/2023
Natasha and her team blew my expectations out of the water! She sent me a sneak peek photo of the flowers the day before and it brought me to tears! Had so many compliments on the ...
flowers and love the way it all came together! She was flexible as I was indecisive about the layout and gave great advice on what would look best! Highly recommend Larson Floral!
Delaney A
5.0
7/21/2023
Truly made my vision come to life and then exceeded expectations with my florals. Very personable and worked with me and my budget without cutting back on what I wanted it to look ...
like. She made the most GORGEOUS floral arch for the ceremony room I only thought I could have dreamed of!!
Lauren T
5.0
10/24/2022
Our wedding day flowers were gorgeous! They did such a great job communicating and making sure everything was to my wedding vision. I could not recommend them enough!
Lauren B
5.0
10/17/2022
I am still in AWE over how absolutely wonderful the florals were at my wedding! The florals were one of the MOST important parts of my vision for my big day and Larson Floral Co ma...
naged to surpass my expectations in every way!! Natasha and her team went above and beyond to make sure everything was perfect. I cannot thank them enough for their superior service and their perfect execution!
Meaghan Z
5.0
9/18/2022
Use Larson Floral Co. for any event! In the past, this company has provided Mother’s Day flowers and funeral sprays. I’m happy to say that now I can add that they’ve also provided ...
flowers for my wedding. Natasha knew there was a specific look I wanted and she absolutely delivered. I had a very detailed vision in mind and it was brought to life and I couldn’t be happier with the end results! 10/10 recommend!!
Courtney B
5.0
7/21/2022
They were so great to work with & made the dreamiest wedding floral arrangements.
Sherry L
5.0
6/07/2022
We could not have been more pleased with the flowers and decorations for our daughter's wedding and reception. Everything was absolutely beautiful! Natasha is fantastic to work w...
ith and made sure everything was perfect! THANK YOU for making Cheryl's day so special!!
Kristen H
5.0
4/09/2022
I hired Natasha/Larson Floral as my florist for my January wedding in Nashville, TN at the Gaylord Opryland. Natasha was so easy to work with. I told her my ideas and sent her insp...
o photos and basically told her to run with it and make something gorgeous because she’s the flower expert, not me. LOL! And wow, she knocked it out of the park. Our wedding was emerald green and gold. Not naturally occurring flower colors! She made these beautiful white rose bouquets with green roses and painted gold leafs/accent florals and all the pieces turned out perfectly. My unique “ask” was for a wreath to serve as a reserved seat for my husband’s late mother. Natasha was so accommodating. She also delivered to our resort and the fee was extremely reasonable. Thanks Natasha!
Ashley C
5.0
1/20/2022
Natasha and her crew are absolutely amazing. She is the most thoughtful and helpful person! Natasha made sure to ease all of my decorating anxiety while wedding planning. I gave he...
r an idea of what i wanted and she exceeded my expectations incredibly. I wouldn’t have chose anyone else to design my florals.
Response from Larson Floral Co. on 01/20/2022
Thank you so much Ashley! I adored being a part of your special day!
Emily C
5.0
11/27/2021
Natasha and her team did an amazing job! The florals were the part I was most stressed about because I lacked knowledge in this department. I told Natasha my color schedule and the...
me for my wedding. I was hesitate when she sent me a proposal and was willing to meet with me. She met with me and my grandmother (an amateur gardener and floral lover). She worked with us to create a collaborative vision. She was so knowledge and relatable. I also loved getting to know her story as well.
The day of the wedding came and she sends her team to set it up. I was still nervous, but it could not have gone any better! I even had additional decorations that I envisioned using, but took them away bc the flowers were the showstopper. Everyone complimented them. Plus, They looked amazing in our pictures. Just 10/10.
Meredith H
5.0
8/06/2021
I cannot say enough wonderful things about Natasha. She is the overall package! As a florist, she knocks it out of the park. I went into our meeting with a few ideas, and left the ...
meeting with every detail completed. Natasha listened to what I wanted, and added incredible detail to each item. You can tell she is truly passionate about helping brides, and giving them their perfect day. She is efficient, detailed, and extremely easy to work with.
If you ever thought about a day of wedding coordinator, ABSOLUTELY DO IT. She was the biggest life saver. She is patient, diligent, hard working, and an absolute delight to be around. She listened to me, made me laugh when I was nervous, and tried to give me the best day ever. I never would have made it through the day without her.
She works hard before, during and after the ceremony. I cannot thank her enough for being such a wonderful person and vendor to work with. If you pass up on Larson Floral Co, you will absolutely regret it!
Allie D
5.0
7/19/2021
I had a limited vision of what I wanted the florals at my wedding to look like and Natasha did an amazing job! She provided a very detailed proposal with pictures and ideas, which ...
was so helpful for me. She listened to all my requests and did a great job of working within my budget. I never felt pressured to buy more or go with an arrangement style I didn't like. The day of my wedding, the florals were absolutely beautiful! I loved she was able to repurpose my bridesmaids' bouquets for some table centerpieces. Overall, I would definitely recommend using Larson Floral Co. for your wedding!!
Becca S
5.0
6/05/2021
So glad we chose Larson Floral as our florist. Natasha was fabulous to work with and brought our floral dreams to life! Everything was perfect. Highly recommend.
Carrie M
5.0
5/19/2021
Natasha does florals at our venue and we always love her work and working with her but recently she did all the florals for my own wedding. Florals were THE most important thing to...
my husband and I and we had a ton of florals from installs climbing up trees to colorful centerpieces and a full floral arch. It was all so beautiful!! Thank you again Natasha for making our vision a reality!
Traci B
5.0
4/30/2021
We absolutely loved working with Natasha and her team! They went above and beyond our expectations. I sent a few inspiration photos for my bouquet and trusted Natasha to do what sh...
e does best. When my flowers were delivered on my wedding day I was blown away at how perfect they were, truly couldn’t be happier :)
Amanda M
5.0
4/20/2021
Incredible flowers and brought my vision to life. My bouquet literally made me cry
Hannah K
5.0
4/12/2021
Natasha and Larson Floral company was incredible! I didn’t have a very distinct vision for my flowers and Natasha took my very vague descriptions and minimal inspiration photos and...
turned the venue into a fairyland! So elegant and beautiful and she was so easy to work with while being affordable too! Our arbor for our ceremony ended up being blown over by some pretty intense wind and Natasha came back to the venue before guests arrived to fix it! She is worth every penny and more. I couldn’t recommend her higher!
Sarah M
5.0
3/22/2021
Natasha is unbelievably talented and we were beyond thrilled with how she transformed my daughter's wedding venue! We had a last minute change in ceremony location which altered o...
ur original plan for greenery/flowers but she rolled with it and made it even more beautiful than we could have ever imagined! Everything was perfect!
Jaclyn S
5.0
10/16/2020
Natasha has a bright and beautiful personality and design style. It was wonderful to work with her. You can tell she really enjoys what she does and works extremely hard to make su...
re each of her clients wishes/dreams are brought to life. We absolutely loved our alter/ceremony floral, my bouquet was perfect and the reception was just as I imagined. Side note, she has an easy access email proprosal process that will make decision making easier.
Megan P
5.0
9/15/2020
Natasha and her assistant provided PERFECT flowers for my wedding party bouquets and buottonierres and center pieces. I explained what I wanted and they executed perfectly. Recomme...
nd for ANY and EVERY ONE!
Hannah B
5.0
3/16/2020
Natasha has been absolutely ASTONISHING to work with! She has been so helpful, courteous, punctual and thoughtful! Honestly, when it came to floral design I had a GENERAL idea of w...
hat I wanted but could not tell you one specific flower I wanted. Just a few pinterest inspiration pictures later and nothing else, Natasha absolutely NAILED everything we could have ever wanted and so much more at our wedding. Our flowers were so affordable and absolutely stunning. I couldn't have asked for a better person to work with... and I truly do mean that. I am so incredibly happy with how everything turned out and I just turned her loose and let her run wild with her creative visions.
Thank you SO much Natasha, for making our day beautiful with your floral designs and your helpfulness and thoughtfulness leading up to the day of. We are so thankful for you!
Lindsey E
5.0
1/20/2020
Natasha is so talented and so professional. Our wedding was in October 2019, and she brought my floral vision to life. The entire process was so easy. She is great with communicati...
on, payment was easy, she was so patient and kind when I had her revise the quote several times, and she arrived on time the morning of the wedding and set up all my flowers/greenery. I sent her pictures of my ideas and the flowers/greenery turned out exactly as I had envisioned! I’m so happy I chose Natasha for our wedding. I would highly recommend her to anyone!
Lexie V
5.0
12/28/2019
Natasha was WONDERFUL!! She brought my vision to life exactly the way I wanted. She is sooo kind, so helpful, and very prompt communication. She is affordable and went above and be...
yond what I imagined! I loved having Natasha as the florist for my wedding and I would recommend her to anybody. Thank you for everything Natasha!
Michelle M
5.0
12/15/2019
Absolutely stunning work! Not only did my bridal bouquet come out better than imagined, Natasha was such a delight to work with every step of the way! Reliable, punctual and just a...
straight joy! Would recommend using her in a heartbeat :)
Rachel T
5.0
10/22/2019
Natasha has been my florist for my wedding business since 2015. She always provides outstanding products, great pricing, and alway captures exactly what my clients want. If your lo...
oking for a great addition to your wedding flowers look no further! Book her now!!!
Colleen K
5.0
10/22/2019
Natasha is amazing! We love working with her at our venue and our brides are always so happy with the florals. Her communication before a wedding is great and she’s able to make gr...
eat suggestions for staying within budget. She’s done beautiful designs for every type of wedding from elegant to boho and she’s so friendly and helpful. We love working with her and can’t wait to see more of her beautiful floral designs!!
Taura R
5.0
10/20/2019
For my wedding day I had a specific vision for my flowers. I tracked down what flowers I loved and expressed to my planner what I was looking for. Natasha took my requests and ins...
pirations and ran with it. My bouquets and boutonnieres where better than I could have hoped for. I loved them so much that I dried and framed what I could! Natasha is very creative, accommodating, and goes above and beyond to make sure her couples have beautiful florals for their big day!
Morgan B
5.0
10/15/2019
Natasha has done everything from my wedding to personal deliveries for me and I will never use anyone else! Every time I have used her service the flowers and arrangements have alw...
ays been stunning! She is always very punctual and professional. Natasha is able to give you everything you want and works with your budget. If you are looking for someone who can make your floral dreams come true, then she is the person for you! She is by far the best florist I have seen; thank you Natasha for supplying all of our floral needs!
Taylor M
5.0
10/14/2019
Natasha at Memory of Elegance is amazing. Super professional and the best vendor we worked with for our wedding! After meeting with her we had ZERO doubts the big day would have ...
any issues. When the day came it was almost magical.. When my wife saw her bouquet she started crying (tears of Joy)! They were the most beautiful flowers and arranged perfectly! Natasha's work does all of the talking and you can trust that she has things handled. Easy to work with and actually listens to what you want instead of telling you what every other bride and groom are doing. Much Appreciated Natasha! You ROCK!
Kourtney D
5.0
6/03/2019
I didn't have much of an idea about my flowers and they did great at capturing exactly what we needed!! Beautiful!!
Response from Larson Floral Co. on 06/03/2019
Thank you so much Kourtney! I loved designing your beautiful lavender and white bouquet! Y...
ou had such a unique venue! Thank you for letting me be your florist! Congratulations!
Sarah H
5.0
5/24/2019
Natasha is absolutely wonderful! Every detail was perfection! She cares about what you want, and produces exactly what you ask for! Thank you, Natasha!!
Response from Larson Floral Co. on 05/24/2019
Sarah, thank you so much for your sweet review! Loved being able to do your Florals! ❤️
Keri O
5.0
4/15/2019
Love love love Natasha! She was so sweet and really took the time to make sure we were on the same page. She also checked in with us two weeks before the wedding to make sure we di...
dn't need another meeting out of stress or changes which I loved. We had to do a slight change to our order a week out due to issues at the venue and she was on top of it. I appreciated that every question I had for her was answered with a "you don't worry...I've got this" and boy did she. When we arrived at the venue everything was already set up and perfect beyond our wildest expectations. We would 100% recommend her to anyone.
Response from Larson Floral Co. on 04/15/2019
Thank you so much Keri for your sweet words! I loved being able to create your Florals for...
your big day ! Thank you for letting me ❤️
Scott A
5.0
4/13/2019
Natasha is absolutely wonderful to work with, and our flowers were beautiful for our wedding! She was by far the best wedding vendor that we worked with in planning our wedding!!! ...
We highly recommend her to handle all of your floral details.
Response from Larson Floral Co. on 04/15/2019
You guys are going to make me cry! I loved being a small part of your wedding day! It was ...
a pleasure to make it all come together! Thank you for choosing me! And thank you so much for your sweet card ❤️
Colleen C
5.0
11/21/2018
Natasha was so much fun to work with. She captured my vision perfectly and her organization took so pressure off me.
Response from Larson Floral Co. on 11/22/2018
Thank you so much Colleen! You too were a joy to work with! I am so happy we were able to ...
bring your vision to life! ❤️
Kristin B
5.0
10/05/2018
Natasha was AMAZING!! I am so thankful for her and her awesome talent! My wedding was absolutely perfect!! Y’all need some Natasha in your life!!
Myriah C
2.0
7/29/2017
This florist does a beautiful job piecing things together to make them beautiful. Memory of Elegance was actually referred by a friend of mine who got married. The main contact and...
florist was very kind to work with and has a lot of knowledge on flowers. I know that should be a given, but my Mom and I were very impressed with how much she knew about a wide variety of floral things. My mom and I were very hopeful about the floral portion for mine and my husbands wedding because we met twice with the florist to discuss changes/plans for the day of. Actually, out of all the decor for the wedding, the floral part was the most important to me. I love floral decorations so I really wanted to make sure ours were just what we wanted. Sadly, my family and I were very disappointed with the outcome of the floral package as well as the communication with the florist the day of. Originally the time we arranged for the florist to drop off the day of was 12 pm, but my new in laws kindly paid for an extra hour at our venue so we could all arrive at 11 am instead. Because of this, I reached out to the florist the night before the big day to let her know they could arrive at 11 am instead of 12pm-if they wanted to help accommodate the time to set up the floral decor. The florist actually took me up on that and said she would come at 11 am. However, after speaking with my day of event coordinator and family, I was informed that the florist seemed very agitated when she arrived. I was also told that the florist rushed through the floral drop off. To top it off, there were some things missing that was noticed once the florist had already rushed off. Two of the bouquets we paid for were missing as well as the flower petals our flower girl. Therefore, my maid of honor and mother in law had to trade out and share flowers with some of the other bridesmaids. Even further, we had to pull apart one of the bouquets we had to create petals for our flower girl! Additionally, in the second meeting my mother and I had with the florist, it was specified that we DID NOT want any baby's breath what so ever! Unfortunately, ALL of the bridesmaids bouquets were mostly baby's breath. As you can imagine, I was very frustrated about this considering the floral portion was very important to me. The sad part about this is that my parents paid extra so we wouldn't have baby's breath. So not only were we missing two bouquets and flower petals, but the focal point of the bridesmaids bouquets had flowers that we specifically asked to not have. Though I know what's truly important about weddings and getting married; I still had to share my frustrations because it was incredibly disappointing. Lastly, I had requested the florist send over photos of the flowers that would be used within the bridesmaid bouquets and this request was never met. Consequently, I can't say I would fully recommend this florist. The only floral items I was happy with was my personal bouquet and my husbands boutonniere. Bummed about this vendor. Lots of potential, but really really let me and my family down when it came to what was supposed to happen on the big day.
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Larson Floral Co.
Natasha Larson
|
Owner
Typically responds within 24h
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Larson Floral Co.
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