We believe Jewelry Shopping should be fun, not stressful! Our main goal is to provide our guests the best experience possible. We believe education is key, and that you should know exactly what you're purchasing, and be comfortable with it! From $1,000 to $100,000 we will always make you a priority. Come grab a glass of champagne and browse our selection, and if you want something that we don't have in the case, we can custom create the ring of your dreams. We source our diamonds based on your specifications, so we make sure to give you exactly what you want. Feel free to give us a call, send an email, or come by our store in Frisco, TX; we look forward to becoming your trusted jeweler. We aim to enhance the value of the NFWJ brand by ensuring that we are the most trusted independent jeweler in our market, based on our authority, expertise, and service excellence. Our goal is to be locally known as the premier buyer and seller of fine jewelry, diamonds, and watches, thereby providing our clients with the confidence that is critical when choosing whom to do business with. Our accomplished professionals are ready to assist you with whatever you may need. From making your watch or other jewelry purchases to taking trade-ins or buying your jewelry outright; Noah’s Fine Watches & Jewelry is your one-stop-shop for all your jewelry needs.