Princeton Bridal is an elite wedding dress company in Princeton, NJ, specializing in helping nearlyweds find their perfect gown. Your bridal gown appointment with Princeton Bridal starts when you book! We take care to learn as much about you and your wedding day to curate the most personalized experience without the personalized fee! Be ready to hear your favorite songs, enjoy champagne and treats, feel comfortable, and shop with your new best friend. The entire store is yours for an exclusive and private bridal gown shopping experience. Each appointment locks the doors so you and your guests can relax and have fun without interruptions and complete privacy. Be greeted with champagne and a smile as your consultant walks you through each step. Our designers were hand-picked for their uniqueness, materials, design, and beauty. Each of their stories resonates with Princeton Bridal and has created a connection. A connection we hope to pass on to you on your wedding journey in helping you find your dream wedding gown.