4.8 out of 5 stars and 169 reviews
4.8
(169)210 North Main St. Suite 168, Kernersville, NC
About this vendor
Rooted in tradition and southern elegance, Southern Bride is the Carolina’s premier destination for the discerning bride who appreciates classic couture, and Southern hospitality at its finest. Serving the Carolina's for over 25 years, we strive to provide a relaxed, personalized shopping experience, and always provide the highest level of service. We carefully select each gown in our collection from the finest and most reputable designers in the industry. Our designer portfolio features collections from Allure, Bridals, Wilderly, Allure Romance, Abella and many more.Our knowledgable and fashion savvy bridal specialists, are ready to take the stress out of wedding planning, so your blissful smile can stay with you from start to finish.
Details
Business Attributes
- Veteran-owned Business
- Woman-owned Business
Dresses
- Bridesmaid Dresses
- Flower Girl Dresses
- Shower & Party Dresses
- Wedding Dresses
Fashion Services
- Alterations
- Bridal Stylists
- Dry Cleaning & Preservation
- Group Discounts
- Plus Size Available
- Private Appointments Available
Awards and Affiliations
4-Time 'Best of Weddings'
2024.2023.2022.2013.
Best of Weddings
The Knot independently assesses vendors for this award—it’s never self-reported. We base it on firsthand experiences from real couples and guests, and they must have a 4.5-star average across 7+ reviews in the qualifying year.
Hall of Fame
Earned by winning 'Best of Weddings' four or more times.
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Reviews
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4.8
out of 5.0169 reviews
Review photos
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Now called Charlie's Bridal, this little shop in Kernersville was so welcoming and made it so easy to find my beautiful dress! Courtney and Lara welcomed us in with hot chocolate a...
nd coffee, and we had the whole store to ourselves for the appointment! Courtney and I walked the shop picking out each dress that I thought I might like. After I choose some, my mom, MIL and MOH got to walk the store and choose any they wanted me to try on as well. I did have doubts about how many dresses we would find because the store was not huge, but we found so many great options! None of us even chose the dress I ended up falling in love with ..... Courtney made a recommendation of a dress I didn't originally choose based on what I did like on other dresses, and it was perfect! I felt like such a princess standing in front of the big mirrors with my dress, veil and jewelry! The week of the wedding, Charlie's took care of steaming my dress for me. I went back to Charlie's for an accessories appointment to pick out jewelry and a beautiful hair piece. We also ordered my husband's and our groomsmen's tuxes here. They did not have the men's outfits in the store to try on, but they took very thorough measurements and the guys all looked great. Tuxes came in the week of, the guys got to go try them on, and if needed, last minute changes could be made. This was very convenient because we had 2 out of state groomsmen who would not have been able to come into the store for measurements. They were able to text their measurements in. Charlie's also did a great job of texting every so often to check in and see if there was anything they could help us with. Such a welcoming and helpful group of women! Courtney was amazing to work with!
It was an amazing experience from start to finish at Southern Bride! To start with, they help prepare a couple of dresses before my appointment that were ready when I arrived. They...
truly listened to what I liked and disliked to help find the perfect dress for my special day. Lara helped make a wonderful experience to find the dress for me! Then we had time with my guests to celebrate, enjoy some champagne, and relax. Couldn’t recommend Southern Bride more!
I had the best experience at Southern Bride! Lara was so patient and supportive after trying on so many dresses. I found my wedding dress at Southern Bride and can’t wait to wear i...
t on my wedding day.
Courtney was so attentive and patient. After I tried on my idea of my “dream dress”, I was unsure if it was what I really wanted. Courtney helped me to branch out and find the perf...
ect wedding dress! Amazing selection and reasonable prices!
I worked with Emma, and she was very helpful and super personable. I felt comfortable in the environment. There was no judgment, just honest opinions and feedback, which was extrem...
ely helpful. I found my dress with the support of my Aunt and Cousin and the ladies there at Southern Bride. Thank you all so much, I'm looking forward to coming back for my fitting and alterations.
I made an appointment to hopefully find my dream dress with Southern Bride and I could not be happier with the experience. Courtney was a big help. She is the best! A lot of Bridal...
stores make you feel rushed or you feel pressured to make a decision, but she gave me and my family space and time to come to a decision. I trusted her with the ordering process and overall she made the experience fun! Thank you, Southern Bride and Courtney!
We had a great experience at Southern Bride. Courtney was so much help and helped me find the perfect dress!
Courtney was by far my favorite part in my dress shopping experience (even though it should probably be finding my dress) without Courtney , I never would have found my dress. I ha...
d a hard time finding what I was looking for , because what I was looking for wasn’t what I really wanted. Courtney found a dress I never would have thought I’d even try on but it ended up being the one. Thank you Courtney for not giving up on me and making sure I didn’t leave without trying on the perfect dress.
Emma made my wedding dress shopping experience so special & one to remember. She immediately calmed my nerves by explaining the process & made me feel like I had another friend sho...
pping with me! She was so knowledgeable, patient, and made all my guests feel welcome. I am so thankful that she helped me find the dress of my dreams!
Southern Bride was the first place that I went to try on dresses. I was so overwhelmed because I didn’t know what I liked or wanted but Courtney was amazing! She quickly calmed my ...
nerves and took time to figure out what I liked.
I’ve been to other bridal stores as a guest and Southern Bride was definitely the best experience. Courtney is so knowledgeable about dresses and even recommendations about other wedding planning. I really did not think I was going to find a dress at my first appointment but I did!!!!
The people at Southern Bride were so great and welcoming! My consultant Emma was so helpful and attentive. When I picked my dream dress we were given champagne and a chance to cele...
brate with my bridal party. Overall the best experience I’ve had. So glad I had help from Southern Bride in finding my wedding dress!
Southern Bride is the only place I had to go to find my gown! Recommended to me by a friend, I knew this was the place to go! Courtney was wonderful, quickly made me feel at home i...
n this foreign world of dress selection. She listened closely to my needs and was so empathetic to my story. I look forward to go back for fittings!
I absoutely loved my experience here and felt so comfortable with Emma as my consultant. She was so helpful and really listened to what I thought, liked, and disliked. She gave gre...
at advice and feedback.
I would recommend Southern Bride for anyone looking for their perfect wedding dress. I was very nervous at first but they helped me feel welcome and comfortable. Emma was so helpfu...
l I cannot begin to express how great she was. Also Alana the owner took time to make sure I was doing good which meant a lot.
Kati was so professional and fun! She knew every dress in the store and whai was looking for so I found the perfect dress. Highly recommend!
Wedding date 2/18/23
Emma was absolutely amazing!!! She made my experience at Southern Bride feel absolutely perfect. She was so sweet and attentive the entire time to me and my guests. Any question I ...
had she was able to answer with ease. I was on my third round of trying on wedding dresses and I was worried that I wouldn't find THE one, but once I started pulling dresses, I was very pleased with the selection. I tried on a total of 7 dresses and fell in love with the second dress I put on. After saying yes to my dress, Emma went and popped some champagne for us and let us hang out to celebrate. I cannot say enough good things about Emma and my experience, so I highly recommend asking for Emma if you choose to come to Southern Bride, she will make your experience AMAZING!!!
I was feeling a little stressed about finding a dress in time for my wedding and Emma made everything so easy. There were so many beautiful options available and she helped me fin...
d the perfect dress and really set my mind at ease. Excellent service!
I absolutely loved my experience at the Southern Bride! They had their try on process down to almost a science and the process was super easy and fun!!! I tried on a total of 4 dre...
sses and I absolutely fell in love with the second one I tried! Affordable, really flexible with payment plans, and they have so many different packages for storage, steaming, and transportation!
My ladies and I really enjoyed our time. Courtney took her time and really listened to what I was looking for. I booked the private room, so my ladies could relax. They enjoyed mim...
osas, fruit, and chocolate while they helped me pick out THE dress. I am so tickled with my dress.
My experience was amazing! Kati was so attentive to my needs and helped me find my perfect dress! Even my bridesmaids were impressed with the excellent service, decor and romantic ...
atmosphere. It was like a fairytale and I left knowing I would highly recommend them! A variety of upscale and unique dress options...ask for Kati..she's wonderful!
Southern Bride was my first shop that I made an appointment with to look for my wedding dress. I had other appointments with other bridal shops thinking it would take me some time ...
to fine “the one”. As soon as I walked through the door I saw my dress and knew that was the one! I am head over heels in love and I cannot wait for my fiancé to see me in this dress on our wedding day. Maddie, Katie, and the other staff at this shop were fabulous. I have already recommended them to two other friends who are newly engaged! Thank you so much for everything ❤️
Southern Bride has a unique and beautiful selection of gowns. Courtney was very attentive to my daughter and listened to what she was wanting. Courtney made us all feel welcome. My...
daughter found her dress and we all enjoyed the experience.
Courtney with Southern Bride was so helpful and kind, and she was the reason we found the perfect dress. We loved working with her!
I had a great time picking out my dress. The communication before my appointment was amazing, and Cassidy really took the time to give me a personalized experience. I am typically ...
uncomfortable when shopping, but she put me at ease and ultimately helped me say “yes” to my dress.
Courtney was amazing! She is warm, informative, and over-all very helpful. She explained the process of find a wedding dress, sizing, and helped me determine what was the best sil...
houette for my body. By the end of my appointment we found the perfect dress for both the ceremony and a dress for the after party, plus all of the accessories that I could ever want. Its so great that I can store my dress there to ensure my future husband won't try and sneak a little peak. I would highly recommend booking an appointment at Southern Bride.
Cassidy at Southern Bride was a gem! She was extremely helpful with helping me find my perfect dress and I could not be happier. She even staged the whole look for me, complete wit...
h mannequin of the guys tux colors, bridesmaids dress in our colors, and bouquet of flowers.
It was a wonderful experience and I highly recommend anyone looking for a wedding dress to go see her!
Best bridal experience ever! All of the dresses I tried on were beautiful, and everyone was so welcoming and helpful. My best friend bought her dress here, and I knew I’d be back ...
to buy mine here too. 10/10 recommend to anyone looking for an amazing bridal experience.
I was not expecting to find my wedding dress that day but I did and I couldn't be happier! Courtney at Southern Bride was amazing! She made me feel welcome and at ease from the mom...
ent I walked in! She was very attentive to what I was looking for in a dress and even helped me step outside my comfort zone and try on dresses I wouldn't have normally tried! She literally helped me find my dress in less than an hour! She was also very helpful in where to find Bridesmaid dresses if I couldn't find any there! I am so grateful I went to Southern Bride and found "the" dress! I feel beautiful in it and I cannot wait to walk down the isle and marry the man I waited a very long time for! I'm blessed!! Thank you to Courtney and the Southern Bride Team for making this experience one to remember!
Best bridal experience ever!! I’ve been to other places, but I’ve never felt so welcomed, valued, and secure in myself than this location!
I booked my appointment the same day! Co...
urtney is the BEST consultant! She texted me and asked for inspiration, ideas, what I liked, ideas, etc. when I arrived, Courtney helped me pick out some dresses and pushed me out of my comfort zone and I’m so glad she did! She picked out my DREAM DRESS!! I’m picky!!! It was in my budget after she pulled some strings and helped everything work out! I couldn’t be more happy.
Thank you!
My experience with Courtney was nothing short of amazing! In terms of what I wanted, didn’t want, liked and didn’t like she was always listening and she was able to find the perfec...
t dress for me! I HIGHLY recommend her for finding your dress for your big day🥰💗
I had an absolutely AMAZING time with my stylist Jaime. She was so kind and patient, she listened to EVERYTHING I needed. She helped me feel beautiful and pick the dress that made ...
my heart happy💕💕 I HIGHLY recommend her!!! She never rushed me and helped make sure I was truly happy before saying yes. She had an answer for everything. On top of that the sale they had going on was AMAZING I thought my budget would limit me but I ended up having the run of the entire store. Everyone was so helpful. I highly highly highly recommend choosing Southern Bridal for your dress!!
Southern Bride exceeded my expectations on finding a wedding dress!! Cassidy is the best consultant ever and I highly recommend her. She made my experience so easy and LOVE LOVE LO...
VE the dress she help me find. She really has an eye for helping a bride find the right one!!
What a fun experience! Southern Bride has thought of everything! From a welcoming environment, great air conditioning, a great and size inclusive selection, cute photo ops, and a w...
ide variety of price points, I truly cannot imagine anyone not being able to find a pleasant experience here. Laysha, the consultant who helped me was knowledgeable, empathetic, warm, funny, and all around made me and my mother and sister feel excited and comfortable. So thankful for this memory to add to my cherished wedding planning moments! And on top of it all, I found the perfect dress!
Highly recommend Southern Bride! The space is beautiful and inviting, they have a fantastic selection of gowns, and ALL the staff is friendly and helpful. Kati especially, worked c...
losely with me to help me find the perfect dress! She is knowledgeable and patient and so encouraging!
Their sale prices are also phenomenal. I got my perfect dress for 51% off the original sticker price!!
Thankful for Southern Bride!
I cannot say enough amazing things about Emily at Southern Bride. I came here on the first day of their National Sale (which you cannot beat the sale prices they had). I came here ...
after another dress appointment and I thought I already had my dress picked out at the other place, and I picked out a few mermaid/trumpet dresses. I felt like nothing was looking right on me and Emily kept asking me what did I like or dislike about each dress. Her and my maid of honor were just feeding off of what I gave them and went back and forth finding dresses that kept adding what I liked. We found a dress that had everything, but it was white. So she finds it in a champagne color and I cried. I thought the crying part of dress shopping was so dramatic, but GIRLS, DON'T SETTLE UNTIL YOU FIND THE DRESS THAT ILLICITS EMOTION.
Emily was so patient with me, really listened to what I was looking for, and found me a perfect fit and flare dress which wasn't what I thought I wanted, until it was. She also gave me options for headpieces and advice on alterations and was on it from the time I walked into the store until I left with a stupid smile on my face. 10/10 would go again.
I am still in shock from yesterday’s appointment. I came in for my first ever try-on with my only intention being to get an idea of what I liked and how much my dream dress would b...
e. From the minute I walked in, my consultant Cassidy, was so sweet and bubbly; taking the time to listen to what I liked and helping me in and out of dresses. I tried on several that I thought were the look I was going for, until I took my MIL’s advice and tried on something out of my comfort zone. IT WAS THE ONE. Cassidy got accessories for me to tie it all together and worked up an amazing deal that I couldn’t pass up, and just like that, I walked out of my first ever appointment with my wedding dress!!! I can’t wait to come back and get my alterations done and continue working with Southern Bride to get me ready to walk down the isle!!!
We booked a private appointment for my daughter and her entourage. Impressive does not begin to describe our experience.
Our consultant Kati, was amazing. She had asked questions b...
efore we arrived and was thoroughly prepared. My Daughter said YES to dress. If you are looking for a wonderful experience, book a private appointment. #JULIAANDCORBIN2023
Jamie was extremely helpful, kind, and patient during the process of helping me find my perfect dress. She facilitated a fun, exciting, and special experience both for my initial c...
onsult with my family and for my second solo visit where I said “yes to the dress!” 10/10 recommend Southern Bride!
The most friendly staff and a wide variety of dresses! I was so torn about finding a dress and Courtney was so patient with me and truly helped talk me through a lot. I never felt ...
pressured about buying anything, she just gave me her true opinions which is what I needed! I would HIGHLY suggest Southern Bride for the CUTEST Bridal Boutique in NC!!!!!!!
Jamie was the best person I could have asked for to help me find my dress this weekend. She was so nice and accommodating to everything I needed. She is amazing at her job and gave...
me the best experience making me feel like a real bride. This was my first and only dress appointment,
I cancelled the one I had at another shop! They send you text reminders and try to get to know you before you even come in. Overall I would recommend this place over and over again. As soon as I walked in I felt magical and like all the attention was on me in the best way. Thank you!!
Jamie and Katie made my appointment so amazing! From the minute me and my party arrived we were taken care of. I was able to take my time picking out what dresses I wanted to try o...
n and Jamie even convinced me to try on some I didn’t think I would like but actually became one of my favorites! We got to sip champagne (and cider) and have yummy snacks while I found my perfect dress!!! Thank you Southern Bride for helping me find the dress to marry the love of my life!
Courtney was my consultant, and she was professional and very very helpful! I wasn't sure what style dress I wanted, but Courtney with her patience help me find my wedding dress!
Kati was awesome! She had a smile on her face the moment we walked in. She actually caught on to my style of dress within minutes and she end up up picking out “the one”! Thank you...
so much for everything! It was a great experience!
The Southern Bride shop is extremely well taken care of and the open floor plan doesn't make you feel crowded or rushed, which is a huge plus for people like me who get a little ov...
erwhelmed in crowded spaces. Once you book your appointment a coordinator also begins asking questions to help point your appointment in the right direction. Cassidy was a huge help with pulling dresses, asking the right questions to help me make a decision, adjusting the dress so it fix correctly (and understanding what I meant by "it doesn't look right, here"), and overall just being supportive. She, along with the Sothern Bride shop, helped me have a wonderful experience finding my perfect dress!
They were extremely helpful and so so friendly! Also beautiful dresses.
Excellent customer service and so many dress options. Courtney was the best, very knowledgeable and personable! Found my dream dress with in minutes, highly recommended!
Southern Brides was amazing!!! Lily and all the girls were so helpful, friendly, and patient!! Would totally recommend checking this place out!!!
This was my first bridal appointment and I said yes to the dress! I highly recommend Southern Bride! Courtney was kind, patient and went above and beyond to find the dress of my dr...
eams!! Wonderful customer service! 10/10
Cassidy at Southern Bride was such an angel!! She was so kind and helpful, I didn’t feel rushed or stressed to find my dress at all! She truly made my dress shopping experience one...
of the best days ever. 10/10 recommend Southern Bride!!
10/10 recommend southern bride! This was my first time trying on dresses and I was so nervous beforehand. Kati was amazing and made me feel comfortable and beautiful throughout the...
whole process! The gowns were also reasonably priced. I ended up finding the dress of my dreams and was able to take it home that day! I would highly recommend southern bride!
Contact
210 North Main St. Suite 168, Kernersville, NC
Southern Bride's photos