This vendor updated their storefront within the last 15 days.
Northern Co. - Loveland - Estes Park
Service area
About this vendor
Jennie Edwards
OWNER
Sweetheart City Bridal is a wedding beauty service located in Loveland, CO. This expert stylist can work with you on your special day to ensure your dream look becomes a beautiful reality. Whether you love subtle or full glam, sleek buns or loose waves, she can do it all for you. Before your big day, you can reach out to owner Jennie to arrange a consultation and trial to try out several suitable styles.
Check out my website for current pricing. www.sweetheartcitybridal.com
Follow on Instagram @sweetheart_city_bridal
Woman-owned Business
Details
Beauty
Beauty Group Bookings
Hair Stylists
Hair Trials Available
Makeup
Airbrushed Makeup
Makeup Artists
Makeup Trials Available
On-Site Hair & Makeup
Any questions?
Meet the team
Jennie Edwards
Owner
Sweetheart City Bridal is a wedding beauty service located in Loveland, CO. This expert stylist can work with you on your special day to ensure your dream look becomes a beautiful reality. Whether you love subtle or full glam, sleek buns or loose waves, she can do it all for you. Before your big day, you can reach out to owner Jennie to arrange a consultation and trial to try out several suitable styles.
Check out my website for current pricing. www.sweetheartcitybridal.com
Follow on Instagram @sweetheart_city_bridal
Reviews
5.0
out of 5.0
12 reviews
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Review Summary
This AI-generated summary is a snapshot of this vendor's ratings and feedback.
Bridal hair and makeup exceeded expectations—timely, professional, communicative, and reasonably priced. The team was patient, calming, flexible, and attentive during trials and on the wedding day, including with special-needs guests. Styles lasted all day, photographed beautifully, and come highly recommended.
Review photos
Showing slide number 1 out of 9
Layni B
5.0
3/27/2026
Jennie and Ashley exceeded all my expectations. They were very timely and everything turned out so beautifully. They brought great vibes to the getting ready party and I’m so glad ...
they were apart of the day!
Harrison C
5.0
10/09/2025
Jennie and Ashley really were sweethearts! They brought all of their equipment up to our Airbnb in Estes Park and were able to do hair and makeup for 3 Bridesmaids, 2 Moms, and the...
bride in less than 4 hours. They were so kind and even re-did my mom's makeup when her inspiration photo wasn't as she expected on her! They were very reasonably priced too.
Any questions?
Jennefer T
5.0
7/15/2025
Jennie was great from beginning to end! Communication was always quick and efficient! She was really easy to talk to during trials! I had two done because I changed my mind about w...
hat kind of look I wanted to go for and Jennie was very patient and very flexible. you can tell that her first priority was making sure I felt my best on the big day! I had both my hair and makeup done for my wedding and it lasted for soo long even when I was dancing around all night, plus it got very hot out! My bridesmaids got their hair done and they complimented how well their hair lasted and how pretty everything was. Jennie pays great attention to detail, she made sure everyone's hair was in the best shape before she left! The girls and I enjoyed having her in the bridal suite with us she was so fun to talk to! I highly recommend booking sweetheart city bridal for all your wedding or special event needs!
Photos by Megan Simpson Photography
Venue Lone Hawk Farm
Response from Sweetheart City Bridal on 07/18/2025
Thank you Jenna!! Your review means the world to me! I really enjoyed getting to know you ...
and your family and friends. I am so honored that I could get you all ready and bring your bridal vision to life! You really looked so stunning! Cheers to many happy years and congratulations to you both!!
Ashley C
5.0
6/19/2025
Amazing! Jennie was communicative through the entire planning process with reasonable and honest pricing. Our hair all looked amazing on wedding day! We all came away with the look...
s we wanted. She was kind, calming, attentive and overall just great to work with.
Response from Sweetheart City Bridal on 06/24/2025
Ashley, thank you much for your very kind review! It means the world to me! I had so much ...
fun getting you all ready, laughing and listening to everyone’s great stories! It was a pleasure to be a small part of your big day!
Wayne C
5.0
5/15/2025
Sweetheart city bridal did amazing job on my bridesmaids hair and makeup. I picked out a hair and make up look for my girls. Sweetheart city bridal made my girls look gorgeous on m...
y wedding day. I 100% recommend for future brides
Response from Sweetheart City Bridal on 05/15/2025
Thank you much for your very kind review! It was my pleasure to be a small part of your bi...
g day! 🩷
Kacey N
5.0
1/06/2024
I cannot say enough great things about Jennie! She is professional and took everyone's opinion into consideration when styling our hair and make-up. Her in home studio provides a r...
elaxing environment and a great place to spend the morning of your wedding day. I highly recommend Jennie!
Response from Sweetheart City Bridal on 01/06/2024
Kacey, thank you so much for your review! I truly enjoyed working with you and your family...
! ❤️
Rhiana M
5.0
1/05/2024
Sweetheart City Bridal was fantastic! Jennie is incredibly professional and a fabulous makeup artist. My makeup was exactly what I wanted and looked beautiful in our pictures. On a...
nother note, my sister, who has a form of autism, was a bridesmaid in my wedding and I was worried that she might get overwhelmed during the makeup process. Luckily, everything was incredibly smooth. Jennie was so kind and gentle with her (and me when I got a little overwhelmed from wedding day stress!). I can't recommend Jennie enough! She's super talented, fair, and exceptionally kind.
Response from Sweetheart City Bridal on 01/06/2024
Rhiana, thank you so much for your review! I am so glad I could be a small part of your bi...
g day! ❤️
Kaitlin M
5.0
9/15/2023
Jennie did such a good job bringing my vision to life! She was able to get what I wanted while making it look great for my skin/hair type.
Response from Sweetheart City Bridal on 01/06/2024
Kaitlyn, thank you so much for your review! We all laughed so much that day getting you al...
l ready. ❤️
Jamie R
5.0
6/07/2023
Jennie was amazing!! She is so incredibly talented when it comes to both makeup and hair. Her prices were very reasonable. She is so kind and accommodating. She made sure the makeu...
p and hair matched what I wanted. I was hoping for a very natural look and she delivered! I was super nervous because I don't normally wear a lot of makeup but Jennie did the best job making me feel comfortable and achieving my desired look. My hair also looked exactly how I wanted it and was very secure all night! I highly, highly recommend her! - Jamie R
Response from Sweetheart City Bridal on 01/06/2024
Jamie, thank you so much! It was a pleasure working with you! ❤️
Katie B
5.0
6/07/2023
“Jennie was the best addition to my getting ready team! What I appreciated the most outside of her make-up and hairstyle skills was her calmness. As most know, the morning of a wed...
ding can be very stressful, and it was appreciated by myself and my fellow ladies her patience and flexibility. I couldn't recommend Jennie enough.” - Katie
Response from Sweetheart City Bridal on 01/06/2024
Katie, thank you so much for your review! I am so grateful to be a small part of your big ...
day! ❤️
Jess A
5.0
6/07/2023
Jennie is a true artist! She is my go-to for normal cut and color. She always does an excellent job pairing my colors. I naturally chose her to do my hair for my wedding! She met...
with me prior to my wedding day to discuss and trial some different styles. Jennie wanted to make sure that my hair was perfect! Jennie is excellent at communicating and is honest when providing her opinion and suggestions. I will always be grateful for her talent and would highly recommend you choose her for your special day! - Jess
Response from Sweetheart City Bridal on 01/06/2024
Thank you so much for your review! I am so grateful to be a small part of your big day. ❤️...
Kelly H
5.0
6/07/2023
Jennie is truly an amazing stylist! She listened to what vision I had for my wedding and executed an absolutely beautiful hairstyle. She came to our venue, was on time, and quick! ...
It was the most pleasant experience. I highly recommend Jennie for any special occasion and have returned to her for haircuts as well! You won't be disappointed! - Kelly
Response from Sweetheart City Bridal on 01/06/2024
Kelly, thank you so much! I am so grateful I could be a small part of your big day! ❤️
