True Society - Grand Rapids

The Ultimate Wedding Dress Shopping Experience!

4.9

Praised by couples for:

Dress Selection

Tuxedos

Fittings and Adjustments

True Society was exceptional!! Highly recommend for anyone that wants gorgeous, high quality, and affordable wedding dresses! The staff and manager were all incredible and went above and beyond to help me find my dream dress! Thank you so much!!

Bride H.

5.0

Love True Society! If I have a friend who is getting married automatically I will recommend this shop. They are professionals to deal with. Other shops should strive to have as great of communication as they have and the store alone is great to be in. The dressing rooms are clean and open. They also have a great selection for plus size options and many different designers also.

Malory V.

5.0

AWARD WINNER (3X)

Thanks to recommendations from couples on The Knot

True Society - Grand Rapids is a wedding dress shop located in Grand Rapids, Michigan. The bridal boutique offers luxurious interiors, spacious fitting rooms, world-class service from expert bridal stylists and attention to detail at every turn. The gorgeous store features rack after rack of designer wedding gowns from Essense of Australia, Stella York, Martina Liana, Martina Liana Luxe, All Who Wander and Oxford Street, as well as bridesmaid dresses from Sorella Vita and bridal accessories. Available to order in sizes 2-34 and in a variety of stunning silhouettes and styles, Grand Rapids-area brides of all shapes and sizes can find the wedding dress of their dreams at True Society. "

Woman-owned Business

12+ years in business

Speaks English

1 team members

Details

Accessories

Hair Accessories

Headbands

Pins, Combs & Clips

Tiaras

Sashes & Belts

Veils

Dresses

Bridesmaid Dresses

Wedding Dresses

Fashion Services

Bridal Stylists

Custom Designs

Plus Size Available

Private Appointments Available

Gown Collections

Awards and Affiliations

3-Time 'Best of Weddings'

2025.2024.2023.

Join couples who chose award-winning vendors for their wedding

Meet the team

Sue's Society

Store Owner

Bridal legend Sue has mastered the art of making dreams come true. She creates experiences that transform Grand Rapids brides into their most beautiful selves.

4.9

out of 5.0

42 reviews

Your trust is our goal. Our community relies on honest reviews to help you make those big decisions with ease.

Review Summary

This AI-generated summary is a snapshot of this vendor's ratings and feedback.

True Society is praised for beautiful, high-quality, affordable wedding dresses with inclusive sizing and many designers. Staff are friendly, attentive, and knowledgeable, creating comfortable, stress-free appointments where many brides found their dress quickly. The shop is clean, well-organized, communicative, and efficient.

Search reviews

Lauren E

Highlighted review.

I found the perfect dress at True Society!! HOPE was incredible throughout this experience with her easy-going personality and expertise! The timeline turnaround for ordering my dr...

ess was so fast!

Response from True Society - Grand Rapids

Hi Lauren, Thank you for your kind words and for sharing the beautiful pictures from your...

wedding! You are absolutely GLOWING! We are thrilled to hear that you enjoyed your shopping experience with Hope! She had so much fun meeting you and your "I Do Crew." We wish you and your new spouse a lifetime of love and happiness! Thanks again for being one of our incredible #TrueBrides. Congrats, Ashley, Customer Experience Manager

Bride H

True Society was exceptional!! Highly recommend for anyone that wants gorgeous, high quality, and affordable wedding dresses! The staff and manager were all incredible and went abo...

ve and beyond to help me find my dream dress! Thank you so much!!

Any questions?

Malory V

Love True Society! If I have a friend who is getting married automatically I will recommend this shop. They are professionals to deal with. Other shops should strive to have as gre...

at of communication as they have and the store alone is great to be in. The dressing rooms are clean and open. They also have a great selection for plus size options and many different designers also.

Ethan W

Beautiful store with a nice selection of dresses/styles. My stylist was very nice and super helpful in finding the best dresses for me to try on based on my style preferences. It w...

as the first (and last) store I looked for my wedding dress at. I was elated to find my dream wedding dress here! It’s so beautiful and it made me feel stunning on my wedding day.

Audrey C

Story was an amazing stylist! She was so upbeat and mindful of the boxes I wanted my dress to check. I unfortunately didn't find the one there, but the experience there was wonde...

rful! I would definitely recommend brides to check them out!

Melissa D

I have never gone wedding dress shopping before, so I went in there with the plan to just to check out what styles I liked and to see if they had any good "off rack" deals. This is...

usually a hard gamble as a plus size woman.. but I am happy to share that I left that day with my dream dress that I tried on and ordered! Staff was super nice and respectful with getting changed. I searched the website prior for inspo, but I wish there was more time available dedicated to physically walking through the store to look at dresses. It was more of a "these are some suggestions" that the staff picked according to inspo pics I provided. I'm super sensitive to different textures. So I would have preferred to touch and see the dresses to choose to try on. Other than that, 10/10 would recommend any bride to go here for their dress!

Response from True Society - Grand Rapids

Hi Melissa, Thank you so much for taking the time to share your experience! We are excite...

d that we got to be part of your wedding journey. Astoria had so much fun with you and your "I Do Crew" helping you pick your dream dress! Thank you for the feedback about our plus size selection as well --being a size-inclusive store is super important to us! We are sorry to hear that you did not feel there was enough time to walk through the store to select dresses. We start every appointment with a store tour and allow brides to see, touch, and feel our gowns with an open inventory floor-plan. Typically, for convenience sake your stylist will bring you additional gowns based on your likes and dislikes, but we are definitely open to brides taking a second lap around the store if they request to do so. We are always striving to improve, so we would love to discuss any additional feedback you may have for us over a brief phone call! We will give you a call via your contact information on file, but you are welcome give us a call at (616)-574-2802, if you wish. We hope you have a beautiful wedding day! Thanks again for being one of our #TrueBrides. Congrats, Ashley, Customer Experience Manager

Kayla B

From the moment you walk in the doors, you just feel comfortable. Every staff member was friendly and gave compliments each time a new dress was put on as they were walking by. As ...

great as everyone was, my consultant, Anisha, was TOP TIER. She was everything you could hope for - funny, understanding, knowledgeable, helpful, patient, and so much more. She even remembered small details of my story and referenced them in the thank you card she sent. I can’t say enough good things about this store, but most of all, Anisha!

Response from True Society - Grand Rapids

Hi Kayla, Thank you so much for your sweet review! We are honored that we got to be a sma...

ll part of your love story. Anisha such a wonderful time meeting you and helping you find your dress! We're thrilled that she was kind, funny, and knowledgeable! Wishing you an incredible wedding day and a lifetime of love! Please feel free to share pictures of how amazing you look in your gown after the wedding too! Thanks again for being one of our #TrueBrides. Congrats, Ashley, Customer Experience Manager

Shelby A

I had an amazing experience at True Society bridal shop! From the pre-appointment call to the time spent in the store, everything was top-notch. The staff was incredibly attentive ...

and made sure to help me pick out the perfect dresses, considering every detail including budget. My group and I felt completely taken care of, and the whole process was enjoyable and stress-free. Highly recommend this place for anyone looking for a great bridal shopping experience!

Response from True Society - Grand Rapids

Hi Shelby, Thank you for your kind words and for sharing the beautiful photo of your "I D...

o Crew!" We are excited that you chose to shop with us for your special day. Miranda really enjoyed helping you find your dream dress! We are glad she was attentive to your needs and helped you feel relaxed! Wishing you a lifetime of happiness! Thanks again for being one of our #TrueBrides. Congrats, Ashley, Customer Experience Manager

Anna K

I went into the appointment not planning to buy a dress because it was my first time trying on dresses but Elise was awesome and found dresses for me based on what I wanted and my ...

response to each dress I tried on. Ashley the manager was amazing as well and ended up finding the dress I fell in love with. Even the girls at the desk when we were checking out were so sweet. I definitely recommend checking out True Society when looking for your perfect dress!

Response from True Society - Grand Rapids

Hi Anna, Thank you for taking the time to share your experience! We are glad that you cho...

se to shop with us. Elise loved meeting your "I Do Crew" and helping you find your dream dress! We know you are going to be a beautiful bride!! Wishing you and your fiance a lifetime of happiness and an unforgettable wedding day! We are proud to call you one of our #TrueBrides! Congrats, Ashley, Customer Experience Manager

Emily H

I showed up after trying on dresses once before and wasn’t feeling great about buying one, but Alex helped me try on dresses and found me THE ONE!! I was so happy with my experienc...

e at True Society!

Response from True Society - Grand Rapids

Hi Emily, Thank you for your kind words! We are thrilled that you chose to shop with us. ...

Alex had an amazing time helping you find your dream dress! We wish you a beautiful wedding day and a lifetime of happiness! Thanks again for being one of our wonderful #TrueBrides. Congrats, Ashley, Customer Experience Manager

Jaylynn P

We had such an amazing time, Miranda made sure I felt comfortable and stayed in my price range. Made my group really happy, and made me feel confident about myself. Being a plus si...

ze pride I was nervous about sizing. Also gave me great advice on buying the dress as I was buying the dress a little bit early and in the process of loosing weight!

Response from True Society - Grand Rapids

Hi Jaylynn, Thank you so much for taking the time to share your experience! We are happy ...

that we got to be part of your dress journey. Miranda loved meeting you and helping you find your perfect dress! We are excited that she made you feel comfortable and confident too! Wishing you and your fiance a lifetime of happiness! Thanks again for being one of our wonderful #Truebrides. Cheers, Ashley, Customer Experience Manager

Logan J

Abby was absolutely amazing!! She made me feel so comfortable and helped figure out my likes and dislikes when it came to dresses very quickly! True Society was the first place I w...

ent to and it was also my last. With Abby’s help, I was able to say “yes” to the dress after my first appointment! I couldn’t imagine anyone else helping me and was so happy with my experience! Also this place is absolutely beautiful and the dress selection is breathtaking. Can’t wait to see my dress again!

Response from True Society - Grand Rapids

Hi Logan, Thank you for your kind words! We are thrilled that we got to be part of your w...

edding journey. Abby had an amazing time meeting you and your group and helping you find your dream dress! We hope your wedding day is nothing short of incredible! Thanks again for being one of our #TrueBrides. Congratulations, Ashley, Customer Experience Manager

Carley M

I went into this appointment with high hopes and was let down.... my stylist seemed like she had better things to do the whole time, and paid little regard to what I wanted. She wa...

s very unhelpful and mundane... There was no excitement for the task at hand. Even thought I sent in inspiration pictures, they were basically disregarded and I tried on the same dress over and over for an hour and a half. I wanted a white dress and all I was brought was two-toned.... over and over. I left the salon feeling devastated and hopeless. I wish that nobody else leaves what's supposed to be a very special part of wedding planning feeling like this.

Response from True Society - Grand Rapids

Hi Carley, Thank you for your feedback. Our goal is to make every bride feel special and ...

cared for when they walk through our doors. I am so sorry you didn’t fully enjoy your experience and I’d love to make it right. I will be reaching out to you shortly via the contact information we have on file to discuss your concerns. Please do not hesitate to give us a call in the meantime should you wish. I look forward to speaking with you! Sincerely, Ashley, Customer Experience Manager

Shelby M

I absolutely loved my experience at True Society! Madeline helped me during my visit and she was the absolute best! She made me feel confident in all the dresses I tried on and als...

o gave me her honest opinion. The dress I ended up choosing was one she picked off the rack that I never would have thought to pick to try on myself, talk about being amazing at your job! Thank you Madeline and True Society! They have my highest recommendation!

Response from True Society - Grand Rapids

Hi Shelby, Thank you so much for taking the time to share your experience! We are excited ...

that we got to be part of your special day. Maddie had so much fun helping you say YES to the dress! We hope your wedding day is everything you've dreamed of and more! Thank you for being one of our #TrueBrides. Congrats, Ashley, Customer Experience Manager

Camille D

I had an amazing experience at True Society!! I didn’t know what style dress I liked only that I wanted something with lace. Paula helped me try different styles to find the type I...

liked. I brought 9 family members with me and they were totally ok with them coming and set out enough chairs for everyone. Paula was so kind and helpful. I get overwhelmed shopping but I felt totally at ease the whole time and I enjoyed it so much. After I chose my dress they gave us all champagne (non alcoholic) it was so cute. I definitely recommend them and especially Paula. They made the day so special <3

Response from True Society - Grand Rapids

Hi Camille, Thank you so much for your sweet review! We are grateful that we got to be pa...

rt of your dress journey. Paula had such a wonderful time meeting your "I Do Crew" and helping you say YES to the dress! We wish you the best wedding day ever and a lifetime of happiness! Thank you for being one of our #TrueBrides. Congrats, Ashley, Customer Experience Manager

Emily N

True Society is such a pretty and professional shop, I had the best experience! I cannot stress enough how much I hate trying clothes on and was dreading this process but Renae mad...

e it SO EASY! She was incredible and really listened to what I wanted or didn’t. She did a great job of checking in with me and made what should have been an impossible task, effortless. All the staff was so sweet and hyping me up in every single dress. True Society was the only shop I went to and got my dress on the first day, I cannot recommend them enough!!

Response from True Society - Grand Rapids

Hi Emily, Thank you so much for your kind words! We are excited that we got to be part of ...

your special day. Renae had the most wonderful time helping you say YES to your dream dress! We are glad to hear you felt our other staff were kind and supportive too. We wish you an incredible wedding day and a lifetime of wedded bliss! Thanks again for being one of our amazing #TrueBrides. Congrats, Ashley, Customer Experience Manager

Shelby N

Thoroughly enjoyed my experience at True Society in Grand Rapids! I was able to try on such a variety of dresses and my stylist was super helpful in finding the perfect one for me....

Response from True Society - Grand Rapids

Hi Shelby, Thank you for your sweet review! We are happy to hear that you enjoyed your sho...

pping experience and felt we had a good variety of styles. Savannah had the best time meeting you and helping you find your dream dress! We wish you a beautiful wedding day and a lifetime of happiness! Thanks again for being one of our #Truebrides. Congrats, Ashley, Customer Experience Manager

Bri S

I found True Society as I was looking for a different dress, and wish I would have known about them in the first place. They have a great selection of dresses and the nicest staff....

Response from True Society - Grand Rapids

Hi, Bri! Thank you so much for your kind words! We are happy to hear that you enjoyed you...

r shopping experience with us and we appreciate your feedback. Thank you for considering True Society for your bridal shopping destination! Cheers, <3 Ashley, Customer Experience Manager

Kate S

True Society is an amazing store to find your dress at! Annie was SPECTACULAR (I cannot emphasize this enough) and listened to all my ideas and concerns about my dream dress while ...

also throwing in some wildcard dresses. Every staff member was so nice and supportive, and it truly was the perfect bridal experience. Thank you True Society, especially Annie, for helping me find my dream dress!!

Response from True Society - Grand Rapids

Hi Kate, Thank you so much for taking the time write a review! We are excited that you ch...

ose to shop with us for this special moment in your life. Annie had such an amazing time with you and your "I Do Crew" helping you find your perfect dress! We hope your wedding day is everything you've dreamed of and more! Thanks again for being a #TrueBride. Congrats, <3 Ashley, Customer Experience Manager

Devan D

After 5 shops, I finally found my dream dress here. My stylist was so knowledgeable, kind, and patient and several other stylist popped in to help or give compliments- made me feel...

truly special. The dress selection is very large! The actual shop is stunning; which makes for great “I said yes” pics. Excited for me dress to arrive this summer!

Response from True Society - Grand Rapids

Hi Devan, Thank you for your kind words! We are happy that we got to be part of our dress ...

journey and that you found your dream dress with us. I know Emaleigh had a wondeful time meeting you and helping you say YES to the dress! We wish you a lifetime of happiness and the perfect wedding day! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Nikki H

I have to say… I don’t normally leave reviews but I had to due to the absolute BEST experience with one of the bridal consultants, emaleigh. I also didn’t end up getting my dress f...

rom True society even though they had some gorgeous options. But I just had to leave this girl a review. I had been to sooo many stores and I felt overwhelmed trying to find the perfect dress for my wedding day. I also felt like other bridal consultants I had worked with didn’t really understand the style I was going for until I met emaleigh. She pulled the exact styles I had been trying to explain. And she was the best hype girl. She even was so excited for me to have found my dress even though I didn’t get it through her store. She even asked for photos to send to her and was just so sweet about everything. You could tell this girl actually enjoys her job of making other people feel loved and beautiful leading up to their day. I just loved working with her and highly recommend asking to work with her if you go to true society ❤️❤️

Response from True Society - Grand Rapids

Hi Nikki, Thank you so much for your sweet words! We are excited that you had a fantastic ...

time working with Emaleigh and we know she had the best time meeting you too! Congratulations on finding your dress and we are glad that we got to be part of your bridal journey. We wish you and your fiance a lifetime of happiness and please feel free to reach out if you need anything else for your big day! Thank you again for taking the time to share your experience at True Society! <3 Cheers, Ashley, Customer Experience Manager

Kerryn C

Absolutely LOVED the atmosphere!! The selection of gowns is astounding!! I tried on over 12 dresses, and this was my first time dress shopping for my dress, and I said yes to the d...

ress!!! It is definitely a place to go and experience, but if you are one and done shopping person, I HIGHLY recommend them.

Response from True Society - Grand Rapids

Hi Kerryn, Thank you for your kind words! We are thrilled that we got to be part of your d...

ress journey! Miranda had such an amazing time working with you and your bride tribe! We wish you and your fiance nothing but the best and a beautiful wedding day. Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Valerie Y

My first and only appointment shopping for a wedding dress. I wasn't positive what I wanted when I went in and wasn't sure how far my budget would get me (around $1,500). They only...

showed me dresses in my price point and helped me narrow down what style I wanted. I ended up finding my dress and veil in the same appointment, no one was more surprised than me! We had my sister on FaceTime so she could be there for the process and they were accommodating for that as well. The only downside is they do not do alterations in house but they provided me with recommendations and the one I chose worked out great.

Response from True Society - Grand Rapids

Hi Valerie, Thank you so much for taking the time to share your experience! We are glad t...

hat we got to play a small part of your big day! Kennedy had an amazing time helping you pick your dream dress! We wish you all the best for a beautiful wedding day and a lifetime of happiness! Thanks again for being a #TrueBride. <3 Ashley, Customer Experience Manager

Maggie W

True Society was an absolutely beautiful shop! They took the time to reach out to me prior to my appointment to learn about my engagement and the style dress that I was interested ...

in. I am so thankful that I had the opportunity to work with Savannah! She genuinely listened to my vision, while keeping my budget and style in mind. I even received a hand written letter from Savannah and I would highly recommend scheduling an appointment with her!

Response from True Society - Grand Rapids

Hi Maggie, Thank you so much for your kind words! We are thrilled that you chose to includ...

e us in your big day. Savannah had a lovely time helping you find your dream dress! We wish you all the best through your planning process and a lifetime of happiness! Thanks again for being a #TrueBride. <3 Ashley, Customer Experience Manager

Molly O

Loves this shop, Dayle was amazing and supportive. She listened to my wants and I found the dress!!! Had an amazing time and thrilled with my experience!

Response from True Society - Grand Rapids

Hi Molly, Thank you so much for your review! We are so happy to hear that you had an amazi...

ng time with us! Dayle loved working with your group and helping you YES to the dress! We wish you every happiness and all the best as you plan your wedding! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Dana C

I did not think I was going to walk into the salon and find my perfect dress but there it was!! Right on a mannequin!! Ashley was such an excellent consultant, she was so kind and ...

helped me find the perfect dress within my budget!

Response from True Society - Grand Rapids

Hi Dana, Thank you for your kind words and for taking the time to share your experience! ...

We are excited that we got to be part of this special time in your life. I had so much fun helping you select your dream dress! We wish you all the best for your upcoming wedding and a lifetime of happiness! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Jessie M

I said yes to the dress! All True Society ladies were very professional and attentive. Dayle was absolutely awesome. She asked all pertinent questions and understood exactly what I...

was looking for. There are so many gorgeous dresses in the store and they were able to help me find the perfect one for me. I made just one stop at True Society and it was all I needed.

Response from True Society - Grand Rapids

Hi, Jesabel, Thank you for your kind words! We are happy that you chose True Society to be...

part of your big day. Dayle had an amazing time helping you say YES to the dress! We wish you all the best for your wedding and a lifetime of love! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Donna M

I had an Amazing experience here. Everyone is very inviting, genuine, and kind. I was so nervous going into the appointment but Dayle was so incredibly sweet and made me feel super...

comfortable during the whole experience. If I could give them more than 5 stars I would! 🙂 And I'll definitely be recommending them to everyone I know. 💙🤗

Response from True Society - Grand Rapids

Hi Donna, Thank you for taking the time to share your recommendation! We are glad you chos...

e True Society to be part of your dress journey. Dayle had so much fun helping you find the dress of your dreams! We wish you all the best for your upcoming wedding and a lifetime of happiness! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Malia P

Highly recommend True Society!!! I felt like I was on Say Yes to the Dress. The atmosphere is amazing. Very spacious and secluded “suites” so when you’re trying on dresses you feel...

like its just you & your girls. They had tons of accessories, dresses for every size & style. The employees were extremely helpful, accommodating, and never pushed us to make a purchase. I found my dream dress with the help of Ashely!!!! She was more than great. She actually pulled my dress from the rack after learning all of my likes & dislikes. She knows what she’s doing & made me feel so comfortable during the entire process. Cannot recommend True Society enough!

Response from True Society - Grand Rapids

Hi Malia, Thank you for your kind words! We are happy to hear that you had an amazing expe...

rience with us. You are super sweet and I had so much fun helping you find your dream dress! We hope your wedding day is absolutely amazing and we wish you a lifetime of happiness! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Rebecca M

Absolutely loved this shop! The workers are all super sweet and they made me feel very special. They also have a really nice selection of dresses and a range of prices. Totally rec...

ommend !

Response from True Society - Grand Rapids

Hi Rebecca, thank you for taking the time to write a review! We are excited that we got to...

play a role in your big day. Dayle had a lovely time helping you find your dream dress! We wish you all the best for your upcoming wedding and a lifetime of happiness! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Aleah S

First, if you are looking for boho style or non-traditional dresses. This is your spot. They have TONS of other types of dresses too. But personally that’s what I was looking for. ...

Secondly, prior to my appointment they had a questionnaire that prepared my stylist for what I was looking for exactly. Dayle was sweet, attentive and helpful throughout my experience there. For someone like myself, something like this is stressful. I don’t like shopping, trying on clothes or wearing dresses. But she helped me feel comfortable and I even had fun too. She knew what I was looking for, and my first dress(she picked out) was the one I chose! I would highly recommend this space. The set up was assessable for my friends/family. So they were also comfortable as well. Thank you so much again for this experience!!

Response from True Society - Grand Rapids

Hi, Aleah! Thank you so much for your kind words! We are happy that we got to be part of y...

our special day and that you liked our selection of boho gowns. Dayle had a lot of fun helping you say YES to the dress! Congratulations on your upcoming wedding and we wish you love and happiness! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Grace N

True Society was the first place I looked for my dress and I ended up choosing the first one I tried on! Dayle was amazing, and she helped the process feel really relaxed and enjoy...

able. Really, all the staff made it such a fun experience. They let us look at all the accessories, gave recommendations for alterations, and were all around helpful. I’m so glad I came in!

Response from True Society - Grand Rapids

Hi, Grace! Thank you so much for the wonderful review! We are glad that we got to be part ...

of your big day. Dayle had an amazing time helping you find your dream dress! Congratulations on your upcoming wedding and we wish you a lifetime of happiness! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Kaitlyn R

In love! This was the 5th store I tried when searching for my dress and I was a little hesitant to make the 2 hour drive from where I live, but I am sooo glad I did! The store is s...

o well organized and made shopping within my price point so much easier! Dayle was the one who helped me find my dress and she was so sweet and patient with me, even when I was feeling indecisive! The experience alone was worth the drive, let alone finding my dream dress at a store that made me feel special! I definitely recommend!

Response from True Society - Grand Rapids

Hi, Kaitlyn! Thank you so much for your kind words! We are so happy we got to be part of y...

our dress journey and that you made the trip out to shop with us. Dayle had so much fun helping you say YES to the dress! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Mackenzie D

True Society, and specifically Dayle at True Society GR are the absolute BEST!! I can't tell you how many places I went to find a dress, only to find that they didn't have what I w...

as looking for, or worse, what I was looking for but not in a size I could try on. True Society had a ton of everything, and there wasn't anything they weren't able to let me try on. Dayle was amazing. I was there forever, and she was so patient, and genuinely looking to find exactly what I wanted. When I was finally down to and stuck between two dresses (!!!) they booked me in for another appointment later that day so my mom and I could grab lunch and think it over. When I came back, they already knew which one I would choose and had it tucked away so I could put it back on and finally say yes! Genuinely, the experience here with Dayle, Jill, and the whole team just blew me away. There is no place that makes you feel better about yourself or your final decision. 15/10 would recommend to anyone!!

Response from True Society - Grand Rapids

Hi, Mackenzie! Thank you so much for your kind words! We appreciate you taking the time to...

write a review. Thank you for letting us be part of your special day! Dayle loved helping you find your perfect dress! Congratulations on your upcoming wedding and we wish you nothing but the best! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Ashley C

I fell in love first from their website. The dresses were beautiful, lacy and also bohemian. I had been to several shops before but didn't feel for any dresses I tried on. Also, ...

Emaleigh was SO helpful picking out my style dress, pinning it to make it look/feel better and also helping me get dressed. None of the other shops did this. Dayle was also super sweet and helpful when I picked up my dress ( even tho I was late due to a crazy day). She also helped me with trying on veils. I cannot recommend this place enough. Very sweet and caring staff. They really do make you feel special.

Response from True Society - Grand Rapids

Hi, Ashley! Thank you so much the kind words! We are happy that we got to play a small rol...

e in your big day. Emaleigh had an amazing time helping you say YES to your dress and we are glad you had a positive experience with Dayle at your pick up appointment too! Congratulations on your upcoming wedding and we wish you a lifetime of happiness! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Harper B

I had the best experience at True Society! Before my appointment one of the stylists called me and asked questions to get to know me, my fiancé, where the wedding will be held, and...

what style of dress I might be most interested in. I immediately felt like they really cared about making dress shopping a special experience. I had been to one other shop before my appointment at True and it was a night and day difference. I was able to walk through the store and ask to pull the dresses that I wanted to try on and ultimately the first dress I pulled was the one. I felt completely comfortable here, such a great experience!

Response from True Society - Grand Rapids

Hi, Harper! Thank you so much for the kind words. We are so excited that you chose True So...

ciety to be part of your special day! Emaleigh had an amazing time helping you say YES to your dress! Congratulations on your upcoming wedding and wishing you a lifetime of love! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

E K

Beautiful location and amazing staff! I had been multiple places looking for my dress and True Society was by far the best! Excellent service, fantastic selection and personal touc...

hes made the overall experience just wonderful. Would highly recommend to any bride searching for her wedding dress.

Response from True Society - Grand Rapids

Hi, there! Thank you for taking the time to write a review. We appreciate the kind words! ...

We are so excited that we got to play a part in your big day. Congratulations on your upcoming wedding and we wish you a lifetime of happiness! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Emma R

They were very attentive to my likes and dislikes with dresses which led to me finding my dress. Very thankful for them!

Response from True Society - Grand Rapids

Hi Emma, thank you so much for your kind words! We are so happy we got to play a part in y...

our big day. Kennedy had a wonderful time helping you say to your dress! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Remington P

This was the first dress shop I went to, and I am so glad! The vibe, the service, the details to attention by my sales associate were all beyond exquisite. They made me feel beyond...

beautiful! I tried on many dresses (all were beautiful) and found exactly what I envisioned for my wedding. 10/10 experience. Highly recommend!

Response from True Society - Grand Rapids

Hi Remington, thank you so much for taking the time to write this review. We are so happy ...

we got to be part of your dress journey! Emaleigh had so much fun helping you say YES to the dress. Congratulations on your upcoming wedding and we wish you a lifetime of happiness! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Leslie H

I absolutely LOVE this shop! I went to 3 other shops before coming to True Society and instantly fell in love with the look of the shop, how thorough they were with giving me a qui...

ck tour of all dresses + price points and how beautiful everyone that worked there made me feel while trying on dresses. Before my appointment Ashley called me and asked questions to get to know me and my vision for the dress that I wanted (even asked me to send pictures for inspiration)—I showed up and Ashley literally picked out SO many that I loved, even ones I never thought I would want were gorgeous on me. I had 1 more appointment after but ultimately could not stop thinking of 1 specific dress and how amazing the experience was at True Society…I HAD TO GO BACK! So many beautiful styles for every body shape and budget; I’m so happy that I found my dream dress with the help of Ashley & her awesome team. Thanks Ladies!

Response from True Society - Grand Rapids

Hi, Leslie! Thank you so much for your kind words! We are so excited we got to be part of ...

your dress journey. You are going to make a beautiful bride and we had such a fun time helping you choose your dress! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Angel M

Savannah was great in letting us pick and then finding dresses to match what style I liked. I never felt rushed in my search. Savannah also did a great job getting to know me and m...

y story; also making me feel comfortable in my postpartum body.

Response from True Society - Grand Rapids

Hi, Angel! Thank you so much for your review and kind words! We are so excited you chose T...

rue Society to be part of your special day. Savannah had a wonderful time helping you find your dream dress! Thank you again for choosing to be a #TrueBride! <3 Ashley, Customer Exerience Manager

anonymous u

Ashley was a great help and I had the absolute best time trying on dresses. The entire staff was warm and welcoming. I am so glad I found my dress here.

Response from True Society - Grand Rapids

Hi, Savannah! Thank you for the kind words! We are so thankful you chose True Society to b...

e part of your wedding journey. You are super sweet and I had the best time helping you find your dream dress! Thanks again for being a #TrueBride! <3 Ashley, Customer Experience Manager

Service area & Contact info

4265 28th Street SE, Kentwood, MI

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(616) 574-2802

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True Society - Grand Rapids

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Service area & Contact info

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