About this vendor
Truer Design is a fine art floral design studio. I offer event rentals and complimentary event design.
If you are looking for a large floral shop that churns out hundreds of orders a week, this isn’t the place. I custom curate every single order that comes through my doors. I have a few skilled support staff that help me execute everything, but you are getting me, the owner and designer, touching every single aspect of your florals, and there on your wedding day to make sure everything is perfect!
As a designer, I can take a few inspo photos and words from you to “get inside your head” and turn that into reality. Brides hire me because they love my style and trust me to execute their vision. Message me to find out how you can enjoy your day that much more knowing we’ve got this!
Details
Business Attributes
- Woman-owned Business
Decorations & Accents
- Aisle Decorations
- Centerpieces
- Flower Girl Baskets
- Vases
- Wedding Arch
- Chuppah
Flower Arrangements
- Bouquets
- Bouquet Wraps
- Boutonnieres
- Centerpieces
- Corsages
- Flower Crowns
Awards and Affiliations
Reviews
Your trust is our goal. Our community relies on honest reviews to help you make those big decisions with ease.
5
out of 5.087 reviews
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If I could give more than 5 stars in a review I would. Laura was INCREDIBLE to work with. She took my kinda-vision and knocked it out of the park. I could not have asked for a better florist to work with on our wedding day. Her attention to detail and eye for design/layout are unmatched. She really was fantastic from emailing and creating a vision board to bringing it to life on the day of. If you are looking for a wedding day florist, look no further. Laura is the one for the job!
Truer Designs was recommended to us by our photographer and we couldn't have been happier with our decision to have Laura and her team design our wedding flowers. Everything was so beautiful and our guests are still commenting on how gorgeous our grounded floral arch was. Laura and her team were easy to work with and overall, just provided a lovely experience! Highly recommend booking with Truer Designs!
Laura was extremely talented, professional, and communicative. She worked within and respected our budget to create the most gorgeous florals for our Oct 2023 wedding. She worked with us to be inventive, making sure every flower was reaching its full potential and use- we reused bridesmaids bouquets as centerpieces and our altar flowers and sweetheart table decorations. Every single piece was absolutely jaw dropping.
I would highly recommend her to any bride or groom!
We LOVED our flowers for our September 9th Wedding. Laura was so easy to communicate throughout the whole wedding planning process. She helped my vision come to LIFE! Seeing the florals in person is truly a memory I will never forget! Could not thank them enough for everything
Laura went above and beyond for our wedding! We always felt heard and she executed everything perfectly. It was everything we could have asked for and more.
I cannot say enough positive things about Truer Designs! Laura was an absolute dream to work with - she was sweet and responsive. I trusted that she would do a great job but I was still nervous to see how things would actually look like on the day of my wedding. I was so incredibly happy with how it all turned out - I was blown away at how good everything looked! I had so many friends come up to me talking about how good the florals looked and how they are taking notes for their own future wedding. I keep telling my now husband that I want to have another wedding (with him) and I would choose Truer Designs all over again.
Laura was wonderful to work with! The floral arrangements were absolutely gorgeous and were perfect for a lakefront venue! She was easy to communicate with and kept every detail so well organized!
I cannot even begin to explain how amazing Laura and her team were - right from the beginning. She was actually the first florist I reached out to and I quickly realized I hit the jackpot! Laura was extremely communicative, professional, excited, and sweet the whole process. She created the most beautiful mood boards for me based on my inspiration pictures, dealt with me changing some things up due to budget, and really went above and beyond for me and my husband for our wedding day. I have always dreamed of flowers all over at my wedding, and with a little bit of a smaller budget for my big plans, she made it all so beautiful. Everyone loved them the day of as well, and paying for them to set up was a must, and we are so happy to have been able to trust them with such a big day.
Could not say enough amazing things about Laura and Truer Design. They truly made my wedding vision come to life and exceeded my wildest dreams for my wedding florals. Absolutely would recommend to anyone!!
Truer was fantastic to work with! Easy to communicate with and pay deposits.
She worked with me on pricing, on vision, and was flexible when I had to add a few items. The flowers themselves were gorgeous, even better than I could ever have imagined. In fact, I had them preserved an the woman who did the preservation said she hasn't seen a bouquet this beautiful and healthy before.
The decorations were perfect, boutonnieres and corsages were spot-on and there were no hiccups on the day.
Florists are one of the few vendors you never meet. That is a shame, because I bet Laura and her team are lovely!!
Thank you Laura and Truer Team for everything
We hired Truer Design for our florals at the rehearsal dinner & welcome party on the evening before my son’s wedding. I cannot say enough about her creative genius, efficiency, thoroughness professionalism and calm demeanor. Laura, the owner of Truer Design, transformed our camp venue into an exquisite showcase of natural beauty using the freshest & most interesting florals, greenery AND produce to create an autumnal harvest ambiance. Guests raved about her unique, sophisticated and beautiful design. Some actually took photos of the tables and touches around the charcuterie table, desserts and bar.
By the way, this planning was ALL done long distance too. I did not meet Laura in person until she pulled up at our site in a truck … smiling ear to ear and on time, as promised and without drama!
ANY party host, couple or wedding planner would make a mistake by overlooking an opportunity to work with Truer Design.
For validation, check them out on a Instagram at Truer_Design.
As a florist myself, the biggest question after my engagement was who would do my wedding flowers… after a few profiles I had looked at I knew Laura at Truer Designs was what we would go with. They have so much knowledge of floral design, ideas and means to implement each brides’ vision from what I saw working with them. Our day was so perfect, and having no concerns about our florals - because they were in talented hands - made our day even more wonderful! Highly highly recommend!!!
Laura and Truer Design was a dream to work with! She was friendly, quick to respond, and very supportive and helpful! In the middle of our wedding planning process, I decided to change up the look a bit and Laura was on top of it in terms of changing out some of our flowers for different colored ones! We got so many compliments on the day of for our flowers, and I'm still getting messages about my bouquet! The colors were stunning and Laura and her team were so fast, self-sufficient, and detailed on the wedding day! Oh and our floral installation at our ceremony was incredible. I'd say Truer Designs was affordable for all that she provided us with! I would definitely recommend her to everyone!!
Laura worked with us with flexibility and professionalism at every turn of our tumultuous wedding planning journey. She worked with me through every last design change, and our florals turned out exactly how I wanted.
Laura Truer is a magical flower godmother! All of you future brides and grooms are in the best of hands with Truer Design, promise. I knew that I wanted my wedding flowers to take everyone's breath away and she did not disappoint. Everything was perfect and beyond my expectations. I had a vision and she went above and beyond. She has a true talent. She is very professional, quick to reply to emails and calls and her online portal is very easy to use. Really just the best experience all around!
Holy smokes! Truer Design really brought their A-game! We were blown away by the professionalism of the staff and more importantly the amazing arrangements that they made to make our wedding day so beautiful!
Truer Design did exactly what I envisioned!! Everything that put together was exactly as we discussed and received so many complements! The online platform they use for communication is also super easy to use and helps outline everything we ordered. I definitely recommend Truer Design!!
Laura was absolutely amazing at making my vision come true. The florals were so beautiful and more than I could’ve ever imagined. She was always quick to respond and timely about deadlines and answering questions!! I would recommend her to anyone!!
Laura executed my wedding vision perfectly! She stayed within my budget and worked with me to find options that would be beautiful within my budget. She was very communicative and flexible which I appreciated. AND my bouquet was the star of the show! So impressed with Laura and her team! Book her now!
Laura did an excellent job of choosing the flowers and arrangement that coordinated perfectly with my daughter's wedding vision! She was prompt, cheerful, and gave us beautiful suggestions to make her day perfect! I can't recommend her team enough!
Truer Design was a great choice! Laura was able to take some vague color ideas and a couple of flower pictures and was able to create the flowers of my dreams! She was so helpful and communicative throughout the process.
Truer Design was more expensive that some other vendors that I looked at, but to me, it was worth the additional cost to feel super confident in the quality and the vendor as a whole.
I got so many compliments throughout the day (and even after) about how gorgeous our flowers were.
Truer Design was able to help me design our simple but elegant centerpieces and worked with me as I changed my mind multiple times. Laura was patient and full of knowledge.
The quotes were very clear and provided example pictures of what I was going to get. There were no surprises along the way.
I would highly recommend Truer Design to any bride or groom!
Truer Design did an AMAZING job to make our special day a dream come true. They were so easy to work with and made the process so stress free! We were blown away by the florals and aisle/centerpiece decor. Every penny spent was WELL worth it. We highly recommend them for your special day!
What can I say about the tremendous work ethic, consistent communication, quality of work… The list can go on and on. Laura is a gem to work with. Her eye for design is unmatched and she executes visions flawlessly.
Truer Design truly blew me away. I knew the vision I had in mind for the florals but Laura Truer and her team brought that vision to life. Ever since I was a little girl it was a dream of mine to get married outside, so when the weather forecast said “90% chance of rain” when checking the weather days before. I was devastated that that might jeopardize the vision Laura and I had been working on for months. The morning of my wedding I trusted her opinion and expertise on whether it was worth it to keep “plan A” to have the ceremony outside. With confidence she said we’re sticking with plan A, and it will be okay. Her firm but thoughtful response gave myself and everyone else confidence to move forward with the original plan. Honestly, it was a miracle but the rain held off for the ENTIRE ceremony. I was so touched when talking with her after the wedding, to hear her say she had been praying all week that the rain would hold off for our ceremony. I’m so glad Laura is who she is… she is one of a kind and truly exceptional. Not that I’m biased or anything but honestly, of all the events and weddings I have been to (quite a few) her work was the most outstanding I have ever seen. Best. Florist. Ever.
Thank you Laura from the bottom of my heart, and thank you to everyone else on the Truer Design team. 💜
I hired Laura to design the florals for my daughters wedding in October at Downtown Market in GR. She was spectacular!! From the initial meeting, where I conveyed the vision and the budget, through the design process, to the implementation. It was seamless and wonderful! The florals were beyond what I imagined, they were so stunning. Laura adhered to the budget, didn’t try to convince me to go over budget and gave me more than I thought possible. She was a pleasure to work with! I only wish I lived closer so I could have her design florals for events and parties here. I would 100% not hesitate to recommend Laura and her team. Every email was promptly responded to and she made the stressful process of planning a wedding easy.
Laura was attentive and did an absolute incredible job with our wedding day flowers. She is so kind and captures every detail of your vision. So many people still, months later, ask me about our wedding flowers! She did an incredible job and we would pick her over again!
Laura and team’s design for my bridal bouquet and the florals for the bridal party were exactly what I was hoping for, yet more beautiful than I could have imagined. I couldn’t get over how gorgeous the flowers were, and they smelled amazing all day. During a day full of lovely details, I was so in awe of my bouquet.
The Truer Design team made the process so easy and fun! They were very willing to work within our budget and were so helpful throughout the entire process.
Laura and Truer Design were wonderful to work with and helped my wedding floral vision become a reality! Laura was very responsive and easy to work with through the planning process and provided a very detailed quote with all the types of flowers she would be using. The day of the wedding they came and set everything up and it all stayed fresh and in place through the windy, summer day. The bouquets and centerpieces were beautifully put together. We were able to repurpose the backdrop from the ceremony to the head table and it was stunning in both places. I would highly recommend truer design, truly a joy to work with!
Truer Design was very responsive and receptive to our vision. She revised our proposal over and over to our requests even adding more rentals and designs a couple weeks out from our wedding! The flowers were fresh, kept all day in the hot summer heat, and photographed beautifully. It was a life-saver having Truer come to our venue to do the setup. Most of the arrangements from the ceremony were repurposed for the rehearsal as well. Overall, we are very happy to have chosen Truer Design for our wedding florals.
Laura and Truer Designs were so wonderful to work with! I was an out of state bride which was already stressful and they helped me create a beautiful plan for the floral arrangements for our big day -- I truly felt at ease knowing they were handling it (also I asked at least 100 questions and they never lost patience with me). And all of this was BEFORE we had to completely readjust due to COVID -- so then they helped me plan a SECOND entirely perfect floral arrangement for our downsized ceremony and family dinner. The flowers went above and beyond my expectations, the people were so kind and made everything so easy. I will be using them again when I can have our reception next year and I am so excited to do so!
Truer Design made my wedding floral dreams come true! Having a wedding in 2020 was already stressful enough and Laura and her team made the process of making my unique vision come to life so easy.
I had to change cities, venues, and vendors 90 days before my wedding and Laura jumped right in with no hesitation to make sure we were on track. I would say my style was something I hadn't seen in the West Michigan area before and really needed someone who was willing to be creative. I was so thrilled how open Truer Design was to all my quirky ideas and how well she kept those ideas in budget. I also had already bought dried florals and vases before I had to make my changes, and Truer Design was able to use them in my wedding. Which I greatly appreciated.
Day of the wedding went seamlessly. All flowers were delivered, set up, and taken down on time, and I didn't have any worries as the bride. My bouquet was so dreamy and beyond what I thought I could ever have, and the tables/decor blew me away.
I would 100% recommend working with Laura and her team for any occasion, but especially if you are a bride with a more modern taste!
Laura and her team are a dream team! She took my vision and brought it to life. Our ceremony space was so dreamy, the bouquets were beautifully put together, and the centerpieces were so elegant. Laura took a wedding venue that was already gorgeous and used her floral and interior design knowledge to really elevate the space. I'm so happy with our decision to book Truer Design for our wedding florals!
Laura is amazing! I struggled to find a florist that could meet my wants and my price range until I found Truer Design. Laura went above and beyond to bring my floral vision to life. She was very receptive to all my ideas and was always available to answer my questions. Highly recommend!!
I shared my vision for our wedding florals when I was shopping around for florists, and Laura exceeded my expectations with just the quote. It was so thorough and thoughtful and included each type of flower and greenery that would be used. On our wedding day, my jaw literally dropped when I saw the flowers for the ceremony space, which included huge aisle arrangements and a hanging floral piece. Everything was beautiful, and I am still getting compliments on the flowers from guests. Laura was easy to work with, responsive and professional. A client portal was set-up to send messages to the team, as well as pay invoices, so the whole process was convenient. Everything was perfect! Thank you Truer Designs for making our wedding day so beautiful!
Laura was wonderful to work with! She was easy to communicate with and did an awesome job of staying within my budget, even when I needed to make changes at the very last minute! The final product was STUNNING. Everything from the huppah, to the bouquets, to the tables looked beautiful. She even helped me with a few design questions that weren't necessarily within her floral domain!
We hired Truer Design for our wedding ceremony and reception. We really enjoyed working with Laura and her team to design the perfect floral arrangements for our wedding. The wedding arbor was truly beautiful, making a great backdrop for the ceremony, and the table centerpieces and bouquets were a perfect fit. We greatly appreciate working with Laura and her team, and would recommend her services to friends and family in the future.
Laura was incredible! She was able to capture our vision perfectly. Our first meeting was incredibly smooth. She figured out our likes and dislikes quickly. She took her time showing us our seasonal options. We were confident from our first meeting that she would deliver a beautiful product.
Do not miss out on having her as your florist!
Laura was phenomenal to work with! She was great at communicating with myself and my clients. I would highly recommend Laura!
This review is long overdue. Laura's craftsmanship, professionalism, and floral design is amazing. My husband and I got married in August of 2018, and Laura put together the most beautiful bouquets, boutonnieres, corsages, and focal points for our tables. Guests from our wedding still comment on how absolutely stunning the flowers were. Laura was also incredibly responsive throughout the process. She did a fabulous job, and we cannot thank her enough for her efforts!
Truer design was absolutely amazing!! A florist was probably one of my harder decisions to make and I'm so glad I went with Laura. They took my ideas and made them real! She even was able to incorporate some of my Aunt's wedding gown into my bridal bouquet! I cannot say enough good things!
Laura is absolutely wonderful! She made our wedding vision come true without ever having met us in person (we live in Chicago). She is so incredibly talented, and transformed our wedding tent into an elegant, beautiful space. She was so easy to work with - responsive, flexible, kind, and helped keep us in budget.
She went above and beyond on our wedding day to ensure our space was exactly what we envisioned and we are so grateful! I recommend working with Laura 100 times over! We feel so lucky her and her team were a part of our day!
We absolutely loved working with Laura and the flowers turned out stunning. Best decision we made planning the wedding was using Truer Design for our bouquets, centerpieces and decorations. I was just so impressed by how perfect everything went with her and would love to find an occasion to get flowers from her again!
Laura was hands down the greatest. I reached out to her initially because of her awesome website thinking she would understand my style well and she did! Everything she created for my wedding was drop dead gorgeous. I could not have loved my bouquet any more! And I feel like I got A LOT for the price. Definitely affordable. She is a lovely human being and artist and if you want cool, earthy, bohemian, beautiful floral arrangements, she is your girl!!
I can't say enough about Laura and how absolutely amazing she was to work with and how all the flowers turned out for my wedding! She had me describe and send her pictures of what I was thinking and she made it come to life so beautifully!
Laura did amazing work. I came to her with just a general idea of what I wanted and very little floral knowledge. However, she reviewed my pinterest board and made my foggy vision come to life. She was great to work with, answered all of my questions, and was very responsive.
On the day of, the flowers arrived fresh and BEAUTIFUL! I had multiple wedding guests comment on how great the centerpieces were, some of whom were florists themselves. I would happily recommend Laura to anyone looking for beautiful flowers.
Laura and Truer Design are extremely talented! I had them put together flower arrangements for my centerpieces, boutonnieres, an arrangement for my arbor and beyond. I trusted Laura's recommendations for everything and it was over the top gorgeous. I am clueless about flowers and flower arrangements so I trusted the experts and Truer Design blow away my expectations. :) Laura is extremely easy to work with and she assists you in meeting your budget, if desired. I would recommend Truer Design to anyone planning their upcoming wedding!
Laura was an absolute dream to work with! I will recommend her to everyone I talk to that is looking for a wedding florist. She did the most incredible job and really worked with my vision. She continued to tweak things to make it exactly what I had imagined and it was above and beyond all of my wildest dreams. SERIOUSLY SHE IS INCREDIBLE. If you are in Western Michigan be sure to give Laura a shout.
Laura of Truer Design is amazing! I went to her with all of my wild, non-traditional, somewhat all over the place ideas, and she turned them into something so wonderful. I still can't get over the flowers and decor from our wedding!
It was such a pleasure working with Laura! Planning a bridal shower from the other side of the state can be challenging! Laura worked on color schemes and arrangements while on vacation with her family! She dealt with any and all changes I threw at her involving colors...vases...and mason jars!!!! The flowers on the day of the shower were AMAZING!!!!!!! She also arranged the flowers of my son and daughter-in-laws wedding! Unbelievable! Kates bouquet was beyond words! The table decorations were exactly what Kate envisioned! Laura was easy to contact and responded to my requests very quickly! I cannot express how wonderful it was to work with Laura and Truer Design!
Laura was wonderful!! I just gave her my color ideas and budget and she made such beautiful arrangements. My bridal bouquet especially was absolutely stunning. She was also very willing to work with me when I needed something changed, and put in touches like an extra groom's corsage for after all the hugs at the receiving line. I would highly recommend her and got lots of complements on the flowers!
Laura and her team made our visions an even more beautiful reality than we could have ever pictured. On top of being an absolute pleasure to work with, Laura’s talent and passion for what she does is so easily seen in her final product. My knowledge in floral is so minimal, but Laura captured exactly what my husband and I were envisioning and more based on just a few Pinterest photos. My suggestion, look no further for a florist because Laura is the whole package! Prompt, kind, affordable, flexible, passionate, and so much more.
I simply cannot say enough about Laura and her talent. After reading many reviews I decided to meet with her and discuss my ideas for our wedding. She brought all my ideas to life and added her own amazing and creative details. The flowers for our wedding were BEAUTIFUL and I received so many great comments about her work. Laura is so very sweet and easy to work with as well! I would definitely give her my highest recommendation!
Laura was amazing! She did the most beautiful job creating my visions of all greenery and succulents at my wedding come true. She worked with the inspiration that I gave her and took them to the next level. My bouquet was AMAZING, as were my bridesmaid's, and all the boutonnieres were stunning as well. The tablescape greens and succulents were exactly as I imagined, and beyond! We HIGHLY recommend Laura for your big day!
WOW! Laura made all of my wildest bohemian dreams come true. She was such a pleasure to work with and SO affordable. I sent her my crazy Pinterest board and she far exceeded my imagination. The arbor, centerpieces and bouquets were so magical and more beautiful than I could have ever asked for. THANK YOU so much, Laura! I highly recommend her artistic floral abilities. <3
Laura was AMAZING! I sent her a few Pinterest pictures and that was It! I didn't have do anything else, and our flowers were absolutely amazing! When I saw my bouquet for the first time, it took my breath away. I have NO idea how she was able to create EXACTLY what I wanted from a few emails and pictures but it was even better than I imagined. And within our budget!
Laura was an absolute please to work with. She is professional, kind, and very knowledgeable of her craft. I would recommend her to everyone.
Laura went above and beyond to make my floral dreams come true! After our first meeting, I just knew that Truer Design was the right choice for my wedding. She really listened to me and understood exactly what I was looking for. She was willing to incorporate a special ring into my bridal bouquet which meant so much. On the day of the wedding, she made everything a breeze. Everything was set up PERFECTLY. I was blown away and my flowers were better than I could've imagined!!
Laura did an outstanding job on the florals for my wedding (June 3, 2017)! It was such a dream to see my floral vision come to life! Everything was MORE than I could have wanted and I am still in awe at how amazing her work was. Her communication through the entire process was fantastic! Morning of the wedding she showed up with her dream team and made it happen! She went above and beyond....10/10 would recommended to everyone! Laura is the best!
Laura was AMAZING to work with! I am so happy we had Truer Design create our flower arrangements for our wedding. We received so many compliments on our flowers - Laura's work was exactly what I was hoping for. Not only were were flowers beautiful but she is such a joy to work with! she worked with my budget and always answered all my questions quickly and kindly. I cannot say enough wonderful things about Truer Design and I highly recommend them. Laura turned my hot mess of an idea into a work of art!
Laura was amazing to work with. My fiance and I met with her with a vague idea of colors we had in mind. Laura helped guide our "feelings" into a beautiful English Garden inspired theme that was realized beautifully on our wedding day. She also stuck within our budget very closely ($1800) and provided us with options that would help bring the cost down further when we asked. She was so understanding! On our wedding day, we found extras everywhere. Having never worked with a florist before, I am not sure if this is normal (extra flowers that are not needed in requested arrangements are just used elsewhere) or if Laura is just sweet, but I suspect a combination of the two. We had extra arrangements on our cake, around our cake, and on every table. Everything was delivered and set up on time and just looked so wonderful. We would gladly and quickly recommend her to another couple or anyone needing florals for an event. Professional, helpful, and sweet!
Contact
6876 Clyde Park Ave SW, Byron Center, MI | Grand Rapids, West Michigan and beyond!
Truer Design
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