4.9 out of 5 stars and 126 reviews Best of Weddings (4x).
4.9
(126)237 E. Pittsburgh Ave, Milwaukee, WI
About this vendor
At White Dress Bridal Boutique, located in Milwaukee, WI, we provide an exceptional, exclusive, individualized wedding dress shopping experience for each and every bride as she embraces her journey from Miss to Mrs…
From the moment you book your appointment with us, you will realize the White Dress experience is unique. Your team of expert stylists provides the ultimate in comfort and convenience. We're here to help you to create the bridal look of your dreams from hair accessories to high heels, and, of course, our boutique partners with the finest selection of wedding dress designers.
Cheers!
Details
Accessories
- Cover Ups
- Hair Accessories
- Shoes
- Veils
Business Attributes
- Woman-owned Business
Dresses
- Wedding Dresses
Fashion Services
- Bridal Stylists
- Custom Designs
- Dry Cleaning & Preservation
- Plus Size Available
- Private Appointments Available
Awards and Affiliations
Reviews
Your trust is our goal. Our community relies on honest reviews to help
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4.9
out of 5.0126 reviews
Review photos
Showing slide number 1 out of 4
AH where do I begin! This dress was a DREAM! I literally cried the moment I saw myself in it. I was also able to make custom adjustments to the dress that made it so original! The...
staff was amazing and truly helped me feel like a QUEEN. THank you White Dress Bridal for an amazing dress shopping experience & an amazing dress!
I am so glad I chose to go to White Dress Bridal Boutique while looking for a wedding dress. I had the best experience and Jimmy was able to help me find my perfect dress right awa...
y. He listened to exactly what I wanted and stayed within my budget. If you are looking for a place to find your dream dress, go to White Dress!
I had the absolute best experience at White Dress Bridal Boutique! My appointment took place after striking out at another boutique, and I was feeling super overwhelmed. I was pair...
ed up with Jimmy, and he was absolutely AMAZING. His positive energy, vibes, and wealth of knowledge was exactly what I needed. The boutique had an elaborate selection of gowns, and the best part was that I stayed right in my budget! I give my absolute highest recommendation of this boutique, and I truly couldn't be happier with the dress I chose for my wedding day. Cheers, White Dress!
A beautiful boutique with a variety of stunning dresses. The staff was so welcoming and friendly. My stylist Jimmy was amazing to work with and made my experience so special! He li...
stened to what I was looking for and what my budget was. He picked the most beautiful dresses for my body. You can tell he has years of experience with helping brides-to-be find their perfect gown. I’m so happy to be a #whitedressbride! 👰🏻🍾😭
White Dress Bridal Boutique is the DREAM place to buy a wedding dress! The selection, staff, and experience was incredible. Shopping here was about the entire experience. It really...
made me feel like a bride and got my whole wedding process off to the most beautiful start. I bought my dream dress here and couldn't imagine being anything but a White Dress Bride!
Special shoutout to Heidi who is absolutely AMAZING in every way. <3
Thank you White Dress!
After putting my bridesmaids and my mom through a long, defeating day of dress shopping, literally not finding anything I liked, White Dress was the “why don’t we just try this las...
t place” stop. DEFINITELY should have went there first. AudriAnn worked with me and listened to exactly what I was looking for. The very first dress I tried on was the one. But of course, I had to try on a few more. Every single dressed I tried on was absolutely perfect and every single one of them could have been the dress. The quality of the dresses were amazing, especially for the price. And the AudriAnn was so knowledgeable of all the dresses and really made the experience incredible for me. I would definitely recommend making White Dress Bridal your first stop when looking for your perfect wedding dress.
Melissa and the staff at White Dress were incredibly accommodating and helpful in finding “the dress” for my wedding day! I had been eyeing a brand online, Theia, and was thrilled ...
that they carried the line. I am so thankful for White Dress in helping me find a dress that I felt so beautiful in!
I live in Chicago and was referred to White Dress Bridal Boutique from my friend who lives in Milwaukee. I looked at their website and saw that there were similar designers to the ...
Chicago bridal salons, so I set up an appointment. When I arrived, I was personally overwhelmed by the vast amount of choices there are when picking out a wedding dress. I didn't consider I would have an opinion about buttons or lace. The process should have been overwhelming but it wasn't because of AudriAnn. She went above and beyond to make sure I felt comfortable and was so easy going as I went from dress to dress. When I am shopping, I appreciate authenticity more than anything and AudriAnn was genuine, authentic, kind, and patient during my entire process from making a decision to picking up the dress. I would refer anyone to go work with her.
The best! I went to 3-4 places and this is where I found my perfect dress- off the rack, no less! I got to bring it home that very day and they made me feel so special throughout t...
he process.
I had a fantastic experience at White Dress. While I didn’t end up purchasing my gown from this store, it was positive from the moment we walked in. Sarah was a fantastic consultan...
t to work with, and she was very warm and made me feel very comfortable. She had a knack for finding pieces that really complimented my body type. An outstanding experience. Thank you White Dress!
I cannot say enough good things about White Dress Bridal Boutique. I live in California and was recently in Illinois visiting family. I've had two bridal appointments in CA and two...
in Chicago and hadn't found anything that I loved so far. One of my cousins suggested trying White Dress Bridal while I was visiting her in Lake Forest and I'm so grateful I did! First off the boutique is beautiful. The owner, Christina, is so nice and has done an amazing job in creating a personal, unique, and elegant bridal experience. White Dress Bridal is the only boutique I've been to that offers shoes to try on with the dresses so you can really see what they will look like. Secondly Rachel, the bridal stylist, is absolutely amazing. She is friendly, personable, and incredibly knowledgeable about wedding dress design! She knew literally every detail about ALL the dresses they carry and was able to tell me exactly what changes could be made for each dress. She was very knowledgeable about all the designers and works closely with the reps to get you exactly what you want for your dress. Rachel is definitely the type of person that will go above and beyond to get you exactly what you want. I truly cannot speak highly enough of her. Rachel honed in on exactly what I wanted without even having to look at any of my inspiration pictures. In the previous appointments I've had at other boutiques, the stylists pulled maybe one or two dresses that I liked towards the end of the appointment but not anything that was a winner. I felt great in all the dresses Rachel pulled for me and it was by far my best appointment! I did find a dress I loved, but wasn't quite ready to say yes that day as I didn't have my mom with me. But I can tell you right now that I'm going to try that dress on in CA and then give Rachel a call to order it for me! I wish that White Dress Bridal Boutique was closer to me so I could send everyone I know there to have as wonderful of a bridal dress experience as I did!
Rachel was great! I was nervous walking in, as this was my first wedding dress experience. She was energetic, knowledgeable and very helpful which made my experience very enjoyable...
, as well as my family’s. White Dress was the only salon I could find the dress I had been eyeing and it was ready for me right when I walked in the door. I tried on about 10 other styles but ended up buying the one I had my heart set on. The process was easy and made my wedding experience just how I’d imagine! I wish I could relive the day again! I highly recommend White Dress Bridal Boutique.
Rachel made my first bridal dress shopping experience so wonderful! The Lake Forest Boutique is so pretty and great variety of dresses. I spoke to the owner Christina on the phone ...
and she was very pleasant and accommodating! I can't wait to wear all FOUR dresses that I bought from White Dress Bridal Boutique (wedding dress, engagement shoot dress, bridal party dress, and wedding rehearsal dress). Thank you for the loveliest memories!
Rachel is so amazing! Loved working with her, she helped me find my perfect dress for my wedding! She is very kind, honest, a great listener. She was able to read my like a book a...
nd not once did I feel rushed or pressured. Also, their store is immaculate, they have the most beautiful store including a private area for you to try on your dresses and comfortable seating available for your loved ones to support you! Thanks for the great experience, Rachel, you're the best!! :)
Christina and her team at White Dress in Lake Forest saved the day. Last summer in June I came into the shop with my mom, feeling deflated after several prior dress fittings (at an...
other dress shop) and realizing that the gown I owned was not going to work. Christina patiently helped me try on gowns, made me and my mom feel incredibly special (we had the place to ourselves that day!) and ultimately helped me select a gorgeous Romona Keveza sheath gown, with matching accessories. I was able to purchase a gown and have it sent to Ette Tailor right away (which we only had 6 weeks til my wedding so WOW it was fast!) I got the cutest Badgley Mischka wedge heels and they also helped me pick out darling Sara Gabriel earrings for my bridesmaids, as well as a bracelet and matching hairpiece for me. Everything came packaged with my name handwritten on it, and the dress and accessories made me feel like a true princess. I highly recommend White Dress Bridal Boutique- beautiful shop, beautiful gowns, and amazing, helpful ladies who literally saved the day!
Rachel, thank you for a wonderful dress shopping experience! My entire group appreciated your knowledge and ability to make the appointment personable. You were very open and hones...
t with us, and passionate. The dresses you carry are of a wide selection, and stocked in very organized fashion.
I bought my dress and couldn't be happier!
Just found my dress and purchased this last weekend here . All of the details make it more welcoming than any other place that I went. The way my family was treated, the direction ...
I was given and all of the authentic feedback Rachel gave me was so so helpful and not pushy at all. Go here- they know what they’re doing and they will take great care of you. Can’t recommend Rachel enough !
My experience at White Dress was wonderful. We went on a Sunday and we were the only ones in the shop, which my experience feel even more special and intimate. I worked with Rache...
l and she was so friendly and accommodating. She let myself and my group choose a few dresses to try on, and after seeing styles that I liked and did not like, she picked out a dress for me to try on and it wound up being the dress that I chose!
White Dress Bridal Boutique is where you want to go to find a wedding dress! From the second we walked in, we were greeted with a smiling face and a welcoming atmosphere. Nicole he...
lped me try on dresses and was so accommodating to me and the people I brought with to try on dresses. She made the whole experience so enjoyable and there was no comparison to the bridal shop we had come from before arriving there. Nicole was easy to talk to and helped me narrow down my choices, which is difficult because I am a super indecisive person. The store is beautiful, clean and inviting. I can't say enough great things about this store!
I had a fantastic experience at White Dress and with Nicole. White Dress was the 5th place I visited and I didn't want to try on a bunch of dresses. We picked out a few dresses and...
Nicole added a few that were great and exactly my taste. After finding my dress I wanted to come back with my dad, and Nicole was flexible and accommodating and I was able to come in the next day and buy my dress!
What started out as sadness, has ended in joy thanks to Christina the owner. She remedied the situation quickly, and we are on our way to a happy bride and a beautiful wedding. Tha...
nk you Christina!
Be careful. My future daughter in law and I went in and found a dress. Rachel assured her that the sleeves could have elastic in them to give some movement, and that she measured p...
roperly. The dress arrived, and Nicole helped her. The dress was a size too small, and Nicole told her that the sleeve situation that Rachel assured us wasn't a problem, couldn't be done. Nicole's answer to the less size was that it zipped. Really? stuff a bride into a dress and as long as it zips you have to sign papers and take it? The bride is in tears, and we are waiting to see how the salon will make this right. There are LOTS of bridal salons to choose from in the Chicagoland area. You may want to watch out for this one.
White Dress Bridal is THE BEST!! The Lake Forest, IL location is so chic and elegant. Nicole was absolutely amazing!!! She listened to everything I wanted, let me take my time and ...
was so helpful! I went to other bridal stores, but one of the main reasons I came back to White Dress was because of Nicole :) From the moment I stepped into the store Nicole made me feel welcome and comfortable. She helped make the entire process SO special. I am very happy I said yes to the dress at this wonderful boutique. Thank you all for everything!!
I had the best experience wedding dress shopping at White Dress! The boutique is beautiful with an amazing selection of gowns to choose from, and the staff is so friendly and welco...
ming. I had heard from several friends that some bridal shops can be crowded, uncomfortable, and make you feel rushed, but that was NOT the case at White Dress. Nicole went above and beyond during my appointment, and was super attentive to myself and the other women I brought with me. She had great suggestions, was very patient, and really made the entire process so enjoyable! I would definitely recommend White Dress to any bride in the Chicago area looking for a wedding dress and/or bridal accessories!
This was the 5th and final place I looked for a dress and it was the best experience I had. I was helped by Rachel at the Lake Forest location. She made me feel comfortable and was...
able to help with all of our questions and requests. The styles they carry here are truly amazing and unique. I am SO excited to wear my dress!
I initially was nervous about finding "the dress," and the moment we stepped into White Dress Bridal Boutique (the Lake Forest location), we knew we were in good hands. First, they...
let you browse their dresses yourselves, second, their selection is unreal, and third, their service is the best of ANY places we went to during the dress hunt. Nicole, their manager, goes above and beyond (they ordered a dress by Pronovias on loan for me to try on on my second visit), and Rachel's patience was unreal as we returned for a second visit, where I ended up getting a dress a tried on during my first visit. Their accessories are also on point, their knowledge on designers is impressive, and they have several personal touches to make your experience truly memorable and special. I assure you, come here, and you WILL find your dress. The only constructive feedback I would give is their communication... their store is only open on the weekends in Lake Forest, so perhaps that is why, but the email communication was sub-par, so I had to call, and any question/request was resolved. Hopefully this will change as when we left on our second/final visit, Nicole emailed me straight away... so I hope email communication will be better now that we wait for the arrival of the dress. All in all, I would only recommend this boutique for bridal shopping... and I live in the city of Chicago, so it was worth the drive!
White Dress in Lake Forest, IL is definitely the best place in the Chicago suburbs to find your wedding dress! The store is beautiful and the staff are amazing! Their selection o...
f dresses and knowledge is unbelievable. The whole experience just felt right. It was such an intimate setting, with a cozy robe and a fan in the dressing room. The pedestal and mirrors for showcasing the dress made me feel like royalty and I absolutely loved the personal attention of the stylist and the owner, Christina. Hands down the best boutique I visited and I highly recommend it!
I had a fantastic experience at White Dress Bridal. Rachel was wonderful. I did not have a clear view of what I wanted going into the appointment and she was extraordinarily patien...
t and helpful. This was very reassuring, as I was alone for much of my visit and was a little bit nervous. She explained everything and helped me narrow down my search. One detail that really impressed me was her knowledge of the fabrics used in all of the dresses. Everything I tried on felt extraordinarily well made. The boutique is gorgeous and felt very bright and welcoming. I look forward to returning in a few weeks to hopefully finalize my decision on a dress! Fingers crossed. Thank you very much for your help, Rachel! You really went the extra mile, and my mother and I greatly appreciate it.
I had an amazing experience at White Dress. It was my first time trying on dresses and was a little nervous. Meggie calmed my nerves and walked me through the entire stores explain...
ing all the different shapes, styles, and fabrics. She went above and beyond, making not only me but my entire entourage comfortable. The store itself ifs to die for, so clean and organized. Such a lovely afternoon, will be recommending to all my friends looking for a dress!!
I really enjoyed my bridal appointment last week! My bridal consultant was Rachel and she was wonderful! Probably one of the best bridal consultants I've had the pleasure of workin...
g with. She made the appointment very easy and stress free and she actually picked out my reception dress! The boutique itself is gorgeous, clean, and very serene! Their fitting rooms are spacious and very beautiful with a lot of natural light coming through. Even though I didn't end up purchasing my dress that day, (I just needed to try on more dresses for my own peace of mind) I'm sure I will be back because the reception dress that Rachel picked out is just beautiful and everyone in my bridal party agreed. I highly recommend this boutique!
We could not have asked for a better dress shopping experience than we got at White Dress. We were so happy to be able to look at the dresses and pick we wanted to try on with hel...
p from the consultant. Rachel was beyond amazing to work with, made you feel comfortable and made the appointment so fun and relaxing. We really could have not asked for a better consultant. The store was clean, simple and spacious and truly gave the full bridal experience. So happy I said yes to the dress at White Dress!
Amazing boutique! Rachel was so patient with me and did not pressure me at all! The whole experience is so individualized and private I highly recommend!
My experience at White Dress Bridal was very nice. I went with friends for the first visit, and alone for the second. Meggie was helpful and friendly. The shop itself is lovely, a...
nd they have a very nice selection of different styles of gowns. I ended up buying a floor sample off the rack, and I was pleased with the price.
I had the most wonderful experience at White Dress in Lake Forest! First off, everyone working these is extremely friendly and Meggie was exceptional to work with! For the second t...
ime I came in to try on the two dresses I was between, Meggie offered to open the store early on a weekend to accommodate my schedule. She is the BEST! White Dress by far has the best wedding dress selection I’ve seen, much better than any of the dress boutiques I visited in Chicago. I couldn’t recommend White Dress more!
Great bridal store in the heart of Lake Forest! Loved the dress options, and all the brands I had yet to see at other stores. The environment was very relaxed and comfortable and t...
he staff was helpful fun to be around during the process. Would definitely recommend!
A great bridal shop! Had such a great experience. Lots of variety here and great dresses. Haven’t chosen for sure yet but found a favorite that might be the one! Would recommend to...
anyone!
I really enjoyed my experience at White Dress! The salon is beautiful and they had a really great selection of dresses, all with good price points! They even took pictures of me in...
my top three dresses and put them side by side in an photo app so I could compare them at home, which was amazingly helpful. I would definitely recommend White Dress to anyone looking to find their dream dress!
I could not have had a better experience at White Dress Bridal Boutique! The Lake Forest location is so beautifully decorated and the staff is wonderful. Meggie was my consultant a...
nd went above and beyond to make me feel special and help me envision what the dresses would be like on my wedding day. I had been to 5 bridal shops before this one and didn't find a single dress I absolutely loved, but at White Dress I had multiple dresses I would have been ecstatic to wear on my wedding day. I am so happy with my decision to buy my dress from White Dress and would highly recommend it to anyone who hasn't found the perfect one just yet! Never settle :)
After our appointment everyone who'd come with me kept talking about what a good experience we'd had there. The staff really went out of their way to make sure we were comfortable...
and created a great experience. Maggie was wonderful, an excellent saleswoman. She sensed what I was looking for and made good suggestions based on my style and price point. The shop itself is also brightly lit and beautiful. Highly recommend!
Great store, everyone there was super friendly and helpful! They let us take pictures there which was great because looking back on the dresses was really nice.
I loved shopping for my dress at White Dress. The store was tastefully decorated and clean. Also, the employees were great. Everyone I interacted with was friendly and helpful. ...
My stylist, Meggie, was very attentive and made me feel very comfortable. She did an excellent job making recommendations that fit my style and were within my budget. There were two dresses that I really liked and I was having a hard time selecting a favorite. Meggie took several photos that allowed me to see the dresses side-by-side for comparison. She also helped me to envision what one of the dresses would look like in an ivory color (the sample was almond). These two techniques helped me to select my favorite. I'm going back this week for a second look and will most likely be ordering my dress.
My experience at White Dress Boutique in Lake Forest was my first ever wedding dress shopping experience. Meggie made it an awesome experience that I was at first nervous about. Th...
e location is beautiful, the interior design is sweet and magical and their selection is unique and fit for today’s brides. Upon entering we were greeted with coffee and drinks and had our coats taken. Everything was clean and picture perfect inside as well as a lot of natural lighting which is what you really want to see your dress in. Meggie was professional, kind, and great at what she does. I got the full experience and even got to try accessories with dresses to see the complete look. I highly recommend this place instead of going all the way downtown.
LOOK NO FURTHER - YOU NEED TO GO TO WHITE DRESS BRIDAL BOUTIQUE FOR YOUR WEDDING DRESS!!!! I could not have asked for a better experience. Before going to the appointment, a sales ...
clerk reached out to hear some wedding details and better understand what kind of dress I was looking for, and she could not have narrowed it down more perfectly for me when I came into the shop! The inside of the store is stunning and each bride has their own personal space to try on dresses and show them off in front of friends and family. And considering how upscale this store is - the dresses were surprisingly well priced ($1,000 - $4,000). I would HIGHLY recommend this store. I had a great experience and I cannot wait to pick up my dress and try it on again!
I didn’t find my dress at White Dress Bridal Boutique, but I had a great experience! I worked with Courtney and had excellent service! She made every dress I tried on special and u...
nique. I would recommend White Dress to anyone looking for a dress. I enjoyed my experience with them!
My entire experience at White Dress was exceptional! So many things I loved: location, environment -how clean and not cluttered it is, the designers they carry, attentiveness of th...
e stylist- Courtney is phenomenal! She isn't pushy, she is helpful and shares her knowledge, she gives you suggestions for changes incase you love the dress but want something a big different, she is just beyond! I also loved the fact that you book and appointment and your group has the stylists full attention. I went to 3 places prior to and I they all were different- but good customer service overall. White Dress goes the extra mile though! You just feel special as soon as you walk in the door and I'm so happy that I am saying YES to a DRESS from there! Thank you!! I would highly recommend this location to everyone searching for their perfect gown!!
I was blown away by the service at White Dress Bridal Boutique. I'm super pale so I was seeking a dress that had blush or rose-gold under-layers, and I tried on this dress at White...
Dress that I loved but was all-white. When I explained to Courtney and Christina I wanted something with a pop of color, they said the designer of that dress allows customizations, and then proceeded to find a rose-gold dress and do some crazy pinning to make it seem like the dress I had on had a rose-gold under-layer. It was awesome! They really went above and beyond to help me envision the perfect dress.
The boutique is super cute, too. Great selection of dresses, and you get to wear a plush white robe in between trying on dresses :)
I am still in the process of looking for a dress. I went to the White Dress Bridal Boutique in Lake Forest last week. The service was great. They have a nice selection of dresse...
s, the store is so cute, and the staff is fantastic. I did not feel pressured, but Courntey could not have been nicer and more helpful. I plan on returning to this store.
My experience at White Dress Bridal Boutique was top notch! I went shopping in downtown Chicago at multiple stores and I enjoyed my experience in Lake Forest more.... and I found ...
my perfect wedding dress! The staff was friendly and efficient making my appointment extremely easy and enjoyable. I highly recommend you check them out.
I HIGHLY recommend White Dress to all brides! It was the first place I went on my search for the perfect dress and it exceeded all expectations. The boutique is absolutely pristine...
, the dress selection was fantastic, and most importantly the stylists were kind, professional, and a pleasure to work with. Dress shopping is special day for all brides and my stylist Heidi made me feel so special both days I met with her! The owner Christina was also fantastic and helped me find a perfect belt to compliment my dress :) SO thankful I was recommended to this boutique and bought my dress there, I absolutely love it! Thank you Christina, Heidi, Meggie & all at White Dress!!
I was paired with Maritza and couldn't be more thrilled. After a not so great experience at my first shop she turned it around completely! She was attentive, friendly, educated on ...
dresses, read my reaction and my guests. She helped guide me through about 15 dresses and really narrow down my favorites. The shop was warm and inviting and although we did wait 45 min past our appointment time they did not rush us at all which ensures they really take their time with each bride and I could completely look past the wait. An incredible experience and I couldn't be more thankful for Maritza!
Contact
237 E. Pittsburgh Ave, Milwaukee, WI
White Dress Bridal Boutique