On-Location Hair & Makeup Artistry
$125 starting price
Servicing Milwaukee, Chicago, and beyond
Service area
AWARD WINNER (1X)
Thanks to recommendations from couples on The Knot
Wide Eyed Bride is an on-location hair & makeup artistry agency representing editorial artists for weddings and events throughout the Milwaukee area, with availability to travel throughout Wisconsin and Illinois. All magazine covers featured in our photos are the hair & makeup work by cofounders Maggie Kerr & Gina Barrington.
Wide Eyed Bride is owned and operated by Gina Barrington and Maggie Kerr, both incredibly accomplished and acclaimed makeup and hair stylists in the fashion industry. They have hand-selected their phenomenal team of artists, each having experience working with celebrities, commercials, television, and much more. They strive to help every nearlywed achieve their beauty dreams for their milestone, so they can look back on their photos and delight in how gorgeous they were.
Reach out to Wide Eyed Bride to discover your ideal hairstylist and makeup artist. Couples can sign up for online or in-person hair and makeup trials to fine-tune their look for their special day. Your personal beauty professionals will travel to your venue and beautify you, your wedding party, and any close friends or family you wish to have pampered.
What You'll Love About Wide Eyed Bride
Newlyweds appreciate the extensive experience and skills that these stylists bring to the table. They note that the stylist team is communicative and friendly throughout the process. Check out the photo gallery for some of the looks that the team has created.
Asian-owned and Woman-owned Business
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Details
Beauty
Beauty Group Bookings
Hair Stylists
Hair Trials Available
Makeup
Airbrushed Makeup
Makeup Artists
Makeup Trials Available
On-Site Hair & Makeup
Awards and Affiliations
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Reviews
4.8
out of 5.032 reviews
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Review Summary
This AI-generated summary is a snapshot of this vendor's ratings and feedback.
Wide Eyed Bride is highly praised for their professional and top-notch hair and makeup services by multiple reviewers. The team, including artists like Sara, Maggie, Lynda, Joseph, and Alfred, received compliments for their skill, flexibility, and ability to create beautiful, long-lasting looks. Reviewers appreciated the team's responsiveness, accommodating nature, and efficient handling of large groups, making them a top choice for wedding day beauty services. The artists' experience in the fashion industry and expertise in creating natural, radiant looks were standout qualities that left brides and bridal parties feeling beautiful and confident throughout the event.Review photos
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Caroline S
5.0
12/30/2024
Couldn’t recommend working with the Wide Eyed Bride Team more! Sara and Maggie are total pros who made me, my bridesmaids and the moms look and feel like our best selves for my wedding. Their professional and editorial experience really stands out in creating looks that lasted all day and photographed so well. Best makeup experience among the dozens of weddings I’ve been part of. It’s a tad pricer but truly worth every penny for the quality look (and great wedding morning vibes) you get!
Heather M
5.0
9/14/2024
Ask for Lynda Spring! She is very professional and kind. She is well experienced in the industry and has worked internationally. She did my hair and makeup for my engagement shoot. I don’t wear makeup often, but she made me feel comfortable and confident. I absolutely love how I look in my photos! Thank you Lynda!!!
Any questions?
Emily S
5.0
8/24/2024
Elysabeth & Maggie were extremely communicative and made sure that I felt organized and ready for the day with a set schedule. I changed the schedule a few times, and they were incredibly accommodating.
The artists themselves were EXCELLENT. They were professional, flexible, and a pleasure to be around. Lara and Lynda did my hair and makeup, and I couldn’t have been happier with the results.
Lara was flexible with my hair change the day of and it ended up being perfect, though I changed my mind from the trials. Alfred and Nicole did additional bridesmaids and everyone looked beautiful.
I had 11 bridesmaids + 2 mothers + a junior, and they got everyone done over an hour early (and we didn’t have to wake up at the crack of dawn).
Would recommend to anyone, especially with a large party. Thank you!
Becca B
3.0
7/09/2024
We had Lynda and Alfred for our 7/6 wedding - and I want to start by emphasizing that Lynda was PHENOMENAL. She went above and beyond, tweaked things after my trial and was such a joy to be around the morning of our wedding. She was ahead of schedule for most of the morning and we couldn't believe how efficient she was. She did my hair/makeup and then hair for three of my friends in no time at all.
Alfred was the artist who did hair/makeup for my mom and MIL. He was supposed to take only 2.5 hours to do both of them and went a full extra hour. Lynda ended up having to help apply lashes for one of my friends because he was supposed to and did not have the time. We left the AirBNB while he was still cleaning up and were late to the venue. He also did not do what my mom had asked for with her hair (she asked for it curled and pinned part-way, and it was barely curled/pinned more than what she asked for), and had applied very thick/heavy lashes to my MIL when she has never worn lashes before. I would absolutely book Lynda again in a heartbeat, but we were all very disappointed in our experience with the other artist and it may have steered me away from this vendor as a whole had I known our services would be so inconsistent.
Vendor response 07/10/2024
Hi Becca! We are sorry to hear you didn't have a great experience with Alfred. We just se...
nt you an email.
Jayme M
5.0
6/19/2024
Wide Eyed Bride was fabulous to work with! Sara did my hair and makeup as the bride and Lynda did hair for my girls. It rained on our wedding day and my makeup (and hair braid) stayed SO well. These guys are true pros and are fun to work with.
Maria C
5.0
11/25/2023
Can’t say enough about Joseph! He made me feel like a princess on my wedding day! Everyone in my bridal party loved the hair and makeup done by Joseph, Lynda, Yuliya! Honestly you don’t even need the makeup trial because they can see a photo and perfectly replicate it. Or if you say you want a specific makeup look they make it happen! Loved working with this team. Elysabeth on the email side was super responsive and helpful too!
Kara M
5.0
11/16/2023
Wide Eyed Bride was the perfect solution for my wedding day hair and makeup needs! I needed a vendor who could accommodate 8 women and was really looking for artists who could come to us rather than going to a salon. I was so impressed with Wide Eyed Bride because all their artists have editorial experience, which really makes them stand out. We worked with Sara for hair and Joseph for makeup and they were absolutely wonderful! I felt so beautiful on my wedding day, thanks to them!
Maddie B
5.0
11/15/2023
I cannot say enough wonderful things about the Wide-Eyed Brides hair and makeup artists, Sara and Lynda, who styled me for my wedding day. They were professional, talented beyond reason, calm and cool under pressure, a joy to be around, and took requests and curve balls in stride. After hearing some of the celebrities and fashion shows and designers they have done hair and makeup for, I am completely shocked that they don't charge more than they do. You can tell that their experience is in photoshoots and fashion -- I highly recommend this for wedding hair/makeup artists, even if you don't go with them. That being said, I've had my makeup and hair done many times for weddings other than my own, but no one has ever come close to making me feel as beautiful as they both did. I also was pleasantly surprised to discover that my makeup lasted over 16 hours without any touch-ups... and somehow, miraculously, did not make me break out (which I would have expected for something with such lasting power). They were far and away one of the best vendor decisions I made for the wedding.
Rachel G
1.0
8/05/2023
EDIT: After I posted this review, WEB finally gave me a refund of the total minus the nonrefundable deposit. Once I sent them an email acknowledging the refund and offering to take the review down, they then proceeded to LOOK ME UP ONLINE and LOCATED MY PROFESSION AND MY EMPLOYER, saying that they "have all been in the [my] industry for 20 years." Horrifying!
TL;DR: Hair & Makeup Artist cancels on me 8 DAYS before my wedding; company refused to refund me ANYTHING after I’d paid in full, saying I needed to accept replacement service from a man I might not meet until the DAY OF MY WEDDING; gaslighting, victim blaming, harassment (refusal to stop contacting me)
8 days before my wedding, I find out that the hair & makeup artist I had booked months in advance was suddenly canceling. I’m panicked and deeply upset as feeling pretty on my wedding day and feeling confident in my plan/schedule on my wedding day were both very high priorities for me. The company says they have another artist available on the day of my wedding BUT CAN'T COMMIT to offering a trial. I’m told that I might get a trial if this man happens to be able to move his schedule around to get into the area to do one, but that’s it. However, he doesn’t live in my state, so it is very unlikely. I don't find this acceptable, as I don't want to roll the dice on a person I may never meet until the day of my wedding.
Having no other choice than to go with a replacement I had never met without a trial ahead of time, I decide to move forward with another company (THANK GOD I’m able to find a last minute replacement, as again, this was 8 DAYS before my wedding). I tell WEB, but they REFUSE to pay me anything. They literally tell me that, by the terms of their contract, I have no choice but to work with this guy who is NOT the artist I worked with. Whether that’s legally accurate or not, I think it's completely unacceptable. They clearly understood the importance of knowing the artist you’re working with ahead of time—that’s the purpose of the trial.
Our emails have been an absolute nightmare. They were completely unwilling to budge—I had to accept substitute service or lose all of my money, even beyond the deposit. They said they wouldn’t pay my money back because it had already been spent on the and—I thought this was particularly bizarre—they shouldn’t have to give refunds since they don’t have VC money? They spent a large amount of time in the emails trying to manipulate me into letting it go because they were a small business, as well as trying to fixate on small details of my experience, rather than the overall nightmare.
At a certain point, I had had enough. I made my position clear, and they had done the same. I wanted to put this awful chapter behind me and even though I hated the idea of them keeping my money, my fiancé convinced me it was worth it just to put this ugliness behind us. So I clearly tell them to stop contacting me. They refuse to do so. I respond to say that, by continuing to contact me after I had asked to stop, they were harassing me. EVEN THEN, they continued to contact me—AFTER I HAD SAID I CONSIDERED IT HARASSMENT!
I know that they have a number of positive reviews on other platforms. It seems like my experience was potentially an outlier. But if it happened to me, it could happen to you. I so wish I had never heard of this company. I will never work with them again and cannot recommend anyone else do so. I deeply regret ever getting involved with them.
Vendor response 08/05/2023
Hi Rachel,
It is disappointing you are continuing to harass us online. Especially as we ar...
e all agency repped hair & makeup artists in the same industry as you. We contacted your agents to let them know that if you have the capacity to harass fellow crew members in the industry, you have the capacity to harass others on set in the future.
We are also alarmed that after we contacted your agents to stop harassing us, you are continuing to do so after the fact.
We made the impossible happen, which was an in person trial, with an artist that was booked out of town on an advertising job, not because he didn’t feel like doing an in person trial as you wrote in your first review. We also offered this to you for free as our apology to you. And when that wasn’t satisfactory for you, (our artist was going to rearrange his entire personal life before having to travel to make your in person trial happen last minute, which I mentioned to you in our communication) we then refunded you when I was finally able to get home after working 3 jobs that required travel in between each, which I had mentioned to you as well, earlier that day (and that you didn’t seem to care about and/or acknowledge).
You initiated a termination of our contract together, that states all deposits are non-refundable since we still have to pay our freelancers for work that was already performed. You also demanded, after initiating a termination of contract, that we pay you to fo find another artist, when we had told you that we have someone for your wedding day, and then were finally able to make the in person trial happen. None of that was satisfactory for you though.
You also seem to gloss over the fact in your first review how you to threatened to say that our original artist was being racist at your trial yet you would’t tell us what happened to you (we should mention that you are a white woman) when we pressed you for details, which made us believe you were not telling the truth & were threatening us & trying to bully us into meeting your impossible demands. We made sure to let your agents know this in case you try to do this to crew members on set in the future. We find this behaviour alarming.
When you write a review, pls make sure to tell the whole story so that others can see the full picture.
Kathy M
5.0
7/19/2023
We had Joseph and Sara for makeup and they were amazing! Both were so sweet and helpful, everyone's makeup was natural and beautiful and perfect! Couldn't recommend them enough
Sarah B
5.0
7/18/2023
Just a few weeks before my wedding, it became apparent that the previous salon I'd booked wasn't going to work out, so I frantically emailed and called around some Milwaukee salons. Wide Eyed Bride was incredibly responsive and was able to accommodate not just me, but my seven bridesmaids as well. Our team, Lynda and Alfred, did a beautiful job with our hair and makeup and were a pleasure to work with. I would absolutely recommend Wide Eyed Bride for any event!
Meredith A
5.0
6/29/2023
After struggling to find a high quality vendor in the Madison area who could provide both hair and makeup, I'm so glad my photographer recommended Wide Eyed Bride! Their point of contact, Elysabeth, was highly responsive and helped me secure my wedding date right away. I worked with Sara on my wedding day, and she did an amazing job! I wanted a more natural makeup look with a polished low bun, and she nailed it. My hair and makeup lasted the entire night, and I got so many compliments. Sara was also really flexible and accommodating- when the mother of the groom asked last minute if she could have her makeup done, she was able to work this in on the fly and still somehow finish ahead of schedule! She also did and amazing job with my mom's hair and makeup- my mom rarely wears makeup, and Sara was able to create such a natural and soft look that she just loved. I would recommend working with Wide Eyed Bride in a heartbeat!
Jillian T
5.0
5/07/2023
I was truly lucky to get to work with Wide Eyed Bride for our hair and makeup on our wedding day, and I HIGHLY recommend them! I had initially booked a different glam vendor and realized it wasn't going to be a good fit after two disappointing makeup trials; I reached out to Wide Eyed Bride after my wedding planner recommended them in last-minute desperation and they graciously accommodated me about six weeks prior to our wedding.
We got to work with Alfred, Cammy, and Kerrie, all of whom where delightfully kind, professional, and wonderfully skilled. Alfred truly listened to me and gave me the natural, soft, and glowy look I had imagined for my wedding day; I truly felt the most beautiful I've ever felt. And, all my bridesmaids and mother in law looked fabulous, too. We really appreciated the difference in having real-life makeup artists who are represented by agencies do our hair and makeup. Their work doesn't even compare to other hair and makeup experiences I've had in the past, and it truly stands well above the rest.
Choosing the right hair and makeup vendor is one of the most important decisions one makes with regards to wedding planning (I had to learn this lesson the hard way!), and I got lucky that Wide Eyed Bride was still available so close to our wedding date. They are the premier bridal hair and makeup vendor in the Milwaukee area, and they are true professionals. I cannot recommend them enough!
Mollie M
5.0
7/26/2022
Joseph and Sara absolutely crushed it. My entire bridal party looked stunning and I only needed one trial to know my makeup would look perfect. They were both extremely professional yet fun. The make up lasted all night and photographed beautifully
Kayleigh P
5.0
6/16/2022
I cannot say enough about Wide Eyed Bride. I had 6 bridesmaids, 2 moms, and myself getting ready. All of the girls were SO friendly and everyone looked beautiful. I wanted a super natural look, and Maggie nailed it. I wouldn't think twice about booking them for any event! I worked with Amany during the scheduling process and we communicated for almost two years, and she was wonderful the entire time. I cannot recommend them enough times, and I promise you will not regret booking with them.
Erin G
5.0
12/25/2021
My best friend had WEB for her wedding and I loved them so much I hired them for my own wedding. Amany made everything super easy leading up to the day and I was so happy with my services. Highly recommend!
Katelyn R
5.0
9/22/2021
I absolutely loved my experience with Wide Eyed Bride! As an art director, I was looking for a more modern, natural, and editorial take on wedding day hair and makeup, and found that Wide Eyed Bride had a lot of work that fit exactly what I was looking for.
I live out of state, and from my initial email to reviewing my inspiration for my day of look, the team took the time to make sure that my wedding day hair and makeup would be perfect, even without a traditional trial.
Amany was my point of contact leading up to the day, and she was beyond helpful. She was prompt and responsive, fielding all my questions and went above and beyond in the communication department.
On the day of my wedding, Gina did my hair and makeup, and I have never felt more beautiful, or more like myself. Gina took all my reference images, and absolutely gave me a look I loved. My hair and makeup looked flawless all day and night, and it was exactly the modern look I was after. She has a sophisticated eye and talent that is truly out of this world, and her warm conversation and demeanor on the morning of the wedding was so appreciated.
I also want to note that I appreciated how seriously Wide Eyed Bride took COVID-19 precautions. Gina wore a mask the whole time she was doing my hair and makeup, and I really appreciated the way that safety was a top priority, as it was important to me as well.
Thank you Wide Eyed Bride for making me feel beautiful on my wedding day. I am SO thrilled I got to work with you!
Elizabeth O
5.0
8/24/2021
Sara and the crew made me the most beautiful I have ever been. The hair and makeup were perfect, and even withstood a spring rain storm during pictures. I’ve been in many weddings and no one compares to the quality of Wide eye.
Becca S
5.0
9/11/2019
I had a wonderful experience working with Cara and the team at Wide Eyed Bride. They were responsive, flexible, and communicative leading up to our wedding, and Sara and Alfred did an incredible job for our hair and makeup. I chose Wide Eyed Bride because I felt confident that they'd listen to my bridal party and ensure that they felt beautiful and also like themselves. They really delivered on that, and I'd highly recommend them for any event where you want to feel your best!
Sarah C
5.0
8/09/2019
Just amazing! Maggie was so sweet and did such a lovely job on all of our makeup!!! Plus...she was a joy to have along for the big day. I would highly recommend them to anyone.
Deb B
5.0
7/31/2019
Sara did my wedding on July 6th, 2019. I had met with her before hand for a trial run as the wedding would be my first time using a make-up artist. She is wonderful! I am an older bride and was just wanting to be a more polished, photo ready version of myself and she did that beautifully. She also did makeup on my 86 year old mother and that was beautiful. In addition to her technical skills, Sara is very sweet and fun to work with. She was a perfect choice for my get ready for the wedding dream team!
Olivia S
5.0
7/24/2019
So glad I used Wide Eyed Beauty for my wedding. booking through Cara was a breeze and working with Sara and Alfred was so much fun. They did an amazing job and I truly felt like a beautiful goddess on my wedding day. THANK YOU!!
Meredith S
5.0
9/01/2018
I am so glad I trusted Maggie and Gina for my hair and makeup on my wedding day! People told me I never looked more beautiful and I looked like a movie star. Who wouldn’t love to hear that! We had two other hair and makeup artists helping the day of to get my six bridesmaids, mother of the groom, mother of the bride, and flower girl ready as well. Everyone was ready on time and looked stunning! Thank you Wide Eyed Beauty!
Karen L
5.0
8/01/2018
Maggie has some real talent! She made the entire wedding party look and feel amazing! She's so easy to work with and really listens to capture the exact look you're going for. It was about 600 degrees on our wedding day and nobody's makeup melted, smudged, or moved one bit , the whole day. If you need peace of mind regarding makeup for your big day, you can’t go wrong with Wide Eyed.
Cari L
5.0
6/19/2018
Gina and Maggie have great taste and style, and this showed with their hair and makeup. They took creative lead and all of the ladies looked gorgeous and just how I envisioned.
Sarah W
5.0
9/13/2017
They are AMAZING! I cannot even begin to describe how amazing they are. Every single artist that came made all of us look STUNNING! I've been in a lot of weddings and I've never felt that calm and collected before and it was my wedding that they were doing! I shoulda been a hot mess of nerves, but due to how cool and chill each one of the girls were, our day started off so chill and fun! Gina is a BRIDAL GODSEND! She truly listens and makes you feel so special and gorgeous. She wants you to feel and look your best. I honestly cannot say enough good things about this team! Don't hesitate. DO IT!!!! Worth every single penny.
Annemarie S
4.0
8/14/2017
I absolutely loved working with Maggie! She stepped in at the last minute when my makeup artist backed out. I felt beautiful on my wedding day, and so did my bridesmaids. My only complaint is that my mom's makeup started flaking within 2 hours.
Carolyn S
5.0
7/08/2017
I can barely count the number of friends and acquaintances that have worked with Wide Eyed Beauty... I KNEW I had to set up a trial. Everyone I had seen that booked these girls looked absolutely stunning. They looked like the best, etherial versions of themselves - no heavy or cakey makeup in sight! I worked closely with Maggie and Gina to set up our trial and throughout the wedding planning process, and they were both incredibly responsive. After showing them my inspiration photos, they were able to translate it during our trial in a way that worked best for my skin tone, hair color, etc. I couldn't wait to see how it turned out on the wedding morning! They arrived promptly and at no time did any of us feel rushed -- a huge relief. Seriously, the whole morning was just FUN. Everyone looked beautiful and our hair/makeup lasted all day. A huge plus for a warm summer wedding. If only I could have them around every morning! They brought in another artist, Nicole and between the three of them, I honestly consider them friends now! They are so kind, thoughtful, authentic and obviously VERY talented. I highly recommend anyone looking for a slam-dunk beauty squad and believe me, you want good people surrounding you on your wedding day... these ladies are simply the best on both fronts!
Tristine K
5.0
10/29/2016
Effortless & stunning. Gina went above and beyond expectations for our big day. With just a few photos of our vision, she was able to execute it perfectly. Every single one of my bridesmaids looked their absolute best without looking overdone. She is kind, patient, accommodating, talented and helpful; all of which made for a stress-free morning. I couldn't be happier with how beautifully my hair and makeup turned out. She was able to bring out the best version of myself and for that I am forever grateful. Book Wide Eyed Beauty for your big day! You will not find more amazing people to share your special day with.
Amanda D
5.0
9/26/2016
The best duo hair and makeup duo in the Milwaukee area hands down. Maggie and Gina provided my bride party and myself with hair & makeup for my wedding last month. They took care of each of us and kept us looking beautiful and natural. We all have that fear of looking over done on our wedding but if you book Wide Eye Beauty that fear will not even enter your mind. They worked with each of us to get our styles just right. I am very happy that I provided this for my girls and my mother. We were able to enjoy the day in our hotel suite, get our hair and makeup done and spend time together. If you are looking for professionals who will put you at ease I would recommend contacting Wide Eye Beauty.
April T
5.0
7/25/2016
Maggie and Gina are the best wedding makeup and hair professionals in the Milwaukee area. Everyone was stunning! My makeup was natural, enhanced my best features and camouflaged my flaws and best of all lasted all night. The bridesmaids were gorgeous! Unlike other weddings I had been too, my up-do stayed pristine all night - even though I was dancing all night and my first dance was a fast paced salsa! They were also accommodating. At the last minute I added two girls, and they brought extra help on and even arranged for day of additions. I opted to have them stay on for touch ups until the start of the reception, which was fantastic. My wedding day was hot and humid and Maggie and Gina kept me fresh faced during the all the outside photos.
Molly D
5.0
11/13/2014
I would not have trusted my hair and makeup on my wedding day in the hands of anyone but Gina and Maggie. They were both spot on in the look I was going for. My makeup looked natural, my skin was glowing and my hair could not have been more chic. I looked like myself, just the best version. Everything stayed in place all day/night. My bridesmaids were blown away as well. All of them looked stunning. Maggie and Gina are insanely talented, incredibly easy to work with and made getting ready for my wedding seamless. There were no meltdowns as expected. I can not wait to work with them again next September for my best friend's wedding. The investment for professional hair and makeup is well worth it and I think my pictures truly show that. If you're looking for hair and makeup in Milwaukee Wide Eyed Beauty will always be my recommendation 100% of the time. Thank you ladies!
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