Always The Bridesmaids is more than a bridal store. We make the experience of choosing a bridesmaid dress as special as choosing your wedding gown. Our space is charming, intimate, and fun. It's the ideal place to gather the women closest to you together to make your wedding day vision come to life. Catering to one bridal party at a time, we are able to give every girl personalized attention while the group has the chance to bond. Each girl gets the opportunity to see the quality and fit of the dress before she orders, so she can be confident she has the best style for her. We offer the largest selection of bridesmaids dresses in East Tennessee and with hundreds of dresses to choose from, we're sure to find their perfect dress for your perfect day!