About this Vendor
30%-80% off New Designer Bridal Gowns Off-the-Rack
: : : : : : : : : : : : : : : : : : : : : : : : : : Two Locations in the Phoenix Metro Area! : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : Brilliant Bridal East Valley | 1946 S. Dobson Road Mesa, AZ | 480.897.0013 : : : : : : : : : : : Brilliant Bridal Phoenix | 520 W Union Hills Drive Phoenix, AZ 85057 | 602.548.1755 : : : : : : Our large and modern boutiques specialize in selling designer overstock bridal gowns off-the-rack. We carry dresses from the designers you know, love and want to wear on your wedding day at prices that are always 30% - 80% below retail. Visit us for a high-end boutique experience without the high-end price tag.
Wedding Dresses, Dresses, Alterations, Bridal Stylists, Private Appointments Available, Fashion Services, Fashion
I came in not knowing exactly what I was looking for. I wasn't sure of the style, color or type of dress I wanted. I thought this would be a super chaotic and energy draining process. My consultant made it super easy. She had me try on different styles and colors of dresses to get a better idea of what I was looking for. She helped me rank my top two choices with each dress I tried on and then removed rejects. In the end I chose a dress that I loved (something I didn't think would happen at my first dress store). The dress was a little big, so she gave me a few recommendations for alterations shops as well as recommending her favorite (Gemma's). I couldn't have asked for more!
Just had the most wonderful experience buying my dress here! Thank you to ALL the girls and, especially, Shea. You are so beautiful inside and out. You really helped me choose between the two dresses I was agonizing over....and put me in them 4x without even blinking an eye!!! Darla, your insight also helped me finally pick the dress I felt like a real bride in...and lastly Melanie...thanks for finding THE DRESS at an UNBELIEVABLE PRICE!! It looks like a million bucks. These girls will not only take care of you but become involved in YOUR story and your needs. This is the #1 to buy your wedding dress. Don't pass it up.
I came into this appointment decidedly that I wasn't going to pick a dress - I was coming just for the shopping experience while in town visiting family. I was not totally sure of what I was looking for, but had a few ideas. After picking out a few dresses, my vision completely changed - and my stylist went with it and ran. She pulled a dress I would have never spotted myself and I fell in LOVE! The consultant helped me make the best choice and find the perfect dress for me. It fit my body type, my vision, and my personality perfectly. They made the decision an easy one - and the low price tag was just an added bonus! Thanks again to this amazing shop for helping me find the perfect dress, even when I had no idea what I wanted when I walked in.
The ladies that helped me, I really wish I remembered their names, were very friendly and helpful. I went in not planning to buy on the spot and ended up with the perfect dress. The lady that helped me try on dresses did the same theme wedding that I am doing so she knew what to look for and walked down the isle to the same song I have chosen. They are really easy to talk to. This is the best shopping experience that I have ever had and will be recommending Brilliant Bridal to every bride to be that I come in contact with. Thank you for everything you ladies are the best!
Brilliant Bridal is wonderful! I was able to walk in without an appointment and try on dresses. I had an amazing consultant named Shea; she was helpful on which dresses were best for my body type and she also listened to what details I was looking for in a dress. I walked out with a dress that day
Phoenix location -- I had an exceptional time working with the BB ladies to find my dress. They gave me the perfect amount of freedom mixed with guidance to find a style and fit that was good for me. I really appreciated that I didn't feel pressure to buy anything the day of my appointment, so I was able to think on my options for a night and come back without any cost penalty or guilt about not giving them commission. I worked with Kate (and a bit with Shea) and I can't recommend the Phoenix shop more.
This place was awesome!!! The manager, Lauren, was fantastic to work with. She was super energetic and had great insight into which dress was the one for me. I would highly recommend this place to anyone looking for a good quality dress for under budget!!
SO AMAZING! I had the best experience at their Mesa location. Trisha was awesome!! She is so friendly, funny, and she really cares about what you (the bride) wants. I walked in thinking I knew exactly what I wanted but then shortly realized that idea wasn't for me. After a few minutes of trying a couple dresses on and not absolutely loving them, she pulled a couple more for me to try and she nailed it!! I found the one 5 or 6 dresses in. My whole family lost it when i walked out of the dressing room. It was the best experience I could've asked for and I'm so thankful for Trisha and the whole Brilliant Bridal team. Definitely go here!
My maid of honor and I found this place totally by accident and I am so happy we did! The selection was great and my consaltant was kind, listened, funny, and very attentive. I plan on recommending this place to every future bride I meet!
Anna at the East Mesa location was amazing! It was my first time trying on dresses, she listened to my likes and dislikes and I ended up taking home the very first dress I tried on. The prices are affordable and the location was accommodating to my group. I have nothing but great things to say about my experience at Brilliant Bridal! Happy shopping to the other brides out there.
Brilliant Bridal - East Valley was AMAZING!!! As soon as I walked in, I felt right at home. Debra and Mo were amazing! I showed Debra pictures of what I wanted and she let my sister and I pick out dresses while she picked out dresses for me too. The dresses I picked out for myself, I didn't like, but she picked out a dress that I fell in love with!!! I felt like a princess for the day and I can't wait to wear my beautiful dress in July! THANK YOU BRILLIANT BRIDAL!!!
East Valley Location - Kendra was so helpful and fun. We had a great time and great experience. Definitely will recommend!
I had been to a few other bridal shops in the valley, but Brilliant Bridal was the best! They were so welcoming and so excited for me and my family as soon as we walked in the door. I really didn't have any pictures for them to look at, all I had was a description of what I wanted. They brought a few dresses out, but the first one I tried on was The One!! They had me try on more dresses just to make sure, but it definitely was the one! They recommended a great seamstress for me. Everything about Brilliant Bridal is professional, welcoming, and fantastic!! They really listen to what you want and are really there to help you for your big day!
At the Mesa location I received the best experience! My family was included, we were given ample time and attention without any rush or having to share a consultant. It was very down to earth with beautiful dresses at great prices! Even for me at a size 18-24. Super comfortable and hugh fashion!
I actually went to both Brilliant Bridal locations while searching for my wedding dress. After not finding a dress at the Glendale location, they suggested I try the Mesa location. A couple weeks later, I happened to be at another bridal store nearby and called ahead to Brilliant Bridal and was able to walk in without an appointment. The sales associate was extremely helpful and helped me find a Maggie Sottero dress at a great price. The only slightly negative thing I experienced was being pushed into buying a veil. I wish I had waited as I have seen many veils I like better since then. Other than that, the experience was wonderful and I would highly recommend them to any bride.
I was really apprehensive about shopping for a gown. I'm a non-traditional bride who could lose a few pounds but hey, I am who I am. Brilliant Bridal's Phoenix location had several dresses in my size (24). Leah was amazing. She listened to my concerns and desires and each dress she pulled was better than the one before. I had an amazing experience and found the perfect dress. I highly recommend Brilliant Bridal for plus size brides and every other shape and size.
I found this shop from an internet search and booked an appointment as it seemed to have good reviews and a selection of dresses in my price range off the rack – and it truly exceeded my expectations! My appointment was on a Friday morning which was good because it was less busy. We arrived about 20 minutes early but were accommodated as if it was no problem! Instantly, we felt a warm, welcoming, friendly, and personalized vibe. Mo made me feel comfortable and relaxed instead of stressed out! The East Valley location had a comfortable and large private area for my wedding party to sit and for me, an area to change and an area to step on a pedestal to view the dress in front of the mirrors. They had a large selection of dresses in my size (US 16-18) in my budget (under $800). Mo helped me with her expertise to accessorize with belts and veils, but I never once felt pressured to purchase anything nor did I feel like we were pressed for time. I honestly can’t say enough good things about Mo’s friendly, personal customer service as well as the quality of their dresses for the price. By the end of the appointment I felt like Mo was part of my family! I have already even recommended this shop to a few other future brides!
What an amazing experience! My friends and I have been looking everywhere for a dress with no luck, some places down right rude to me! We decided to walk into this place with no appointment and still they were able to assist. Leah assisted me and was truly an amazing person, she really went above and beyond to be sure I was happy! She made me feel so comfortable which made the experience even better! By the end of the session, I walked out with a beautiful gown at an incredible price! YAY! Thank you so much for the amazing walk-in! ♥
I said yes to the dress!! What a great experience I had yesterday at Brilliant Bridal. Anna was a fantastic consultant. She was very friendly and actually listened to my wants and needs of a wedding dress. They have a smaller section of gowns but you purchase "off the rack." Meaning you buy that one you try on. They are designer and most dresses I found were between $700-$1300 but I found mine there for half that price. I would recommend Brilliant Bridal to anyone!
Everyone is so kind and helpful at Brilliant Bridal, and they have a seriously huge and awesome selection of dresses! Debra helped me find my PERFECT dress and she was so knowledgeable and made everything go smoothly. It was a fantastic experience! Thanks Brilliant Bridal for making this aspect of my wedding truly fun :)
Kendra at the Mesa Store was so fantastic. She was helpful and sweet. The store itself has great deals and so many options. I had a great first experience trying on dresses.
I had the most amazing experience at the Phoenix location. Everyone in the store was so friendly. I told my consult what I had in mind and when I was looking around and about to try on dresses she showed me a dress she pulled from the back, it was everything I had explained to her and that I could have ever hoped for! There are so many wonderful things to stay about the store, the price the people, the payment options! I think all brides, especially on a budget should make sure to stop at there location!
Grooms out there, take my word for it have your lady check this place out. She got what she wanted and I did not spend fortune!
Had an amazing experience at the Phoenix location. Anna helped me find the dress of my dreams. I had no intention of purchasing a dress the day of my appointment, in fact I had an appointment at another location after my appointment but never made it. I never felt rushed to make a decision and I was even allowed to wait in my dress while my sister went to pick up my grandmother so she could sign off on the dress. I bought my vail too and I can can't wait to get married next October! My designer dress and vail would have been $2155 but i paid $1300 for both.
Ari was my consultant and after 2 dresses she already had the perfect idea of what I wanted. By the 4th dress we had found the One. She helped us see what the completed dress would look like after alterations, and added some flair for extra affect. She was not pushy and very helpful. Everyone was nice and friendly. Would definitely recommend them! (This was at the East Valley Location)
Meet The Owner
Brilliant Bridal is owned by 3 friends that are passionate about helping brides afford the wedding dress of their dreams. All three owners play different roles in the business. Ryan is the behind the scenes guy crunching numbers. Malea is based in Denver and operates our Denver location as well as oversees staff training for all locations. Based in Phoenix, Melanie founded and launched Brilliant Bridal at our East Valley location. When she's not overseeing the Arizona stores or buying wedding dresses you'll find her watching Sesame Street with her husband Ryan, son Hudson and dog Hunter.