Long's Jewelers

ely handled. Brought the ring back to thrBurlington MA store to sell. Immediately before even seeing the ring the representitve says the diamond market has fallen 4x times in the last 6 months (currently 11/23). Presented with the ring she also states that the diamonds Princess cut was undesierd which I in fact was aware of. My instinct at this point indicates classic sales tactics, lower expectations of outcome. Create or raise discrepancies for negotiation leverage. It lowers your expectations of overall outcome... Think used car salesman. I insist the information is irrelevant to me and I would like to just know what the offer is and to consult with managers. As ultimately the offer will be the offer that's it. I am uninterested in the reasoning just want to know the number. She now begins to inspect the ring and claims there has been damage caused around one of the prong areas. I insist that there must be an error as I had just brought the ring in 6 months prior for my first consultation on sell/trade options and this was not mentioned. Again ring has NEVER been worn. It's never been past the knuckle of anyone's finger. I insisting there is no damage, she in my opinion shifts presumed liability for the damage by stating "we" could have done it in the setting and it would be covered under insurance. Classic sales tactics here- preset elements to lower expectations add negotiation leverage. The representative leaves the desk area to consult with managers holding the ring just loose in her hand!!! As if it were pocket change. The ring is professionally polished and has never been worn, barely handled and she's handling it bare handed. This is getting her body oils all over the piece degrading the polish. There was no white glove!! I think better care and practice should be taken. Shortly the representitve returns with a trade-in offer $6500 and cash price of $5000. Not very happy with the offer. Long's does have have trade-in program in which they give you full retail price to upgrade. This was my understanding at least which apparently was completely wrong. I was told you DO NOT get full retail price towards and upgrade only the cost of the stone is considered ($13,300 diamond). BE AWARE: The program only applies to diamonds for upgrade and does not transfer to any other type of merchandise!!! For example I was offered $6500 store credit for my ring. I could use it to purchase a Rolex, gold etc. was not offered the $13,300 value of the stone as a store credit. I was not aware of this stipulation. It is extremely important to always ask questions before making any final decisions. I have trusted Longs Jewelers for many years with all my fine jewelry purchases, repairs and previous estate jewelery sales. How I thought Longs buy back program worked was a large factor in my decision to purchase here. This is why I originally felt comfortable making the jewelrs golden purchase with Long's. As a result of this experience I will look to take my future jewelry needs elsewhere. I feel Longs Jewelers should be more transparent about the program they offer. All the stipulations, terms and conditions should be presented in a written document either before or after purchase. This information was not provided at any time.

able and was just as excited as I was. When we couldn't find the exact engagement ring I wanted, we designed one together and he was there for me every step of the way. We will be customers for life.