An Artistic Approach to Event Production
$2,750 starting price
Central VA & Shenandoah Valley
Service area
Shannon Jackson
OWNER
AWARD WINNER (1X)
Thanks to recommendations from couples on The Knot
Currently booking 2025 & 2026
LuLumination Creative Collective is an Event Management & Design team based in the Blue Ridge mountains surrounding Waynesboro, VA - serving the Shenandoah Valley & Central Virginia regions.
We are dedicated to creating unforgettable events for our clients. Whether you’re starting with a vague idea or a fleshed-out concept, we can help bring your vision to life with custom builds and trendsetting decor. Our passion is to use artistic inspiration and ingenuity to transform your event space; providing your guests with truly memorable and immersive experiences.
* Full-Service Event Planning & Design
* Custom Event Signage
Current Pricing and Package details may be found on our website
Currently booking 2025 & 2026
Prices & packages
Planning Power Hour
$250 starting price
Planning Power Hour
$250 starting price
Contact for hours
Contact for hours
1 Hour Zoom call to 'pick the planner's brain'
1 Hour Zoom call to 'pick the planner's brain'
Vendor Recommendations
Vendor Recommendations
Logistics Planning
Logistics Planning
Wedding Management (Coordination)
$2,750 starting price
Wedding Management (Coordination)
$2,750 starting price
Contact for hours
Contact for hours
1 planning meeting on site at the event venue
1 planning meeting on site at the event venue
2 scheduled planning calls
2 scheduled planning calls
Direction of the Rehearsal (1 Hour)
Direction of the Rehearsal (1 Hour)
Use of Wedding Day Emergency Kit
Use of Wedding Day Emergency Kit
Day Of Coordination for up to 10 hours
Day Of Coordination for up to 10 hours
Creation and distribution of event timeline
Creation and distribution of event timeline
Custom venue layout design + rain plan
Custom venue layout design + rain plan
Most popular
.Partial Service Planning
$5,250 starting price
Partial Service Planning
$5,250 starting price
Contact for hours
Contact for hours
ALL features of Wedding Management Package
ALL features of Wedding Management Package
Planning checklist
Planning checklist
3 in-person planning meetings
3 in-person planning meetings
Monthly planning calls
Monthly planning calls
Budget assessment and oversight
Budget assessment and oversight
Vendor selection and negotiation
Vendor selection and negotiation
Full Service Planning
$9,550 starting price
Full Service Planning
$9,550 starting price
Contact for hours
Contact for hours
Invitation Suite & Event Signage Curation
Invitation Suite & Event Signage Curation
Personalized Planning Portal
Personalized Planning Portal
Custom Mood Board (Design Deck)
Custom Mood Board (Design Deck)
ALL features of Partial Planning Package
ALL features of Partial Planning Package
Hotel & Transportation Management
Hotel & Transportation Management
Rehearsal Dinner Planning
Rehearsal Dinner Planning
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- Planning Power Hour$250 starting pricePlanning Power Hour$250 starting priceContact for hoursContact for hours1 Hour Zoom call to 'pick the planner's brain'1 Hour Zoom call to 'pick the planner's brain'Vendor RecommendationsVendor RecommendationsLogistics PlanningLogistics Planning
- Wedding Management (Coordination)$2,750 starting priceWedding Management (Coordination)$2,750 starting priceContact for hoursContact for hours1 planning meeting on site at the event venue1 planning meeting on site at the event venue2 scheduled planning calls2 scheduled planning callsDirection of the Rehearsal (1 Hour)Direction of the Rehearsal (1 Hour)Use of Wedding Day Emergency KitUse of Wedding Day Emergency KitDay Of Coordination for up to 10 hoursDay Of Coordination for up to 10 hoursCreation and distribution of event timelineCreation and distribution of event timelineCustom venue layout design + rain planCustom venue layout design + rain plan
- Most popular.Partial Service Planning$5,250 starting pricePartial Service Planning$5,250 starting priceContact for hoursContact for hoursALL features of Wedding Management PackageALL features of Wedding Management PackagePlanning checklistPlanning checklist3 in-person planning meetings3 in-person planning meetingsMonthly planning callsMonthly planning callsBudget assessment and oversightBudget assessment and oversightVendor selection and negotiationVendor selection and negotiation
- Full Service Planning$9,550 starting priceFull Service Planning$9,550 starting priceContact for hoursContact for hoursInvitation Suite & Event Signage CurationInvitation Suite & Event Signage CurationPersonalized Planning PortalPersonalized Planning PortalCustom Mood Board (Design Deck)Custom Mood Board (Design Deck)ALL features of Partial Planning PackageALL features of Partial Planning PackageHotel & Transportation ManagementHotel & Transportation ManagementRehearsal Dinner PlanningRehearsal Dinner Planning
Starting prices may not include all fees a vendor may charge. Contact the undefined for customized services and quotes.
Details
Destination Weddings
Destination Wedding Planning
Planning
A la Carte Wedding Planning
Budgeting
Day-Of Coordination
Destination Wedding Planning
Full Service Wedding Planning
RSVP Tracking
Wedding Design
Wedding Activities
Getting Engaged
Engagement Party
Rehearsals & Parties
After Party
Bridal Shower
Engagement Party
Rehearsal Dinner
Welcome Party
Wedding
After Party
Ceremony
Cocktail Hour
Day After Brunch
Reception
Rehearsal
Rehearsal Dinner
Awards and Affiliations
Any questions?
Meet the team
Shannon Jackson
Owner
Shannon has more than ten years of event planning experience and founded LuLumination Creative Collective in 2012. She manages up to 24 select weddings and private events annually. Shannon was an accomplished bartender prior to making planning her focus; so she also offers beverage consultation - creating custom drink offerings for her clients - and gets behind the bar to shake things up often! The creativity doesn't stop there as she's known around Charlottesville for custom chalk menu boards at a lot of popular eateries.
Reviews
4.7
out of 5.012 reviews
Your trust is our goal. Our community relies on honest reviews to help you make those big decisions with ease.
Review Summary
This AI-generated summary is a snapshot of this vendor's ratings and feedback.
Shannon from LuLumination Creative is highly praised by multiple reviewers for her exceptional wedding planning skills, attention to detail, and calm demeanor. She helped couples navigate unexpected situations, plan destination weddings, and execute their dream weddings flawlessly. Shannon's communication, organizational abilities, and vendor recommendations received glowing reviews. Reviewers appreciated her creativity, flexibility, and dedication to making each wedding unique and memorable. Overall, Shannon and her team were described as professional, reliable, and instrumental in creating stress-free and beautiful wedding experiences.Review photos
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Becca P
5.0
1/16/2025
Shannon & her team are rockstars! They brought our vision to life perfectly and I cannot imagine the timeline going quite as smooth without them!
Joanna D
5.0
11/17/2024
Shannon was invaluable on our wedding day, particularly in handling the fact that our wedding happened to occur in the midst of some hurricane-aftermath weather.
Her organizational skills kept everything running smoothly as she had a plan for all occasions, while her calm confidence helped maintain a stress-free atmosphere on the day of. She also helped out a lot in helping us wade through our options for party rentals, making her experience clear throughout.
On the day of, she managed several unexpected situations efficiently and discreetly, ensuring the day flowed seamlessly for everyone involved. She kept us running from event to event on time, even staying back to pack things up and organize with our team—and making sure to rush us onto the bus to make the after party.
Thank you for helping us make our wedding beautiful!
Any questions?
Breanna J
5.0
10/16/2024
We contacted Shannon after our original wedding planner unexpectedly quit on us 9 months prior to our wedding. Shannon was very kind and helpful with ensuring us that we still had time to plan and execute our dream wedding. We had a special request of helping us plan a destination elopement in Positano- Italy. Shannon was very transparent with us, saying that she specialized in US weddings, but had a special connection in Italy. She said that she felt comfortable planning it for us with her familiarity with the country and region of our requested ceremony. Shannon quickly began bringing our vision to life and connecting us with a team in Italy. Shannon was great at keeping an open and quick line of communication for all our questions and requests. She ensured that the elopement package in Italy had all of our requests and more. Even though she was not physically with us on our wedding day, she ensured that all of the logistics were taken care of and checked in with us that week and the day of. She really helped make the wedding of our dreams come to fruition. We are so thankful to Shannon for all of her help, expertise, guidance, Italy tips, and excitement throughout the entire process.
Victoria G
5.0
9/04/2024
My husband and I recommend Shannon at LuLumination Creative very highly. We just wish we could go back and attend our wedding as a guest just to see it all again. Shannon and her team made sure that we were well taken care of and directed in a way that allowed us to really enjoy the event and our guests. Everything went by so fast, as we imagined it would, but we can still look back and appreciate every detail. We don't have a single negative thing to say, working with you was comforting and efficient the whole way through - even with all of our last minute changes :) Thank you so much from both of us and everyone who has raved to us since!
Christian P
5.0
8/13/2024
My wife, Katie, and I worked with Shannon to put on our wedding at King Family Vineyard in May 2024. Our wedding turned out perfectly and Shannon at LuLumination was one of the main reasons why! She never missed a beat emailing us to make sure we were on track to have all our vendors booked and our invitations sent. Shannon has an excellent network and knows all the best Vendors for wedding and events around the Charlottesville area. She also offered high quality recommendations on the aesthetics and design decisions for our wedding (including tablecloths, table settings, floral arrangements) so we had a beautiful and consistent lavender theme throughout our decorations. Shannon wasn't just a huge asset in helping us make the major decisions, she also went above and beyond to help us finalize the minor details - she designed and printed beautiful signage for our rehearsal dinner and wedding. Given her substantial experience and work with soo many weddings, she also is great at generating fresh ideas for fun twists to add to your event. For example, she recommended having "fathead" signs printed of our beloved pets to hold up on the dance floor and this was a hugely popular touch that gave all of our guests a good laugh. Its also worth mentioning that Shannon was incredibly good at communicating. She would text or email us back very promptly and her messages were also well organized and to the point.
We were already blown away by Shannon and how helpful she was with wedding planning, but the best was yet to come. Shannon worked incredibly hard on our wedding day as our "day of" coordinator. Every event on our timeline was done right on time and went smoothly thanks to careful preparation and leadership by Shannon. The actual day of our wedding felt almost effortless for my wife and I because Shannon made sure we were where we needed to be. This meant the world because it gave us the space to really enjoy the moment without having to stress about the logistics. I can't emphasize enough how much effort Shannon put into making sure we had the perfect day. She really cares about her clients and strives to go above and beyond! I would give Shannon at LuLumination 6/5 stars if I could.
Matthew K
5.0
7/12/2024
With absolutely great service, and the ability to adapt on the fly, this wedding would’ve never been as great as it was without the amazing work of our wedding coordinator Sharon. She brought incredible skill as well as the ability to handle, conflict, resolution, and the craziness that comes with any wedding. From helping us find vendors when things fell through, to creating a great environment for my wife’s wedding vision to thrive. She helped make our day absolutely magical and would highly recommend her services to anyone. We cannot thank her enough!
response 07/12/2024
Thank You for the kind words! Silly autocorrect always changes SHANNON to 'Sharon'. The ...
officiant at my own wedding made the same slip-up - haha!
I loved working with your family!
Mary O
5.0
6/21/2024
Shannon was great to work with: organized; creative; calm; prompt; and kept us on track for my daughter's wedding. This was especially helpful and reassuring since we live 3 hours away from the wedding location.
Paul R
5.0
5/25/2024
Shannon was a pleasure to work with. She saw our vision immediately and aligned our plans with that vision every step of the way. There were countless vendor selections and choices that needed to be made along the way and Shannon was able to nudge us in the right direction for all of them. She was communicative and detail oriented and somehow able to juggle a million things at once and still stay focused on the priorities. I was honestly amazed at how she was able to pull together a last minute rain plan, coordinating with us and the vendors to make sure we still had an AMAZING reception. We had quite the untraditional music festival themed wedding at a psychedelic art museum. She was able to break the mold of normal wedding styles and suggest creative ideas that fit with our vision. Everyone that came to the wedding absolutely loved all the nice touches all around that made it feel like we were truly at a festival. From a music festival poster to wristbands, food trucks, face painting, dancers, fire breathing performers, and 3 different musical acts. It was truly a night to remember. She even surprised us with a few very nice final touches like a wedding cake piñata that not only fit the theme but was a crowd favorite! I can’t say enough about how amazing it was to put this on with somebody that was aligned with my vision and had the experience and means to pull it all off while keeping the budget in mind. It was absolutely perfect and I’d definitely recommend Shannon to anyone!
Alex C
5.0
4/27/2024
Shannon and her team were absolute professionals through and through. Fantastic communicator throughout the entire process and was extremely approachable with all that goes on with a wedding/wedding planning (the good, the bad, and crazy that happens in the weeks beforehand). We felt that her services were the most impactful to making our wedding day go so well. Our guests and us had a FANTASTIC time. Shannon and team go above and beyond and if you are in the market for a wedding planner, you will be making the right choice picking Lulumination and working with Shannon.
Larissa G
5.0
2/20/2024
Shannon and her team were amazing. They went above and beyond what I expected and helped make my wedding day perfect. Shannon was so much fun and helped make the day so much less stressful. From the time I emailed her and explained I needed a coordinator to help with the room flip, she was immediately helpful and came up with ideas before we hired her. This immediate initiative and creativity is what made my husband and I want to work with her. I could talk for days about how amazing and helpful Shannon was! There's so much in a wedding to plan that there were some things I just didn't know or think of and Shannon was there to help. For instance, ordering more food- we ended up with the perfect amount of food or making the signage. Shannon made us our name cards and the signs for table seatings, the bar, the food menu, and the welcome sign.
Adam T
5.0
9/03/2023
We're so pleased with the level of care we received from Shannon and her team. She works with highly creative artists and craftsmen that take your wild decoration ideas and turn them into reality. I swear they must have been set designers for Broadway shows because they transformed a boring ballroom into our Moroccan/Gypsy inspired dream! So colorful, so many textiles and assorted lighting to set the tone - just magical! Our family is still raving about it.
There's loads of choices out there to find a planner to manage the timeline of your big day - but finding someone to source excellent vendors and orchestrate a unique wedding theme (outside of the box!) means finding true visionaries - the team at LuLu are just the BEST.
Briana W
5.0
8/28/2023
We came to Shannon with an impossible task - pull together our wedding in just 3 weeks after a last minute Venue change - and she delivered! She was available to answer my texts late into the night - handling all my questions, troubleshooting, and just being the voice of calm I needed when wedding stress got the best of me.
Shannon guided us with buffet menu selection at our new venue, decor consultation, sourcing an available photographer within our budget. She went above & beyond while setting up the table decor and transformed the "Rain Plan" space into a ceremony site I was pleased with when in fact, we did need to move the ceremony indoors because of bad weather (freak Spring Snow!)
There is no doubt that Shannon saved our wedding and we're eternally grateful for all her hard work, insider advice, and much needed pep talks. You'll be so thankful to have her in your corner on your big day.
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Shannon Jackson
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LuLumination Creative Collective
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