Sweet Elegance Bridal
AWARD WINNER (3X)
Thanks to recommendations from couples on The Knot
Based in Atlanta, GA, Sweet Elegance Bridal is a wedding garment boutique. This establishment's beautiful gowns are curated with care. Each design is selected for its unique look and elegant touch, creating a collection that is sure to turn some heads.
Sweet Elegance Bridal has a seasoned staff that offers years of experience. As a full-service salon, this boutique dedicates itself to assisting each client along their journey. Everything from exquisite bridal gowns to mother-of-the-bride gowns, bridesmaids' dresses, and accessories are available here.
Sweet Elegance Bridal recommends that dress shopping begins between nine and 12 months prior to the wedding date. As some designers require six to eight months to create a gown, the timeline is carefully considered while you make your selection. To view and choose your dress, you can make an appointment with the salon. From there, an associate will help you sort out the details and start your exciting dress-picking adventure.
Hispanic or Latinx-owned, Veteran-owned and Woman-owned Business
Details
Accessories
Clutches & Handbags
Hair Accessories
Sashes & Belts
Veils
Dresses
Bridesmaid Dresses
Mother of the Bride Dresses
Wedding Dresses
Fashion Services
Dry Cleaning & Preservation
Plus Size Available
Suits & Accessories
Tuxedos & Suits
Awards and Affiliations
Any questions?
Reviews
4.8
out of 5.0181 reviews
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Review Summary
This AI-generated summary is a snapshot of this vendor's ratings and feedback.
Sweet Elegance Bridal offers a warm, luxe, and welcoming experience with attentive, patient staff who make brides feel supported and celebrated. Reviewers praise the wide selection across price points (including plus sizes), quick dress finds, and in-house alterations. The team is professional, non-pressuring, and highly recommended.Review photos
Showing slide number 1 out of 9
Ashley D
5.0
5/27/2026
Literally the best experience I could have ever asked for. From the moment I walked in, everything felt luxurious and welcoming. The quality of the dresses was absolutely amazing, ...
the staff was so kind, patient, and attentive, and the entire experience made me feel so special as a bride.
I went to several other bridal shops before coming here, and nothing compared to the experience I had at this boutique. You can truly tell they care about making every bride feel beautiful and confident.
I would recommend every soon-to-be wife come here first just to experience what true bridal luxury feels like. Thank you for making such a special moment in my life unforgettable!
Richaun R
5.0
4/22/2026
This place was fantastic from the moment I walked in! Ms. Nancy (a God send & a great time) assisted me with my choosing and try-on experience and she was incredible. She really ma...
de my day easy, smooth, and memorable. The entire team went above and beyond for me. Thank you Sweet Elegance Bridal! I appreciate you!
Any questions?
Briana B
5.0
2/23/2026
The staff at Sweet Elegance Bridal were amazing! They were extremely accommodating and helped me choose my perfect dress! I would highly recommend dress shopping here!
Jasmine M
5.0
2/22/2026
5 Stars – The Absolute Best Experience!
From the very beginning, Sweet Elegance Bridal exceeded my expectations.
As a plus-size bride, I reached out ahead of time to make sure I ...
would have options available to me. They responded quickly, answered all my questions, and made me feel completely comfortable even before I booked my appointment. That alone meant so much.
When I arrived, I was promptly welcomed and seated for a one-on-one consultation. They took the time to learn about my personality, the theme of my wedding, and what I envisioned for my big day. Based on our conversation, they pulled three dresses for me and then gave me the freedom to browse and pull additional styles that caught my eye.
And yes, I found the dress.
Lori, my consultant, was absolutely incredible. She is knowledgeable, patient, and truly knows how to make a bride feel beautiful. She made the entire experience feel personal and special. There was also another wonderful woman assisting (I wish I remembered her name!) who offered reassurance, honest feedback, and so much encouragement. Together, they made me feel supported and celebrated.
What stood out most is that you can genuinely tell this is a team that loves what they do. The energy in the store was warm, positive, and encouraging. It felt like having a personal group of cheerleaders helping me prepare for one of the most important days of my life.
They walked me through everything, from trying on dresses, to explaining how ordering works, to what happens with alterations. Even after purchasing my dress, they have continued to be accommodating. I decided I’d like to add sleeves, and they have already invited me back to review sleeve options and discuss next steps. That level of continued care speaks volumes.
If you want an experience where you feel seen, supported, and genuinely beautiful, this is the place to go.
This may be my one and only wedding, but hey, if there’s ever a vow renewal in 10 years, I know exactly where I’m going.
Highly, highly recommend!
Coryn M
5.0
2/10/2026
After a few bridal shops around town I finally said 'Yes to the dress' at Sweet Elegance! I had such a wonderful experience with the entire staff, with special thanks to Devon who ...
was so kind and helpful throughout my appointment. Sweet Elegance has a wide range of price and designer options, something I especially appreciated because I'm eloping and didn't want to break the bank! I found the perfect dress that balanced my budget and my dream dress! Devon really listened to what I was looking for and was definitely a hype-woman throughout. :)
As other reviewers have mentioned, they do ask your party not to take photos but they will take them and send as many as you'd like. The reason is because it is a shared main room and they don't want you photographing other brides in your background. Honestly, it wasn't a big deal for us, just make sure to ask for any photos you want.
Would absolutely recommend this shop!
cinda b
5.0
1/28/2026
Sweet Elegance Bridal is a wonderful place to look for the perfect dress. This is the second time I needed a mother of the groom dress and Christina went over some things with me, ...
pulled a few dresses and said you are going to love this dress. Once I tried the dress on, I knew it was perfect. My 2 friends said that’s the dress It was the only dress I tried that day. I was even able to meet with the seamstress! The wedding is only 72 days away. God truly was all over it! Thank you for a wonderful experience! Cinda
Sarah D
5.0
12/18/2025
Sweet Elegance Bridal was absolutely fantastic! I had to plan my wedding in 3 months so I didn't have time to go somewhere where I had to order a dress, so I had to buy off the rac...
k. I went to over 5 other dress shops and tried on over 50 dresses with absolutely no success. I was super discouraged and didn't think I would find "the one." However, once I went into Sweet Elegance, the whole dress experience changed. The whole experience was so pleasant and everyone was welcoming and super helpful. I didn't think I wanted a strapless dress due to my own insecurities, but once I tried one on, it was perfect. The dress that they found for me was absolutely what I wanted - fitted in the waist, beautiful embellishments and overlay without being excessive and white (not ivory). They were also able to get a beautiful matching veil that was EXACTLY what I dreamed of. When I tried everything on and had tears come to my eyes, I was shocked. I literally couldn't have asked for a better dress experience. They also had a great seamstress that was able to get all alterations done quickly. Definitely recommend!
Response from Sweet Elegance Bridal on 12/19/2025
Sarah, you looked absolutely stunning on your wedding day! Thank you for taking the time t...
o write your glowing review and allowing us the honor of be part of your special day! We are so thrilled you had a great experience shopping with us!
Jessica B
5.0
11/16/2025
My experience at Sweet Elegance Bridal was a 10/10 from the time I walked into the door until finding my dream dress. The stylist Rena was super helpful she pulled exactly what I w...
as looking for. The staff and owner were super welcoming and helpful. The prices were amazing. I couldn’t have asked for a better experience.
Response from Sweet Elegance Bridal on 12/19/2025
Jessica you and your mom were so much fun to work with, and you look AMAZING in your gown!...
So glad you came to shop with us and that I had the joy of working with you! I look forward to seeing your wedding pictures when the day comes! -Renah
Isabella M
5.0
11/12/2025
My experience at Sweet Elegance Bridal was truly the best I could have asked for. This was actually the very first stop on my search for a wedding dress, and I ended up finding the...
one here! From the moment I walked in, I felt so welcomed and cared for. The entire team created such a warm and inviting atmosphere, making me and my family feel right at home throughout the entire appointment.
Jaiva, my stylist, was absolutely incredible. She took the time to really listen to my vision and understand the type of dress I was hoping to find. Every gown she pulled for me was beautiful, but what stood out most was how attentive and patient she was. She offered thoughtful suggestions, made me feel so comfortable and confident, and truly celebrated each moment with me. The dress I ultimately chose was actually one that she had picked out — she understood my style perfectly before I even realized it myself!
I can’t recommend Sweet Elegance enough. Their team’s kindness, professionalism, and genuine passion for helping brides find their dream dress made this such a memorable and joyful experience. I’m so grateful to have found my gown here, and I’ll always remember how special they made this moment for me and my family.
Response from Sweet Elegance Bridal on 12/22/2025
Isabella, we are so glad you had such a positive and fun experience with Jaiva! We agree t...
hat she is top notch! Please send us pictures after your wedding! XOXO
Miranda W
5.0
7/13/2025
The ladies at Sweet Elegance Bridal were so helpful! We had a great experience trying on lots of dresses and they never made us feel rushed. The store has so many great dresses at ...
amazing prices. Honestly I picked this place for my appointment because they were one of few in my price range and they did not disappoint. Thank you so much for helping me find my dress!
Response from Sweet Elegance Bridal on 12/22/2025
Miranda, we are thrilled you enjoyed your time shopping with us and found your dress! We t...
ry our best to have dresses for all price ranges and people. Thank you for your review!
Rachael C
5.0
7/13/2025
Sweet Elegance met and exceeded all my expectations. From the moment we stepped foot in the store, I felt well taken care of and knew that I was in good hands. The store itself is ...
beautiful, everyone is dressed professionally, they offered water and champagne to me and my family, listened closely as I explained what I was looking for, and actually honored those wishes! They know what they are doing at this store, and it made a huge difference in how comfortable I felt during the whole experience. I got that moment of putting on the perfect dress and everyone was crying when they put on the veil and gave me a bouquet to hold. And it was at my budget!
They have lots of different wedding dress options here, all different materials and styles and price points so you are sure to find something you love! If you are still looking for your dream dress, I highly recommend stopping here! (can’t post pictures of my dress yet since my wedding hasn’t happened, but I think it’s gorgeous)
Response from Sweet Elegance Bridal on 12/22/2025
Rachael, thank you for your lovely words about us!! We can't wait to see pictures once the...
wedding has happened! You and your group were so much fun! XOXO
Phyllis P
5.0
6/29/2025
I had an absolutely fabulous experience finding my Mother of the Bride dress! After searching high and low in various department stores without any luck, a dear friend recommended ...
Sweet Elegance Bridal, and I am so thankful she did.
Kristine, the brilliant consultant at Sweet Elegance Bridal, selected the perfect dress for me. Her expertise and keen eye for detail made all the difference. I am beyond happy with my dress and cannot wait to wear it for my daughter's wedding in December 2025.
Response from Sweet Elegance Bridal on 12/22/2025
Phyllis, thank you so much for choosing us for your mother of the bride dress! Our moms ar...
e the best! Please send us pictures once the wedding has passed! XOXO
Annette M
5.0
6/29/2025
I met with Christine for the first time. I gave her a print out of the styles I liked and with no hesitation she immediately went to work selecting some gowns. There was one in pa...
rticular she knew the shop had and made it the first one for me to try. She said “don’t look” helped me to the front where all the mirrors were located, I could see the reaction of my bridal party they loved the choice. As soon as I turned to look at the mirror and saw myself I came to tears. I quickly visioned me on my special day with this beautiful Santa Rosa gown. This was the one designer I had a lot of style choices I liked. Christine knew they had a Santa Rosa gown similar to the style I liked. With no doubt in my mind I found my special day dress. Thank you Christine and staff. You made it easy for me to say “Yes to the Dress”
Response from Sweet Elegance Bridal on 12/22/2025
Annette, I had so much fun with you and your party! I am honored to have been a part of th...
is special moment for you. Thank you for choosing us for your dress. XOXO - Kristine
Jordan N
5.0
5/05/2025
Sweet Elegance Bridal was the first and only bridal shop I had to visit! The staff was so helpful, positive, and supportive during our visits. They do alterations in-house, and eve...
rything was priced very fairly. Out of respect for other brides in the store, they do not allow customers to take photos on their own phones, but the staff that worked with me took photos and got them to me the same day. I was so so happy with my dress and all of the hard work from the staff. We had a wonderful experience shopping here!
shannon o
5.0
4/24/2025
I had a great experience at sweet elegance bridal with my bridal assistant Christine. She was so sweet and knowledgeable. She made me and my guests feel so welcome and seen.We wer...
e also able to chose a few dresses on our own in addition to the selection she showed me. The first dress Christine showed me was the dress I chose and it is sooo beautiful and the price on it was amazing! They have soo many affordable options. Thank you soooo much Christine and everyone at Sweet Elegance Bridal! I am so excited for my wedding now!!
Matt C
5.0
3/23/2025
This is a great bridal shop! I purchased my dress 11 months prior to my wedding, and luckily I ended up choosing a dress that was off the rack on sale. Needless to say, my dress wa...
s way within my budget, and it was actually 65% off the regular retail pricing. I was able to take home my dress the same week after a few minor fixes to the dress that the shop completed for free since it was the "try on" dress. Everyone I worked with at the salon was amazing, including the owner.
I also brought my dress to their alterations expert Haydee. I brought her my dress in December, and it was ready with plenty of time plus additional alterations to get my fit just right before the wedding on March 1.
Andrea M
5.0
3/21/2025
Sweet Elegance was the most PROFESSIONAL and kind shop I attended. They had great selection of plus size dresses and I loved their setup. They asked me to walk the floor and pick a...
ny dresses I wanted to try on, then they had a few already picked out for me based on inspiration I sent them. They had me narrow dresses down to my top 3, then try them on again to see which dress stood out as my favorite. They were so organized and kind through the whole process. I would absolutely recommend them!
Annie M
5.0
1/14/2025
My dress was absolutely stunning and I cannot recommend them enough. They have amazing gowns in all price ranges and they are amazing to work with. I think dresses start around $1,...
000 and go up from there. Amazing selection, great staff, all around 10/10!
Haley R
5.0
1/06/2025
I couldn’t have asked for a better experience with choosing my wedding dress than the one I had at Sweet Elegance Bridal! Alyssa went above and beyond to make sure I felt beautiful...
, confident, and comfortable in my dress! She was always patient, engaged, and was actively listening to my feedback and actually encouraged me to voice my likes/dislikes for each dress, which led me to finally say “yes” to my dream wedding dress! I never felt pressured by her or any of the other stylists to try on a dress out of my comfort zone or my budget! Also, the dress I ended up choosing was off the rack and had a small pen mark on it. She pointed it out to me, even before I saw it! She was very transparent about every detail within my bridal appointment. Alyssa honestly made my appointment so special! If you are looking to find your dream wedding dress in a positive, encouraging environment with ladies who truly care about your input and how you feel in each dress you try on, I couldn’t recommend Sweet Elegance Bridal enough!!
Mariah K
5.0
10/05/2024
Shannon was a wonderful bridal consultant. She was patient and made my vision come to life. I love the fact that they do not pressure you to buy a dress on the first visit. Wonderf...
ul customer service !
Emily A
5.0
9/07/2024
When I went wedding dress shopping I was so nervous I made tons of appointments. A friend recommended Sweet Elegance Bridal and it was the first place I went...also ended up being ...
the only place! I absolutely loved it here, I went with my mom and sister and everyone was SO nice and amazing to work with. I never felt rushed or like anyone was trying to oversell me. I actually went with the first dress I tried on and I am OBSESSED. I also got my dress altered here through their contracted tailor. I got so many compliments on my dress and I always tell people to come here- incredible experience overall!
Caitlin G
5.0
8/18/2024
I found my dress here and I have absolutely no complaints. Alyssa was my assistant and if I had the option to dress shop again, I WOULD!! I actually had an appointment right after ...
with Anthropology and I ended up canceling it because my experience was so great here and I found my dress so quickly. 10/10 I highly recommend!!!!
Abby K
5.0
8/18/2024
I can’t say enough great things about Sweet Elegance Bridal. From start to finish, Alyssa was incredibly patient and attentive. She made sure every dress was clipped properly befor...
e I had the chance to view it, allowing me to appreciate the full effect and really envision myself in each gown.
Alyssa never rushed or pressured me into making a decision, which made the entire process so much more enjoyable and stress-free. The entire team at Sweet Elegance was equally amazing, creating an atmosphere that was both welcoming and supportive.
Compared to other boutiques, Sweet Elegance Bridal was by far the best. The personal attention, kindness, and dedication to helping me find exactly what I was looking for were unmatched. I am so grateful to Alyssa and the team for making this part of my wedding planning truly unforgettable. Thank you!
Lindsey A
5.0
8/12/2024
I worked mostly with Nancy and Kristin, but everyone at the shop was always so friendly and helpful. I never felt pressured by the team and they were willing to work with me until ...
I found the perfect dress. Great bridal shop in the Decatur area!
Alexis S
5.0
7/21/2024
Everyone that works here is genuinely so kind and wants you to find your dream dress. Alyssa was AMAZING and the absolute best hype woman!!
Anne B
5.0
5/23/2023
I had originally planned on having a beach wedding, so I had a simple yet elegant gown a year out. Due to health issues we decided to not have a destination wedding, so we switche...
d to having it local. Then we decided to have a church wedding and have it more worshipful. So I needed another dress that I felt was more appropriate! Kristine and her crew are awesome. Nancy was the one who helped me and she initially tried to talk me out of buying another dress but agreed to pull some things for me to try on. I ended up choosing a lovely Pronovias gown and I can't wait to wear it on my wedding! It is absolutely amazing!
Faith B
5.0
5/12/2023
I found my dream dress at Sweet Elegance Bridal. Nancy was such a sweetheart to work with. I was amazed at her skill. When I had my dress appointment, I told her all about my style...
, and the very first dress that she had me try on fit me more perfectly than any other dress that existed. I am so glad to have found sweet elegance.
Savannah T
5.0
5/12/2022
I just happened to see this boutique driving by and I'm so glad I chose to book with them. The staff ,especially Nancy, are so professional, attentive and passionate about what the...
y do. I felt very cared for and that my day was special. Nancy listened to my tastes and budget. I was open to her recommendations and you can tell she really knows what shes doing. We worked together for a while and her energy never waned! She's so upbeat and personable. Needless to say I found my dress!! I was nervous prior to all of this but as you get into it, it becomes a special experience. I'm so happy. Thank you Sweet Elegance!
Response from Sweet Elegance Bridal on 05/21/2022
Thank you so much for your feedback! We're so happy you enjoyed your experience! Congratul...
ations and we hope you love your dress!
Harriet H
2.0
3/28/2022
NANCY was the WORST. She objectified my body. Asked if I was “shy” while in the dressing room. Continued to make comments about my body. She put me in dresses that did not fit my d...
escription. I told her I wanted a princess dress without the heaviness. She proceeded to put me in mermaid dresses and giant ball gowns. She didn’t let my crew look at the dresses or photograph the dresses. When she FINALLY let us walk around, she told us to hurry up. Also when they made suggestions, she simply told them we didn’t have time for it. Absolutely awful. We found a dress that I loved, but Nancy ruined my experience. Luckily I found another salon with the same dress and they were so supportive. This salon can do better without Nancy.
Response from Sweet Elegance Bridal on 05/21/2022
We're so sorry you felt like this. We stride ourselves on having great customer service. W...
e ask our brides if they're shy before stepping into the dressing room to make sure we don't make anyone uncomfortable.
Nicole M
1.0
11/19/2021
This was the third place I went to while dress shopping, and even though I found an absolutely perfect dress I am literally going to the only other store in the metro area that car...
ries that brand instead to actually purchase it.
First of all, this no picture policy is INSANE! I mentioned it to another store and they said that it was completely normal to allow photos. They also would not give you the details on the style number, and I had to write down the designer secretly on my phone to remember it. Like sure other stores carry these dresses, but I can literally also find all of these on each designer's website? What's the point? Do you think I'm going to go home and sew it myself?
Second, they immediately made me undress once I got there? Which was so weird. The stylist also stayed right on me while changing, not even asking if it was okay. Every other store has let me get myself in the dress in private then helped me zip up after.
Third, I came in and gave her some very specific styles I wanted (A-Line, Off the shoulder). She immediately brought me a mermaid dress with sleeves? I was being nice and tried to put it on, but she had brought me a size 4 dress! I am clearly a 12/14? It was embarrassing to say "this won't go on me" and she had to take it back out.
My MOH was trying to look around and get some ideas of what I could try on, and the staff kept telling her to sit back down. They did let us browse at the end, but at that point I was pretty over this place.
Such a weird place with weird rules that do nothing but make the event stressful. As I said, I found my dress here, but I am going OUT OF MY WAY to buy it somewhere else.
Micah T
1.0
8/23/2021
Do not waste your time dress shopping here. This was the only bridal shop I went to that did not allow me to take pictures as I tried on dresses. This turned out to be extremely un...
helpful because when I was trying to make my final decision, I was not able to compare my favorite dresses from this place to favorite dresses from other places. Therefore, I ended up going with a dress from another place. STAY AWAY from this place if you want to take pictures of yourself in the dresses. This is not the place to go and will ultimately be a complete waste of time.
Response from Sweet Elegance Bridal on 08/24/2021
Hi! We would love to reach out to you personally, but we weren't able to look up your nam...
e. We want to hank you for coming to Sweet Elegance, but we are heart broken that your experience with us was ruined by our not letting brides take their own pictures. Sweet Elegance is known for our beautiful selection of gowns and caring service In the past we did allow that but because of all of the mirrors, brides were concerned that they were being photographed by someone else .That is why we take pictures of you on our own device. And that way you can look at your favorite dresses and compare them . We can also make sure that no one else is reflected in the picture.
Sweet Elegance is known for our beautiful selection of gowns and caring service , and we do take pictures of your favorite dresses on our devices so that you can compare. That way we can also make sure that no one else is reflected in the picture.
At one time we allowed brides to take pictures, but other brides were concerned that they were being photographed in our many mirrors.
We do appreciate your comments and will rethink our policy, as long as we can make certain that our brides feel secure.
On behalf of Sweet Elegance Bridal we wish you the best.
Karina B
5.0
1/04/2021
Sweet Elegance and Bridals by Aimee were my saviors during 2020. I originally ordered my dress from another Bridal Salon (worst decision ever) and ended up not even receiving it an...
d going through so much to even get updates. I spoke with Krsitine earlier this year when we came to purchase my Mom's dress at Sweet Elegance and ever since she had my back with helping figure out my dress situation. I am so grateful to her and her team for helping me with re-purchasing my dress from them. They have been so amazing and my dress is beautiful. Their customer service is out of this world!
Response from Sweet Elegance Bridal on 01/05/2021
Thank you so much Karina. I had so much fun working with you and your mom. You both are so...
sweet and look so beautiful! Thank you for leaving us a review.
Hannah C
5.0
8/11/2020
The ladies at sweet elegance and bridals by Aimee were so sweet and helpful! My dress was a brand new release online that I fell in love with. They were one of the only stores to h...
ave it in stock so they tracked it down for me to try on. I instantly knew it was the one!
Response from Sweet Elegance Bridal on 08/11/2020
Hannah, thank you so much for your kind words! It was a pleasure working with you. Thank y...
ou for choosing us!
Mimi A
5.0
6/27/2020
Kristine, Jaleesia, and the entire team at Sweet Elegance were wonderful--each of them was warm and helpful as I went through the process of selecting my beautiful wedding gown fro...
m their many lovely options. Jaleesia was my main consultant during the appointment, and she was patient, knowledgeable, and kind. She and everyone on the team made the entire process relaxed and enjoyable, and I was thrilled to walk out of the store with my beautiful dress. I also appreciated that the team is keeping the safety of their clients in mind during the covid pandemic by limiting the number of guests and adhering to mask-wearing practices. Thank you, Sweet Elegance Bridal, for a wonderful experience and a beautiful dress.
Arielle A
5.0
4/10/2020
The Sweet Elegance team were perfect. I felt like a princess every time I stepped into the salon and they were very helpful and patient with helping me select my perfect dress. My ...
dress was absolutely gorgeous and their beautiful customer service was icing on the cake.
Response from Sweet Elegance Bridal on 05/16/2020
Thank you so much for your kind words! It was a pleasure working with you and helping you ...
find your dream dress!
Carson C
4.0
3/20/2020
I had such an amazing experience at this shop. By far their customer service exceeded other shops I had visited. I didn’t feel like JUST a customer and I felt like they worked with...
me to find my perfect dress! Nancy was amazing... she listened to my requests and was extremely accommodating. She has such a sweet personality, engaged with my friends and family, but was also mindful of my wants, and answered all of the questions I had. I already felt beautiful before my big day. For me customer service is EVERYTHING, and this shop definitely has it. I would definitely recommend
Response from Sweet Elegance Bridal on 05/16/2020
Thank you so much, Carson! It was great working with you! You looked absolutely stunning i...
n your dress! We can't wait for your family & friends to see!
Kimberly G
5.0
1/28/2020
I would give Sweet Elegance Bridal 10 stars instead of 5 if I could. This is by far the best bridal shop in the country! I traveled from Cincinnati last year to visit my sister and...
made an appointment with Kristy. I cannot say enough great things about my experience. Kristy paid attention to all the details about my wedding and picked out dresses for me to try on which were all stunning. She asked the right questions and made sure I narrowed my top picks down without being overwhelmed. I fell in love with my dress the moment I tried it on. It is like nothing I have ever seen. I ended up picking a gown that had a detached train, which I loved because it was different, but so beautiful.
I ended up coming back to pick up my dress on another sister visit and Kristy and her mom helped me pick out the most beautiful veil that compliments the dress so perfectly. They also helped me pick out matching earrings and a hair clip which put the finishing touches on my vision. Kristie and her mom made us feel like family from the moment we walked into the shop, never rushing us and making the process go so smoothly.
My wedding dress was stunning on the day of. I only wish I could relive the day so I could wear it all over again! I would recommend Sweet Elegance Bridal to anyone. This shop beats all the shops in the famous Cincinnati bridal district. My dress was my favorite part of the wedding!
Sarah M
5.0
1/12/2020
I made a last-minute appointment and Nancy was super accommodating and set my party up nicely in the bridal room. We were immediately served water and champagne.
My stylist, Abby...
, was amazing! She sat me down and asked me about my wedding and what style I was interested in. She pulled dresses first and then told my party we could walk around after I tried some of her picks on. But, this was not necessary because Abby found my dress on her 2nd try! It was perfect for my figure and better than anything I had tried on before (this was my 3rd bridal boutique). It had notes from my style and some that were not what I had picked, but fit me perfectly! Abby was super helpful in the fitting room and asked me a lot of questions on the feel and comfort of the dresses. She helped me pick out a belt to go with my dress and let me try on several different veils. She was not pushy at all and always made sure we were having a great time!
After saying YTTD Abby and Nancy let us sit for a while and celebrate with champagne. This was such a fun and relaxing experience that I definitely recommend for any bride trying to find their dress!
Rebecca B
5.0
11/07/2019
Aimee and her staff were amazing. Despite being indecisive and not really knowing what I wanted in the beginning, they helped me pick the dress of my dreams. They were so patient a...
nd knowledgeable. Aimee went out of her way to ensure my dress arrived on time. When I came to pick it up, she treated me like family and made me feel even more confident about my dress choice (and where I bought it)! I definitely recommend Sweet Elegance Bridal.
Nicole M
5.0
10/24/2019
The other reviews are exactly right. Run don’t walk to this salon!! Aimee saw my Pinterest board and found my dress on the first try.
It was my first bridal salon and first dress ...
too. Such a crazy and fun experience all within budget. She even picked out the perfect reception dress, accessories, and suggested hair styles/earrings to fit the look.
We just got married and everyone said it was the best dress they have ever seen.
Make this your first stop!
Response from Sweet Elegance Bridal on 10/25/2019
Nicole, thank you so much for your kind words! It was such a pleasure working with you and...
making sure you looked stunning on your wedding day! Don't forget to send us pictures! Thank you for choosing us!
Morgan G
4.0
10/04/2019
Found my dream wedding gown here! I had a great experience with the staff and finding/picking up my dress. I took off one star because they do not let you take any photos of yourse...
lf in any of the dresses before you purchase one, so you have nothing to look at to consider dresses if you’re going to multiple places. They also will not tell you the designer of the dress before you purchase it. Both of these things (no photos and not telling the name of the designer) are purely so that customers cannot find the dress elsewhere for cheaper. This makes sense, but as a bride, also made it really difficult to choose a dress without pictures of some kind to go off of.
Response from Sweet Elegance Bridal on 10/07/2019
Thank you so much for sending those beautiful pictures to us! We've taken feedback from ou...
r brides and have changed our photo policy since then. We now take the pictures so that we do not compromise other customers in the store, but we send brides their favorites after the appointment in over.
Ashley P
5.0
8/27/2019
I purchased my dress from Sweet Elegance and it was one of the best decisions I ever made! Aimee went above and beyond at my appointment to make sure I would find the perfect dress...
, which I did! She stayed exactly in my price range and let me try on all different variations of the style dress I envisioned. I did have to add straps to my dress so when my dress finally came in Christine took the reigns and I am glad she did. She put me in contact with the best seamstress who altered my dress exactly how I envisioned it, if not better. I cannot thank Sweet Elegance enough for being a part of my special day.
Response from Sweet Elegance Bridal on 08/27/2019
Ashley, thank you so much for this kind review! It was a pleasure working with you and we ...
are more than happy to hear that you had such a wonderful time with us! Thank you so much for choosing us!
Erica H
5.0
3/22/2019
I had an amazing experience at Sweet Elegance! They had an expansive selection of dresses that fit my style, needs and requests (and their prices were great). The sales associates ...
were all very nice and helpful, the owner even personally helped out with my appointment. I love that they gave out champagne to my sister and I while we were looking/shopping. The only downside is that you can't take pictures in the dresses or know the designer/style number until you purchase a gown.
Carolyn B
2.0
1/28/2019
Super disappointing. I specifically picked this salon because they are one of 3 salons in the metro-Atlanta area that carry the Wilderly Bride collection from Allure Bridals. I eve...
n inquired about them when I called to schedule my appointment. Out of the 60+ dresses in this collection they only had ONE sample I could try on. Needless to say I was completely underwhelmed. The staff was nice enough, but if you're looking for something specific they might not have it.
Response from Sweet Elegance Bridal on 01/29/2019
Carolyn, hi! I am sorry that we were sold out of the Wilderly dresses you were looking fo...
r. Unfortunately the Wilderly dresses do not have the structure that most of our brides desire and as a result we have been selling them off the rack.
However, if we can help you locate a specific dress we will be glad to do the legwork for you. If we can help you, please call the store and ask for the owner.
Sweet Elegance Bridal
404-292-8424
Trina H
5.0
11/13/2018
The staff really listened to what I was looking for and what I had envisioned for myself. They were very patient. They helped me narrow down my choices and I was able to find my ...
wedding dress.
Emily C
5.0
11/12/2018
My experience at Sweet Elegance was outstanding. Aimee, the shop owner, is genuine, pleasant and incredibly helpful. I had a very particular dress in mind and struggled picking bet...
ween two, and she helped me in my decision and with perfecting my dress to make it mine. They have a great selection of gorgeous dresses and have very reasonable prices. Highly recommend Sweet Elegance!
Lauren K
5.0
9/08/2018
I had a great experience buying my dress from Sweet Elegance last fall! We'd been to a few other more discount boutiques before we visited Sweet Elegance, and it was evident from t...
he moment that we walked in that this place was different. I think it was Nancy that I worked with and she was so nice, really listened to what I wanted, and gave me a nice pair of earrings to wear while trying on dresses to get the real feel. My appointment ended up lasting probably about 3 hours and she never once rushed me or made me feel like she needed to get on to another customer. I ended up falling in love with the first dress I tried on, and the price was just as good as some of the other more "warehouse" shops that we'd visited beforehand. The owner was also there and celebrated with us, and everyone was so nice. A few things that may turn people off: 1) They don't let you take pictures of the dresses, but they will take pictures for you once you say "yes" and send them to you. I actually didn't mind this, as my friends and family were fully engaged with me, not on their phones. 2) They pick a few dresses for you (based on what you say you like) before they let you shop the racks, but they do ultimately let you look through every dress on the rack if you want. So in the end, these were no big deal to me, but I imagine some people could get frustrated with the rules. In the end, I absolutely loved my experience with Sweet Elegance and would totally recommend it to anyone in the Atlanta area (and in fact, I've already referred several other friends there)! Thank you, Sweet Elegance!
Sharita H
5.0
8/21/2018
This place was beyond amazing!! I came in feeling lost, with little hope! They were very patient with me and helped me find a dress that fit me perfectly!! THANK YOU SO MUCH FOR EV...
ERYTHING!!
Amanda M
5.0
7/31/2018
Truly amazing! I made an appointment here thinking this would be the first of many salons to go to but I ended up finding the dress on my first visit here! They really do make you ...
feel like family and listen to all of your concerns and wishes. I was able to stick within my budget and my dress arrived with plenty of time. I also had my alterations done here (they have a couple of seamstresses that come on different days depending on your schedule) and that made it very convenient. Every time I came in they were nothing but kind and professional. I even made an appointment just to have someone help me put my dress on a few weeks before the wedding to make sure it still fit since all of my bridesmaids are out of state. The staff was so nice and gave me lots of last-minute tips for the big day.
Elizabeth D
5.0
6/25/2018
I had a friend say, "Run, don't walk to Sweet Elegance Bridal" when I asked for bridal shop recommendations. Man, she couldn't have said anything more true! I went to one other bri...
dal shop in Atlanta the morning before coming to SEB. They were great, friendly, all the things that you'd want when trying on wedding gowns. But that afternoon, from the minute we stepped in the door of SEB, I was blown away. They actually LISTENED to what type of dress I wanted and didn't bother with making me try on anything else. They dressed me in dresses that I didn't get to pick out first (which was a little hard to accept internally since I thought I knew exactly what I wanted), but then gave me the opportunity to pick some to try on myself. It didn't matter. The second dress they put me in was the winner. They do not allow phones or cameras in the bridal salon, but once you've picked out your dress, they will allow pictures. They carry the most fashion-forward dresses in Atlanta, hands down, and their service is second to none. I am THRILLED with my dress and just can't wait to get married in it! If you want a unique dress, you have to come here.
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Sweet Elegance Bridal
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