About this vendor
Based in Philadelphia, PA, Sparkle Events by Alejandro offers wedding planning services from full coordination to day-of coordination.
We are based in Philadelphia but can travel to surrounding areas. With over 15 years of wedding planning experience, we can make your wedding unforgettable!
We love our clients and love what we do. If you are looking for a great and stress-free experience, please reach out to us!
Sparkle Events by Alejandro supports diversity by embracing groups such as LGBTQ, Latino, black, women, disabled, veterans, AAPI, and more. Everyone is welcome in our family.
Details
Business Attributes
- Hispanic or Latinx-owned Business
- LGBTQ+-owned Business
- Veteran-owned Business
Destination Weddings
- Destination Wedding Planning
Planning
- A la Carte Wedding Planning
- Budgeting
- Day-Of Coordination
- Destination Wedding Planning
- Full Service Wedding Planning
- Se Habla Español
Wedding Activities
- Getting Engaged
- Rehearsals & Parties
- After Party
- Rehearsal Dinner
- Welcome Party
- Wedding
Awards and Affiliations
Reviews
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5
out of 5.040 reviews
Review photos
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Hannah was an absolute lifesaver on our wedding day! From start to finish, she kept everything running smoothly and ensured that we could enjoy the day stress-free. Her attention to detail, calm presence, and quick problem-solving were unmatched. Having her on our team allowed us to relax and fully enjoy our wedding. We can’t thank Hannah enough for all her hard work and dedication. Highly recommend her to anyone looking for a reliable and talented coordinator!
Hire Alejandro for your wedding! Alejandro was our day of coordinator & was absolutely amazing and extremely helpful! He made sure that the day went smoothly and my wife and I felt so relaxed on our wedding day, thanks to Alejandro. He has a great eye for detail and he made the necessary changes at our venue to bring our vision to life. He is very professional and he brings a great happy energy.
Made our wedding day absolutely perfect! Alejandro was organized, creative, and incredibly attentive to every detail. He ensured everything ran smoothly, allowing us to enjoy every moment without stress. We couldn't be happier with how everything turned out.
Alejandro was so incredibly helpful throughout the entire day! I don’t know what I would have done without him! From helping to bustle my dress down to hair spraying my hair to keep it in place, he was an absolute star player in helping to keep the wedding running smoothly! He was personable, down to earth and so much fun! We would recommend Alejandro to anyone planning a wedding in the future!
We used Alejandro as our day-of-coordinator and he was beyond incredible! If you are thinking about hiring him for your day of your wedding, it is absolutely worth it! We were really nervous about our wedding day and Alejandro put us right at ease and exceeded our expectations. He had his hands full with us being two brides and was still able to anticipate each of our individual needs and take care of them all day and night. With Alejandro’s help we didn’t have to worry about a single thing on our special day and could just relax and enjoy the day. He took care of everything from coordinating the vendors, to discreetly taking care of any hiccups in the flow of the day , to brushing my hair for me and unzipping my wife’s dress for the bathroom. My dress also had a complicated bustle that my bridal party was having trouble with and Alejandro was able to keep me calm and figure it out. He truly took care of everything for us and we couldn’t be more grateful! He is so kind and helpful and we don’t know what we would have done without him.
I cannot say enough good things about Alejandro! I was planning my wedding from across the country and he completely put me at ease. From booking hotel blocks to communicating with other vendors, Alejandro went above and beyond. I was so incredibly carefree on my wedding day thanks to him. You will not regret hiring him!
Hire Alejandro!!!! I cannot say enough about his professionalism, his eye for details and the joy he brought to my wedding day. We were late to our ceremony and Alejandro organized everything so our day continue to run smoothly. He looked at our venue and made the necessary changes to bring my vision to light. He was truly a little magic on my special day, could not have done it without him.
Alejandro was an excellent day-of coordinator for our wedding, and would highly recommend to others. He was kind, helpful, and professional, and proactive leading up to the wedding. During the wedding he helped coordinate tips for vendors, arranging decorations, helping with the bustles of the wedding dress, and probably many other things we weren't aware of. In the end our wedding went super smoothly!
We booked Alejandro as our day-of/month-of wedding planner and couldn’t be happier with our choice! Alejandro is very professional, detail-oriented, and overall great at what he does. He did an excellent job managing all the vendors and making sure things ran smoothly on our wedding day. He also was able to assist with setting up our decorations and was very flexible with managing unexpected things that popped up. We would highly recommend working with Alejandro!
Alejandro is amazing! If you’re having a wedding, you need him! Everything was set up perfectly, he kept the day running smoothly, and made sure we did not have to worry about anything. We did not have a videographer, only a photographer, and he surprised us after the wedding with sweet videos of a few special moments from the day. Alejandro goes above and beyond for his clients! Our family cannot stop raving about how amazing he was. I could not say enough good things about his services! And I would hire him a thousand more times.
Alejandro was our day of event wedding planner for my daughter's wedding that took place this past Saturday, July 15. He was excellent and I strongly recommend that if you are having a wedding, you hire him. He is very well organized, works well under pressure, and has a very calming influence. He made the day run smoothly.
Alejandro was the absolute best! We booked him after seeing him work at a friends wedding and I couldn't imagine our wedding day without him. Him and his assistant kept everyone organized, kept calm and helped relieve so much stress on our wedding day. He was prompt to respond to emails and our other vendors loved working with him!
Hire Sparkle Events! Alejandro and Mariella were the day-of coordinators for our wedding in May 2023. We had an intimate ceremony followed by larger cocktail style reception for about 140 people at a local restaurant.
Hiring an event coordinator was one of my more stressful decisions during the wedding planning process. As a very hands on, DIY bride, I had my vision and materials ready, but I needed someone to roll up their sleeves and help with the physical set-up and take-down on my wedding day as well as the usual vendor coordination and day-of support. During my initial consults, I was shocked how many coordinators I spoke to that only handled vendor coordination and very-light hands on set-up, relying heavily on the other hired vendors. My issue was that I, the bride, was the primary vendor - I handled all decor, florals, linens, lounge furniture (including driving the box truck to drop it all off) myself and I needed someone to step in my shoes and get my venue ready while my now-husband and I, as well as our families, concentrated on our big day.
My initial consult with Alejandro was a breath of fresh air - he was not only professional and could clearly express his value based on previous experience but he also understood my vision and was happy to be there to make it happen. His rates, including the add-ons I selected were reasonable.
We met with Alejandro exactly one month before our wedding to show him the venue and go over our plans. Alejandro was able to provide constructive feedback on how to make the event flow smoothly and negotiate some additional requests with the venue. Alejandro stepped in to have the hard conversations and fight the battles I didn't have the mental energy for! We were able to communicate the entire month before the wedding through email, text, and shared documents online. He was in contact with all of our vendors before the big day to help make sure everything was clear and on-track.
The day of my wedding went EXACTLY as planned and much of that is thanks to Alejandro and Mariella. They finished getting the venue ready while I was getting my hair and makeup done - and our communication through that process was minimal - allowing me to relax and enjoy the day. Alejandro is great at understanding the overarching vision and making the executive decisions necessary to guard the couple's sanity on such a chaotic day.
Throughout the ceremony and reception, Alejandro was somehow no-where and everywhere all at once. He helped bustle my dress, grab me water if I needed it, address any concerns (like asking the band to turn the music down a bit), making sure food service ran smoothly and that we stayed on schedule. He was engaged with so many of the attendees throughout the night. It wasn't until the next day and almost a week later that I started to hear my guests share their positive experiences with Alejandro - supporting situations I was completely shielded from.
I had multiple attendees ask for Alejandro's information so they could check his availability for upcoming events and happy to know I'll get to see him again at our friends' wedding in July!
I know this is a long-winded review but this is the type of information I would have appreciated when I was searching - so good luck to you future brides and/or grooms, and if all else fails - hire Sparkle Events!
Hiring Alejandro as a day-of coordinator is the best money we spent for our wedding. We had a DIY venue and were working to keep costs low, but it was absolutely necessary to have someone on the day of the event keeping the trains running.
Alejandro is a true professional that was several steps ahead of me the whole day. He set up the tables and decor, pre-empted problems, called vendors before hand; during the reception he ran the schedule flawlessly, and came running with club soda when I spilled on my dress. Post wedding he and his team tore everything down and packed it away, it was the smoothest transition I could have asked for. He was charming and the guests loved him. 10/10 would hire again (but hopefully I won't have another wedding haha)
We hired Sparkle Events by Alejandro as day of coordinators for our October 2022 wedding. In the lead up to our wedding Alejandro was very responsive to our emails which I really appreciated. On the day of, Cassie was our coordinator and she did a great job getting everything set up under a relatively tight timeline for our 11am ceremony. I am so glad we had Cassie there so that I did not have to worry about any set up issues while I was getting ready and doing photos - she did a great job making sure everything was in the right place and coordinating with our venue team. Pricing was very reasonable and absolutely worth it so that my husband and I could enjoy our big day.
We had a great experience working with Alejandro and Justin! They took on everything during the month of the wedding and managed all of the vendors so we could enjoy ourselves. They did a fantastic job decorating the cake and table centerpieces, and they were totally on top of every detail throughout the night! Hiring Sparkle Events was a great value and I highly recommend them!
Alejandro did an amazing job coordinating my wedding at the Please Touch Museum. His strength is that he communicates very well and responds very quickly to any questions you may have prior to your event. My wedding day was so smooth and had no issues. He made sure all my vendors were there and most importantly that me and my husband were having a great time!
Hire this man! Planning a wedding during a pandemic is not for the faint of heart. My wife and I are super-type A - want to be in control and enjoy the art of planning. For a while we were like nah, we don’t need a planner we got this. And we did! The problem came when the execution of the wedding itself came into play. Who would cue the entrance, who would manage the vendors, who would guide the guest transitions, who would check the audio, who would make sure the cake topper made it to the cake, who would make sure our card box got back to us safe and sound? After seeing Alejandro in action it’s truly terrifying to think that we were even considering not having a same day coordinator. And let me tell you … we picked the best of the best! I mean, seriously go to this guy’s reviews and IG photos. It’s obvious we are not the only ones who share our love of this man and his wedding coordination/planning skills. He was organized, positive, fun (!), and very obviously knew what he was doing. Alejandro and Sparkle Events felt like a friend or a family member who cared as much as we did about having the best wedding ever. Sometimes we’d be like … let’s do this! And he’d be like, I like that but here are some things to think about based on what I’ve seen. (SO HELPFUL!) He’d listen to our ideas and always try to make it work. He made our day so special. We couldn’t have done it without him. Five stars. A+. If you are considering another wedding planner or same day wedding coordinator your search is over. Alejandro wins everything. Hire him. You won’t regret it!
They were AMAZING and the most crucial part of my wedding! I had a “DIY” wedding at a large venue and they coordinated things I never would of thought of. They even kept me calm and took care of me the morning of my wedding! Anything I needed, they were on top of. The best of the best!
Alejandro really helped bring our vision to life when we got married last month in Lititz, PA. I consider myself a planner and tried to DIY but when you get towards the finish line, you want someone there who's great with attention to detail. He and Justin made a wonderful day even better. Work with him if you want to elevate your experience, worry-free!
There couldn't have been a better person to help us with our wedding planning. Alejandro was very patient and catering to all of my needs he was extremely helpful the day of the wedding is well because we had so much different things going on that without him this wedding may have been a disaster. We appreciate him and his husband Justin for being at our side and taking care of every step walking us through each each vendor and what our options were, In my opinion you are in the best hands in the industry if you let him handle your wedding planning
We got married on 10/11/19 and we could not have done it without him. In the beginning we weren't sure that we needed a day-of-coordinator, but on our wedding day we were SO thankful that we hired Alejandro! He was friendly and fun to work with. Alejandro took care of all the behind the scenes stuff you don't think about on your wedding day. He met with us a month beforehand at our venue to review everything, and gave us ideas for our floorplan and timeline. On our wedding day, he was there bright and early to finish setting up. He kept us on track for the wedding and even brought us food and drinks during our pictures (which was awesome). Alejandro took care of handling our caterer, which we found out afterwards was late. Having him there allowed us to just enjoy our day, which we definitely did! Thank you for everything Alejandro! You're the best.
Alejandro was absolutely amazing! Our day was flawless thanks to his and Justin’s help! Our decorations and timeline were perfect! I can’t thank them enough for all their hard work and helping plan our wedding! It was perfect!
My husband and I hired Sparkle Events By Alejandro for our 30th Anniversary Vow Renewal(a wedding in everything but the name). From our first meeting, Alejandro was professional, invested in our event's success and full of great ideas. The month before the event he helped organize the vendors, nailed down the timeline and even helped me locate a calligrapher for some last minute decorations. He listened to all of my ideas and executed them to perfection. I literally didn't have to think about anything day of our wedding because he had it all under control. Alejandro had the ceremony and reception looking spectacular. He even had to make a marathon sprint back to the hotel when I forgot the cards for the readings. The day was perfect because of Alejandro and his cool, calm demeanor and attention to detail. I genuinely don't know how our day would have turned out without Sparkle Events. I would definitely recommend to a friend and hire them again if/when my daughter gets married. Thank you so much Alejandro and Justin!
If you think you can manage your wedding without hired help, THINK AGAIN! We thought "how much trouble could it be?" I seriously don't know what we would have done without Alejandro. He was so easy to work with and has great knowledge and experience in the industry. Whether you are looking for help planning your whole wedding, or only need help for the last month of even the day of, Alejandro is worth every penny. Because of Alejandro, we were able to relax and enjoy every moment of our wedding day. He goes above and beyond for his couples and can't imagine our wedding day without the help and friendship of Alejandro!! Do yourself a favor and hire him NOW!
I could not imagine my wedding day without Alejandro and Sparkle Events. He made sure everything was PERFECT from beginning to end. He didn't feel like a wedding coodinator, he sincerely felt like family. Speaking of which my family and friends loved him. My husband and I are so grateful to Alejandro for all of his hard work, attention to detail, and for making the entire day and process run smoothly. I wish I could give him more than 5 stars. If you are considering Sparkle Events, do yourself a favor and be worry free on your big day and let Alejandro take care of the rest!
I wish I could give Alejandro 10 stars. I don't even know where to start because he went so above and beyond anything I expected. Alejandro will be more than your wedding coordinator on your wedding day. He will be your best friend. He has such a calm demeanor and you will be able to count on him for absolutely anything and he will do it with a smile on his face. From the second I met Alejandro, I knew he was good at his job. He is very confident in what he does, but also takes the bride and groom's opinions and desires into consideration. He is always a text, phone call, or email away and answers promptly. We had him at our rehearsal and he ran the show and nobody in my bridal party felt like they didn't know what they were doing. On my wedding day, he was there the entire day and calmed my nerves when I was feeling anxious. He stayed until the end and made sure there was nothing else my husband and I needed before he left. I gained a life long friend in Alejandro and he exceeded all expectations. He made SUCH a positive impact on our special day and the day went so smooth because of him. We will recommend him to anybody that needs a wedding coordinator. Look no further if you have been debating which coordinator to use, you will not be disappointed with choosing Alejandro.
We had a great experience working with Alejandro. He went above and beyond as our same-day coordinator, assisting with designing centerpieces, putting together arrangements, and just helping us maintain a strong piece of mind through the whole process.
Alejandro helped us with our wedding and he was phenomenal. Great ideas, great person. Our wedding turned out great, it was everything we envisioned and more. Thank you Alejandro for making our special day amazing ! We couldn't be happier.
My wedding was at my parent’s farm which meant a lot of set up and coordinating with vendors, guests, decorations, etc. Sparkle Events by Alejandro exceeded my expectations and took care of absolutely everything. Alejandro made sure everything was set up perfectly and he even kept me calm as it started to rain before the outdoor ceremony! My wedding day was perfect and stress free thanks to Alejandro.
If I could give Alejandro more than 5 stars I would! He did such an amazing job making sure my special day was PERFECT. Even though it poured all day during our outdoor celebration that didn't stop Alejandro from making every part of the wedding memorable. He made my husband and I feel like a King and Queen. We don't just consider him to just be our wedding planner but rather a part of our family. :) My husband and I appreciate all of the efforts put into place to make this magical day come true.
Alejandro was great, so helpful , punctual and handled everything with professionalism . I didn’t have to worry about a thing , he knew all the right people and was always easy to reach , very personable , treated us like family . I would highly recommend ! If you want your dream wedding to become a reality, i highly suggest you to book Sparkle events !!!
You NEED Alejandro on your wedding day! I can't say enough about Alejandro and Justin. We hired Sparkle Events as day-of coordinators for our self-planned wedding. Even though we only signed up for day-of services, Alejandro and Justin met us at our ceremony and reception site weeks before the wedding to talk through all of our plans. They asked questions and helped me with things I hadn't even thought about! Alejandro knew I was nervous about the rehearsal going smoothly the night before, so he came to run the entire rehearsal as well. On the day of our wedding, Alejandro and Justin took care of EVERYTHING! They ran the chapel setup and entire ceremony, coordinated the timing of the day/night's events, made our centerpieces look better than I imagined, and solved a seating issue (a mistake made by the reception venue) without us even knowing there was a problem. I didn't have to worry about anything except getting married and enjoying the event we worked so hard to plan. I had an incredible day, and I have Alejandro and Justin to thank! I couldn't imagine the wedding day without them, and all of my friends will certainly be hiring them for their weddings.
We hired Sparkle Events for their one month service and it was the best decision we made throughout the entire wedding planning process. They answered all of our wedding prayers and became like family. No task was too big or too small, they thought of potential issues that would've never crossed our minds, eased ALL of our worries, and truly cared about it being our best day ever. Numerous of our guests bonded with Alejandro and Justin and I think that's telling of how love-able they are as people. After the wedding, we found ourselves asking, "What would we have done without Alejandro and Justin?". They are amazing at what they do and that's pretty much everything!!
Sparkle Events exceeded our expectations!! They complete any task asked of them —they simply get it done!! From the church/ceremony to our tented venue in the Colonial Industrial Quarter on the rainiest day ever, they executed every plan seamlessly. Their presence was visible to many guests as they work with style and grace making things happen. Without question, Alejandro & Justin are game changers!!!
Alejandro is an amazing person and he is the best wedding planner. I used him for both my wedding planning and as my florist. He did my wedding planning very nicely and made it the best and perfect wedding. Alejandro was always very pleasant and cheerful. I would definitely recommend anyone to hire him for the wedding planning as they are the best planner. They did the best job in limited number of days and price wise they are very reasonable. Definitely recommend them. Good job and thank you for making my wedding the best.
I can’t say enough great things about Alejandro! From the start he was immediately responsive and flexible with a schedule. He helped put my wedding together in 90 days and he was always very reassuring that all would be okay. He made himself available at all times, day, night, evenings, and weekends!! He understood my vision and was able to create it without me being there to supervise. And that speaks volumes of his abilities and willingness to make your day as special and memorable as you would hope. He literally catered to my every need on my wedding day making sure that I was relaxed and enjoyed the day, basically taking all of the stress away. He coordinated with all vendors to ensure everyone was on the same page and the day went off without any glitches. The compliments he received from the vendors and from my guests was extraordinary and I can’t thank him enough for all of his hard work. Trust me, every bride needs Alejandro!!!
5 stars is not enough…his is a 10 star planner & coordinator. He will make your event sparkle and absolutely fabulous Much love to Alejandro & Justin!!! xoxo
I wish I could give Alejandro 10 stars. We would not have been able to pull off this wedding without him. My venue fired their banquet manager 6 months before my wedding, and didn't replace him until 10 days before my wedding. Dealing with the owner of the club was a nightmare. Enter Alejandro. He made sure everything ran so smoothly. Every person I spoke with, including all of my other vendors, had fantastic things to say about Alejandro. He was there to do a prewedding walkthrough two weeks prior. He was constantly available via email and text. I just cannot say enough about him! We truly would not have had such a successful wedding without him.
My wedding day was absolutely stunning, personal, and carefree thanks to Alejandro and his amazing work. I had my wedding at my husband's family's farm and we had put in a lot of hard work before meeting Alejandro. Keeping it personal, with attention to detail was of the utmost importance to us and we couldn't have done it as beautifully if I hadn't found Alejandro. He helped in ways that extended beyond his job description, and most importantly, made my day as special and true to me as possible. He had a tray of appetizers ready for me after my ceremony- which literally saved my life- and took care of things throughout the night in the most flawless way. He was so thoughtful about everything. At one point, he was mopping an area of the dance floor that got wet! He is truly a gem and I feel blessed to have shared my most special day with him and his husband. Words cannot express how thankful I am to him and his ability to make my vision of my dream wedding a reality. His personality and bright spirit kept me calm and uplifted throughout the entire process- which meant a lot. I would recommend him for any bride that wants to feel like a queen on her wedding day, or anyone who wants to feel the love and joy in the room when they walk into the most important gathering of their life. I can't say enough! I will always be grateful to Alejandro and will never forget the impact he had on my day.
ABSOLUTELY TERRIFIC!!!!
I attended a wedding coordinated by Sparkle Events and it was intimate and personal as well as simply stunning. Sparkle Events did an amazing job not only for the bride and groom but for the guests as well. No one wanted the night to end, it was perfect.
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Philadelphia and surrounding suburbs
Sparkle Events By Alejandro
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