The Icon

Stunning waterfront venue for large events

Detroit, MI

$12,840 starting price

See details

300+ guests

Lauren Jacks

EVENT SALES MANAGER

Typically responds within 24h

Situated on more than 18 acres along the Detroit River, The Icon is the perfect location for single or multi-day meetings and conferences, fundraising events, social gatherings, and film and photo shoots. The building’s spacious and airy three-story atrium offers unparalleled views of the Detroit River. This atrium is one of Detroit’s largest and can accommodate more than 1000 people strolling and up to 650 people for a seated event. The floor-to-ceiling windows allow for an abundance of natural light in the space, while the motorized window shades provide flexibility and control. Just outside of the atrium is 800 feet of riverside frontage to host outdoor receptions, ceremonies, and other gatherings with the option to end the evening with a spectacular firework show. Located off the atrium is a 375-seat world class auditorium equipped with an automotive accessible stage that is ideal for presentation, trainings, TED-style talks, fireside chats, and film screenings. The 360˚ outdoor terrace wraps around the length of the building and offers breathtaking views of the Detroit River, Detroit Riverwalk, and Downtown Detroit. An indoor lounge space adjacent to the terrace allows for gatherings to take place rain or shine. Other venue features include a serene outdoor courtyard, multiple conference rooms, a large prep-kitchen/dining area, and 800+ covered parking spaces.

+9 years in business

Speaks English

8 team members

Pricing details

Starting prices

Reception

$12,840

Reception

$12,840

Ceremony

$12,840

Bar services

$50 per person

Catering

Contact for price

Couples usually spend $35,000
Starting prices don't include service fees, taxes, gratuity, and rental fees.
Guest count and seasonality may also affect prices. Peak season for this venue is May-Aug and Oct.

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Amenities + details

Amenities

Handicap Accessible

Indoor Event Space

Liability Insurance

Outdoor Event Space

Reception Area

Wireless Internet

Ceremony Types

Non-Religious Ceremony

Guest Capacity

300+

Settings

Beach

Waterfront

Garden

Historic Venue

Trees

Venue Service Offerings

Bar & Drinks

Bar Rental

Any questions?

Meet the team

Lauren Jacks
Event Sales Manager
I knew I loved the hospitality industry when my mom taught me how to make balloon animals at the ripe age of 5. Coming from a wedding planning background, my favorite part of my career is seeing our event visions come to life. I've spent the last few years living in the city of Detroit, and I was honored as MI Meetings & Events' Best Up-and-Coming Special Events Planner in 2020, along with Smart Meetings Magazine’s Rising Star, and am now actively involved in the Greater Detroit NACE chapter. In my spare time, you will find me scouring Detroit for the best dive bar or snuggling with my furbaby.
Bitzy Lilley
Event Sales Coordinator
Making others feel special is what lights me up inside -- whether it’s cooking for my family, planning a dinner party for friends (with custom invites, menus, and place cards of course!), or simply bringing someone a coffee on a big day. Celebrating life’s simple moments in my personal life stirred up a desire to create and celebrate memorable moments for clients in my professional career as well, so after graduating from Central Michigan University, I decided to pursue a career in events with this incredible team at Rock Events. Through my various experiences in corporate event production, wedding planning, and hosting, I have fallen in love with event planning and can’t wait to help bring your vision for your special event to life! When I’m not planning events at work, I’m planning events for friends and family, designing my next dinner party, going for a coffee walk, or reading a great book.
Julie Glenn
Vice President, Event Venues
As Vice President of the Rock Events Venues Team, Julie leads a rockstar crew that helps clients transform every event into something unforgettable. After graduating from Michigan State University (Go Green!), she kicked off her career in sunny South Florida, managing large-scale corporate and incentive events for companies nationwide. In 2012, Julie brought her talents back to Detroit to join Rocket Companies, where she’s played a key role in growing Rock Events venues into premier destinations. From saying ‘I do’ on The Madison rooftop to becoming Mya’s proud mama, Julie’s past decade has been filled with milestones—and countless moments helping clients create memories that last a lifetime.
Danielle Balmer
Senior Event Sales Manager, Team Leader
I’m a Midwest gal from Missouri who transplanted to Michigan over a decade ago to attend Ferris State University. After graduating with a Hospitality management degree with an event planning focus, my career began with a startup catering company in Grand Rapids. My passion for the events and hospitality industry was sent into overdrive when I moved to the east side of Michigan where I was the Social and Wedding event expert at the Sheraton Novi hotel. I have 15 + years of event planning and food and beverage experience. I’m a logistical mastermind and make it my daily intention to provide my clients with the best experience possible! In my spare time I enjoy drinking coffee before the sun rises, competing as an Olympic weightlifter, and being the best dog mom to my labradoodle, Wally!
Liz Galloway
Event Sales Manager
I got my introduction into the events industry as a certified chef where I cooked for the likes of presidents, professional athletes, and business tycoons. I fell in love with all aspects of special events, so in 2014 I made the move to Chicago where I applied my bachelor’s in business from Georgia Southern University to various roles such as Event Sales Manager, Catering Coordination, Venue Sales and Wedding Planning. Fun fact: my team and I once produced a surprise concert with Taylor Swift for 200 of her biggest fans! I moved back to my native Detroit in 2018 and have loved every minute with my team. When I’m not planning events, I spend my free time hanging out with my awesome husband, doting on my adorable pets, Nana & Pocket, designing custom acrylic nail art, and gardening whenever possible.
Lyn Gleasure
Senior Business Development Manager
My ideal world would be one filled with rescue cats & dogs, lots of chocolate, and the ability to teleport myself to amazing destinations around the world. I started managing events over 25 years ago at Biltmore Estate in Asheville, NC while also teaching Event Management at Duke University. Along the way I earned my CMP and CPCE designations. In my current role, I tie the threads of the creative, logistics, and business gurus while looking for opportunities drive the impact made for our clients and grow the event landscape in Detroit. I am a co-founder of the Detroit Events Council and am the VP of the NACE National Board of Directors. In my spare time, I volunteer at the Detroit Zoo hanging out with the penguins and polar bears.
Brittany Wenson
Event Sales Coordinator
Hi there! I am Brittany Wenson! I am a graduate from Michigan State University where I received my Bachelor of Arts in Hospitality Business with a focus in Event Planning. I began my professional career out of college with an amazing opportunity working in New York for the New York Yankees. Yes, I know, unpopular opinion but I do love baseball. I was able to kick start this passion of events in the city that never sleeps, and boy was it awesome. Once I moved back to the mitten, I started my journey with Rock Events, and I can’t believe it’s already been 6 years. I thoroughly enjoy planning events of all kinds but one of my favorites would be weddings. There’s just something about a bride and grooms’ big day that gets me so excited! When I am not assisting with your event you can catch me playing with my beautiful daughter or coaching a high school dance team.
Connar McLeod
Event Sales Manager
My obsession with weddings and events started when I was young, watching Father of the Bride with my sisters. It wasn’t until I got to Michigan State University and joined The School Hospitality Business, that I realized my dream could become my career. Since graduating, I have worked for several premier venues in Northern Michigan, New York City and Detroit. Whether it be planning an intimate wine tasting for my family or helping a couple plan their big day, I find so much joy in bringing people together in creative ways. I love to watch the small details come to life to make a huge impact for your guests. When I am not on the clock, I enjoy going to Pilates, grabbing dinner downtown, cuddling up with the pups and watching college sports.

Availability

5.0

out of 5.0

3 reviews

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Far O

12/03/2024

We recently had a wedding reception at ICON and do not have enough words to describe our satisfaction with this place. It is a beautiful gem hidden in Detroit. Beautiful, spacious well maintained grounds. Extremely helpful and courteous staff. Lauren was amazing to work with. So glad found this place and beautiful memories are made to remember for a long time.

Sarju S

11/12/2024

Connor was extremely helpful and part of making our event successful

Any questions?

Shannon A

12/18/2023

Very happy with the communication with our coordinator Connar. She was very professional, cordial, and accommodating.

Location

200 Walker Street, Detroit, MI

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Contact

(313) 373-8720

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$12,840 starting price

The Icon

Lauren Jacks

Event Sales Manager

Typically responds within 24h

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The Icon

About this venue

Pricing details

Amenities + details

Meet the team

Availability

Reviews

5.0

Location

Contact

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