The selection at The White Dress is amazing. Every dress I saw was gorgeous and well-made, even if some wasn't my personal style. Unlike certain other stores, you won't be forced to sort through a bunch of low quality gowns. There's also som...ething for almost every price point - there's the sample sale for some real steals, the trunk shows for gems at a reduced price, a TON of gorgeous dresses in the $2000-5000 range, and all the $6000+ couture you could want if you have that sort of budget. The sales people are also really helpful in pointing you toward gowns in your price range - Sheina was awesome! I ended up choosing the Velda gown by Atelier Pronovias. (I highly, highly recommend Pronovias for the modern bride.) The store then popped open some champagne for my bridesmaids (and cider for my pregnant MoH) to celebrate my purchase. They also have this really cute tradition where you initial (or draw something) on a cork, and then put the cork into one of the large clear jars with corks from all the brides who have purchased dresses at The White Dress over the past 14 years. It's great to feel part of that tradition. :)
The accessories are also fantastic. I set up an appointment with one of their jewelry designers and found the perfect choker to suit my dress. Since she brought sample pieces (and I requested customization), I have some time before I get to pick up my choker, but I cannot wait!
One thing you should know - The White Dress doesn't do in-house alterations, although they do have a list of unaffiliated recommended tailors. Not sure if that is good or bad, but it is nice knowing that you won't be encouraged to get a needlessly larger size or anything. (That said, upon Sheina's GOOD advice, I opted for a size that was big on the bust/waist to leave room for my larger-sized hips. I've heard of other dress sellers asking brides if they plan to lose weight. Yay body positivity!)