Get to Know NYC's Beloved Bridal Brand, Rebecca Schoneveld
Whether you're a bride on the search for your dream dress, or simply like to be in the know on all things wedding fashion, Rebecca Schoneveld is certainly a name you'll want to remember. Despite becoming one of New York's most beloved bridal brands over the course of the past 13 years, this namesake label is just getting started. With a forward-thinking approach to design, they continue to shake things up within the bridal scene and are paving the way for a more inclusive and sustainable future. Long story short, we're obsessed and we think you will be too.
We sat down with Rebecca to learn all about the brand's history, mission and offerings. Keep reading to get the inside scoop and discover our favorite shoppable looks from their latest line.
Designer Rewind: Behind Rebecca Schoneveld
It may come as a surprise to learn that Rebecca Schonevel's dream of becoming a fashion designer actually stemmed from years of ballet—and the costumes that went alongside it—during her youth.
But the journey to where she is now certainly wasn't as simple as dreaming things into reality.
The California native first got her start in design as a student at New York City's Fashion Institute of Technology. From there, she went on to earn her first design position at the age of 17. After becoming a mom in 2010, Rebecca started an Etsy shop as a way to work on her own schedule and further lean into her love of fabrics and design.
"For me, my inspiration almost always starts with fabrics. A beautiful textile can speak to me in such a way, it's like a real relationship!".
To her pleasant surprise, brides quickly took a liking to her pared-down, fluid designs. Her simple silk dresses, in particular, became best sellers and left her customers craving more. Thus, the namesake label was born. Now, over 10 years later, Rebecca Schoneveld operates as a full-fledged wholesale and retail business.
Today, her mission is to revolutionize the wedding industry through her unique and modern offerings. But despite being a pioneer for the future of bridal, Rebecca actually gains much of her inspiration from the past. Her love for the history of fashion comes to life in the form of her vintage-inspired gowns.
Why Rebecca Says "I Do" to Inclusivity
One visit to the brand's website and you'll see the mission of Rebecca Schoneveld's line is inclusivity, pure and simply.
"As a small business, I take great joy in connecting directly with brides and helping them on their quests for the perfect gown. My collection has always been designed with the bride's needs in mind, which we cater to by being size inclusive and offering a slew of customizations to make a gown fit just right for each individual."
Above all, Rebecca understands that no two to-be-weds are the same. "What really keeps me going is the process of making beautiful, unique things for beautiful, unique individuals," she shares. By offering gowns in sizes 00 through 30, with the option to customize, the brand ensures that each bride feels their very best on their big day, no matter their size, age or style preference.
A Sustainable Queen
Rebecca Schoneveld wants brides to feel good on their wedding day. How its done? A vibrant selection of gowns. But for eco-conscious brides, there's even more reason to fall in love with the brand. Their personalized approach to bridal design, which focuses on quality over quantity, ensures that excess fabric doesn't go to waste.
"A lot of brands out there just focus on creating a viral design and selling as much volume as possible- certainly a smart business tactic! But I've come to understand that I am much more of an artist than a businesswoman," she shares.
Another way the brand is combatting overproduction is by making pieces that last. With sustainability as a focus, they strive to create heirloom-quality pieces that can be loved for generations to come.
Our Favorite Rebecca Schoneveld Wedding Dresses
It's not every day that you stumble upon your dream wedding dress online, but thanks to Rebecca Schonevel's e-commerce offering—it could happen to you! Here are 10 of our favorite shoppable looks from the brand.
Corinne Gown
The Corinne gown brings the romance of the Renaissance to life in the 21st century. Made from floral jacquard Italian satin, it features a structured corset bodice that gives way to a flowy A-line skirt. Its statement-making Juliet sleeves can be worn at either wrist or elbow length.
Collection: 2023 Signature Bridal
Ophelia Gown
Designed for the bride who dares to stand out, the Ophelia gown is the perfect way to add a splash of color to your day. Watercolor-inspired florals decorate the entirety of the stunning A-line gown. Its hand-draped skirt, made from Italian silk organza, is designed to create fluidity and movement as you walk down the aisle.
Collection: 2023 Signature Bridal
Brienne Gown Plus
Looking for a dress that can double as your something blue? Look no further than the Brienne gown. Its classic silhouette is made modern by an illusion corset bodice, draped off-shoulder sleeves, and scattered floral appliqués. For brides hoping to take a more traditional approach, it's also available in diamond white and pale blush.
Collection: 2023 Signature Bridal
Athens Gown
You'll feel like a goddess in this ancient Greek-inspired gown. Made from light and airy Georgette fabric, it's an ideal option for an outdoor summer wedding. While gorgeous enough to be worn on its own, it offers the perfect black canvas to accessorize with. Our picks? An embellished bridal belt and a bold necklace.
Collection: Schone by Rebecca Schoneveld
Elora Gown
We certainly have heart-eyes for this romantic pick. Its hand-draped organza bustier with exposed boning is met with a stretch Italian mikado fit and flare skirt. Plus, with detachable balloon sleeves, you can easily free up your arms for dancing during the reception.
Collection: 2023 Signature Bridal
Penelope Gown
As one of the top bridal trends of 2024, you can say our love for floral embroidered wedding gowns is certainly blooming, especially when they look as good as the Penelope gown. Its delicate organza sleeves can be worn either draped off-the-shoulder or tied over the top as oversized bows.
Collection: 2023 Signature Bridal
Rhea Gown
Drop. Dead. Gorgeous. Because of its vintage-inspired silhouette, the Rhea gown is a sure way to bring a touch of 1920s charm to your wedding day look (did you peep that drop waist?!). Pair it with an eye-catching accessory, like a birdcage veil.
Evemarie Gown (Gold)
Convertible dresses are all the rage for modern brides and for good reason. They allow you to seamlessly switch up your look between the ceremony and reception. We love the Evemarie gown not only for the versatility its detachable sleeves offer, but also for its ultra-unique metallic jacquard fabric.
Collection: Luminaries Collection
Kira Gown Plus
You're guaranteed to dazzle in this convertible gown. Its classic A-line silhouette is embellished with iridescent palettes, tiny pearls and delicate beads. Not to mention, its spaghetti straps can be swapped out with off-shoulder flutter sleeves. Who doesn't love options?
Collection: Heritage Collection
Cora Gown
Capture an ethereal vibe for your big day with the Cora gown. The soft tulle hand-draped bustier and ballerina skirt are both adorned in shimmering beadwork and scattered floral appliqués. Talk about dreamy.
Collection: 2023 Signature Bridal
Where to Shop Rebecca Schoneveld Bridal
Make an Appointment
Ready to start shopping? Of course you are. You can book an appointment at Rebecca Schoneveld's flagship store located just outside of New York City in Irvington.
"I really do recommend trying on pieces in person whenever it's possible. It makes such a difference to be able to see fabrics and shapes in person on your own body," Rebecca insists.
Upon visiting the store, brides also have the chance to explore the brand's entire collection and discover all of their creative design options.
Shop Rebecca Shoneveld Online
For to-be-weds who are short on time or not located near the boutique, the good news is that Rebecca Schoneveld's bridal and evening wear collections are also available to shop online. We recommend booking a virtual consultation with one of their knowledgeable stylists, who can help walk you through the process of finding your dream dress from the comfort of your home.
Other Stockists
Fortunately for brides located outside of New York, you don't need to travel to the Big Apple to experience the brand firsthand. You can browse and try on Rebecca Schoneveld gowns in person at a number of bridal salons throughout the country. Visit their stockist page to find a location nearest to you.