The Top Wedding and Engagement Ring Sales for Black Friday and Cyber Monday in 2023
I'm not going to sugarcoat it: shopping for engagement and wedding rings can get expensive. So if you're asking yourself if Black Friday is a good time to buy engagement rings, the answer is absolutely yes; the best time to shop for wedding bands or engagement rings is on Black Friday and Cyber Monday. Jewelry sales like these rarely happen, and many of our favorite brands are delivering massive Black Friday engagement ring sales in 2023, so you can start shopping for the perfect piece at a fraction of the usual cost, which can save you hundreds if not thousands. Plus, engagement rings aren't the only jewelry on sale this holiday season, because Black Friday wedding ring sales are 100% a thing too.
"Couples should strongly consider shopping for engagement and wedding jewelry on Black Friday or during Cyber Monday if they are looking to save BIG," says Mike Lastrina and Myran Mahroo, owners and co-founders of Modern Gents. "The majority of prices are slashed nearly in half, taking a load of financial pressure off of your overall wedding budget."
While Black Friday engagement ring sales are available in-store and online, there are also plenty of Cyber Monday jewelry sales happening if you're looking to keep it cozy and shop from the comfort of your own home. If shopping online for Cyber Monday wedding rings feels overwhelming, don't stress. Virtual jewelry shopping is becoming more common as brands develop revolutionary technology to enhance the digital browsing experience. Plus, you can instantly connect with experts to ask questions and get assistance with finding the ring. And, since sales on engagement rings and wedding bands are few and far between, these Black Friday sales for 2023 are the perfect opportunity to find a great piece for less.
With the help of jewelry experts, we're breaking down how to shop for Black Friday engagement and wedding ring sales, including when to start shopping and how to shop within your proposal timeline. Then, to make your life easier, we've rounded up the Black Friday and Cyber Monday jewelry sales from some of our favorite retailers that you can shop now, including some coupon codes exclusively from The Knot. (Consider it our holiday gift to you!)
In this article:
How to Shop for Engagement and Wedding Rings on Black Friday and Cyber Monday
Before we get to the good stuff, aka the best sales of the season, there are a few things to know before you start shopping for an engagement ring during Black Friday and Cyber Week. To help you make an informed (and legitimate) purchase, here are a few trustworthy tips for shopping Black Friday or Cyber Monday sales on engagement rings.
Set a Budget
First, you'll want to have a budget set in place. According to The Knot 2021 Jewelry and Engagement Study, the average cost of an engagement ring in the US is $6,000. Our data also found that the average cost of a female wedding band is $1,100, while the average cost of a men's wedding band is $550. Since these numbers represent the national average, they can simply be used as a guideline for your purchase. Your engagement ring and wedding band budget is a personal choice between you and your partner.
Consider Production Time
When shopping for engagement and wedding rings on Black Friday and Cyber Monday, it's important to consider the customization and lead times associated with fine jewelry. "Fine jewelry is often bespoke and made to order—shoppers will want to keep that in mind if they're shopping Black Friday deals in hopes of having it in time for holiday gifting," says Jillian Sassone, Founder of Marrow Fine. If you have a specific timeline in mind, don't panic; there are plenty of options. "Many designers, including Marrow, have a "ready to ship" section that you can shop if you want to make sure to have it in plenty of time to make someone's holiday extra special!"
Do Your Ring Research
When it comes to shopping for engagement and wedding rings on Black Friday and Cyber Monday, Sassone recommends doing your homework beforehand, whether you're shopping online or in person. This includes having a clear idea of what you're looking for and the specific characteristics that matter to you. "It's easy to get caught up in the frenzy or pull the trigger on what seems like a good deal, but setting aside time to educate yourself beforehand will absolutely set you up for success," Sasssone says. A virtual or in-person consultation will allow you to ask questions and gain valuable insights into the design process and customization options.
Research Your Jewelers
It's also recommended to shop through brands that offer reports and appraisals—as well as reviews from real clients—that confirm your diamond or gemstone purchase is legitimate. "Ensure that your retailer provides you with the appropriate reports and appraisals to confirm that your diamond has been properly evaluated," says Sean Kell, CEO of Blue Nile. "For example, all engagement rings purchased from Blue Nile include a grading report from the Gemological Institute of America (GIA), which serves as a grading system for the jewelry industry, along with an appraisal that states the value of the piece compared to relevant market data. Customer reviews also serve as another source of confidence when making a purchase decision."
2023 Black Friday and Cyber Monday Engagement and Wedding Ring Sales
With the best engagement ring Black Friday sales and Cyber Monday wedding band deals on the horizon, now is the time to start planning your shopping strategy. Below, we've compiled the best Black Friday engagement ring sales of 2023. Whether you're shopping for an engagement ring, matching wedding bands, or a nice piece of jewelry for someone on your shopping list, everything you need to know is right here. Plus, we'll keep updating our list with even more Black Friday and Cyber Monday ring sales as they begin—check back here to find the best deals of the holiday season! Remember to check back as we update this post all month long to include the best-of-the-best Black Friday engagement ring sales. Happy shopping!
James Allen Black Friday Sale
Here's a post-Black Friday and Cyber Monday gift: The James Allen Black Friday sale is having an ongoing sale for some of their most gorgeous pieces. The online jewelry retailer is offering 50% off engagement ring settings and 30% off fine jewelry through December 4. Plus, 20% off lab-created diamonds. Now that's the greatest gift of all!
Blue Nile Black Friday Sale
Exciting news! The Blue Nile holiday sale was going to continue at 50% off jewelry until December 23, including many options for lab-created diamond studs. With the date extension, you have an ample amount of time to shop for necklaces, earrings, rings and more until you drop!
Astrid & Miyu Black Friday Sale
Astrid & Miyu are offering a generous 25% off sitewide, giving you the perfect opportunity to snag those stunning jewelry pieces you've been eyeing. From earrings and necklaces to rings and bracelets, Astrid & Miyu offers a wide range of contemporary and stylish jewelry that is sure to elevate all of your wedding wardrobe fits.
Aurate Black Friday Sale
Sustainable fine jewelry brand Aurate is offering 35% off all orders over $1k, and 30% off the rest. Check out their engagement jewelry, which includes lab-grown and natural diamonds. This sale ends on November 25.
With Clarity Black Friday Sale
Want to score a lab-created diamond at a stellar price? With Clarity's featured diamond deals, stones are already 30% off comparable diamonds (without compromising quality or size). Additionally, they are giving 35% off sitewide (excluding natural diamonds and showstoppers collections) for their Black Friday sale now until November 27.
Do Amore Black Friday Sale
Do Amore is offering an incredible deal this Black Friday and Cyber Monday! When you purchase an engagement ring from their website, you will receive a $250 gift card that can be used towards wedding bands. The gift card can only be used for wedding bands and will be emailed to you after your engagement ring purchase. The best part? The $250 gift card has no expiration date, allowing you to take your time and choose the perfect wedding ring to complement your engagement ring.
Diamond Drunk Black Friday Sale
Don't just gift your partner an engagement ring; help your partner maintain its sparkle too with Diamond Drunk, a non-toxic jewelry cleaner powered by natural coconut, sugarcane, and beetroot. From November 10 to November 27, you can snag their 4-piece Concentration Set for $65, for a total value of $96! Then, from November 24 to November 27, you can get two starter kits for only $99 (a value of $150), so you can gift yourself and a bestie.
Diamond Nexus Black Friday Sale
The Diamond Nexus Cyber Monday sale is finally here! With up to 70% off select items and up to 30% off sitewide, it's the perfect opportunity to find the perfect ethically sourced lab diamond engagement or even a gorgeous pair of earrings. You can even score a free gift with a purchase. Head to their site now for all the deets.
Catherine Weitzman Black Friday Sale
Hawaii-based sustainable hand-made jewelry brand Catherine Weitzman is offering 30% off sitewide. No code needed!
Charles & Colvard Black Friday Sale
If you're shopping for lab-grown diamonds or moissanite jewelry, you'll love Charles & Colvard's Black Friday engagement ring sale. Now through November 25, customers can take up to 30% off sitewide (including moisannite and loose stones) and 20% off lab-grown diamonds. Plus, a free surprise gift with purchases over $1,500 (And who doesn't love surprises?)
Allurez Black Friday Sale
On Black Friday through November 25, you can take 35% off sitewide at Allurez with code BF2315. But the savings don't stop there! From November 25th to 30th, during the Cyber Savings event, you can score an extra 11% off with code CM2311. Don't miss out on these amazing deals to discover the perfect piece of jewelry at Allurez.
AMYO Jewelry Black Friday Sale
Attention, fine jewelry lovers! Get ready to be dazzled with 25% off sitewide from AMYO Jewelry. From stunning earrings to elegant necklaces, beautiful rings, and stylish bracelets, they have it all. Don't miss out on this incredible opportunity to adorn yourself or find the perfect gift for someone special.
Audry Rose Black Friday Sale
Audry Rose has an amazing offer of 20% off sitewide now through November 27. Whether you're searching for the perfect statement ring, a delicate necklace, stunning earrings, or a charming bracelet, Audrey Rose Jewelry has something for everyone. Their collection features ethically sourced gemstones and recycled gold, so you can feel good about your purchase.
Bulova Black Friday Sale
Bulova is offering shoppers an extra treat in advance of Black Friday! From now through November 23, customers can receive an extra 15% off their purchase by entering the code displayed on the product page at checkout. This is a fabulous opportunity to get a head start on holiday shopping or treating your favorite watch lover to a special timepiece they've had their eye on.
Citizen Watch Black Friday Sale
Citizen Watch is starting the Black Friday savings early! For a limited time, you can take an extra 15% off your purchase on their official website. Simply visit their wesite and explore their wide range of men's and women's watches. Whether you're looking for a classic timepiece or a stylish smartwatch, there's something for everyone.
Coeur de Lion Black Friday Sale
Coeur de Lion creates beautiful handmade jewelry pieces, and they have deals each day leading up to Black Friday and Cyber Monday. In fact, we had to make a list longer than Santa's to show them all to you:
- November 21: 20% off pearl jewelry
- November 22 and 23: 20% off silver jewelry
- November 24: 20% off everything
- November 25 and 26: 20% off Happy Week Collection
- November 27: 20% off everything
Dana Rebecca Designs Black Friday Sale
Dana Rebecca Designs is taking spend and save to a new level this year for their Cyber Week jewelry sale:
- Spend $500, get $50
- Spend $1000, get $100
- Spend $1500, get $150
- Spend $2000 or more, get $200
And if you spend more than $1,500, you'll receive a very special gift with your purchase. Check out more information on their website.
Diamond Wish Black Friday Sale
No need to wish for it; Diamond Wish is making your discount dreams come true with an early Black Friday sale from November 1–26 with 25% off sitewide with the code BFNOW25 and 50% off select deals.
Erin Pelicano Black Friday Sale
From now until November 27th, they are offering an incredible 20% off sitewide with the code MERRY20, which will automatically apply at checkout. And if your purchase exceeds $500, you can enjoy an even bigger discount of 25% off with the code MERRY25. Browse their wide selection of meaningful fine jewelry, including mother-daughter necklaces, personalized charm necklaces, and bridal party jewelry for your big day.
Ettika Black Friday Sale
From November 21 to November 27, Ettika, the trendy jewelry brand designed in Los Angeles, has plenty of Black Friday sales, from layered bracelets to bridal-worthy earrings. Here's a list of codes that you need to know to take advantage of the promotions:
- 25% off, no minimum; Code: BFCM25
- 30% off $100+; Code: BFCM30
- 35% off $200+; Code: BFCM35
- 40% off Sale collection; Code: BFCM40
Frank Darling Black Friday Sale
From now until November 27, you can get a steal on the sparkle with 10% off all Frank Darling Lab Diamonds. These seriously scintillating stones are Frank Darling approved, ensuring you'll find the perfect diamond that will dazzle and delight. Whether you're in search of an engagement ring, a special gift or a stunning piece of jewelry for yourself, now is the time to take advantage of this incredible offer.
Gage Diamonds Black Friday Sale
Shopping for the best Black Friday engagement rings? Gage Diamonds just unveiled its Holiday offering—and it's definitely worth taking a look. Enjoy 25% off sitewide on pieces like engagement rings, wedding bands and other jewelry. Simply enter the code "BFCM" to redeem this offer, which is available from now to November 28.
Grace Lee Black Friday Sale
Grace Lee's annual Black Friday sale is finally here! Starting November 24, the fine jewelry brand is offering 20% off all collections—no promo code needed. Don't forget to sign up for their e-mail list so you don't miss out on this and other super special deals.
Heavenly Vices Black Friday Sale
No you aren't dreaming. Heavenly Vices is offering 20% off their special lock necklaces starting today through Cyber Monday, November 26 with the promo code BlackFridayLocks. These necklaces make the perfect gift for your significant other. It's a 14K, three-sided combination lock on a chain with each side of the lock representing the same sentiment in a different language- the Roman alphabet, Victorian symbols, and Braille. When the letter and symbols are lined up to reveal the secret message, the lock will open; the secret messages will secure the lock on the wearer's neck.
JAXXON Black Friday Sale
JAXXON sells men's jewelry—including men's wedding bands in gold, silver and black —at an affordable price. For their Black Friday sale, take 50% off sitewide from now to December 8. But that's not all—men's chains are buy two get one free and men's gift bundles are up to 30% off.
Jean Dousset Black Friday Sale
Luxury lab diamond designer, Jean Dousset (aka the great-great-grandson of the Louis Cartier) is offering email subscribers a unique code for 10% off any purchase from now to November 30. Readers can sign up directly on the website to receive their exclusive code. If you're looking for a made-to-order custom engagement ring, the cut-off to have it by the holidays is November 20, so don't wait!
KAY Jewelers Black Friday Sale
They say every kiss begins with KAY—and this holiday season, you'll get plenty of them when you shop the brand's early Black Friday engagement ring sale. Starting November 10, KAY will offer 40% off 10-14K Gold Jewelry and 30% off everything else. Then, as part of their Black Friday and Cyber Monday jewelry sale, they're offering 40% off 10-14K Gold and Fashion Jewelry, 30% off bridal from November 23 to November 27.
Larson's Jewelers Black Friday Sale
Larson's Jewelers is offering an incredible sale of up to 75% off sitewide this holiday season, valid from now until December 23. Whether you're looking for tungsten rings, titanium bands, gold jewelry,or precious metal accessories, Larson Jewelers has you covered. You don't want to miss out on this amazing opportunity.
Mejuri Black Friday Sale
Can anyone else hardly wait for the Mejuri Black Friday sale? Neither can we! Take 20% off purchases of $150 or more, before tax, to easily complete your wedding ring stack. The sale runs from November 20 to November 28, but if you register your email on the Mejuri website or download the app, you can get early access to the members-only sale from November 13 to 19.
Monica Vinader Black Friday Sale
Starting November 17, sustainable jewelry company Monica Vinader will launch an early Black Friday jewelry sale where you can save up to 30% off all items. Plus, they'll be having daily flash sales with up to 50% off select pieces until November 28, making every day this month feel like a holiday!
Nissa Black Friday Sale
As a vintage-inspired jewelry brand with a modern twist, Nissa Jewelry is offering an amazing sitewide discount of 40% off from November 19th until November 29th. Just use the code BLACK40 at checkout to unlock this fabulous deal. Now is the perfect opportunity to add some unique and stylish pieces to your collection.
Nixon Black Friday Sale
Time flies when you shop for Black Friday deals on watches. Which is why you'll want to take advantage of Nixon's From Saturday, November 22 to November 28th, shoppers can take up to 25% off site, no code needed.
NORQAIN Black Friday Sale
Attention watch enthusiasts! NORQAIN is offering free engraving on any watch purchase throughout the holiday season. This is a fantastic opportunity to personalize your timepiece and make it truly unique. Normally, engraving on steel would cost about $140 on steel, but NORQAIN is giving it to you for free. Don't wait, visit their website and take advantage of this special offer to add your personal touch.
Noémie Black Friday Sale
For Noémie's Black Friday and Cyber Monday jewelry deals, they will be offering up to 20% off sitewide. Shoppers who spend over $1,500 will receive a FREE Diamond Medallion with their order.
Oura Black Friday Sale
From now until November 27, you can enjoy exclusive discounts on their stunning collection of smart rings. Take advantage of $30 off on black and silver rings, $50 off on the sleek sleath and brushed titanium rings (featuring a new colorway), $70 off gold rings and a whopping $100 off rose gold rings. These deals are too good to miss!
Plum Diamonds Black Friday Sale
A leader in lab-grown engagement rings, Plum Diamonds' Black Friday and Cyber Monday sale is one to take advantage of. Customers can take 10% off their orders from November 16 to November 30 with no code needed; the discount will automatically apply at checkout. (Note: This code cannot be combined with any other discounts and is not applicable on custom orders.)
Pura Vida Black Friday Sale
Pura Vida Bracelets is gearing up for a Black Friday and Cyber Monday sale that will surely delight shoppers! Starting early, the website is offering 40% off sitewide and an amazing 75% off on sale items. With no code needed, customers can enjoy shopping for handmade bracelets, anklets, rings, necklaces and more with huge discounts. And that's not all - there's also a free gift and free shipping to complete the deal.
QALO Black Friday Sale
QALO, a leader in men's and women's engravable silicone rings, is offering an incredible deal you don't want to miss out on this holiday season. From November 24 to November 30, you can take 20% off sitewide. The perfect gift if your partner has an active lifestyle.
Rare Carat Black Friday Sale
If you're in the market for an engagement ring or loose diamonds, don't miss out on Rare Carat's Black Friday and Cyber Monday sale. From November 13 to December 3, they are offering a fantastic deal of 20% off on loose diamonds plus 25% off on engagement rings. This is the perfect opportunity to find the perfect diamond for your special someone or take the next step in your relationship with a beautiful engagement ring.
RING BEAR Black Friday Sale
RING BEAR, which sells ethically-made men's wedding bands and engagement rings, is offering 10% off with the code RBFCM23 on their assortment of carbon-neutral rings. The Black Friday and Cyber Week sale starts on November 24 and continues through November 28. Psst: use the code "The KnotXmas23" for an exclusive $75 off coupon. This code is valid on RING BEAR men's wedding rings, which start at $225.
Ring Concierge Black Friday Sale
Get 30% off sitewide at female-founded jewelry brand Ring Concierge. From tennis bracelets to their iconic rings, you'll find gifts for every jewelry lover on your list when you shop here.
Ritani Black Friday Sale
From now until November 27, Ritani has so many Black Friday engagement ring deals to highlight this year—including sales on lab-grown and natural diamonds. To make it easier for you, we've made a bulleted list with all of the codes you need to shop. Enjoy!
- 50% off tennis bracelets with the code "FLASH50"
- 2% off natural diamonds (no minimum required) with the code "SAVE2"
- 10% off lab-grown diamonds (no miminum required) with the code "LAB10"
- 25% off wedding rings and diamond jewelry with the code "CYBER25"
- 25% off engagement ring settings (automatically applied at checkout)
- 40% off eternity rings with the code "BLACKFRIDAY"
Rocksbox Black Friday Sale
Perfect for renting your own wedding day jewelry or even as a gift for a bride-to-be, bridesmaid, mother-of-the-bride, or groom, Rocksbox allows you to rent jewelry for all of your wedding events. From November 1 to December 25, new members can get their first month of Rocksbox FREE with the signup code BFRUSH. You can also take $10 off all gifted memberships with the code BIGGIFT.
Swarovski Black Friday Sale
On a budget for engagement and wedding jewelry? Opt for a diamond alternative made with Swarovski crystal, cubic zirconia or lab-grown. Beginning November 17 and running through the end of the month, Swarovski is giving up to 40% off select jewelry styles. Check out their website to learn more.
Stephanie Gottlieb Black Friday Sale
Luxury jewelry brand Stephanie Gottlieb is kicking off their biggest sale of the year with up to 30% off sitewide from November 17 to November 27. This special deal includes top iconic styles like the wave cuff, pavé huggies, a small pavé heart necklace and more.
Simon G. Black Friday Sale
If you're set on buying some jewelry on Black Friday, Simon G. is offering 30% off a special collection of jewelry with complimentary expedited shipping for Black Friday and Cyber Monday. Be sure to set your clocks for this one so you don't miss out.
Soru Jewelry Black Friday Sale
Designed in the UK and handmade by talented artisans, Soru Jewelry creates some of the most beautiful jewelry pieces for all of your wedding events from bold statement earrings to gorgeous stacking rings and bands. From Saturday, November 21 to November 28th, customers can get 30% off everything online, excluding fine jewelry, which will still be a generous 15% off.
Sterling Forever Black Friday Sale
Whether you're shopping for jewelry gifts for your partner or for friends and family, Sterling Forever has a lovely selection of earrings, necklaces, bracelets and accessories. Check out their 2023 Black Friday sale, where you can take 35% off sitewide and free shipping on orders over $75 from November 11 to November 30.
Stone and Strand Black Friday Sale
Looking for an amazing deal on fine jewelry? Stone and Strand has got you covered! They are offering a 25% off sitewide discount for Black Friday and Cyber Monday, so you can get stunning jewelry pieces at an affordable price. Shop from a wide range of rings, necklaces, earrings, bracelets, and more, with high-quality diamonds and solid gold materials that make them truly special.
Verlas Black Friday Sale
Looking to save on exquisite diamonds and sparkly gemstones? Verlas, which specializes in diamond rings, necklaces, earrings and bracelets, is offering some incredible "add to cart" worthy deals from now until November 28:
- 20% off purchases worth $750+
- 30% off purchases worth $1,000+
- 30% off on shopping above $2000+ $200 discount voucher on next cart value after 30 days of purchase
VRAI Black Friday Sale
Vrai is also getting in on the early Black Friday jewelry deals. They're offering $100 off a purchase when you book either an in-person or virtual engagement ring appointment, and a free bracelet featuring a VRAI-created diamond with orders over $450.
WHITE/SPACE Black Friday Sale
Now this is an early Black Friday sale you don't want to miss out on. WHITE/SPACE is offering 20% off sitewide until November 14! Known for their organic and sculptural shapes with decadent pearls and diamonds, these pieces are sure to make a unique jewelry gift for the one you love this holiday season.
Zales Black Friday Sale
If you're looking for Black Friday engagement ring and jewelry sales to shop right now, Zales has you covered. From November 9 through November 16, you'll get 30% off everything. Other deals include 40% off select 10k to 14k gold jewelry, 35% off select fashion, 30% off select engagement and wedding rings, and 10% off select solitaire rings valid through November 27, 2023.
Zoe Lev Black Friday Sale
Get ready for Zoe Lev's exciting Black Friday and Cyber Monday sales. From now until November 28th, you can enjoy a fabulous 25% off your entire purchase on the Zoe Lev website. Simply use the code BLACKFRIDAY at checkout to apply the discount. Explore their wide range of fine personalized jewelry, including necklaces, bracelets, rings, earrings and more.
Brilliant Earth Black Friday Sale
Brilliant Earth's Black Friday diamond giveaway is now live and you can receive free diamond jewelry with all purchases! You'll receive free stud earrings and a diamond necklace with purchases over $1,000, and a diamond necklace with all other purchases.
Keyzar Black Friday Sale
Keyzar Jewelry is having an incredible Black Friday sale this year, and you won't want to miss it. Get ready to snag some stunning pieces at a whopping 18% off sitewide! Whether you're treating yourself to a little sparkle or searching for the perfect gift for someone special, this sale has you covered.
Watch Gang Black Friday Sale
Watch Gang is here with an incredible Black Friday sale. Running now through November 24, you can save up to $200 with the code BF23. From sleek and sophisticated styles to rugged and adventurous designs, Watch Gang has a watch for every taste and budget.
Sarah O. Black Friday Sale
Get ready for Sarah O. Jewelry's incredible Black Friday jewelry sale that you won't want to miss. From November 23 to November 27, they're offering amazing discounts on a wide range of stunning pieces:
- 15% off wedding bands
- 20% off one-of-a-kind statement rings and engagement rings
- 25% off necklaces, earrings and bracelets
- 30% off select gemstone styles
You're in for a treat this Black Friday because Goldstories Jewelry is having an amazing sale! Get ready to indulge in some dazzling pieces with a fantastic 15% off sitewide discount. Whether you're into anklets, bangles, earrings, necklaces, or rings, Goldstories has something for everyone. Just use the code SUPPORT15 at checkout to enjoy the discount.