The Best Black Friday Engagement Ring & Wedding Band Sales of 2024

It's the most wonderful time of the year…to save big on an engagement ring, that is! As you've probably noticed, engagement rings and wedding bands don't exactly come with low price tags. But we'll let you in on a little secret: Black Friday engagement ring sales are 100% a thing, so the best time to buy your proposal piece or a band for your ring stack is right now.

Here's the deal—jewelry sales like these rarely happen. Diamonds, gemstones and precious metals are priced the way they are for a reason, so retailers don't typically slash their costs throughout the year. That said, many of our favorite brands are delivering massive Black Friday engagement ring sales in 2024, meaning there's no better time to start shopping for the perfect piece at a fraction of the usual price. (Psst: This means you can save hundreds, if not thousands, on your milestone purchase!) Engagement rings aren't the only jewelry on sale this holiday season either, because plenty of Black Friday wedding ring deals are available as well.

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With the help of renowned jewelry experts, we've put together a comprehensive guide on how to shop the top Black Friday engagement and wedding ring sales, including when to start. (Spoiler: The sooner, the better.) Then, to make your life easier, we've rounded up the best Black Friday and Cyber Monday jewelry sales of 2024 that you can shop now, including a few coupon codes exclusively for The Knot readers. Consider it our holiday gift to you!

In this guide:

• 2024 Cyber Monday and Black Friday Engagement Ring Sales
• Do Engagement Rings Go on Sale for Black Friday?
• How to Shop Cyber Monday and Black Friday Engagement Ring Sales

2024 Cyber Monday and Black Friday Engagement Ring Sales

With the best engagement ring Black Friday and Cyber Monday sales on the horizon, now's the time to start planning your shopping strategy. Here, we've compiled the top Black Friday engagement ring sales of 2024. We'll keep updating our list with even more Black Friday and Cyber Monday ring deals as they begin, so bookmark this page and keep coming back to discover our editors' favorite sales of the holiday season. Happy shopping!

With Clarity Black Friday Sale

What's the best Black Friday sale on engagement rings this year? We might be biased, but this exclusive With Clarity code for The Knot readers is one of the most incredible deals you'll find...period. From November 11 to December 2, use the code TKWW200 to get $200 off your order of $2,500 or more. It's limited to one use per customer, so use this rare sale to get massive savings on your engagement ring or a set of wedding bands. You're welcome!

GemsNY Black Friday Sale

Here's another Black Friday wedding ring sale that's only available to you. Starting on November 25, use the code BFBTK25 to get up to 25% off your wedding band or engagement ring purchase. This exclusive cyber jewelry sale is exclusive to The Knot users, so be sure to take advantage of this special deal.

Noémie Black Friday Sale

Even if you missed out on The Knot's exclusive early Black Friday code for Noémie's sale, you're not out of luck. Starting on November 29, you'll get 25% off select engagement ring and wedding band styles, which only lasts through this weekend—so take advantage of this holiday jewelry deal while you can!

Ritani Black Friday Sale

Whether you're shopping for lab-grown diamonds or mined diamonds, both are included in Ritani's incredible Black Friday engagement ring sale. From November 18 to December 2, you'll get 20% off lab diamonds with the code LAB20. (You can also take 4% off mined diamonds, which will automatically be applied to your cart.) As a bonus treat, all shoppers will receive a free gift with any purchase over $2,500.

Ring Concierge Black Friday Sale

Celeb-loved brand Ring Concierge has a Black Friday sale you certainly won't want to miss. From November 22 to December 2, you'll get 30% off sitewide, including select wedding bands. And for the first time ever, the brand's lab-grown ready-to-ship engagement rings are included. (Psst: That never happens, so this is one Black Friday engagement ring sale you really want to take advantage of.) Be prepared, though—some RC favorites are known to sell out, meaning you'll want to grab your top picks fast.

Brilliant Earth Black Friday Sale

Diamonds are *your* best friend this holiday season thanks to Brilliant Earth's Black Friday jewelry sale. Use the code BLACKFRIDAY to get an extra sparkly gift with your purchase depending on your total spend:

• Spend over $1,000, get 1/2ct. Lab Diamond Earrings
• Spend over $3,000, get 1/2ct. Lab Diamond Earrings and 1/2ct. Lab Diamond Pendant
• Spend under $1,000, get a surprise gift with your purchase
  

Blue Nile Black Friday Sale

If you and your fiancé want to get your wedding bands for less, look no further than Blue Nile's Black Friday sale. Starting on November 26, use the code friday2024 to get up to 50% off select jewelry styles. While this deal excludes engagement rings and loose gemstones, there are plenty of dazzling stacking bands and eternity rings included, so grab your favorite styles before they sell out.

James Allen Black Friday Sale

James Allen is one of the most trusted jewelry retailers out there, so you can confidently shop their Black Friday wedding ring sale knowing it's the real deal. From November 13 to December 1, you'll get 40% off sitewide. While this has some exclusions (including loose diamonds and gemstones, as well as natural diamond pendants and studs), you and your S.O. can browse bands and other ring stack pieces at significantly lower costs.

VRAI Black Friday Sale

Looking for a Black Friday engagement ring sale that'll knock multiple things off your shopping list? Starting on November 29, customers who spend over $500 will receive a complimentary silver bezel bracelet with their purchase. We have a feeling your special someone will *love* this gift.

KAY Jewelers Black Friday Sale

Every kiss begins with KAY, and you'll get plenty of them this season if you shop the brand's Black Friday wedding ring sale. Take advantage of one of the retailer's best deals of the entire year—you'll get up to 40% off nearly everything on their site (including engagement rings and wedding bands). Plus, take an additional 5% off purchases of $999 or more.

Zales Black Friday Sale

Don't waste one more second, because Zales' Black Friday engagement ring sale is one you really shouldn't let pass by. In honor of the holiday, the retailer is offering up to 40% off almost everything sitewide, including engagement rings and wedding bands. And since sales like this happen only once in a while, you might as well grab another fine jewelry piece (like a necklace or a bracelet) for your special someone too.

Charles & Colvard Black Friday Sale

If you're shopping for lab-grown diamonds or moissanite jewelry, you'll want to take advantage of Charles & Colvard's Black Friday engagement ring sale. From November 27 to November 30, take up to 30% off moissanite styles and 20% off lab-grown designs. Plus, select made-to-order pieces will be 35% off too.

Jean Dousset Black Friday Sale

Embrace luxury this holiday season with Jean Dousset's Black Friday engagement ring sale. The jewelry designer (who's the great-great-grandson of Louis Cartier, btw!) is offering 10% off sitewide, meaning you can get his luxe engagement ring or wedding ring designs at a significantly lower cost. The brand rarely offers sales throughout the year, so this is one our editors *highly* recommend shopping.

Mejuri Black Friday Sale

If you're in the market for a chic wedding ring or an additional band for your stack, you won't want to miss Mejuri's Black Friday jewelry deal. As the brand's biggest sale ever, they're offering 25% off the entire site, with a minimum spend of $150. The public sale will begin on November 25 and last until December 2.

Dana Rebecca Designs Black Friday Sale

Rather than offering a percentage off your order this year, Dana Rebecca Designs has a great "spend and save" Black Friday sale on wedding rings and engagement pieces. Beginning on November 27, you'll get a chunk off your final bill based on your order value:

• Spend $500, get $50 off
• Spend $1,000, get $100 off
• Spend $1,500, get $150 off
• Spend $2,000, get $200 off
• Spent $2,500, get $250 off
• Spend $3,000, get $300 off

Sarah O. Jewelry Black Friday Sale

Sarah O.'s Black Friday engagement ring sale is one 2024 deal you should definitely peruse. From November 28 through December 2, shoppers will get 15% off bands. This cyber jewelry sale also includes 40% off select one-of-a-kind gemstone styles, so set aside time to comb through their site to find a special ring that speaks to you.

Plum Diamonds Black Friday Sale

A leader in lab-grown gems, Plum Diamonds' Black Friday and Cyber Monday engagement ring sale is one to take advantage of. Beginning on November 8, use the code SHINE10 at checkout to save 10% sitewide. (Psst: this includes made-to-order engagement rings and wedding bands, as well as lab-grown diamond fine jewelry.)

Aurate Black Friday Sale

Drop everything now, because we guarantee you'll want to shop Aurate's biggest Black Friday engagement ring sale ever. Starting on November 15, take 35% off everything sitewide. Yes, you read that right! You'll save big on the brand's sustainable engagement rings, wedding bands and fine jewelry. Plus, for a limited time, they're offering free shipping on all orders.

Frank Darling Black Friday Sale

Thanks to Frank Darling, you can easily customize your perfect engagement ring or wedding band online. The brand has over 20,000 certified, ethically sourced natural and lab-grown diamonds, making your shopping experience as easy as can be. From November 25 to December 2, you can get 10% off lab-grown jewelry, which includes diamonds and gemstones.

GOODSTONE Black Friday Sale

You'll dream of diamonds this holiday season thanks to GOODSTONE's Black Friday wedding ring sale. With any purchase over $3,500, you'll get a pair of 1-carat diamond earrings. This deal is automatically applied at checkout, making your holiday shopping so much easier.

QALO Black Friday Sale

Whether you're a fitness guru or you often work with your hands, it's a good idea to have a silicone wedding band to replace your valuable jewelry. After all, the last thing you want to do is damage or tarnish your precious gems because of your day-to-day activities. Now's the time to upgrade your collection thanks to QALO's Black Friday sale. In honor of the holiday, you'll get up to 60% off the brand's entire catalog.

Marrow Fine Cyber Monday Sale

The fun doesn't end after Black Friday. If you want to shop a Cyber Monday jewelry sale, we love the discount from Marrow Fine. For all purchases over $600, you'll receive a pair of the brand's Sway Enamel Hoop Earrings. Who doesn't want more jewelry to style with their brand new wedding band?

Do Engagement Rings Go on Sale for Black Friday?

We know what you're thinking: Do engagement rings really go on sale for Black Friday or Cyber Monday? The thought may sound too good to be true—but in recent years, more retailers have begun offering major deals on engagement rings and wedding bands. "If you are planning to propose, then Black Friday and Cyber Monday sales are absolutely worth it," says Lorraine Brantner, Sales Manager and Gemologist at James Allen. "You're able to maximize your budget by taking advantage of the best discounts without sacrificing quality."

Unlike sales on tech or fashion, though, you won't see massive reductions in ring prices. Diamonds, gemstones and precious metals are still incredibly valuable materials, after all, so most Black Friday engagement ring sales will range from 10% to 20% off, or they may include a discount on the setting, free shipping, or a gift with your purchase. Below, we share a few expert tips to keep in mind when shopping Black Friday and Cyber Monday engagement ring sales to ensure your purchase is trustworthy and legitimate.

How to Shop Cyber Monday and Black Friday Engagement Ring Sales

Photo: The Knot Original Photography by Gieves Anderson

With so many incredible sales highlighted above, you'd be remiss not to take advantage of deals this rare. That said, it is crucial to do your research ahead of time to make sure an engagement ring or wedding band sale is the real deal. To help you make an informed (and legitimate) purchase, here are a few trustworthy tips for shopping Black Friday or Cyber Monday sales on engagement rings.

Set a Budget

First and foremost, you can't shop a Black Friday engagement ring sale without setting a budget. According to The Knot's data, the average cost of an engagement ring right now is $5,500. Since this number represents the national average, it can simply be used as a guideline for your purchase. Your engagement ring (and subsequent wedding band) budget is a personal decision between you and your partner, and should be determined based on what comfortably fits your current financial situation.

Consider Production Time

When shopping for engagement and wedding rings on Black Friday and Cyber Monday, it's important to consider the customization and lead times associated with fine jewelry. Although Black Friday falls in the middle of engagement season, you might not receive your ring for a few weeks—so plan your proposal timeline accordingly. "Fine jewelry is often bespoke and made to order. Shoppers will want to keep that in mind if they're shopping Black Friday deals in hopes of having it in time for holiday gifting," says Jillian Sassone, founder of Marrow Fine.

If you have a specific timeline in mind, don't panic; there are plenty of options. "Many designers have a 'ready to ship' section that you can shop if you want to make sure to have it in plenty of time to make someone's holiday extra special," she adds.

Do Your Ring Research

When it comes to shopping for engagement and wedding rings on Black Friday or Cyber Monday, Sassone recommends doing your homework beforehand, whether you're shopping online or in person. This includes having a clear idea of what you're looking for. Get familiar with specific characteristics that matter to you, such as the metal color, the center stone shape, or special details, like side stones or halos. "It's easy to get caught up in the frenzy or pull the trigger on what seems like a good deal, but setting aside time to educate yourself beforehand will absolutely set you up for success," Sasssone says. A virtual or in-person consultation will allow you to ask questions and gain valuable insights into the design process and customization options.

Shop With Jewelers You Trust

We recommend shopping with brands that have great reviews from real clients, which can help verify that your online purchase will be worth the investment. Your chosen company should also offer documentation that confirms your diamond or gemstone is legitimate. "Ensure that your retailer provides you with the appropriate reports and appraisals to confirm that your diamond has been properly evaluated," says Sean Kell, CEO of Blue Nile. "For example, all engagement rings purchased from Blue Nile include a grading report from the Gemological Institute of America (GIA), which serves as a grading system for the jewelry industry, along with an appraisal that states the value of the piece compared to relevant market data. Customer reviews also serve as another source of confidence when making a purchase decision."

Brantner also recommends shopping a Black Friday engagement ring sale from a retailer that offers flexible customer service after your purchase. "Make sure you have the option to return or exchange your purchase within a reasonable timeframe," she suggests. "Also, ask about after-sale services such as resizes and repairs."

Take Advantage of Customer Service Help

While some Black Friday engagement ring deals are available in-store, most Cyber Monday jewelry sales can be shopped from the comfort of home. But if the thought of buying an engagement ring online feels overwhelming, don't stress. Virtual jewelry shopping is becoming more common as brands develop revolutionary technology to enhance the digital browsing experience.

Most online retailers offer 24/7 access to jewelers and agents equipped to help you through your purchase. That means you can instantly connect with experts to ask questions and get help finding the ring *without* missing out on the best details. "It is important that customers feel comfortable not only with the jewelry selections, but also with the people who are assisting you with your purchase," Brantner says, emphasizing the importance of shopping a Black Friday engagement ring sale from a retailer you trust.