Here's How Much Couples Spend on Wedding Flowers

Find out what you should expect to budget for your blooms.
kim forrest the knot
by
Kim Forrest
kim forrest the knot
Kim Forrest
Senior Editor
  • Kim writes and edits articles for The Knot Worldwide, with a speciality in etiquette and planning advice
  • Kim manages freelance writers for The Knot Worldwide
  • Prior to The Knot Worldwide, Kim was Associate Bridal Editor at Washingtonian magazine and Associate Fashion Editor at Conde Nast’s Brides Local magazines
Updated Feb 17, 2022

Whether you want orchids, roses or peonies in your floral arrangements, wedding flowers can get expensive. You'll likely have to allot a decent part of your total wedding budget to blooms if you envision them playing a significant role in your ceremony or reception décor. Of course, when it comes to the average cost of wedding flowers, factors like your venue and time of year will affect the price. For instance, sunflowers and hydrangeas are both seasonal in the summer, and thus cheaper at that time—but if you want them for a winter wedding, you'll have to pay a bit more. So, if you're ready to start searching for your florist and you're wondering, "How much do wedding flowers actually cost?" we have the answer.

According to an internal study that surveyed over 15,000 couples who got married in 2021, the average wedding flower cost is $2,300. This is an increase from previous years (the average price of flowers in 2019 was $2,000, and $1,800 in 2018), which is likely due to the pandemic-related flower shortage that has been plaguing the wedding industry for the past year.

"Unfortunately, as with so many industries, COVID disrupted the supply chain in the floral world," says floral designer Yumiko Fletcher of Hana Floral Design in Mystic, Connecticut. "When we were unable to have large gatherings and weddings were postponed across the country and world, the flower farms had to make drastic measures to keep their businesses alive. This meant a halt in the harvesting of cut flowers, which meant layoffs and so on. Flowers and foliage take time to grow, so it's not an overnight fix. One year later and weddings were back on again, there were not enough flowers to meet the demand, which meant a substantial increase in the cost."

Because of these ongoing supply chain issues, couples will need to reconsider their wedding floral budget and remember that the average price of wedding flowers will fluctuate based on the flower types selected and the way they're arranged.

"It's important to be realistic with your floral budget so you know what that budget will give you," says Fletcher. "The industry standard has always been that floral is roughly 10% of your overall wedding budget, so a couple having a $75,000 wedding should assume their florals are in the $7,500 range. But if you have high expectations and flowers are a priority for your big day, then perhaps you really need to allocate 15% because today's $7,500 is not the same as two years ago."

Some couples choose to line their ceremony aisle and reception venue with hundreds of fresh flowers. If that's the look you envision for your wedding, expect to pay well over $2,300. But if fresh blooms aren't on the top of your must-have list, there are plenty of alternatives to decorate your space without going over your wedding flower budget. Trendy options like branches or pampas grass (or even spray-painted greenery) can transform any venue, and using more greens than expensive flowers can be a cost-saving measure.

"Flowers are almost always more per stem than a stem of greens, however, this doesn't mean greens are cheap by any means," says Fletcher. "If you prefer a very floral heavy arrangement for your centerpieces with little to no greenery, this is naturally going to cost more. So even adding greenery will help fill in spaces and help save money."

Using seasonal flowers in your wedding floral arrangements can also help with cost. Says Fletcher: "If flowering branches are a must for you, then those are only available in the spring months. If you love dahlias, then summer into fall weddings makes the most sense. Ask your florist what is in season for your wedding and let them go to local growers to source some pretty stems for you."

The majority of couples hire a floral professional to decorate their space regardless of the aesthetic. Our survey found that about 70 percent of respondents included a florist in their lineup of pros. The remaining couples either went for floral packages offered by their venue, or they likely took care of their flowers on their own, which has its own base cost. If you're curious to know what to budget for professional services, the average cost of wedding florists depends on the individual vendor. Resources like The Knot Marketplace are ideal for sourcing vendors based on location, price estimates and services offered.

Thirty percent of couples are also willing to increase their budget for upgrades, especially for flowers. Though it would be an added cost to decorate with exotic florals instead of traditional roses, for example, those small details will make your wedding feel personalized. If you want to throw a celebration that's unforgettable, don't forget to pay attention to the small details to make it look like you thought of everything. It's for this reason that couples are willing to increase their spend when it comes to wedding ceremony and reception flowers.

Keep in mind that this is a national average, with an emphasis on both words. If you're having a luxury wedding, flower prices will likely multiply. The average price for wedding flowers also varies based on different packages offered by vendors and venues. Some may create corresponding table centerpieces, boutonnieres, bridesmaid bouquets, corsages and floral decor as part of their price offering. The same can also be true for bridal bouquet costs. While $2,300 serves as a general price, the average cost of wedding flowers can fluctuate based on volume of stems and the complexity of your order.

Bottom line: As you work with your florist and choose your flower arrangements during the wedding planning process, flexibility is key these days. "Couples need to think of their needs versus their wants," Fletcher says. "Make sure you communicate with your florist what these items are and prioritize the needs first, the wants second if budget allows. Be flexible with the types of flowers. Tell your florist your color palette and overall wedding style and let them buy accordingly."

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