Exclusive: Hayley Paige Partners With BHLDN for an Affordable New Bridal Collection

"This is an entirely new category for me."

BHLDN

Updated Jul 13, 2020

Now this is cause for some serious celebration: The Knot can exclusively reveal that BHLDN and Hayley Paige have combined forces to release a collection that includes everything from wedding gowns to cocktail looks to flower girl dresses, all sporting the designer's trademark fun, whimsical aesthetic.

"There is always a sprinkle of indulgence when it comes to wedding related design, but this collection encourages interchangeability and offers fabulousness-on-a-whim," Paige (also our Spring 2020 cover girl) tells The Knot. "It was designed for the no-fuss, but make-it-fantastical bride who manifests a celebratory sensibility and appreciates convenience."

The collection includes three wedding gowns, including a slinky, off-the-shoulder silhouette, a strapless ball gown with fitted bodice, and a princess-style dress with a deep-V neckline and cutout back; three cocktail looks, including shorter, flirty one-piece dresses; one overskirt; two sweet flower girl dresses; one veil; and a bridesmaid dress available in black, periwinkle blue, and blush pink.

This is the first time Paige has ventured into the cocktail dress space, but according to the designer, it was a fun opportunity to try her hand at some new silhouettes. "This is an entirely new category for me, so I am grateful to bring a new 'date' to the party and offer brides styles like a romper or cocktail dress that compliments her wedding gown in a similar fabric," Paige says.

"The Drew romper with Winona overskirt are two favorite pieces in the collection," she adds. "I love the idea of having two looks in one and closing the night with an unexpected short style that begs to be on the dance floor—with a glass of champagne in hand, of course."

Prices for the Hayey Paige x BHLDN collection range between $1,495 to $1,995 for wedding gowns and between $395 and $495 for cocktail looks, and the entire collection, Paige notes, were designed exclusively for the Anthropology wedding brand (except for the veil), with special attention paid to size inclusivity: sizes for all pieces range from 0 to 18.

"I am a big believer in working together and that creative collaborations simply make us better at showing up for people," Paige says. "This capsule collection was designed with a fun and frisky muse in mind. One that values accessibility, bespoke wardrobe choices, and nostalgic nuances from female icons of the '90s. This is my very first foray into making cocktail wear and rompers readily available, and I'm grateful that BHLDN empowered that category for me. I wanted to make a splash, but allowed for a playful approach in supplementing wedding wardrobes or celebratory apparel."

Paige also says that given the uncertain times couples are facing at the moment, it's especially important to remember that vendors and bridal brands are here to help. And, at the end of the day, to remember what weddings and the celebrations surround them, are all about—even if couples may have to wait a bit longer to gather loved ones together. "This unprecedented time has demanded some extreme patience and pivoting for engaged couples out there," Paige tells The Knot. "I really feel a responsibility to be an advocate for their future celebration and encourage them to not lose enthusiasm for their special day or adjusted plans. Celebrating love is a moment that should never be taken away or cancelled. I believe there is real joy found in expressing gratitude for what we do have and what we have to look forward to."

"I think this is a time in which real character is forged," she concludes. "It is all about being resourceful and working together as a team. Marriage is all about being a team, after all! I've been telling couples to keep laughing through it because this will be quite the story to tell down the road. These couples are honestly making history."

Shop our favorite looks below.