20 Black-Owned Makeup Brands to Upgrade Your Bridal Look

Shop our product picks for stress-free beauty on the big day.
Black-owned makeup brands for brides to use
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Jenn Barthole
jenn barthole headshot
Jenn Barthole
The Knot Fashion & Beauty Contributor
  • Based in New York City, Jenn Barthole is a Freelance Editor for The Knot, where she contributes fashion and beauty content.
  • Jenn also contributes wellness, interiors, celebrity, fashion, beauty, and travel content to notable publications including ELLE, Refinery 29, Domino, TripAdvisor, EBONY, Cosmopolitan and PopSugar.
  • She graduated with a major in Communications and a minor in Spanish, from Loyola University in Balt...
Updated Dec 15, 2023
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Dreaming up your beauty looks for your wedding events? Look no further than these Black-owned makeup brands, who have the perfect products to complete your bridal glam. Not only will you be supporting diversity and representation in the beauty space, but experimenting with new makeup is a great way to switch up your look to find what products make you feel most confident.

From massive brands like Fenty (shoutout to RiRi!) to newer brands like Ami Colé, there's an abundance of Black-owned cosmetic companies with premium, long-wear products that will keep you looking gorgeous as you walk down the aisle. Also, these brands tend to have a wider range of more inclusive shades to best serve women of color, so you're guaranteed to find the exact hue for your complexion.

We've rounded up our favorite editor-approved, product picks for your big day. From sweatproof foundation to smudge-proof lipstick—we've got you covered. So, get your glam on and keep reading for our list of 20 top-rated Black-owned cosmetic brands.

The Lip Bar

The Lip Bar Black-owned makeup brand for wedding
Photo: The Lip Bar

Founded by Melissa Butler, The Lip Bar's lipsticks and glosses are intentionally formulated to match all skin complexions. Also, the innovative brand is renowned for its vegan lipsticks and long-lasting, highly-pigmented products. Their #1 best-selling item is a red matte lip called 'Bawse Lady' that has been worn by Michelle Obama!

Products You'll Love:

Nonstop Liquid Matte ($14): It's easy to see why this liquid matte product has racked up over 5,000 five-star reviews. It goes on like a gloss, dries matte, and is guaranteed to last all day.

Dome Beauty

Dome Beauty Black-owned wedding makeup
Photo: Dome Beauty

All Dome Beauty products are eco-friendly, sustainable, and inclusive for all, especially women of color. The founders are committed to maintaining the cleanest and greenest standards while making high-quality makeup. Each product is packed with good-for-you ingredients inspired by skincare.

Products You'll Love:

Cheek Envy Blush ($29): This buildable, pigmented blush is available in 5 photoshoot-tested shades to suit every skin tone. The silky texture has a slight pearl effect for an instant lit-from-within glow. It's buildable and glides onto skin evenly with just one stroke.

Mented Cosmetics

Mented Cosmetics Black-owned wedding makeup
Photo: Mented Cosmetics

Founded to celebrate all skin hues, Mented was created so that every woman could find herself in the world of beauty. The brand is known for its rich array of pigments, which are made to complement every skin tone. Visit their site and use their tech-driven shade finder. It will help you find the perfect color for your complexion in no time.

Products You'll Love:

Everynight Eyeshadow Palette ($23): Designed with 10 glam ready-to-go shades, this award-winning palette comes in 5 gorgeous shimmers and 5 warm, blendable mattes. Each shade is deeply pigmented and named for the founders' favorite cities. Also, the product is vegan, non-toxic, and paraben free.

Fenty Beauty

Fenty beauty Black-owned makeup brand
Photo: Fenty Beauty

After years of experimenting and wearing the top beauty products in the world, pop star Rihanna noticed a void in the market. There was a lack of premium products made for all skin tones and textures. She was inspired to create her brand and Fenty Beauty was born. The brand continues to win awards and break records for its innovation and inclusivity.

Products You'll Love:

Pro Filt'r Soft Matte Longwear Foundation ($40): It doesn't get more inclusive than this full-coverage, award-winning foundation that is available in 50 shades. The buildable formula is enriched with a climate-adaptive, longwear technology that fights heat, sweat, and shine. As a result, your skin is guaranteed to stay looking fresh and photo-ready all day.

Pat McGrath Labs

Pat McGrath Labs Black-owned makeup brand
Photo: Pat McGrath Lab

As the world's most influential makeup artist, Pat McGrath has been setting global beauty trends for over 25 years. In 2015, she launched her eponymous brand of high-performing products to push beauty boundaries even further. It's no surprise that the line of obsession-worthy cosmetics has broken global sales records.

Products You'll Love:

Skin Fetish: Sublime Perfection Concealer ($34): Cover any dark circles or blemishes with this full-coverage, creamy concealer that is available in 36 shades. It has a lush, velvety feel and glides on to blend seamlessly into skin for a radiant matte finish. The produce diffuses light for an optically smoothing effect that will look filtered on camera.

Joséphine Cosmetics

Joséphine Cosmetics Black-owned makeup brand
Photo: Joséphine Cosmetics

Heavily inspired by the 1920s starlet Josephine Baker, this brand's aesthetic is a fusion of vintage French elegance and NYC downtown cool. Think sultry tones, rich pigments, and smoky shadows. To ensure that the glamorous products are also good for the skin, they are natural, vegan, and produced with nourishing essential oils and minerals.

Products You'll Love:

Eye/Define Waterproof Graphic Eyeliner ($25): Don't be afraid to tear up while wearing this liquid liner that is both waterproof and smudge resistant, even in the most humid of conditions. The budge-free formula has a precise felt tip for effortless application and the perfect cat eye.

Ami Colé

Ami Colé Black-owned wedding makeup
Photo: Ami Colé

As a clean, inclusive beauty brand, Ami Colé was created to deliver essential products for the underserved melanin-rich beauty customer. The brand fuses skincare with makeup, so each item is formulated to improve skin while delivering a gorgeous finish. Founder N'Diaye-Mbaye is continuously inspired by her Senegalese roots and upbringing in Harlem to set a new standard for inclusivity in the beauty industry.

Products You'll Love:

Lip Treatment Oil ($20): This 3-in-1 multitasker is an oil-to-gloss treatment, with over 500 5-star reviews, that nourishes dry lips while depositing color. It's rich in baobab seed and camellia oil to deliver long-lasting hydration and soothe the lips. Available in six shades, the vegan gloss has a mirror shine finish without that sticky feeling.

Beauty Bakerie

Beauty Bakerie Black-owned wedding makeup
Photo: Beauty Bakerie

Known as the 'Activists in Makeup', Beauty Bakery is based at the intersection of celebrating beauty while championing underserved causes, culture, and change. Founded by breast cancer survivor, Cashmere Nicole, the brand specializes in high-performance makeup playfully named to mimic real items one would find in a bakery. Both their innovative line of makeup and skincare are meant to make everyone feel their most beautiful.

Products You'll Love:

Flour Setting Powder ($26): Set your concealer and foundation in place for all-day wear using this lightly tinted (barely there) loose-setting powder. The tinted powder comes in six shades and is finely milled, gluten-free, and vegan. It's formulated to noticeably blur your pores, remove any oil, and leave you with a beautiful matte finish without any flashbacks in photos.


BLK/OPL Black-owned wedding makeup brand
Photo: BLK/OPL

Founded in 1994, BLK/OPL has been a leading cosmetic brand for women of color. In 2019, the company was acquired by CEO Desiree Rogers and Cheryl Mayberry McKissack and officially became a Black-owned company. They produce an array of skincare and makeup products formulated for melanin-rich skin tones and needs, which include shade matching, hyperpigmentation, and shine control.

Products You'll Love:

BLK/OPL True Color® Skin Perfecting Stick Foundation ($15): This number one best-selling foundation is a long-wear pigment stick that is designed to provide full coverage. The velvety formula masks under-eye circles, sculpts cheekbones, and defines your unique features. It's enriched with Shade ID™ technology, which uses multi-colored chromatic pigments, to adjust to your skin tone and neutralize any blemishes or imperfections.

Uoma Beauty

Uoma Beauty Black-owned beauty brand
Photo: Uoma Beauty

Founded on the belief of breaking the mold, all Uoma products are designed with individuality and self-expression in mind. Everything is designed for every gender, age, sexual orientation, and more. The brand also has a collection, called 'Uoma by Sharon C.' that prides itself on being budget-friendly, with items under $10. All products are vegan, cruelty-free, and eco-friendly.

Products You'll Love:

UOMA Brow-Fro Baby Hair ($22): Created to define brows using micro-thin hair-like strokes, this pencil is designed for an incredibly natural-looking finish. It is available in six shades and formulated without parabens, talc, or D5.

The Crayon Case

The Crayon Case Black-owned makeup brand highlight powder
Photo: The Crayon Case

Founded in 2017, The Crayon Case Cosmetic Company is a school supplies-themed makeup line indented for novice makeup users. Therefore, the products are easy to use, affordable, and simple to apply. The line is also interested in giving back to the makeup community and regularly features talented yet unrecognized makeup artists on their social media pages.

Highlighter Powders ($17): Achieve an instant radiant glow using this buildable metallic highlighter powder. It's available in 4 shades to suit different skin tones and can be applied to cheeks, eyes, nose, cupid's bow, nails, and more.

Juvia's Place

Juvia's Place Black-owned makeup brand
Photo: Juvia's Place

The African influence is evident in this brand's regal products that celebrate the queens of the African kingdoms who honored beauty. They are best known for their inclusive range of tones, vibrant palettes, and rich pigments. Every product is designed to enhance and highlight deeper skin tones.

Products You'll Love:

Egypt Lite Lash ($6): Made with 100% vegan mink, these luxurious lashes provide a long-lasting lift, length, drama, and a boost of volume. This specific pair of daytime lashes is made to fit every eye shape and comes in a variety of curl patterns, lengths, and thicknesses to achieve the most eye-catching look possible.

Black Up Paris

Black Up Black-owned makeup brand
Photo: Black Up Paris

As the premier French beauty brand dedicated to women of color, this Paris-based line is known for its professional-quality makeup. It was developed specifically by women of color to meet the specific needs of deeper skin tones. The line is also partially vegan, for those interested in clean beauty.

Products You'll Love:

M'Eye Love Waterproof Mascara Volume and Curl ($24): Using a high-precision silicone brush, this mascara coats each lash individually for extreme definition and curl, resulting in a sultry look. Plus, the water-resistant formula is perfect for wedding day sweat and tears.

Danessa Myricks Beauty

Danessa Myricks Beauty Black-owned makeup brand
Photo: Danessa Myricks Beauty

Danessa Myricks founded her beauty brand to celebrate the unconventional by merging artistry and innovation. Unlike most beauty brands, she displays all types of beauty on her website regardless of their age, race, gender, or skin texture, so you can see real results. All products are engineered to be high-performance, versatile, and effective on any complexion.

Products You'll Love: Brighten your cheeks and lips using this bright balm that has a natural matte finish and buildable flush. Formulated with innovative tech, it blurs pores and fine lines, while controlling excess oil.

Yummy Skin Blurring Balm Powder Flushed ($25):

Laws of Nature Cosmetics

Laws of Nature Cosmetics Black-owned wedding makeup brand
Photo: Laws of Nature Cosmetics

Established as a purposed-driven, Black-owned brand, this brand advocates for Black women to take charge of their health by using beauty products made with safer ingredients. Therefore, the brand is free of harmful chemicals, vegan, clean and primarily composed of natural ingredients. As proof, their best-selling liquid foundation improves the skin with nourishing ingredients as it beautifies it.

Products You'll Love:

Liquid Color Corrector ($24): instantly neutralize under-eye dark circles and hyperpigmentation marks using this creamy color corrector. The medium-coverage, weightless cream blends effortlessly for a seamless, satin-like finish.

Coloured Raine

Coloured Raine Black-owned makeup brand
Photo: Coloured Raine

Founded in 2013 by Loraine R. Dowdy, a Caribbean woman, Coloured Raine was made to celebrate her colorful culture and spread awareness about the lack of diversity in the beauty industry. The line embraces Dowdy's love of vibrant colors and rich pigments. Renowned for its long-lasting lip formulas, this diverse brand carries lip liner, lipstick, liquid lipstick, lip lacquer, and lip veil.

Products You'll Love:

Botanical Satin Lipstick ($10): This super-pigmented lipstick has a luxe, satin-like color that feels weightless. The clean formula is talc and paraben-free.

Fashion Fair

Fashion Fair Black-owned wedding makeup
Photo: Fashion Fair

This iconic makeup brand has a rich 50-year history as an international prestige cosmetic brand for melanin-rich skin tones. Today, the brand creates innovative products made with premium formulas and natural ingredients. All products are hand-picked by a reputable team, including renowned dermatologist Dr. Caroline Robinson and celebrity makeup artist Sam Fine.

Products You'll Love:

Lip Shapers ($23): Designed to give lips contour and shape, this soft pencil has a buttery texture that melts into the skin. It fills the mouth with saturated color to boost your favorite lipstick or gloss color.

LYS Beauty

LYS Beauty black-owned makeup brand
Photo: LYS Beauty

Conceptualized by Tisha Thompson, this all-natural beauty line is the first Black-owned Sephora Clean Makeup brand. LYS combines high-performance makeup with skin-loving formulas. Every product comes with universal shade offerings meant to fit the needs of today's modern beauty customers.

Products You'll Love:

No Limits Cream Bronzer Stick ($20): Unlike most cream bronzers, this version has a sculpted tip that helps naturally shape and define facial features. The creamy, pigmented stick blends seamlessly for a second-skin-like finish.

KNC Beauty®

KNC Beauty® Black-owned makeup brand
Photo: KNC Beauty®

Founded by Kristen Noel Crawley, this brand is behind the first all-natural, collagen-infused lip mask that has been embraced by the celebrity set. Crawley's inspiration to create lip masks sparked during a trip to Tokyo, where she first discovered the product. From then on, she became obsessed with recreating them with her own spin. In addition to lip masks, the brand also offers all-natural, retinol-infused eye masks that depuff, brighten, and hydrate the optical area.

Products You'll Love:

Kiss My Lips ($25 for 5-pack): Give your lips a treat with this collagen-infused lip mask that will leave you with smooth and moisturized. The mask contains plumping collagen, nourishing rose flower oil, vitamin E, and bitter cherry extract. Use it as a primer for lipstick so your pout will look extra soft in wedding photos.


Topical Black-owned makeup brand
Photo: Sephora

Topicals is on a mission to transform how you feel about your skin. Using effective, science-backed products, the brand constantly improves formulas and updated clinical studies to ensure that its products work well. They also invest in mental health advocacy to ensure that their community feels good from the inside out.

Products You'll Love:

Sealed Active Scar Primer ($34): Perfect for acne-prone skin, this cutting-edge makeup primer reduces the appearance of blemishes, scars, large pores, and textured skin. It also contains powerhouse ingredients that resurface skin texture and speed up scar recovery over time.

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